University of La Laguna

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    28182 research outputs found

    Technology and innovation in smart tourist destinations. Case of Cuenca, Ecuador

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    La era digital y el viajero Millennial son propulsores de los DTI; esto supone una revalorización del destino para determinar su estado actual y en correspondencia con los resultados, diseñar estrategias que contribuyan al cumplimiento de los requerimientos para posicionarse como tal en el mercado; como referencia la norma española UNE 178501 y con el objetivo de diagnosticar la situación actual del destino Cuenca con relación a los indicadores de innovación y tecnología como contribución a la evaluación del destino en su tránsito hacia DTI. Para la investigación, se emplearon métodos histórico‐lógicos, inducción‐deducción y empírico con aplicación de encuestas y entrevistas semiestructuradas. Cuyos resultados evidencian que existe una brecha de tipo media con relación a los ejes seleccionados, se identifican debilidades vinculadas a la conectividad en los atractivos turísticos, sensorización del destino, Impulso de la innovación turística, establecimiento de un sistema de gestión de la innovación en corporación y emprendimiento.The digital age and the Millennial traveler are drivers of Smart Destinations. This leads traditional destinations to re‐assess strategies, using tools such as the Spanish standard UNE 178501 toward diagnosing their current situation. This is a study of the destination of Cuenca destination in its move toward Smart Tour‐ ism. For the investigation, historical‐logical, induction‐deduction and empirical methods were used with the ap‐ plication of surveys and semi‐structured interviews. The results show that there is an average gap in relation to the selected axes, with weaknesses linked to connectivity in tourist attractions, synaesthesia of the destination, promotion of tourism innovation, and the establishment of a corporate innovation management system in entre‐ preneurship

    I Teach; Do You Teach? Monitors’ Experience in the use of active methodologies in Tourism and Hos- pitality graduation courses at the Federal University of Paraiba State

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    Os projetos de monitoria nas Instituições de Ensino Superior buscam contribuir para a melhoria de ensino‐aprendizagem na medida em que propiciam a cooperação acadêmica. Por meio das metodologias ativas, onde o professor deixa de ser centralizador de conteúdo e o aluno torna‐se protagonista, isso é possível. O objetivo do estudo foi analisar como as metodologias ativas propostas pelo projeto “Metodologias ativas no ensino de graduação em Turismo & Hotelaria” da Universidade Federal da Paraíba, foram acolhidas pelos monitores. Aplicou‐se um questionário aos 27 monitores entre junho e julho de 2020. A pesquisa levantou a relação entre monitores e alunos, entre monitores e o curso, alunos autogestores de sua carreira e a monitoria na realidade do aluno. Conclui‐se que as metodologias ativas contribuem com processos de ensino‐ ‐aprendizagem mais dinâmicos. Pela perspectiva dos monitores, são práticas de ensino estimulantes que tem no protagonismo do aluno uma de suas bases.Monitoring projects at Higher Education Institutions attempt to contribute toward a better teaching‐learning process in that they provide for academic cooperation. Through active methodologies, where the teacher is no more the instigator of the content centraliser, but rather the student, this is quite possible. The aim of the study was to analyse how the active methodologies proposed by the Project “Active Methodologies in Tourism and Hospitality Graduation Courses”, at the UFPB have been accepted by student teachers, that is, course monitors. A questionnaire was applied to 27 monitors, from June through July, 2020. The research collected the ratio between monitors and students, between monitors and the course, between self‐managing career students and monitoring in the student’s reality. The conclusion is that active method‐ ologies with more dynamic teaching‐learning processes give better results. From the monitors’ perspectives, they are stimulating teaching practices which put the learning process in the hands of the students

    Places for the practice of Spiritual Tourism: what is the relationship between spirituality and nature?

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    O turismo em busca da espiritualidade e em contato com a natureza vem sendo considerado uma das novas tendências em turismo. Desta forma, o objetivo deste artigo é contextualizar a produção científica sobre o Turismo Espiritual e entender sua relação com a natureza. Inicialmente foi realizada uma revisão bibliométrica para encontrar os trabalhos acadêmicos sobre esse tema e identificar a relação do segmento com a natureza, com posterior análise utilizando o software IRAMUTEQ®. No total foram identificados 92 trabalhos científicos, 26 países estudados, o país com maior número de trabalhos sobre o tema é a Índia, seguido do Peru e Indonésia, ficando o Brasil, Cazaquistão e Tailândia em quarto lugar. Conclui‐se que esse segmento possui estreita relação com a natureza, pois os ambientes naturais propiciam as experiências espirituais. Além disso, o Turismo Espiritual tem potencial para contribuir com a sustentabilidade do turismo, com a conservação da natureza e do patrimônio.Tourism in search of spiritual oneness with Nature is considered to be one of the new trends in tour‐ ism. Thus, the objective of this article is to contextualise research into Spiritual Tourism and to understand its relationship with Nature. Initially a review of the literature was carried out to find academic papers on this topic and to identify the relationship between the segment and nature, with subsequent analysis using the IRAMUTEQ® software. In total 92 scientific papers were identified, 26 countries studied, with the country most studied as India, followed by Peru and Indonesia, with Brazil, Kazakhstan and Thailand in joint fourth place. It is concluded that this segment depends implicitly on a close relationship with nature, since natural environments provide spiritual experiences. In addition, Spiritual Tourism has the potential to contribute to the sustainability of tourism, through conservation of nature and heritage

    Wine, Tourism and COVID-19: The Impact of COVID-19 on the Wine Routes of Spain

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    Diversas investigaciones han abordado el papel jugado por las Rutas del Vino de España para dinamizar la competitividad de un territorio, incrementar la producción vinícola, mejorar la calidad de vida de los ciudadanos y respetar el medioambiente. Sin embargo, hasta donde sabemos, el impacto de la COVI‐19 sobre dichas rutas enológicas no ha sido abordado en la literatura académica. Para superar este gap de investigación, el trabajo pretende analizar el impacto del patógeno sobre la oferta y la demanda de las actividades turísticas a través de, por un lado, el análisis de la evolución de las instituciones adheridas a las rutas del vino españolas y, por otro lado, el estudio del impacto económico de las 32 rutas que conforman dicho producto turístico.Several studies have addressed the role played by the Spanish Wine Routes in boosting the competi‐ tiveness of a territory, increasing wine production, improving the quality of life of citizens and respecting the environment. However, to our knowledge, the impact of COVID‐19 on these wine routes has not been addressed in the academic literature. In order to overcome this research gap, this paper aims to analyse the impact of the pathogen on the supply and demand of tourist activities by analysing the evolution of the institution members of the Spanish wine routes and the economic impact of the 32 routes that make up this tourist product

    De waste a la esperanza: una entrevista con Marco Armiero

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    Una aproximación necropolítica a la Waste Theory

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    Achille Mbembe’s Necropolitics (2019) provides an innovative approach to dissect human relations in a contemporary world where an increasing number of people are deemed super- fluous and disposable under late capitalist logic. His book offers a genealogy of the current state of affairs from a post-Foucauldian perspective that centers on the notion of race and the conception of sovereignty in Western liberal democracies. Rarely associated with Waste Theory, Mbembe articulates a necropolitical approach that complements Zygmunt Bau- man’s conception of “human waste” and Giorgio Agamben’s theorizations on the figure of the homo sacer. This article thus argues that Mbembe’s Necropolitics stands as a major contribution to the field of Waste Studies, in that it encloses a reflection on the racial Other as human waste from a perspective that has not been sufficiently studied.Necropolitics (2019), de Achille Mbembe, aporta una aproximación innovadora para analizar las relaciones humanas en un mundo contemporáneo en el que un creciente número de personas es considerado superfluo o desechable bajo la lógica tardocapitalista. El libro ofrece una genealogía del actual estado de la cuestión desde una perspectiva post-foucauldiana que se centra en la noción de raza y en la concepción de soberanía en las democracias liberales occidentales. Raramente asociado con la Waste Theory, Mbembe articula una aproximación necropolítica que complementa la concepción de “residuos humanos” de Zygmunt Bauman y las teorizaciones sobre la figura del homo sacer de Giorgio Agamben. Este artículo, por tanto, sostiene que Necropolitics, de Mbembe, se erige como una importante contribución al campo de los Waste Studies, ya que encierra una reflexión del Otro racializado como residuo humano desde una perspectiva que no ha sido suficientemente estudiada

    Competitive advantage in boutique hoteles. The case of Querétaro, México

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    Los hoteles boutique han sido una tendencia en la industria turística desde los años 80; caracterizados, en México, por ser establecimientos de pocas habitaciones (mipymes) y con servicios de excelencia. Son organizaciones que se enfrentan cada vez más a una feroz competencia proveniente de una oferta de hospedaje variada de otras categorías que se enfocan en atender a clientes similares, por lo que identificar qué es lo que los diferencia puede significar un valor añadido a las organizaciones. Se realiza un análisis de contenido a entrevistas efectuadas a gerentes y empleados de primer contacto en hoteles boutique de Querétaro con la finalidad de identificar, desde la perspectiva de los informantes, cual es la ventaja competitiva del segmento boutique. Se encontró que recursos humanos, tecnológicos, organizacionales así como la experiencia estética, la atención personalizada y la posibilidad de que el huésped se lleve a casa un objeto tangible que le recuerde su estancia en el hotel, son factores asociados a la ventaja competitiva de este tipo de organizaciones.Boutique hotels have been a trend in the tourism industry since the 80. These in Mexico tend to be establishments with few rooms (mipymes) and with excellent services. They are organisations that face fierce competition, so identifying what makes them different can create added value. A content analysis of interviews conducted with managers and frontline employees in boutique hotels in Querétaro was carried out to identify, from the perspective of the informants, what the competitive advantage of the boutique segment is. It was found that human, technological and organisational resources, as well as the aesthetic experience, personalised atten‐ tion and the possibility of the guest taking home a tangible object that reminds him of his stay in the hotel, are factors associated with the competitive advantage of this type of organisation

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