ILIRIA International Review
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Influence of sociological determinants in consumer behavior
Get PDFConsumer behavior belongs within the scope of delicate issues in theoretical marketing concepts of marketing. The main reason for such treatment of specific issues derives from human individuality in the decision making process for purchasing. From the complexity of human nature, arise challenges in their efforts to look at the internal motives of consumers, their psychological elements and conditions, the internal psychological determinants of behavior, but also the influence of culture, social class, family, lifestyle, as external sociological determinants, regardless of the particular autonomous characteristics of being socially exposed to certain environmental impacts that are undoubtedly of great importance to one’s behavior as a consumer. On the other hand, there is a series of hidden motifs for which their oversight is necessary because they are crucial to the decision-making process. Having this in mind, the researchers focused their objectives on analyzing the determinants of consumer behavior in the decision-making process to be marketed.Various sources of data have been used in the analysis and the theoretical processing of the work. Most of them have a secondary character and include domestic contemporary literature and foreign literature related to this issue.The basic concept of this paper, besides the introductory part and the conclusions, is also composed of interrelated parts. Given the analysis of different sociological determinants such as culture, social classes, reference groups and so on we understand their impact and their importance in bringing decisions in the market for personal consumption
Credit policy and its impact in the work of Kosovo businesses
Get PDFCredit policy in Kosovo is a result and a reflection of the general development of macroeconomic policy. In the post-war Kosovo economic trends were negative. Therefore, in order to come to recovery and promotion of economic development, Kosovo needs investments. Surely credits represent one of financial resources through which material factors are provided for opening of new jobs that will be expressed in the decreasing of unemployment and increasing of the national production. Kosovo, as a part of Euro area, cannot make monetary policy, but it may make credit policy. Currently, out of the banking system of Kosovo is over 1.4 million Euros of financial means, and for this sum the credit potential is reduced, as a very important factor for business and the economy of Kosovo in general. Credits in Kosovo are characterized by high interest rates and short time of their return, so the purpose of this paper is to show how much the credits have been in the function of the development of businesses in Kosovo
Role of the Legislature in the Budget Procedure: The Case of Kosovo Assembly
No full textFrequent political-legal changes as well as the form of organization of the government in Kosovo from 1999 until the second part of 2008 have been reflected in the budget procedure. Budget procedure in Kosovo under the administration of United Nations Missions in Kosovo (UNMIK) was a sui generis case alike UNMIK administration itself, where role of the Kosovo Assembly was nothing more than symbolic. With declaration of the independence on 17th February 2008 and promulgation of the Constitution on 8th April 2008 de jure, the role of the Assembly in the budget procedure has been empowered. However, regardless improvements in the constitutional position of the Assembly, a survey of the Assembly of Kosovo revealed many shortcomings that are necessary to be addressed in order to increase the role of the Assembly in the budget procedure. In this direction we shall emphasize increasing of the role of the Assembly in accordance with constitutional authorizations in the budget procedure, increasing of the technical capacities of the Assembly to conduct research and analysis of the budget and undertaking steps on facilitation the communication between MEFGovernment-Assembly-the Budget and Finance Committee
The concept of “Comprehensive security” as a draft for reconstructing security in a system of international relations
Get PDFTo explain how applicable the concept of "comprehensive secu-rity" is in Kosovo, at first, I will try to analyze the term of security, and development of international relations in relation to the phe-nomenon of "Security". Initially the term “security” is to be elabo-rated, in theoretical terms, the impact "national security" had du-ring the Cold War, and the development of the international rela-tions system, especially after "the fall of the Berlin Wall,” and the fall of communism. In the broadest sense, the post- modern securi-ty is characterized by many threats, such as terrorism, failing sta-tes, climate change etc. The elements of comprehensive security will be part of the analysis of developments in Kosovo after the war and briefly transformation of the security sector after inde-pendence
The Logistics and Management of Distribution Channels – The Case of Kosovo
Get PDFBy coordinating their activities, companies aim to provide available products for their clients in the right place and time. Logistics activities have always been essential for companies, and therefore the logistics of the business and the management of the supply chain is a synthesis of many concepts, principles and methods from some of the most traditional fields of marketing, manufacture, accountability and transport, and also of the disciplines of mathematics and economy. This paper deals with the main aspects of logistics, business and management of the supply chain, and with the main aspects of the strategies and competitive incomes of the company. These aspects include transportation, inventory, processing, purchase, storage, treatment, packing, the standards of customer service and production. We have also described the role of the marketing of logistics as a system of planning which guarantees that the order will be executed in time, in the fastest way possible and with a low cost. The effective management of distribution channels affects the firms to realize an efficient process of distribution, in distributing the final products from the producer to the last consumer and in this way it helps these firms to grow their market and sales, and built strong relations with their clients. This paper includes empirical data that were collected by questionnaires and interviews, and subsidiary data as well, based on the review of the existing literature regarding logistics and the management of distribution channels. The collection of primary data was realized by the compilation of a questionnaire, which helped in developing contacts. The research was realized with owners, directors, managers and other holders of Kosovan companies. The sample is intentional (not probable).
Features of the Civil Law Procedure for Protection against Discrimination
Get PDFThe prevention and protection against discrimination shall be applicable for all natural and legal persons in the process of exercise of the rights and freedoms guaranteed with the Constitution and the legislation of the Republic of Macedonia.The person considering that some right has been infringed because of discrimination is entitled to submit a lawsuit in front of a competent court. The provisions from the Law on litigation procedure are adequately applied for the procedure. A civil action is commenced with the filing of a complaint. The plaintiff must file the complaint with the court. The complaint must set forth the claims and the legal basis for discrimination.In the procedure for protection against discrimination, besides the court for general local jurisdiction, the court in whose area is the seat, or the residence of the plaintiff, also has local jurisdiction
Reaching Constructive Compromise: Steps, Tactics, and Strategies
Get PDFThe history of war and conflicts is as old as human history itself. Along with it always existed attempts to find ways and means to reconcile conflicting parties and reach peace. In today’s world, more than ever, where war and conflicts are everyday occurrence is imperative to find faster and reliable ways how to resolve conflicts. Reaching a constructive compromise is extremely difficult (very often even the implementation phase creates additional hitches) as the parties involved pretend or believe that all of their demands for peace deal are rational and thus should be fulfilled. While one party may have expertise in negotiation process itself, the other may be unwittingly unprepared, and believing that honesty and fairness will result in impartial peace deal. This is, unfortunately, not always so. The aim of this paper, besides targeting these types of naïve perceptions, is to inspire others to be fully prepared prior entering negotiation process. The negotiation strategy, along with steps and tactics is the fundament of this research. History of negotiations teaches us that often the strong and more prepared side tends to win more than the weak and unprepared one in a negotiation process. Yet studying and exploring the approach to reach a constructive compromise is essential and conducive even if you happen to find yourself as the weaker party vis-à-vis a stronger opposing rival.The purpose of this study is to analyse the implications of negotiating strategies in the course of reaching the eventual constructive compromise. Throughout, this paper has endeavoured to answer numerous but distinct issues related to the topic and offer a balanced analysis on the arguments explored. The study also delves into some international conflicts (resolved and unresolved) examining them in light of potential constructive compromise. Finally the study ends up by concluding that constructive compromise strategy that focuses, above all, on creativity, analytical ability and rationality requires often, enormous time and efforts to reach desired result, but ends fully justify means
Global financial crisis
Get PDFThe most recent developments in economy are a clear indicator of many changes, which are a result of this high rate pacing, which also demonstrates as such. Market economy processes occur as a result of intertwining of many potential technological and human factors, thereby creating a system of numerous diver-gences and turbulences. Economics, a social science, is characteri-sed with movements from a system to another system, and is har-monized with elements or components which have impacted the development and application of economic policies as a result. This example can be illustrated with the passing from a commanded system (centralized) to a self-governing (decentrali-zed) system, while the movement from a system to another is known as transi-tion. Such transition in its own nature bears a number of problems of almost any kind (political, economic, social, etc.), and is charac-terised with differences from a country to another.Financial crisis is a phenomenon consisting of a perception of economic policies and creation of an economic and financial stabi-lity in regional and global structures. From this, one may assume that each system has its own changes in its nature, and as a result of these changes, we have the crisis of such a system. Even in the economic field, if we look closely, we have such a problem, where development trends both in human and technological fields have created a large gap between older times and today, thereby crea-ting dynamics with a high intensity of action. If we dwell on the problem, and enter into the financial world, we can see that the so-called industrialized countries have made giant leaps in deve-lopment, while countries in transition have stalled in many fields, as a result of a high rate of corruption and unemployment in these countries, and obviously these indicators are directly connected, thereby stroking the financial system in these countries.Corruption is an element, which directly and indirectly influences the pro-cess of attracting foreign investment, and further influencing the growth of unemployment, and in turn expanding the financial crisis, where finances are already fragile.In the following sections, we will elaborate on the financial crisis in a global aspect, the impacts of this crisis in economic development, and the role of stock exchange in finance, thereby creating a multi-dimensional horizon of the problem
Geo-Regional Security and Transformation After the Balkan's Wars and Kosova Independence
No full textDuring the '90-ies the wars in the former territories of what was called Yugoslavia marked the end of a century plenty of wars and local armed conflicts. More than 140 million people died because of wars in the XX century. The war of Kosova was the last one in that century. The beginning of the XXI century stressed the necessity for a new way of thinking nationally, regionally and globally. The Balkans were often considered as a gun powder territory. All the Balkans states, someone more and someone less, have problems with each other. History was and remained very passionate within the Balkan countries. The case of Kosova is possibly the most sensitive in all this framework. After the proclamation of independence on February 17 2008, the concerns were high within the region and a new question was questioned: would the map of the Balkan peninsula change again to form another "Kosovo"? This article would give some details about the geopolitical situation in the Balkans focusing on Kosova and would try to establish e new way of making politics and diplomacy though deterrence and not offence. We will try to overpass history but without neglecting it, but by learning from its mistakes in order to bring a better Peace-Building aspect for the Balkan region
Influence of Marketing on Consumer's Adoption of E-Banking
Get PDFThe financial system plays an extraordinary role in developing and enriching the domestic economy. E-banking service as an innovative software product and service for customers was introduced few years ago in the country from variety of national and international banks: ProCredit Bank, Raiffeissen Bank, Teb Bank, NLB Bank etc., enabling consumers to have access to their bank accounts over the internet. Since internet usage grows rapidly in the country even adoption of e-banking is expected to flourish. Behavior of customers toward adoption is explained using different behavioral model. The objective of this study is to analyze the consumer-adoption process toward e-banking. The survey is used in this respect, to find out the way they learn, try, and adopt or reject e-banking service. Furthermore, the hypothesis those females are significantly different from males on adoption of e-banking services, it prevails the null hypothesis that gender doesn’t affect adoption of e-banking services. The study reveals the characteristics of the consumers toward ebanking adoption process, such as differences in individual readiness to try new product; the information searching; advertisement and direct marketing influence; and speed rates of adoption and non adoption among genders