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Sentence Patterns and Types used in the Editorials from “The Global New Light of Myanmar”
No full textSentence patterns and types are important in grammar because they help writers communicate their ideas clearly and effectively. The aim of this paper is to examine the sentence patterns and types used in the five editorials from opinion section in “The Global New Light of Myanmar” published from 23rd to 27th November 2024. The objectives of this study are to classify the sentence patterns and types used in the five editorials from opinion and to find out which sentence pattern and type are most frequently used. Sentence patterns are analyzed, based on the theory proposed by Quirk et al. (1985) featuring SV, SVC, SVO, SVA, SVOO, SVOC and SVOA patterns. The theoretical concept of Verspoor & Sauter (2000)is used to classify the sentence types, namely simple sentence, compound sentence, complex sentence, and compound-complex sentence. The result of the study showed that SVA sentence pattern is the most frequently used among seven sentence patterns, and the most commonly used sentence type is simple in the five editorials. It is hoped that this study will be of great help to English learners in enhancing their writing skills when composing texts or essays
Analysis on Granger Causality between Tourism Earning and Economic Growth of Myanmar (Theint Kay Zin, 2025)
No full textTourism is an essential sector for Myanmar's economy, providing earnings, job
creation, and economic growth. Myanmar has rich cultural heritage, diverse
ecosystems, and historical significance which have been supported growth of tourism.
This study aims to observe the trends, challenges, and recovery strategies of tourism
sector and to investigate the causality between tourism earnings and economic growth
of Myanmar. This study employs secondary data from MOHT and other official sources
covering period from 2004 to 2023, using descriptive methods and the granger causality
test. The findings indicate that unidirectional causal relationship from tourism earnings
to GDP at the 10% significance level. Despite the decline induced by COVID-19,
findings show that tourism sector remains an essential driver for long-term growth. This
study suggests the prioritization of sustainable tourism policies, enhancement of
infrastructure, and diversity of markets to maximize tourism’s economic contribution
Effect of Entrepreneurship Education Program on Entrepreneurial Intention and Entrepreneurial Behavior in Center for Vocational Training, Myanmar (Nay Lin Aung, 2025)
No full textThis study aims to analyze the effect of the entrepreneurship education program on
attitude, subjective norm, and perceived behavioral control, to analyze the effect of attitude,
subjective norm, and perceived behavioral control on entrepreneurial intention, to analyse
the effect of entrepreneurial intention on entrepreneurial behavior, and to analyze the
moderating effect of entrepreneurial knowledge on the relationship between entrepreneurial
intention and entrepreneurial behavior in the Center for Vocational Training , Myanmar. A
quantitative research design employs a structured survey instrument to collect data from
participants of the entrepreneurship education program. From a total of 192 participants,
129 respondents are selected through simple random sampling, with the sample size
determined using the Raosoft calculator. A five-point Likert scale measures respondents’
perceptions, while primary data are collected via an online survey and secondary data from
relevant literature and reports. Descriptive statistics and regression analysis are used to
examine relationships among the study variables. The results reveal that participation in the
entrepreneurship education program has a significant positive effect on attitude, subjective
norm, and perceived behavioral control towards entrepreneurship. Attitude and perceived
behavioral control have a significant and positive effect on entrepreneurial intention, while
subjective norm shows no significant effect. Entrepreneurial intention demonstrates a
significant positive effect on entrepreneurial behavior, indicating that individuals with
higher levels of intention are more likely to engage in actual entrepreneurial activities.
Although entrepreneurial knowledge directly enhances entrepreneurial behavior, it does not
moderate the relationship between intention and behavior. The findings suggest that
entrepreneurship education programs such as YE4M effectively foster positive attitudes,
build confidence, and strengthen entrepreneurial readiness among youth. Based on these
results, CVT Myanmar should continue enhancing experiential learning, mentorship, and
post-training support to sustain entrepreneurial growth, while also strengthening
collaboration with government and private organizations to promote innovation, funding
access, and long-term business sustainability
A Study on The Growth of Weaving Industry in Myitkyina Township (Tang Seng, 2025)
No full textThe study explores the growth of the weaving industry in Myitkyina
Township, Kachin State, focusing on production, opportunities, and challenges. The
objectives of the study are to examine the scale of operations and production methods,
the situation of local weaving businesses in terms of raw materials, technology,
markets, and potential growth and sustainability of weaving industry focusing on
economic feasibility and cultural preservation. The method used in this study was KII
and FGD equipped with structured survey questions. The research highlights the
importance of determinant factors in capital, technology, innovation of design,
production, marketing strategies or sale channels. The findings reveal that market
challenges, supply of raw material challenges, supply change management are
significant impediments. This study suggested that running supported training schools
would address the skill gap and bring attraction of the youth. Improving sourcing
lower cost raw material, regular coordination among owners of the weaving industry,
design innovation, strengthening marketing strategy and engagement with
government, and local organizations would develop and grow the weaving industry in
Myitkyina
Workplace Deviance and Job Performance of Faculty Members at Yangon University of Economics(Hnin Thazin Naing, 2025)
No full textThis research analyzes the determinants of workplace deviance and its
subsequent impact on the job performance of faculty members at Yangon University of
Economics (YUEco). This study investigates the direct impacts of leadership,
organizational culture, and organizational justice on workplace deviance, with job
satisfaction proposed as a mediating variable, and the influence of workplace deviance
on job performance. A quantitative research design was employed, utilizing a structured
questionnaire distributed to a sample of 100 out of 133 faculty members selected
through simple random sampling. Data were analyzed using descriptive statistics,
reliability tests, multiple regression analysis, and the Sobel test. The findings reveal that
both leadership and organizational justice demonstrated a significant negative effect on
workplace deviance, indicating that stronger leadership and fairer practices reduce
deviant behaviors. Organizational culture is also significant, as while a collaborative
and positive culture could aid in lowering deviance, its impact is less pronounced than
that of leadership and justice. However, the mediating role of job satisfaction in the
relationship between leadership and workplace deviance was not statistically
significant. Crucially, the study confirms a significant negative relationship between
workplace deviance and job performance, emphasizing the destructive effect of deviant
behaviors on organizational outcomes. This study concludes that enhancing leadership
quality, improving culture and ensuring organizational justice are critical strategies for
mitigating workplace deviance and improving job performance among academic staff
at YUEco. The findings provide actionable insights for faculty members to foster a
more ethical, productive, and high-performing academic environment at YUEco
Social Media Influencer Marketing Practices on Purchase Intention and Purchase Decision towards OPPO Smartphone (Win Htut Oo, 2025)
No full textThis study examines the effect of social media influencer marketing on purchase
intention and addition to the effect of purchase intention on purchase decision toward
OPPO smartphones. A quantitative research approach was employed, using structured
questionnaires distributed to 385 social media users in Yangon through a purposive
sampling method. The collected data were analyzed using descriptive statistics and
multiple regression analysis. The results reveal that perceived information quality,
source attractiveness, brand familiarity, and Promotion significantly and positively
influence purchase intention, while influencer type shows no significant effect.
Furthermore, purchase intention strongly and positively influences purchase decision.
The moderating effect of age on the relationship between purchase intention and
purchase decision was found to be insignificant. The study concludes that effective
influencer marketing enhances consumer trust, brand awareness, and purchase behavior
across different age groups. These findings provide valuable insights for marketers to
develop more strategic and credible influencer campaigns that strengthen consumer
engagement and drive purchase decisions in Myanmar’s highly competitive
smartphone market
THE EFFECT OF TRAINING AND DEVELOPMENT AND MOTIVATION FACTORS ON ORGANIZATIONAL COMMITMENT TOWARDS EMPLOYEE PERFORMANCE OF KBZ BANK IN MANDALAY
No full textThis study explores factors the effect of training and development and motivation factors on organizational commitment towards employee performance of KBZ Bank in Mandalay. The objectives of the study are to analyze the effects of training and development and motivation on organizational commitment, and to evaluate the relationship between organizational commitment and employee performance of KBZ bank in Mandalay. This study uses both primary data collected from 140 employees of KBZ bank in Mandalay by using stratified random sampling method
and secondary data from previous studies, websites and textbooks. Multiple regression analyses are conducted to examine training and development,motivation and work-life balance on organizational commitment, and to evaluate organizational commitment including affective commitment, continuance commitment and normative commitment on employee performance. The findings reveal that motivation and work-life balance positively effect on organizational commitment, while training and development has insignificant effect on organizational commitment. Moreover, organizational commitment is also positively effect on employee performance. These results suggest that human resource management team of KBZ Bank needs to focus on the items of training and development, motivation, organizational commitment to attain better overall performance. Additionally, this study contributes to human resource managers of KBZ Bank by developing HRM strategies which can lead to high employee performance to attain competitive advantage within banking industry
THE EFFECT OF SERVICE QUALITY ON CUSTOMER SATISFACTION OF MYANMAR NET INTERNET SERVICE PROVIDER IN ZABU THIRI TOWNSHIP, NAY PYI TAW
No full textThis study investigates the impact of service quality on customer satisfaction with Myanmar Net Internet Service Provider in Zabu Thiri Township, Nay Pyi Taw. Adopting a positivist paradigm and a deductive research approach, the study employs a survey strategy, collecting data from users who have subscribed to the service for more than one year. Multiple regression analysis is conducted to examine the relationship between the five service quality dimensions such as Tangibles, Responsiveness, Reliability, Assurance, and Empathy and customer satisfaction. The findings reveal that Empathy, Reliability, and Assurance have a significant positive influence on customer satisfaction, while Tangibles and Responsiveness do not show statistically significant effects. Among these, Empathy emerges as the most influential factor, indicating that personalized attention and esponsiveness to individual needs play a vital role in shaping customer satisfaction in the internet service sector. This study contributes to both theoretical and practical understanding by providing empirical evidence on how service quality dimensions affect customer satisfaction in the telecommunications
industry. The findings offer practical implications for service providers to improve customer care, maintain service reliability, ensure transparency in procedures, and train employees to provide empathetic support to enhance overall customer satisfaction
Application of Eulerian Graph
No full textIn this paper, some basic concepts and definitions of the graph theory are expressed. Then the Euler tour and the Euler’s Theorem are presented by using the degree of the vertices in a graph. A tour which crosses each edge of the graph exactly once and returns to the starting point is characterized
THE EFFECTS OF FOOD AND SERVICE QUALITIES ON CUSTOMER SATISFACTION TOWARDS CUSTOMER LOYALTY OF LUCKYBOY HOTPOT RESTAURANT IN NAYPYITAW
No full textThe aim of the present study is to examine the impacts of food quality, service quality, perceived price, and atmosphere towards customer satisfaction and the impact of customer satisfaction, in turn, on customer loyalty in Lucky boy Hotpot Restaurant in Naypyitaw. Quantitative research was utilized, and primary data were collected using structured questionnaires distributed to 250 customers with systematic sampling. Data were processed via SPSS software, employing descriptive statistics,correlation analysis, and multiple regression analysis. The findings reveal that customer service and perceived price statistically significantly and positively influence customer satisfaction, whereas food quality and atmosphere are not statistically significant. Furthermore, customer satisfaction has a strong positive effect
on customer loyalty. Following the report, it is suggested that the restaurant maintain
strengths in both service quality and price but enhance taste and atmosphere of food to
further improve overall customer experience and loyalty