Jurnal Pengabdian Masyarakat
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Tambakasri BUMDes Branding Assistance in Increasing Organizational Value
Get PDFPurpose: The purpose of this study is to explore the efforts to develop the economy and improve the quality of life of the community in Tambakasri Village, Tajinan District, Malang Regency, East Java. It focuses on the role of Micro, Small, and Medium Enterprises (MSMEs) in developing the local economy and the need for digital marketing and graphic design skills in promoting MSME products in the digital era.
Method: The study employs a service program that includes initial observation, counseling, mentoring, and evaluation. Observations are conducted to understand the situation and needs in Tambakasri Village. Counseling and mentoring involve training in using Canva and social media for digital marketing. An evaluation is carried out to measure the impact of the training program.
Practical Applications: The practical application of this study lies in its potential to enhance the capabilities of MSMEs in digital marketing and product design. This is achieved through training in the use of Canva and social media, which are key tools in the digital era. The study shows that these skills can have a positive impact on village economic development and help MSMEs compete in the digital era.
Conclusion: The results of this service program show an increase in MSME capabilities in digital marketing and product design. This has a positive impact on the economic development of Tambakasri Village, demonstrating the importance of digital skills in helping MSMEs compete in the digital era. The study concludes that digital marketing and graphic design are key to promoting MSME products and contributing to sustainable economic growth
Revitalization of Kindergarten Landscape to Encourage Early Childhood Education in Rural Areas
Get PDFPurpose: This community service focuses on the revitalization of a kindergarten landscape in rural areas as an effort to stimulate the public’s interest in early childhood education. The upgraded kindergarten’s landscape is believed to increase students’ motivation and learning interest.Method: The methods employed in the study were based on the descriptive approach to identify the issues in the targeted areas. The data was collected using qualitative means which include interviews and field observations. The data was then analyzed to form the basis for decision-making and to choose the appropriate course of action to address the issues.Practical Applications: The revitalization of the kindergarten landscape plays a major role in the children’s learning experience. These spaces provide convenient outdoor activities and act as learning stimuli for the children to gain knowledge about nature. Furthermore, the appealing landscape could encourage the public to set their children in early childhood education.Conclusion: This community service aims to revitalize the kindergarten landscape to create convenient outdoor spaces and act as a learning aid for the student. This service succeeds in providing an improved landscape for the kindergarten which contributes to the broader student learning experience. The more appealing landscape gave the school a fresh look to entice the public interest in early childhood education
Beyond the Basics: E-Marketing and Rebranding Strategies for MSME Advancement
Get PDFPurpose: MSMEs often struggle to establish a strong brand identity due to inconsistent product naming within their offerings. This lack of brand cohesion can hinder customer recognition and engagement. Consequently, consumers may have difficulty associating various products with a single manufacturer. To address this challenge, e-marketing and rebranding strategies can be implemented to create a unified and memorable brand image. By effectively employing these tactics, MSMEs can enhance brand awareness and foster customer loyalty, ultimately expanding their market reach and driving business success.
Method: This article examines the branding challenges faced by MSMEs and introduces e-marketing and rebranding as effective solutions. It analyzes common obstacles, explains the strategies, and highlights their benefits for MSME success.
Practical Applications: 1) Improved brand awareness, 2) Increased brand engagement; 3) Building a strong brand identity: 4) Increase customer loyalty; 5) Diversify sales.
Conclusion: This article emphasizes the significance of branding for MSMEs and proposes e-marketing and rebranding as effective strategies to address common challenges. By adopting these approaches, MSMEs can enhance brand awareness, foster customer engagement, and cultivate loyalty, ultimately solidifying their market presence
Edukasi mengenalkan abjad menggunakan flashcard pada anak PAUD Mandiri desa Suka Negeri Kecamatan Banding Agung
Get PDFKeahlian memahami huruf hendaknya diterapkan kepada anak secepatnya disaat umur 0- 6 tahun karna pada masa ini anak sedang berada pada masa keemasan (golden age). Salah satu nya pada siswa di PAUD Mandiri desa Suka Negeri yang mana memang baru masuk sekolah dan belum bisa mengenal huruf abjad A-Z. Pada kegiatan Kuliah Kerja Nyata Tematik ( KKN-T) ini penulis bertujuan untuk memberikan edukasi pengenalan abjad menggunakan metode bermain sambil belajar dengan bantuan media flashcard pada anak PAUD Mandiri Desa Suka Negeri. Kegiatan edukasi ini dilakukan di PAUD Mandiri yang di ikuti oleh 14 Orang siswa, yang dilakukan dalam 4 pertemuan sekaligus menyampaikan materi sehingga dari hasil program ini anak-anak PAUD Mandiri sudah bisa minimal mengenal huruf vokal dengan baik. Luaran dari kegiatan ini diharapkan dapat membantu semangat belajar anak agar tidak bosan dengan metode pembelajaran yang lama, sehingga proses belajar dapat berjalan dengan baik.
 
Keterampilan Shibori Teknik Jepit Dan Ikat Kelereng Untuk Anggota UMKM “Wedhang Bantheng” Dalam Upaya Meningkatkan Ekonomi Kreatif Menuju Kemandirian Wirausaha
Get PDFKeterampilan shibori (mix jumputan) dengan menggunakan teknik jepit dan ikat kelereng untuk memberikan variasi atau semacam pilihan jenis usaha UMKM ibu-ibu “Wedhang Bantheng” dalam upaya meningkatkan ekonomi kreatif menuju kemandirian berwirausaha, keterampilan usaha yang ditawarkan adalah praktek keterampilan shibori mix/campur jumputan yang akan memberikan nuansa baru dakan pilihan wirausaha. Ketika usaha beku karena masalah Covid-19, banyak pengangguran, maka solusi yang ditawarkan adalah melalui pelatihan keterampilan shibori teknik sederhana dan dengan biaya yang sangat terjangkau, adalah langkah dalam :1). Mengurangi pengangguran dengan melakukan wirausaha shibori; 2). Memberdayakan sumber daya alam ramah lingkungan dan sumber daya manusia yang tidak memiliki pencaharian; 3). Suasana melakukan pekerjaan yang menyenangkan, inovatif dan kreatis dan bernilai ekonomis; 4) Menumbuhkan minat ekonomi yang lebih aktif dan kreatif. Metode pelaksanaan praktek keterampilan shibori ini dilakukan secara langsung bimbingan, pelatihan keterampilan shibori mix jumputan
Pemanfaatan TOGA Sebagai Minuman Herbal Kekinian Bernilai Ekonomi Bagi Ibu PKK Kelurahan Sidomulyo Timur
Get PDFDi tengah situasi pandemi COVID-19, TOGA menjadi salah satu pilihan terbaik untuk mengatasi masalah kesehatan secara mandiri sekaligus mengurangi penggunaan obat-obatan kimia. TOGA adalah istilah yang digunakan untuk tanaman budidaya yang bersifat alami dan mudah tumbuh di pekarangan rumah. Tujuan dari kegiatan pengabdian kepada masyarakat ini adalah untuk memberikan pengetahuan tentang peningkatan imunitas tubuh agar terhindar dari infeksi COVID-19 dengan cara pemanfaatan TOGA yang pada hakikatnya kurangnya pengetahuan dan pemahaman ibu-ibu PKK di Kelurahan Sidomulyo Timur. Program ini berlangsung dalam beberapa tahapan berupa penanaman TOGA, pertemuan kerjasama dengan mitra kerja, persiapan dan pembuatan minuman herbal kekinian, sosialisasi penanaman TOGA dan minuman herbal kekinian, dan demonstrasi menggunakan video cara pembuatan minuman herbal kekinian. Hasil dari program ini adalah ibu-ibu PKK di Kelurahan Sidomulyo Timur memiliki pengetahuan terkait pemanfaatan TOGA sebagai minuman herbal kekinian yang dapat meningkatkan kesehatan tubuh dan memiliki nilai ekonomi sehingga dapat menjadi alternatif penghasilan untuk masyarakat
Simulasi Pendaftaran Izin Usaha Dan Perhitungan Laba/Rugi UMKM di Desa Kutajaya
Get PDFSalah satu sumber pendapatan masyarakat Desa Kutajaya terutama di Dusun Babakan Banten adalah sebagai pelaku Usaha Mikro Kecil Menengah (UMKM). Dalam mendirikan usaha terdapat beberapa aspek yang perlu diperhatikan, diantaranya aspek perizinan usaha dan aspek keuangan. Berdasarkan survei yang dilakukan di Dusun Babakan Banten terdapat para pelaku UMKM dengan prospek usaha dari yang kecil sampai besar belum memiliki dokumen perizinan dan tidak memiliki laporan laba/rugi usaha. Oleh karena itu, kami memberikan sosialisasi dan pelatihan tentang pentingnya perizinan usaha dan simulasinya, serta pembuatan laporan laba/rugi usaha dan simulasinya. Metode yang digunakan adalah sosialisasi, pendampingan, dan pelatihan (simulasi) kepada para pelaku UMKM dan masyarakat pada umumnya yang memiliki keinginan untuk membuka usaha. Hasil dari kegiatan ini adalah bahwa audiens mampu membuat akun untuk pendaftaran perizinan usaha dan melengkapi dokumen yang disyaratkan, serta mampu membuat laporan laba/rugi sebagai hasil perhitungan laba/rugi atas operasional usaha
Volunteer Health Service in COVID-19 Prevention at Exit Toll Leces Probolinggo
Get PDFPurpose: This abstract discusses the role of healthcare volunteers in COVID-19 prevention alongside government actions like Community Activity Restrictions (PPKM) at Exit Toll Leces Probolinggo.
Method: The study describes the stages of restriction and prevention activities, including assemblies, checkpoints, temperature checks, and antigen swab tests, as measures to enforce health protocols and policies among the public.
Practical Applications: The findings demonstrate that the public continues to adhere to health protocols and policies, such as mask-wearing, vaccination, and obtaining negative swab test results for travelers from July 12 to July 16, 2021. This underscores the importance of community engagement in combating Covid-19.
Conclusion: This research underscores the valuable role of volunteers in COVID-19 prevention, alongside government efforts to implement restrictions and health protocols. The study's insights contribute to our understanding of effective pandemic management strategies
Psychosocial Support Services in Efforts to Address Feelings of Weariness Among Residents of MedanPlus Rehabilitation Foundation
Get PDFPurpose: This research aims to tackle the challenge of boredom and weariness among residents in rehabilitation due to monotonous routines. It emphasizes the importance of psychosocial support to enhance engagement and emotional well-being during rehabilitation.
Method: Employing a Social Group Work framework, the study involves stages like Preparation, Assessment, Program Planning, Implementation, and Evaluation. Qualitative data from residents' responses is analyzed to gauge the intervention's effectiveness.
Practical Applications: This research informs rehabilitation practices by advocating positive activities and motivation to improve residents' experiences and emotional states. Tailored interventions can alleviate boredom and facilitate successful reintegration.
Conclusion: This study improves rehabilitation outcomes by addressing boredom through psychosocial support. The Social Group Work approach effectively counters boredom and promotes positive emotions, enriching rehabilitation programs
Knitting Skill Training for PKK Members in Sungai Pauh Pusaka Village Langsa City
Get PDFPurpose: This community service aimed to address challenges PKK members face in Sungai Pauh Pusaka Village, including a need for knitting skill training and knowledge. The goal was to empower these members with practical skills to create knitting products, enhancing their self-sufficiency and village development.
Method: The project involved stages like preparation, implementation, and evaluation. Coordination with the PKK head set the schedule. Training included tools and material introduction. Satisfaction surveys gauged participant motivation.
Practical Applications: The practical applications of this community service initiative are noteworthy. It has empowered PKK members with valuable knitting skills, making them more self-sufficient and capable of creating knitting products. These newfound skills can be applied in various real-world scenarios, potentially leading to economic opportunities for the participants and contributing to the development of Sungai Pauh Pusaka Village.
Conclusion: The initiative achieved an 80.0% satisfaction rate, highlighting the success of University Samudra's knitting skill training in empowering PKK members and benefiting the community