Publikasi Universitas Mercu Buana
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Efektivitas Metode Pembelajaran Daring terhadap Peningkatan Kinerja dan Kompetensi ASN, Studi Kasus di RSUP Dr. Sitanala Tangerang
This study aims to analyze the effectiveness of online learning methods in improving the performance and competence of Civil Servants (ASN), using a case study at RSUP Dr. Sitanala Tangerang, with a focus on regulatory frameworks and learning theories. The research method used is literature study by collecting and analyzing data on online learning practices at RSUP Dr. Sitanala and from laws and regulations, policy documents, and expert theories related to online learning and knowledge management. The results show that online learning has great potential to improve ASN competence, especially in terms of time efficiency and accessibility. However, its effectiveness depends heavily on motivational support from management, technological support, and ongoing evaluation. Regulatory frameworks such as Government Regulation No. 17 of 2020 and Minister of Health Regulation No. 20 of 2014 emphasize the importance of developing ASN competence through modern methods, including online learning
The Impact of Sustainable Financing, Dividend Policy, and Capital Structure on Firm Value: An Empirical Study of Banks Listed on the Indonesia Stock Exchange
This study aims to analyze the impact of sustainable financing, dividend policy, and capital structure on firm value, with a particular focus on the banking subsector listed on the Indonesia Stock Exchange (IDX). A quantitative analysis approach is employed to ascertain the relationship between the independent variables namely, the sustainable financing ratio, the dividend payout ratio (DPR), and the debt to equity ratio (DER) and the dependent variable, firm value, which is measured by the price to earnings ratio (PER). The study employs panel data regression analysis using the R-4.4.2 software packages. The sample comprises seven banking companies, selected using purposive sampling, with a total of 21 observations derived from annual financial statements and sustainability reports covering the period 2021-2023. The findings demonstrate that sustainable financing exerts a substantial negative influence on firm value, indicating that an augmentation in sustainable financing can actually diminish the market value of the company. Similarly, dividend policy has also been found to have a negative effect on firm value, while capital structure has been observed to have a positive but statistically insignificant effect. It is anticipated that this study will provide insights for management and investors, emphasizing the importance of balancing these financial variables in decision-making in order to enhance company performance and investment strategies
Pengembangan Spektrum Respons Dari Gempa Riwayat Waktu Palu 2018
Indonesia is at the summit of three world plates – the Indonesian plate – Australia, the Eurasian plate, and the Pacific plate, so the earthquake activity that occurs in Indonesia is quite high. On Friday, September 28, 2018, at 18:02 WITA there was an earthquake that shook Palu M 7.4 and a depth of 10 km. This study aimed to build a response spectrum from the 2018 Timeline Earthquake. The maximum spectral values of the vibration were obtained at each vibration period value of the T structure and then imploted into such a vibration spectrum, indicating that the beginning of the production of the response spectrum began with the calculation of the angular velocities and periods of vibration of wi and Ti on the information of the stiffness of ki and mi masses. Using the Central Difference numerical method approaching to the derivative value of the time function or a displacement time derivative, both for velocity parameters and acceleration parameters. The SDOF response consisted of a two-dimensional structure analysis by inserting the parameters of the Palu Response Spectrum 2018, to find out how SDOF Respons.The result from development of the displacement response spectrum were HNE 160,60 cm T2,98 sec, HNN 230,09 cm T4,69 sec, and HNZ 94.43 cm T4,97 sec. Velocity HNE maximum 335,79 cm/d T2,98 seconds, HNN 307.30 cm/de T4,69 sec, and HNZ 143,98 cm/sec T2,11 sec. Acceleration HNE 1480 cm/det2 T0,23 seconds; 1850 cm/det2 T 0,38 sec and HNZ 3773 cm/sec2 0,12 sec
Analisis Kualitas Pekerjaan Konstruksi BTS PT. XYZ di Daerah Terpencil Menggunakan Structural Equation Modeling untuk Meningkatkan Kinerja Waktu
Untuk memungkinkan akses cepat ke layanan suara dan internet, infrastruktur telekomunikasi diperlukan di daerah-daerah terpencil atau daerah 3T (Tertinggal, Terdepan, Terluar). Untuk mencegah pengerjaan ulang yang dapat menyebabkan keterlambatan dan pembengkakan biaya, pembangunan infrastruktur telekomunikasi harus dilakukan dengan cepat dan berkualitas tinggi. Tujuan dari studi ini adalah untuk mengidentifikasi faktor-faktor yang berkontribusi terhadap pekerjaan di bawah standar di daerah terpencil (3T) dan meminimalkan faktor-faktor tersebut sehingga masyarakat dapat menerima layanan yang diinginkan sesuai jadwal. Studi ini difokuskan pada pembangunan infrastruktur telekomunikasi di Kabupaten Halmahera Barat. Metode deskriptif digunakan dalam penelitian ini. Data dikumpulkan melalui penggunaan kuesioner, dan metode SEM-PLS digunakan untuk pengolahan statistik. Sejumlah faktor yang dapat mempengaruhi ketidaksesuaian kualitas pekerjaan sipil bergantung pada jadwal pemberi tugas. Faktor-faktor utama yang berkontribusi terhadap ketidaksesuaian indikator kualitas pekerjaan PT XYZ adalah sebagai berikut: Jumlah peralatan kurang, Peralatan yang tidak sesuai dengan spesifikasi, Ketepatan jadwal pengiriman material, Keadaan cuaca tidak menentu. Statistik T sebesar 4,298 > 1,96 (berpengaruh positif dan signifikan) menunjukkan bahwa jumlah peralatan kurang merupakan variabel yang paling berpengaruh terhadap kualitas pekerjaa
Perception of Traditional Parenting on Adolescents’ Psychological Well-Being: The Value of “Mon Niku Kawai Handak Nyak Kawai Handak Munih”
This study aims to explore the influence of traditional parenting styles based on the local cultural value of “Mon Niku Kawai Handak Nyak Kawai Handak Munih” on the psychological well-being of adolescents. This value emphasizes balance in social relationships and serves as a fundamental principle in traditional parenting practices in Ogan Komering Ulu Timur. The sample consisted of 118 adolescents aged 12–21 years, selected using purposive sampling techniques. The instruments used included the Parental Authority Questionnaire (PAQ) and Ryff’s Psychological Well-Being Scale. Data were analyzed using simple linear regression JASP software. The results showed a significant influence of traditional parenting styles on psychological well-being. Proportional implementation of traditional parenting styles can improve dimensions of positive relationships with others and self-acceptance. This study provides important insights into parenting practices within the context of local culture, serving as a reference for developing interventions to enhance adolescents’ psychological well-being and contributing to the cross-cultural psychology literature
The Influence of Emotional Intelligence and Workload on Job Stress Among Personnel of the Bidpropam Division, Aceh Regional Police
The policing profession in Aceh Province presents distinctive operational, cultural, and psychological challenges that often generate high levels of occupational stress. This study explores how emotional intelligence and workload influence job stress among personnel of the Bidpropam Division at the Aceh Regional Police. Employing a quantitative cross-sectional design, data were collected from 119 officers between January and March 2025. The analysis confirmed that emotional intelligence contributes to reducing job stress, while workload tends to intensify it. Overall, the findings highlight that officers with stronger emotional regulation and interpersonal skills are more capable of coping with demanding work situations. The study underscores the importance of integrating emotional intelligence development into professional training and adopting effective workload management strategies to promote mental well-being and resilience within law enforcement institutions
KOMUNIKASI TERBUKA GUNA MENGATASI TOXIC PARENTING SEBAGAI PENDUKUNG UTAMA KESEHATAN MENTAL ANAK DALAM TEKNOLOGI & MEDIA BARU
The Role of Family can shape children's attitudes and personalities, and can also determine the educational process children receive, not only in school but through all factors that can be sources of education. Family, school, society, and exposure to social media content play important roles in children's mental health. In toxic parenting patterns, parents treat their children disrespectfully as individuals, for example, by not praising the child's work or belittling the things the child has done in daily life. Or parents who like to compare their children with others or with their own siblings, leading to a decrease in the child's self-confidence. In this study, the researcher uses the post-positivism paradigm. The researcher employs a Case Study method with a Qualitative approach. The subjects of this research are fathers, mothers, and children from families in Jakarta and Tangerang from different generation gaps, namely: baby boomers, generation X, generation Y or millennials, and generation Z. The result of this research is that new technologies and media can be effective tools in supporting open family communication. Digital communication platforms such as instant messaging apps and video calls allow parents and children to communicate more easily and regularly, especially if they are not always at home at the same time. Additionally, there are many online resources such as articles, videos, and forums that provide information and support on positive parenting and how to overcome toxic parenting. Social media can also serve as a platform to share experiences and receive support from a wider community
“ANALISIS KOMUNIKASI PEMASARAN TERPADU SUKABUMI EUNDEUR FEST 2023 DALAM MEMBANGUN BRAND IMAGE”
Abstrak“Sukabumi Eundeur Fest” merupakan festival musik ekstrim yang lahir pada tahun 2000 dan diadakan setiap tahun. Festival ini terakhir kali diselenggarakan pada tahun 2018, karena pada tahun 2019 Indonesia melaksanakan PEMILU dan tiga tahun berikutnya terjadi pandemi Covid19 sehingga festival musik ekstrim ini tidak bisa dilaksanakan. Pada tahun 2023 Sukabumi Eundeur Fest kembali diselenggarakan dengan mengusung tema “Beyond The World”. Menjaga konsistensi selama 23 tahun “Sukabumi Eundeur” tentu bukan hal yang mudah. “Sukabumi Eundeur” tetap mempertahankan eksistensinya sebagai salah satu festival musik ekstrem yang tercatat aktif di peta nasional. Peneliti menggunakan pendekatan deskriptif kualitatif yang dapat memberikan gambaran mengenai strategi komunikasi pemasaran terpadu yang dilakukan Sukabumi Eundeur Fest 2023 dalam membangun Kembali brand image. Komunikasi pemasaran terpadu terdiri dari periklanan, penjualan personal, promosi penjualan, hubungan masyarakat, pemasaran langsung, dan pemasaran internet. Teknik pengumpulan data melalui wawancara mendalam, observasi dan dokumentasi. Teknik keabsahan data yang dipakai dalam penelitian ini adalah triangulasi sumber. Hasil dari penelitian ini adalah periklananan membangun brand image dengan cara membuat video yang mengandung unsur historical dan gimmick karakter. Personal selling Sukabumi Eundeur tidak ada tujuan membangun brand image. Promosi penjualan membangun brand image dengan memasukan unsur historical dan penggunaan kalimat “Merdeka Di Moshpit”. Hubungan masyarakat dapat membangun image karena menjalinnya dengan baik. Direct marketing, bekerjasama dengan Indomart untuk penjualan tiket sehingga membantu membangun brand image. Pemasaran internet yang mempunyai jangkauan yang luas turut membantu membangun brand image. Kata Kunci: Komunikasi Pemasaran Terpadu, Brand Image, Sukabumi Eundeur Fest 202
Construction of the 2024 Presidential Candidate Campaign on the Mata Najwa YouTube Channel
The General Election ended on February 14, 2024, the Indonesian public is waiting for an official announcement from the General Election Commission (Komisi Pemilihan Umum). Previously, during the campaign period, after the campaign and waiting for the decision, news about the election, especially the Presidential Campaign, was widely discussed in the media, including YouTube.Najwa Shihab's YouTube channel, broadcast “Jejak Kampanye Capres 2024” (Traces of the 2024 Presidential Candidate Campaign) before the election was held. The content is divided into "Intro", "Jejak Kampanye Anis Baswedan", "Jejak Kampanye Prabowo Subianto", "Jejak Kampanye Ganjar Pranowo", and "Closing".By using Entman’s framing analysis, the research results that Mata Najwa is trying to remain neutral, provides a political identity or image for each presidential candidate that can influence people in choosing. But, even though she looks neutral, Mata Najwa positions the 2nd presidential candidate, Prabowo, as looking more relaxed and better prepared for the Presidential Election this time. Prabowo's style and strategy might be still old, but it turns out he is able to give his own image with the "contemporary" term, and is not owned by other Presidential Candidates. This image seems to have just appeared, not part of a previous strategic plan