Madrasah Jurnal - IDIA Prenduan
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Pengaruh Promosi Simpanan BMT NU Bluto terhadap Minat Menabung Pengrajin Batik di Desa Pakandangan Barat
Full text linkAs the banking sector continues to evolve, promotional strategies play a pivotal role in enabling financial institutions to attract, engage, and retain their target markets. A well-executed promotion can significantly influence the inclination of potential clients—in this case, batik artisans in Pakandangan Barat Village—to save or become members of the BMT NU Bluto branch. This study aims to examine the extent to which BMT NU Bluto’s promotional activities affect the saving interest of these artisans. Utilizing a quantitative correlational approach, data were collected from 40 respondents and analyzed through simple linear regression using SPSS software. The findings reveal that promotional efforts exert a statistically significant influence on saving interest (t-count = 9.424 > t-table = 2.026; p-value = 0.000 < 0.05), with an R² value of 0.700, indicating that 70% of the variance in saving interest is attributable to promotional activities. These results underscore the crucial role of promotion in enhancing the saving interest of local batik artisans
Integrated Marketing Communication And Member Engagement In Islamic Microfinance: The Case Of Tabah Product At BMT NU Saronggi
Full text linkThis study aims to analyze the implementation of integrated marketing communication strategies on TABAH savings products at BMT NU Saronggi Branch, opportunities and obstacles in its implementation as a strategy to strengthen Islamic microfinance at the community level. This study is a qualitative descriptive case study. This case study was conducted on several staff/employees at BMT NU Saronggi Branch. The results of the study indicate that the implementation of integrated marketing communication strategies on products at BMT NU Saronggi Branch has a significant influence in increasing customer loyalty. This finding, of course, BMT NU Saronggi Branch as a sharia microfinance institution has contributed to increasing sharia financial inclusion in the community. BMT NU is here to provide various forms of services and access to finance for the community according to their needs, one of which is TABAH savings. However, although the number of customers has increased, the communication strategy used has not been fully integrated, so an in-depth study is needed regarding the implementation of IMC
Brand Image and Customer Acquisition Strategy: A Case Study of an Islamic Microfinance Institution in Indonesia
Full text linkBaitul Maal wat Tamwil (BMT), as part of Islamic Microfinance Institutions (IMFIs), plays a crucial role in enhancing financial inclusion in areas not yet reached by formal banking systems. This study aims to analyze the strategies for brand image development and customer acquisition at BMT Nusantara Capem Prenduan. A qualitative approach was employed, utilizing in-depth interviews, observation, and documentation as data collection techniques. The data were analyzed through the processes of data reduction, presentation, and conclusion drawing. The findings reveal that the brand image of BMT is shaped by three main factors: the reputation of the parent pesantren institution, technological innovation through the Mobile UGT application, and a religious-humanist door-to-door service approach. Communication strategies are carried out directly by staff members through an active and consistent personal approach. Even during the institutional rebranding phase, customer trust and loyalty remained intact. These findings underscore the importance of a strong institutional image and well-directed communication strategies in enhancing the competitiveness and sustainability of IMFIs amid the dynamics of the digital economy
PENDAMPINGAN PENELITIAN TINDAKAN KELAS BAGI MAHASISWA MADRASAH DINIYAH
Full text linkHuman resources who are superior and ready to compete in the changing times of the 21st century are the key to quality education. This can happen if the quality of educators is able to conduct research well, the smallest thing is to understand how learning in their class reflects and finds solutions to these problems. One of them is with class action research. The purpose of this mentoring activity is to provide PTK assistance to overcome the difficulties experienced by Madin students. This service activity uses the partisipatori method which consists of three stages, namely planning, implementation, and evaluation. Based on the results of this mentoring activity, it shows that the madin students are very enthusiastic about the PTK assistance that has been provided by the Service team so that this activity can run well and produce real work in carrying out PTK. The results of the evaluation of the PTK presentation and report were in accordance with the theory and principles of PTK by 84.62%, while 15.38% were due to other factors. This shows that there is an increase in knowledge and understanding of PTK, the ability to identify problems and critically find solutions and actions to their class problems, the big impact is to increase the professionalism of Madin students who are also Madin teachers. This assistance is expected to make the learning process in the classroom more innovative, fun and meaningful
PENDAMPINGAN MENINGKATKAN KESADARAN DAN PERILAKU BAIK DALAM MENGGUNAKAN GADGET PADA ANAK NELAYAN MELALUI VIDEO EDUKATIF
Full text linkNot only adults, but also school-age children are often greatly impacted by the rapid developments in this technological era. Smartphones, or what we better know as gadgets, seem to be a mandatory item that parents must provide for their children so they don't miss out on fast information. The use of gadgets does have many positive impacts for school-age children, for example increasing knowledge and experience that they have never had before, but sometimes the negative impacts outweigh the positive ones. In fact, many experience negative impacts and addiction. The impact of gadget addiction greatly affects the emotions and behavior of children who are addicted to gadgets. Therefore, the author and the community service team provided education to fishermen's children about the dangers of gadgets through educational videos. In this case, the community service team used two videos in the community service implementation. The first video from Pondok Kreativ entitled "Gadget Addiction" and the second video from Healthy Kids entitled "When Lala Plays Gadgets". This community service was carried out at Pagagan Elementary School, Pademawu District, where the majority of students are fishermen's children. Fishermen's children sometimes lack extra attention from their parents who are busy earning a living as fishermen. Day and night, their parents are at sea, and in the morning, they go to the market to sell their catch. This community service activity has made 90% of Pagagan Elementary School students aware of the benefits of educational videos, and they have even pledged to reduce their daily use of gadgets by engaging in positive activities like studying, helping their parents, and playing with friends
AN ISLAMIC PERSPECTIVE ON THE FILM “ASSALAMU’ALAIKUM BEIJING ”: A STUDY IN ENGLISH LITERATURE
Full text linkThis study aims to explore the film "Assalamualaikum Beijing" from an Islamic perspective using a literature review approach. The film, adapted from a novel by Asma Nadia, is directed by Guntur Soeharjanto and tells the story of a love affair between two people. The main focus of this study is to uncover the representation of Islamic teachings, including aspects of faith, morality, Islamic brotherhood, and the spirit of seeking knowledge. The method used is content analysis, examining Islamic themes reflected in the storyline, dialogue between characters, and character portrayals. The analysis shows that the film consistently displays Islamic values, particularly in promoting the importance of education, spiritual development, and social relations. Furthermore, the film successfully conveys a universal Islamic message that remains relevant in the context of contemporary life. This research is expected to enrich the study of Islam in popular media and serve as a reference for similar research in the future.
REINTERPRETASI GENDER DALAM HUKUM ISLAM: ANALISIS KRITIS TERHADAP KEPEMIMPINAN PEREMPUAN, POLIGAMI, DAN KEWARISAN
Full text linkThe discourse on gender in Islamic law continues to be a subject of academic interest, especially when religious practices in various Muslim communities still exhibit patriarchal biases that contribute to social inequality between men and women. This study attempts to reinterpret the concept of gender in Islamic law by examining three main issues, namely female leadership, polygamy, and inheritance. The research uses a library method with a critical-analytical approach through the integration of a gender hermeneutics framework, maq??id al-syar?‘ah, and historical-normative analysis of classical and contemporary sources. The results of the study show that a number of fiqh constructions regarding gender relations are more influenced by the social and patriarchal cultural context of pre-modern societies than by the normative principles of justice in the Qur'an. Maq??id-based reinterpretation affirms that justice, equality of dignity, and protection of rights are fundamental principles that can reframe the position of women in leadership, the practice of polygamy, and the distribution of inheritance. Furthermore, this study highlights the importance of a more comprehensive re-reading of religious texts, taking into account contemporary social dynamics, developments in legal thought, and the ethical demands of modern Muslim societies. Thus, this article not only provides a theoretical analysis but also offers a conceptual foundation for the development of a more adaptive and inclusive methodology of istinb?? law. This article contributes to strengthening the epistemology of Islamic law that is responsive to gender justice issues and opens up space for the development of fiqh that is more contextual, humanistic, and in line with universal human values
The Effectiveness of Using The Quizizz Website Learning Media To Improve Female Students' Learning Outcomes In Arabic Language Lessons In Class 7 At Mts Muallimat Cukir Jombang College
Full text linkThis research study investigates the impact of using the interactive learning platform Quizizz on improving Arabic language learning outcomes in grade 7 female students. Using quantitative methods and a quasi-experimental design, this study compares learning outcomes between the group using Quizizz and the control group, This research aims to determine the effectiveness of using the quizizz website learning media to improve female students' learning outcomes in Arabic language lessons in class 7 at Mts Muallimat Cukir Jombang College. This research uses quantitative research methods. The method used is a quantitative method using a Quasi Experimental research type. The sampling technique used is a non-probability sampling technique with equivalence sampling which includes experimental separation and arbitration separation. The research results show that: the researcher carried out treatment in the experimental class using Quizizz Lesson learning and then they were given a test via the Quizizz application. After students are presented with questions using Quizizz, then continue with the test after providing an explanation of the material. The results of applying the Quizizz learning method have progressed, it is known that the average experimental semester result is 94.14, which is higher than the average arbitration semester result of 61.07. There is effectiveness in using educational tools on the "Quizizz" website known as Sig. (2-tailed) is 0.000 and the significance value obtained is less than 0.05 so it can be said that (H0) is rejected and (HA) is accepted.Keywords: quizizz website, Learning outcomes, Arabic languag
Sufistic Education Based on Karamah of Syaikhana Muhammad Kholil Bangkalan
Full text linkThis article explores the model of Sufi-based education practiced by Syaikhana Muhammad Kholil of Bangkalan, a charismatic Islamic scholar renowned for his sainthood (maq?m al-wil?yah) and spiritual charisma (kar?mah). The study focuses on his approach to spiritual formation, which goes beyond formal-institutional structures and emphasizes the inner relationship between murshid (spiritual guide) and mur?d (disciple). Using a qualitative descriptive method and literature review, this article reveals that Syaikhana Kholil’s educational model was rooted in exemplary conduct, prayer, spiritual discipline, and deep mystical experiences. His karamah is seen not merely as supernatural phenomena, but as an educational tool for shaping the spiritual character of his students. This model reflects a form of esoteric and transcendental knowledge transmission, based on inner unveiling (muk?shafah). The study concludes that Syaikhana Kholil’s karamah-based Sufi education represents a unique form of tarbiyah in the pesantren tradition, capable of producing intellectually and spiritually mature scholars and da'wah figures
PEMBENTUKAN KARAKTER MELALUI PENDEKATAN TASAWUF DALAM PERINGATAN MAULID NABI MUHAMMAD SAW
Full text linkThe celebration of the Prophet Muhammad's Mawlid in Indonesia has been a cultural tradition introduced since the era of Wali Songo. Mawlid Nabi is held to commemorate the birth of the Great Prophet Muhammad (PBUH). The connection between the commemoration of Mawlid Nabi and character formation is highly relevant. Research using a descriptive qualitative approach shows that the commemoration of the Prophet Muhammad's Mawlid, conducted in Tlogoargo Village, Tiris District, Probolinggo Regency, has a significant influence on the character development of the village community. This celebration is usually carried out through various events such as religious lectures, competitions, and storytelling about the life of Prophet Muhammad from birth to his passing. The celebration, which is accompanied by various activities, provides valuable lessons on how to show respect, love, and honesty in social life, as well as in the context of the nation and state