Repository Politeknik Negeri Bengkalis eprints
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Penerapan Pemasaran Digital pada UMKM Bolu Kemojo Syahraini Eni Kota Bengkalis
Get PDFInformation technology has now transformed the world of marketing by shifting conventional methods to the use of digital media. Culinary business plays an important role in Indonesia's creative economy, with three sectors accounting for more than 30% of the sector. Digital marketing helps in acquiring and retaining customers as well as building deeper relationships with them. The project is aimed at applying digital marketing to MSMEs Bolu Kemojo Syahraini Eni City Bengkalis. Then the project aims to know the application of digital marketing, marketing mix, SWOT analysis, as well as obstacles and solutions to MSMEs Bolu kemojo syahrainis Eni. The method of implementation of the project is a preparatory plan, implementation plan, completion plan, and project reporting plan. The project results showed significant improvements in google my business, facebook, and instagram, which positively influenced customer interaction. MSMEs accounts succeeded in increasing business visibility in MSMEs, indicating the effectiveness of digital marketing applications. It affirms that digital marketing has a major impact on product marketing and contributes to increased sales volumes for MSMEs. The obstacles faced were the selection of project locations, finding MSMEs willing to assist in digital marketing, and unstable internet connectivity occurred. The solution is to provide an explanation and convince the MSMEs stakeholders about the purpose, purpose of the project, as well as the positive benefits of digital marketing for MSMEs and ensure a stable wi-fi connection when uploading content
Prosedur Pelaporan Limbah B3 (Bahan, Berbahaya, Dan Beracun) Dengan Menggunakan Sistem Pelaporan Elektronik Perizinan Bidang Lingkungan Hidup Bagi Usaha Dan/Atau Kegiatan (Simpel)
Get PDFImplementasi Digital Marketing pada Kelompok Usaha Bersama UMKM Tenun Karniza Desa Selat Baru
Get PDFImplementation of Digital Marketing is important for MSMEs Tenun Karniza in Selat Baru Village to increase product visibility and sales. This project aims to analyze Segmenting, Targeting, and Positioning (STP), conduct a SWOT analysis, understand the implementation of Digital Marketing, and identify obstacles and solutions faced by MSMEs Tenun Karniza in implementing Digital Marketing. The methods used in this project include location surveys, identification of project needs, creation of a project framework, and data analysis from various digital platforms. The project completion process involves the implementation of digital marketing activities on social media, as well as collecting and analyzing customer feedback for evaluation of results. The project results show that the implementation of Digital Marketing has succeeded in increasing visibility and interaction with audiences through social media. The collection and analysis of customer feedback provides valuable insights to improve product and service quality, strengthen business reputation, and support the sustainability of effective marketing strategies for MSMEs Tenun Karniza
Rancang Bangun Visualisasi Mapping Area Abrasi Di Pulau Bengkalis Menggunakan Metode Extreme Programming
Get PDFThe problem of abrasion in the coastal area of Bengkalis Island is a serious threat because it causes a lot of damage and impacts caused by abrasion. In this case, it is important to have a deep understanding of the extent of the abrasion area. So that people can know the importance of awareness of the dangers of abrasion that continues to erode coastal areas, for this reason, it is necessary to deliver accurate, transparent information for the community such as viewing visualization of abrasion history data, news, and providing reports and aspirations related to abrasion. Therefore, a web-based abrasion area mapping visualization design is made using Leafletjs as an interactive mapping platform. So that people and stakeholders can take the right steps in protecting coastal areas, strengthening resistance to abrasion, and reducing the impact on ecosystems and local communities. The result of this research is to create an informative and interactive abrasion mapping visualization system that can be managed by stakeholders and can be accessed thoroughly by the people of Bengkalis city. The method used in the development of this system is extreme programming
Implementasi Sistem Pengelolaan Aset Desa (SIPADES) di Kecamatan Bengkalis
Get PDFThis study aims to determine the Implementation of the Village Asset Management System (SIPADES) in Bengkalis District. This problem is an attraction to research because it wants to evaluate whether this system can help
village officials in implementing village asset management. This research took several villages in Bengkalis District, namely Pangkalan Batang Village, Kelemantan Village, Palkun Village, Senggoro Village, Wonosari Village, and Kelapapati Village. The data sources required are primary data and secondary data. Data collection through data reduction, data presentation, and conclusions. The method used in this research is descriptive qualitative method. The results of
this study show that the villages in Bengkalis Subdistrict have implemented SIPADES well, it can be seen from the quality of human resources managing SIPADES who have received adequate training and skills development. Although
most of the village operators are only high school graduates, they are able to master the SIPADES application well thanks to intensive training. However, villages in Bengkalis Regency still face obstacles in implementing SIPADES, especially network limitations that cause frequent system errors and downtime. This problem disrupts the operational efficiency and stability of village asset management, and makes it difficult to track and manage data in real-time. To overcome these problems, it is necessary to improve technological infrastructure and better support so that SIPADES can run smoothly and effectively in all villages
Analisis Perhitungan Quantity Take Off Menggunakan Metode Bim (Revit) Beton Bertulang (Studi Kasus : Proyek Jalan Tol Bangkinang – Pangkalan Pembangunan Jembatan Silam, Desa Silam, Kec. Kampar)
Get PDFThis research analyzes the calculation of Quantity Take Off (QTO) using the Building Information Modeling (BIM) method with Autodesk Revit software on reinforced concrete work. The case study focused on the Silam Bridge construction project on the Bangkinang - Pangkalan Toll Road, Silam Village, Kampar District. In this study, modeling and calculation of reinforced concrete volume were carried out using the BIM method and compared with conventional methods to test the accuracy and efficiency of both approaches. The results show that the use of the BIM (Revit) method provides more accurate and efficient calculation results than conventional methods, reducing the potential for calculation errors and increasing effectiveness in planning and implementing construction projects. The QTO comparison for concrete has a difference of 0,021% and reinforcement of 1,183% ,indicating that the BIM-based QTO is smaller than the calculation results with conventional methods. The findings are expected to serve as a reference for construction professionals in implementing BIM technology for similar projects in the future
Analisis Kinerja Pelayanan Penumpang Pada Fasilitas Penyeberangan Pelabuhan Ferry Internasional (Studi Kasus Pelabuhan Bandar Sri Setia Raja)
Get PDFOne of the links between Indonesia's outermost island, Bengkalis, and Malaysia, is an international port, called Bandar Sri Setia Raja International Harbor. Along with the ongoing construction and operation of the port, it is necessary to evaluate the services of this port. Evaluation of services carried out is related to passenger satisfaction with the condition of existing land facilities and infrastructure. This was carried out to see how satisfied international port users were with existing conditions. This satisfaction assessment is carried out using 2 general methods, then integrated. The assessment methods are the KANO and IPA methods, and then become the IPA-KANO integration. Based on the analysis of the level of satisfaction and level of dissatisfaction of passengers with the integration of the IPA-Kano method, the IPA-Kano integration classifies the survival category with 3 indicators. Categories Fatal, Fitness, with 3 indicators for each category. Items in the Defenseless Zone category, Supportive Weapon, Chronic disease, Precious Treasure category, Major Weapon, with each having 2 indicators for each category
Efektivitas Penggunaan Alokasi Dana Desa (Add) di Desa Muntai dan Desa Selat Baru
Get PDFThis study aims to determine the effectiveness of the use of ADD in Muntai village and Selat Baru village. The research respondents were 2 secretaries and the village head. This research discusses the implementation of the Village Fund
Allocation (ADD) in Muntai Village and Selat Baru Village, Bantan District, Bengkalis Regency, Riau Province. ADD is a fund allocated from the Regional Budget (APBD) at the district/city level to support village development. The
research method used is descriptive qualitative, with data collection through interviews, questionnaires, and documentation. The results showed that Muntai Village received ADD amounting to Rp. 1,917,351,000, while Selat Baru Village received Rp. 1,907,837,960. The implementation of ADD in both villages was carried out with clear technical instructions and intensive coordination with related parties. Close supervision and a transparent disbursement system ensured effective and efficient use of funds
Pengaruh Iklan Media Sosial Terhadap Keputusan Pembelian Pada Umkm My_Liciouscake
Get PDFThis research aims (1) This research aims to identify the influence of social media advertising on purchasing decisions for My_Liciouscake MSMEs. (2) To find out whether there is a significant relationship between social media advertising carried out by MSME My_Liciouscake and purchasing decisions. (3) To find out whether there is an influence between MSME My_Liciouscake social media advertising and an increase in buyers. The research method used is a quantitative method. The technique used in collecting data is a questionnaire/questionnaire. The research results show (1) There is an influence of social media advertising on purchasing decisions for My_Liciouscake MSMEs of 21.7%. (2) There is a significant relationship between social media advertising and purchasing decisions for My_Liciouscake MSMEs, because T count (5.206) > T table (1.984) with sig. (0.000) < (0.05). (3) there is an influence between social media advertising and an increase in the number of buyers for My_Liciouscake MSMEs which has the highest average, namely 4.38, which is classified in the very high category