Repository Politeknik Negeri Bengkalis eprints
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Evaluasi Umur Layanan Jembatan Menggunakan Metode Bridge Management System (BMS) Dan Bridge Condition Rating (BCR) (Studi Kasus: Jembatan Sungai Liong, Kecamatan Bantan)
Get PDFBridges serve to connect locations separated by geographical factors, however degradation over time can shorten their service life. This study used the Bridge Management System (BMS) and Bridge Condition Rating (BCR) methods to assess the extent of damage and remaining service life of the Sungai Liong Bridge. Inspection results demonstrate that the two methods create different remaining service lives which is BMS shows 6 years and BCR shows 7 years. Thus, the two methods offer distinct treatment suggestions, with BMS recommending periodic treatment and BCR recommending rehabilitation
The Developing of Digital Marketing Through an English Website to Introduce Bengkalis Micro, Small, and Medium Enterprise (MSME) Product
Get PDFThis research aims to develop digital marketing through an English website. This research is categorized into Research and Development (R&D) research. Here is a The study begins by examining the current marketing strategies used by MSME entrepreneurs in Bengkalis, revealing that the majority of them rely on social media as their primary promotional medium. Furthermore, the study investigates the importance of website design elements in creating a positive impression of MSME products, finding that attractive images and visuals, soft colors, and animation or moving visual effects are highly valued by MSME entrepreneurs. Based on these findings, a digital marketing tool in the form of a website named "Bengkalis MSME" was developed, featuring a range of features including home, category data, search, and login functions. The website was designed to be user-friendly, easy to navigate, and visually appealing, with a focus on showcasing the products and services offered by MSME entrepreneurs in Bengkalis. The results of the study demonstrate that the website is effective in promoting MSME products, with users expressing satisfaction with its speed, ease of use, and appearance. The study's findings contribute to the development of digital marketing tools for promoting MSME products in Bengkalis, and provide valuable insights into the preferences and needs of MSME entrepreneurs in terms of website design and promotional strategies
Penerapan Pemasaran Digital Melalui Social Media Dalam Meningkatkan Penjualan Kue Bangkit Sawit (“Home Industry” Usaha Berkat Bersama) di Desa Jangkang Bengkalis”
Get PDFThe application of digital marketing has proven effective in increasing product exposure and sales, especially for small businesses such as home industries. shows that digital marketing is not just about increasing sales, but also about building an engaged and connected community of product visibility and sales. This shows how important it is to utilize technology and platforms. This project aims To find out the application of digital marketing to the Cake Bangkit Sawit MSME, To develop a model or conceptual framework for the application of digital marketing to the Cake Bangkit Sawit MSME, To find out the SWOT analysis of the Cake Bangkit Sawit MSME, To find out Obstacles and solutions that exist in palm oil palm cake MSMEs. Project implementation method Application of digital marketing through social media in increasing sales of palm oil cakes ("Home Industry" joint blessing effort) in Jangkang Village, namely preparation plan, implementation plan, completion plan and project reporting plan.. This project is located at Jl. Tambak Rajo, Anjangg village, Bantan sub-district. The results of implementing this project activity, namely digital marketing via Instagram, showed a significant increase in followers and average likes. On Google Mybusiness, there was a development of interaction activity and views, and sales increased in 1 month
Pengaruh Risiko Terhadap Keputusan Pembelian Secara Online (Studi Kasus Pada Masyarakat Bengkalis)
Get PDFThis research aims to analyze the risks of online purchasing in the Bengkalis community, as well as analyzing the influence of risk on online purchasing decisions in the Bengkalis community. This research is a type of associative research with a sampling technique using purposive sampling and the number of respondents was 100 people. Data collection was carried out through questionnaires distributed using Google Form and analyzed using SPSS version 20. Data analysis techniques in this research included simple correlation tests, simple linear regression tests, and hypothesis testing. The research results show that risk has a positive and significant effect on purchasing decisions with a coefficient of determination (KD) of 0.571 or 57.1%. This means that the influence of the
independent variable (Risk) on the dependent variable (Purchase Decision) is 5.7%. while the remaining 94.3% (100%-5.7%) is influenced by other variables not discussed in this research
Code Smell Detection Bahasa Pemrograman Python Menggunakan Pendekatan Software Metrics Pada Struktur Abstract Syntax Tree
Get PDFCode smell can take the form of design flaws or bad practices in program code, leading to various deficiencies that are detrimental to software development projects. These deficiencies include a decrease in code quality that can result in difficulty understanding, increased project complexity that increases the potential for bugs, obstacles in code maintenance, decreased developer productivity, and increased risk of errors. This research aims to create a code smell detection application in the Python programming language. The development method used is the waterfall development method. The system involves converting Python programs into AST, developing code smell detection logic using the software metrics approach, and testing using blackbox testing. The results show that the system is able to detect several types of code smell in Python programs, namely long method, lazy class, feature envy and provide information about code complexity. Blackbox testing proves that the system functionality runs well
Pengembangan Aplikasi Monitoring Perangkat (AMPER) Berbasis Android di PT. Kilang Pertamina Internasional RU II Sungai Pakning
Get PDFAnalisis Kinerja Distribusi Logistik Terhadap Kepuasan Pelanggan (Studi Kasus Distributor Toko Pakning Jaya)
Get PDFThis research aims todetermine the effect of logistic distribution performance on customer satisfaction at Pakning Jaya Stores. The type of research used in this research is quantitative research. The respondents obtained in this research using the Slovin formula were 100 people. Data collection was taken in the form of a questionnaire with sample selection and analysis methods using data instrumen test, classical assumption test (normality, multicollinearity, heteroscedasticity), simple correlation tests, simple linear regresion tests, and hypotheses. The results of this research show that logistics distribution performance has a positive and significant effect with a coefficient of determination of 0,425 on customer satisfaction at Pakning Jaya Shop, while the remaining 0,0575 is influenced by other variables not examined in this research
Aplikasi Penjualan Online Kopi Kube Kenanga Pada UMKM PKK Desa Lubuk Garam
Get PDFThe development of information technology and the internet in Indonesia has had a significant impact on the business world, including micro, small, and medium enterprises (MSMEs) in Desa Lubuk Garam. Previously relying on coffee plantations as their primary source of income, they have experienced changes in their business practices. The Kube Kenanga coffee enterprise faces challenges in the sales and promotion of their ground coffee products, which still use conventional methods such as information dissemination through WhatsApp, word-of-mouth marketing, and placing products in nearby shops. Researchers proposed an Online Coffee Sales Application for Kube Kenanga in UMKM PKK Desa Lubuk Garam to expand the market and increase revenue. This application is designed to facilitate online coffee orders, providing features such as product selection, product details, cart, checkout, transaction details, and payment via transfer using RajaOngkir with free shipping by JNE, TIKI, and POS INDONESIA. The test results indicate that this application can help sellers manage Kube Kenanga coffee sales data, and buyers can purchase Kube Kenanga coffee products online. The application works well and displays all features completely through Google Chrome, Microsoft Edge, and Firefox browsers
Comparative Analysis Of Marketing Strategies Of Bpom Standard Msme Products And Non Bpom Standard Msme Products (Case Study Of Terasi Msme Products In Bengkalis)
Get PDFThis research aims to analyze the differences in marketing strategies between BPOM standardized MSME products and BPOM non-standardized MSME products, with a focus on case studies of shrimp paste MSME products. The research method used is descriptive qualitative with a comparative approach to understand the differences in marketing strategies for the two types of MSME products. Marketing strategy research theory is the basis for analyzing elements such as product, price, promotion and packaging. Data was collected through in-depth interviews and content analysis, involving MSME owners, customers and related stakeholders. It is hoped that the results of this research will provide in-depth insight into how MSME marketing strategy decisions, standardized or non-standardized by BPOM, influence product performance and acceptance in the market, as well as the implications for MSME business development