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The Effect of Talent Management on Organizational Performance of Origin Business Solutions Company (Kyaw Win Han, 2025)
Full text linkThe primary objectives of the study are to analyze the effect of talent management on organizational performance of Origin Business Solutions Company and to analyze the mediating effect of organizational commitment on the relationship between talent management and organizational performance of Origin Business Solutions Company. Both primary and secondary data are collected for this study. The population of the study consists of 100 employees at Origin Business Solutions Company, with a sample size of 80 determined using the Raosoft sample size calculator. Primary data are gathered through an online survey using structured questionnaires, while secondary data are collected from related textbooks, articles, websites, international dissertations, and other local MBA research papers from the library. For data analysis, both descriptive statistics and linear regression analysis are applied. The findings reveal that talent attraction has a positive and significant effect on organizational performance, and organizational commitment acts as a significant mediator on the relationship between talent attraction and organizational performance. Based on these findings, it is recommended that aligning talent management practices with broader organizational goals is essential to maximize their effectiveness. By integrating organizational commitment, talent attraction, and career development strategies, Origin Business Solutions Company can foster a more focused and motivated workforce. Additionally, it is suggested that Origin Business Solutions Company should continue to invest in career development programs and create an environment that promotes employee engagement to enhance organizational performance further
A Study on the Perceptions of Local Youth on Tourism Growth Bago City (Htun Aung Kyaw, 2025)
Full text linkThis study investigates the perceptions of local youth toward tourist attractions
in Bago City and their attitudes regarding tourism development. The main objective is
to understand how local youth perceive the economic, social, and environmental
impacts of tourism in their community. A survey-based approach was employed, using
structured questionnaires administered to 152 local residents. The survey explored
participants’ views on tourism-related benefits, such as income generation and
employment opportunities, as well as potential social and environmental challenges.
Findings indicate that local youth generally recognize the positive contributions of
tourism to economic growth, particularly in creating jobs and supporting local
businesses. However, they also emphasize the need for careful management to prevent
negative impacts on the environment and community life. The study highlights that
tourism development can benefit the local population if planned sustainably, balancing
economic growth with social and environmental considerations
A study on the employability of school dropout youth taking vocational education training (Case study: Dagon Seikkan Township) (Thit Thit Su Mon, 2025)
Full text linkThis study aims to assess the employability outcomes of school dropout youth
aged 14–20 who have undergone vocational education and to explore their socio-
economic backgrounds. Drawing on a structured survey of selected trainees in Dagon
Seikkan Township, Yangon Region, the research reveals that vocational training
significantly contributes to improving employment prospects and overall well-being.
Among respondents, 92.9% secured jobs related to their training, with salaried
positions (45.9%) and daily wage work (28.96%) being the most common
employment types. Over half (51.09%) found jobs within three months, primarily
through the training center. Confidence in job retention skills was notably high, with
66.12% expressing self-assurance. Socio-economic backgrounds reflected limited
household income and education levels, but vocational training positively impacted
household outcomes, including debt reduction, contributions to family expenses, and
support for siblings’ education. Furthermore, a majority of trainees showed interest in
pursuing further training, highlighting a strong aspiration for continuous skill
development. These findings underscore the value of vocational education in
enhancing employability among marginalized youth and suggest that with adequate
institutional support and targeted reforms, such programs can contribute meaningfully
to individual empowerment and community development
Assessment of Community Awareness on Disaster Management in Annual Flood-Prone Areas ( A Case Study of Hlaing Bwe Township) ( May Phyo Thiri San, 2025)
Full text linkThis study aims to assess the level of community awareness and preparedness
for disaster management in Hlaing Bwe Township, a region frequently affected by
annual flooding. The objectives of the study are to identify the disaster management
plan on annual flood-prone areas and to assess the level of community awareness on
disaster management in Hlaing Bwe Township. The research focuses on understanding
local knowledge, attitudes, and practices regarding flood-related risks and emergency
responses. Using a mixed-methods approach, data were collected through structured
questionnaires, key informant interviews, and field observations. The findings indicate
that while residents are generally aware of the recurring nature of floods, there is a
significant gap in formal disaster preparedness and risk reduction strategies. Most
community members rely on traditional knowledge and informal communication
networks during flood events. However, limited access to early warning systems,
inadequate infrastructure, and lack of training in disaster response contribute to
heightened vulnerability. The study underscores the importance of community-based
disaster risk reduction programs, enhanced public education, and the integration of local
knowledge with institutional support. Strengthening disaster preparedness in Hlaing
Bwe Township requires collaborative efforts among government authorities, NGOs,
and local communities to build resilience and minimize flood-related impacts
Factors Influencing Customer Satisfaction and Retention towards KFC Myanmar (Thinzar Aung, 2025)
No full textThe purposes of the study are to examine the influence factors (food quality,
service quality, restaurant environment and brand image) on the customer satisfaction and
to analyze the mediating effect of customer trust on the relationship between customers
satisfaction and retention towards KFC Myanmar. Both primary and secondary data are
used to complete the objectives of the study. Kamayut Junction Square branch is chosen
out of 26 branches, and the data collection period is during the first week of April 2025.
The primary data is collected from 377 respondents by using systematic random sampling
methods and customers are selected who are every 3rd customer entering the restaurant.
Primary data is collected by using personal interview methods through structured
questionnaires using a five-point likert scale. The secondary data are collected from
relevant textbooks, academic research papers, journal articles, empirical studies, local
MBA theses, internal websites and social media. Descriptive statistics and regression
analysis are employed to assess the relationships between variables. The results of the
study show that food quality, service quality, restaurant environment and brand image
have positive significant effect on customer satisfaction. Moreover, customer trust
significantly mediates on the relationship between customer satisfaction and customer
retention. Therefore, fast-food restaurants such as KFC Myanmar should prioritize
maintaining high standards in food and service quality to enhance customer satisfaction,
while also implementing trust-building strategies to improve customer retention
A Study of Community Perceptions on Local Mining Projects (Case Study on Myaing Ga Lay Area, Hpa-an Township) (Saw Sein Htwe, 2025)
Full text linkThis study explores community perceptions of a large-scale limestone mining
project in the Myaing Ka Lay area of Hpa-an Township, focusing on its implications
for community engagement. Total 130 respondents from 6 villages near mining site
participated in the survey. Using a descriptive method based on primary data from
structured questionnaires and secondary sources, the study classifies community
responses into five thematic areas: demographics, environment, economy, society, and
governance. The findings highlight concerns over environmental and social harm,
minimal economic benefits, and insufficient community involvement in decision-
making. While most respondents acknowledge the environmental degradation caused
by mining, they express skepticism about local economic gains and highlight social
disruptions such as increased migration and disputes. Governance was viewed as weak,
despite some recognition of initiatives like local committees and spatial planning. It is
suggested that enhancing transparency, inclusive decision-making, legal support, and
effective communication to build trust and ensure community voices are integrated into
mining governance
The Effect of Financial Technology Services Quality on Customer Satisfaction at BPC Banking Technologies (May Phyo Khine, 2025)
Full text linkThe main purpose of this study is to analyze the effect of financial technology
service quality and customer satisfaction in BPC Banking Technologies’ Card
Management System (CMS). The survey was conducted by utilizing the CARTER
model service quality dimensions: compliance, assurance, reliability, tangibility,
empathy, and responsiveness. The targeted population in this study was 144 employees
from the IT and operations departments of three commercial banks using the
SmartVista card management system by BPC Banking Technologies. 105 employees
are selected with the stratified random sampling method. This study used quantitative
research methods, including descriptive statistics and multiple linear regression
analysis for data analysis. The first objective is to identify the financial technology
services of BPC Banking Technologies. Based on the finding from second objective, it
was found that independent variables have somewhat level of effect on customer
satisfaction at the SmartVista card management system of BPC Banking Technologies.
The results indicated that empathy and responsiveness influence customer satisfaction.
Compliance, assurance, reliability, and tangibility factors do not influence customer
satisfaction. This study suggests that personalized engagement and fast, reliable support
services are critical to enhancing satisfaction with financial technology systems.
Therefore, BPC Banking Technologies, as a financial technology service provider,
should emphasize prioritizing user-centric support strategies to improve the overall
customer satisfaction of the system
Service Quality, Customer Satisfaction and Customer Loyalty Towards Automobile Loan Services at AYA Bank PCL (Nyein Nyein, 2025)
Full text linkThis study examines that the effect of service quality on customer satisfaction
towards automobile loan services and customer loyalty in the context of automobile loan
services at AYA Bank PCL in Myanmar. The service quality dimensions are
responsiveness, tangibility, reliability, assurance, and empathy. Quantitative research
method was applied in this study. A sample of 373 customers who borrowed automobile
loan from AYA Bank was selected through simple random sampling method to get the
data. The findings indicated that assurance has the strongest effect on customer satisfaction,
followed by empathy, responsiveness and tangibility. And then, customer satisfaction
strongly effects on loyalty, indicating that satisfied customers are more likely to remain
loyal to the bank. Based on these results, the study shows that customers especially
appreciated the bank’s comfortable physical environment, efficient service, and provision
of reliable and personalized loan information. AYA Bank should invest in staff training,
streamline processes, and adopt customer-centric strategies to strengthen long-term
relationships in the competitive automobile loan market
Teacher's Motivation on Training Activities in Private High Schools (Case Study: Dagon Myo Thit South Township) (Thaw Zin Tun, 2025)
Full text linkThis study aims to analyze the role of teacher motivation for participation and
to examine the factors that motivate teachers to participate in training activities at
private high schools in South Dagon Township, Yangon. The research focuses on
variables such as job security, training and learning opportunities, freedom in
teaching, compensation and benefits, and work environment. Using the descriptive
method with primary data was collected by 59 respondents through interviews and
questionnaires from four private high schools, and Secondary data were sources from
journals, reports, school records, research papers, and relevant online sources. The
statistical analyses were conducted using SPSS. The findings indicate that motivated
teachers are more likely to engage in training and professional development, which
enhances teaching effectiveness. The study also highlights the critical role of school
management in supporting teacher motivation. Based on the results, it is suggested
that school administrators offer competitive compensation, promote professional
development, create a supportive and autonomous work environment, and adopt
participative leadership to improve teacher engagement in training programs at private
high schools
A Study on Green Supply Chain Management ( A Case Study in Thilawa Special Economic Zone) ( Tun Lin Naing, 2025)
Full text linkThis study emphasizes a study on Green Supply Chain Management (GSCM) practices by doing a case study in Thilawa Special Economic Zone. The study aims to analyze the uptake and execution of Green Supply Chain Management (GSCM) practices in the manufacturing industry of Thilawa Special Economic Zone (SEZ), Myanmar. Utilizing a qualitative case study method, the research examines essential GSCM practices such as sustainable procurement, environmentally-conscious production, waste minimization, and reverse logistics by conducting interviews with industry participants, reviewing documents, and collecting observational data. The Thilawa SEZ in Myanmar contains 114 companies, with 100 manufacturing entities implementing green supply chain management. A representative from each of these 100 companies was chosen at random for the collection of primary data. A structured survey employing a 5-point Likert scale is utilized to gather primary data. Results show that most participants are young, single, and female, mainly employed in the steel and aluminum sectors and possessing undergraduate degrees. The results indicate that firms actively implement green manufacturing, green procurement, cooperative customer engagement, eco-design, and internal green orientation practices, backed by robust green information systems. These methods encompass minimizing waste, eco-friendly purchasing, sustainable design of products, and involving employees in environmental programs. Consequently, businesses indicate better sustainability outcomes, an improved corporate reputation, heightened market competitiveness, and elevated productivity fueled by environmentally friendly approache