International journal of linguistics, literature and culture
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The multimodal forms of tourism promotional discourse in the age COVID-19
Full text linkThe study aimed at finding out the multimodal forms of tourism promotional discourse of promoting hotels in Bali in the age of COVID-19. The theory used in this study is the semiotic theory. In addition, descriptive qualitative is a method used to find forms of advertising, text construction, linguistic aspects, and visual elements of hotel advertisements in the Sanur and Kuta areas in the era of implementing the new normal with researchers as instruments or tools in this study. The data, then, were analyzed inductively. Based on the results of the study, the forms of hotel and tourism advertisements during the implementation of the New Normal were categorized into hotel and tourism audiovisual advertisements and printed hotel and tourism advertisements. Text construction in marketing hotels covers three aspects, namely representational aspects, relational aspects, and textual identity aspects. In addition, the type of semiotic system found in hotel and tourism advertisements during the implementation of the New Normal consists of linguistic aspects, visual forms, and body language. Transcreation of tourism advertisements after the implementation of the new normal consists of verbal, visual, and cultural aspects of advertising
Representations of mortuary beliefs and practices in Akan literary works: a focus on Edwin Efa’s forosie
Full text linkAkan mortuary rituals and practices are undergoing rapid transformation due to the combined influences of colonization, modernization, westernization and globalization. For researchers interested in Akan beliefs and customs related to death and bereavement, it will be useful to be cognizant or aware of the nature and forms these practices and beliefs assumed during earlier epochs in Akan society and history. For both the scholar and the inexpert on this subject, Edwin Efa’s fictional work in Twi, Forosie, provides a worthy introduction to the subject, offering important insights into mortuary beliefs, burial customs, funeral rites and other rituals associated with death and bereavement among the Akan. A major theme that runs through the book is the Akan worldview that failure to properly send off a deceased relative can incur ancestral wrath through sickness, misfortune, or death. A major strength of the book is that it covers some of the rarely discussed topics on Akan mortuary rituals such as funsua, samantoa, owufo aduane, and human sacrifice. Readers of the book will also find it especially useful for the important insights it offers on beliefs and attitudes toward altruistic suicide in pre-colonial Akan society
Electronic guide-translator program for independent tourists
Full text linkThe article discusses the creation of a multimedia electronic guide-translator program, which includes an electronic catalog and an audio description of a tourist object, as well as electronic functions for a convenient stay of a tourist in Uzbekistan. The paper presents the priorities of the multimedia electronic guide-translator program in the development of domestic tourism and the creation of an innovative approach in the tourism environment that facilitate the travel process by improving the quality of the development of the tourism sector in the Republic of Uzbekistan and providing services to visiting tourists
The adaptation strategy of central Kalimantan’s Dayak Ngaju religious system to the state official religions in Palangka Raya
Full text linkThe findings show that the integration and adaptation of Dayak Ngaju religious system adherents to Hinduism was done because of both internal and external factors. The internal factor includes the needs for recognition of their basic rights in religion as well as desire for changes, pioneered by intellectuals and leaders of Dayak Ngaju religious system. The external factor includes religious politics, economy, education, religious conversion, as well as the existence of Great Council of Kaharingan Hinduism and the role of State Hindu College of Tampung Penyang Palangka Raya. The adaptation strategies are indicated through accommodative behaviours, revitalization and revivalization, as well as resistance. The implication of the adaptation strategies is that the adherents of Dayak Ngaju religious system are able to maintain Kaharingan identity by calling the religion “Hindu Kaharingan”, even though in state administration, the religion is still written as Hinduism. In daily practice, the teachings of Dayak Ngaju religious system can be delivered in its entirety, and the adherents may still have their rights in religious practices, education, economy, and politics just like the adherents of Indonesian official religions. 
Some features of teaching some professional skills and abilities of using a foreign language
Full text linkThis article reveals some of the features of teaching some professional skills and abilities to use a foreign language, the organization of the educational process and some guidelines for the choice of both educational and language material. But in both cases, when translating in the field of business or official communication in the specialty, interpretation requires, first of all, the ability to enter the subject-conceptual content of communication. It may be easier for a specialist acting as a translator in this case than for a professional non-specialist translator, however, in either case, a certain attitude towards the content of the work ahead is required, and, consequently, the ability to create such an attitude in oneself
Developing mathematical language for elementary students through specific math activities: A proposed study
Full text linkMathematical language is a communication method in the process of mathematics teaching and researching. In terms of developing communication skills with mathematics languages, the first grades of elementary school should be imparted through lesson and teaching activities to create more opportunities relating to math understanding and the receptive ability of required tasks. This paper focuses on researching and proposing some specific activities in primary school math teaching, in order to improve the mathematical language for students. 
Holy Bali scriptures in usada Bali traditional medicine
Full text linkBased on the study in this paper, several things were found as the results of the study as follows. The forms of Balinese script used by shamans in traditional Balinese medicine include scripts that are classified as: wijaksara script, modre script, and wresastra/swalalita script with various script equipment as attributes. The functions of Balinese script which are classified as sacred scripts used in traditional Balinese medicine are: as a symbol of God in its various manifestations, as a symbol of the universe, and as a symbol of the human body. The meaning of the Balinese script used in traditional Balinese medicine is: praying to God in various holy powers of God, asking for life energy so that the person being treated can be healthy as before, can absorb magical religious energy so that the medicinal infrastructure used to treat the sick has power religious magical efficacious to treat
Pragmatic analysis of racial humor in online discourse
Full text linkThe present paper aims to investigate how racial humor is triggered in racial jokes posted online. Racial jokes and the ways it is triggered is an under-researched topic in comparison to the quickly developing literature about other types of racist language. Thus, one of the main problems this thesis attempt to address is English as a Lingua Franca (ELF) users’ potential lack of awareness of the racially sensitive issues and how to deal with them in (online) intercultural communication. The paper analyzes (312) racial jokes, collected from eight different racial Joke accounts on Twitter. After in-depth reading and a systematic coding process of the dataset, three types of racial jokes were distinguished. These are superiority-based triggers, incongruity-based triggers, and blended triggers. These three different types were found to perform two different functions: racial stereotype reinforcement and racial stereotype challenge
Artistic interpretation of the epic creative image
Full text linkFolklore is a unique art form. It differs from the written literature in its oral, traditional, varied, collective nature. That is, folk epics, which are an example of folklore, have many variants of their own. His text is not stable. These epics, sung by the bakhshis, differ from the epics, which are an example of written literature, in these aspects, that is, in their oral assimilation, oral performance, and oral heritage. These epics change in each performance as they are sung by the performer, the bakhshis. Because bakhshi is based on the law of live performance. Epic art, that is, the epics sung by the bakhshis to understand the essence of the content; it will be necessary to have a fuller understanding of the art of witchcraft. We can learn about the bakhshis from the epics they sang. Epics such as “Alpomish”, “Manas”, “Gorogly”, and the “Book of Dada Korkut” speak of the image of the bakhshi. This article deals with the artistic interpretation of the image of the epic creator in folk epics
History of the study of humour and satire in literature
Full text linkThe article discusses the history of humor and satire in literature. Examples and theoretical works of scientists and literary scholars on this topic are given. These studies are philosophical and in general, it noted that until the XIX century, all research in the field of comedy, satire, and humor was conducted as elements of any philosophical teachings and concepts. It also describes the transformation of humor and satire in modern literature. Manifestations of the comic in contemporary journalism differ from the comic in the satirical newspaper and magazine publications of the 19th and early 20th centuries and earlier periods in that today, this sphere of the printed word belongs to the media with all its inherent attributes, while previously it could be characterized as fiction