Repository Politeknik Negeri Bengkalis eprints
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Pengaruh Promosi Instagram Terhadap Minat Beli "Kopikap Bengkalis"
Get PDFThis study aims to analyze the effect of Instagram promotion on purchasing interest at Kopikap Bengkalis. The type of research used in this study is quantitative research. The
population in this study is the Bengkalis community who have purchased at Kopikap Bengkalis. The number of Bengkalis City residents in 2023 is 658,846 people. Respondents obtained in this study through the Lemeslow formula were 100 people. Data collection was taken in the form of a questionnaire and analyzed using data instrument tests, classical assumption tests (normality, and heteroscedasticity and linearity), simple correlation tests, simple linear regression tests, and hypotheses. The results of this study indicate that Kopikap Bengkalis Instagram promotion has a positive and significant effect with a coefficient of determination of 51,7% on purchasing interest at Kopikap Bengkalis, while the remaining 48,3% is caused by other variables not discussed in this study
The Analysis of User Engagement On Social Media – Case Study of Youtube Fenty Beauty Channel
Get PDFThis study analyzes user engagement on the Fenty Beauty YouTube channel by evaluating interactions and behavioral patterns on user engagement in comments on four types of videos: tutorials, product ads, vlogs, and games. Using qualitative descriptive methods through non-participant observation, the results show that product ads have the strongest user engagement followed by tutorials, vlogs, and games. While the dominant user behavior in all types of videos is "Creating", where users actively share opinions and experiences and the least is disengaging. These findings indicate that product ads are the most effective in attracting users and for user behavior have shown good activity and response. Knowing these behavioral patterns can help refine social media marketing strategies and increase user interaction
Modifikasi Pemanas Alat Pirolisis Dengan Pemanfaatan Oli Bekas Sebagai Bahan Bakar Utama
Get PDFUsed oil is a type of waste that has not yet been optimized for use as fuel. Used oil can be recycled and is typically used as a lubricant for motorcycle chains. This study conducted several tests to determine the combustion efficiency to achieve a blue flame and assess the performance of the stove in the pyrolysis device. The highest heat transfer rate occurred during the 15th minute of testing, with a heat transfer rate of 1.509,084 W, an overall heat transfer coefficient of 45 W/m².°C, a cross-sectional area of 0.1256 m², and an average temperature difference of 267°C. The highest conductive heat transfer rate also occurred during the 15th minute of testing, with a Qk value of 2.032,233 W/m², a thermal conductivity of the material of -60.6 W/m².°C, and a cross-sectional area of 0.1256 m²
Rancang Bangun Mesin Pengurai Sabut Kelapa Menjadi Cocopeat dan Cocofiber Kapasitas 80 Kg/Jam
Get PDFThis research was conducted to overcome the problems faced by millennial farmer groups, who need quality planting media for chili cultivation on peatlands. Peat soil has a weakness in storing water, so additional media such as cocopeat is needed. However, the millennial farmer group does not yet have a machine to process coconut fiber into cocopeat, even though coconut fiber is abundant in the area. As a solution, a coconut fiber decomposing machine with a capacity of 80
kg/hour was designed and made using a diesel motor and a zig-zag model decomposing eye, and equipped with two output hoppers to separate cocopeat and cocofiber. The methods used include design, design, fabrication process consisting of machining and welding, and tool testing. The test results showed that from 80 kg of coconut fiber processed, 33 kg of cocopeat and 43 kg of cocofiber were obtained in one hour, consuming 3.3 liters of diesel oil
Unilever Usa Marketing Communication Strategy to Build a Positive Image of Well-Being on Social Media X
Get PDFThis research aims to analyze the marketing communication strategy carried out by Unilever USA X social media account from January to December 2022. The study was categorized into descriptive qualititative research. The data collection technique was by using documentation and observation. This research focuses on 12 tweets related to marketing communication strategies to improve human's welfare and had been classified, anlayzed and interpreted using qualitative method. The result of the study shows that Unilever USA's marketing strategy through platform X involves various kinds of marketing communications such as advertising, content marketing, public relations, and social media marketing. Each kind of communication has different characteristics and strategies that are adapted to build a positive image and improve people's welfare. By identifying specific trends and optimal approaches, this research provides deep insight into how marketing communications strategies can be used to achieve larger social goals
Implementasi Pengendalian Internal Dalam Mencegah Kecurangan Pengadaan Barang dan Jasa Pada Pemerintah Kabupaten Bengkalis
Get PDFThis research aims to investigate the Implementation of Internal Control in Preventing Fraud in the Procurement of Goods and Services in the Bengkalis Regency Government. With a focus on the Goods and Services Procurement Work Unit, this study uses a qualitative approach by collecting data through interviews, documentation and observations. The results of the study show that the Implementation of Internal Control in the Procurement of Goods and Services in
the Bengkalis Regency Government has been implemented in accordance with applicable regulations. UKPBJ creates a control environment that supports SPIP with a positive work culture, conducts risk assessments through E-procurement,
and evaluates employee performance. Control activities include performance reviews, human resource development, and the implementation of effective policies and procedures. UKPBJ also provides communication facilities that support SPIP and conduct monitoring to ensure the effectiveness of internal control. However, there are weaknesses in monitoring, where some adjustments have not been implemented optimally. Strengthening evaluation and follow-up is needed to minimize fraud and improve procurement efficiency
Implementasi Sistem Aplikasi Keuangan Tingkat Instansi (Sakti) pada Kantor Kementerian Agama Kabupaten Bengkalis
Get PDFThis research aims to explore the implementation of the SAKTI application in the Office of the Ministry of Religious Affairs of Bengkalis Regency, along with its supporting and inhibiting factors. The types of data used in this research are primary and secondary data. The results indicate that the implementation of the SAKTI application at the Ministry of Religious Affairs Office in Bengkalis Regency has been carried out optimally and meets the eight components of the Accounting Information System (AIS). The supporting factors for the implementation of SAKTI include collaboration between the Ministry of Finance and all work units of ministries/agencies, adequate human resources, good
internet availability, adequate facilities, and training services provided to employees. Conversely, the inhibiting factors include application instability, which often leads to overloads and necessitates maintenance
Analysis of PT. Rapp Strategy In Forest Restoration to Realize Corporate Social Responsibility and Business Sustainability: At of Padang Island
Get PDFCorporate social responsibility has become an important aspect in business operations, in the context of sustainable business development and its relationship with the environment, society and corporate stakeholders is increasingly receiving attention. By strengthening positive interactions with the environment, local communities and other stakeholders, companies can maintain a good reputation, build sustainable relationships and support sustainable business growth. The aim of this research is to determine the forest restoration strategy carried out by PT Riau Andalan Pulp and Paper to realize corporate social responsibility and business sustainability in the Padang Island area. The method used in this research is descriptive qualitative using interview, observation and documentation techniques. The implication of this research is that by referring to the research results, the results of this research show that the forest restoration strategy carried out by PT. Riau Andalan Pulp and Paper in the Pulau Padang area to realize corporate social responsibility and business sustainability, through Protection, Assessment, Restoration and Management.
Keyword: Restoration Strategy, CSR, Business Sustainabilit
Rancang Bangun Alat Pengaduk Briket
Get PDFThe problem in briquette production often arises during the mixing stage, where uneven mixing results in inconsistent briquette quality. This Plan aims to design and develop a briquette mixer that can optimize the mixing process, thus
reducing production time and producing higher quality briquettes. The methods used include literature studies, designing the equipment using solidworks software, and testing the device under various operational conditions. The results show that the designed mixer significantly reduces mixing time and produces a more homogeneous mixture. The novelty of this plan lies in the design of a more efficient and easy-to-operate mixer, utilizing an electric motor and optimized mixing mechanism. This innovation allows for a more efficient briquette production process, reduces reliance on manual labor, and opens new business opportunities and job creation in regions unfamiliar with briquettes
Pengaruh Kualitas Layanan Reliabilitas Terhadap Loyalitas Nasabah Pada PT.BRI Cabang Bengkalis
No full textThe purpose of this study was to analyze how the quality of reliability services at PT BRI Bengkalis branch, to analyze how customer loyalty at PT BRI Bengkalis Branch, and to analyze how the effect of reliability service quality on customer loyalty at PT BRI Bengkalis Branch. This research is a quantitative research type study using primary data sources (questionnaires). The sampling technique used Nonporobability Sampling with a total of 100 respondents. Data collection using a questionnaire by distributing directly to the Bengkalis community who are respondents and analyzed using validity test, reliability test, classical assumption test, simple correlation test, simple linear regression test and T test. The results of this study indicate that there is an effect of reliability service quality at PT. BRI Bengkalis branch, there is an effect of
customer loyalty at PT. BRI Bengkalis Branch, and there is a significant effect of reliability service quality on customer loyalty at PT. BRI Bengkalis Branch