E-Jurnal Universitas Bhayangkara Jakarta Raya
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    2536 research outputs found

    The Influence of Consumer Psychological Factors on the Purchase of Beauty Products (Skincare)

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    This research aims to analyze the influence of consumer psychological factors on the purchase decisions of beauty products, specifically skincare. Psychological factors such as motivation, perception, attitudes, beliefs, emotions, and social media influence are considered to play a significant role in shaping consumer behavior. The method used is descriptive narrative, by collecting and analyzing relevant journals published in the last 5 years using Google Scholar. The study results indicate that motivation and perception are the most influential psychological factors, while attitudes and beliefs serve as supporting factors. Additionally, the influence of emotions and social media has emerged as a new psychological aspect. In conclusion, the decision to purchase skincare products is not only driven by functional needs, but also by emotional factors, social perception, and digital influence

    Implementasi Algoritma Apriori pada Sistem Informasi Penjualan Web

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    This study focuses to implementing a web-based sales information system leveraging the Apriori algorithm to analyze consumer purchasing patterns at PT. Mura Mitra Sejati. Adopting the Waterfall development methodology, the project progressed systematically through the analysis, design, implementation, testing, and maintenance stages.The system was developed using a native PHP architecture based on the MVC pattern, supported by a MySQL database and Bootstrap for the front-end. Key functionalities of the system include sales transaction recording, real-time inventory management, and powerful association rule mining. Comprehensive black-box testing across all modules—Login, Stock Management, Transactions, Apriori Analysis, and Reporting—confirmed the intended performance of every system function, achieving a 100% success rate.The Apriori algorithm effectively identified strong association rules from 10 transaction datasets, notably revealing the frequent co-purchase of White Paint and 1-inch Brushes, with 40% support and 80% confidence, respectively. Ultimately, the resulting system delivers an efficient, well-structured, and data-driven solution that significantly improves sales management and supports strategic decision-making

    Upaya Peningkatan Kesejahteraan Masyarakat dengan Kreativitas Wirausaha dan Kelestarian Lingkungan di Desa Pantai Bahagia Area Bekasi

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    The issue of community welfare in rural areas is a major concern in almost all villages in general. With this problem, villages hope for solutions by collaborating with several parties. One such collaboration is the Community Service Program (KKN) implemented by the campus, namely the KKN program implemented by the Faculty of Engineering, Bhayangkara University, Jakarta Raya, which was implemented in Pantai Bahagia Village, Muara Gembong District, Bekasi Regency, West Java Province. Based on surveys and observations in Pantai Bahagia Village, with initial results, the main program in the Entrepreneurship Sector is increasing entrepreneurial creativity with good marketing strategies to increase consumer appeal. Meanwhile, the Environmental Sustainability sector has a major problem, namely coastal abrasion. The KKN work program from the results of the observation was agreed upon, namely entrepreneurship counseling with branding and packaging strategies and mangrove planting. The implementation process involves village officials, MSME entrepreneurs, village residents and the KKN team. The results of the implementation have a positive impact on the residents of Pantai Bahagia Village, namely that the villagers understand more about how to increase consumer appeal with branding and packaging strategies and the importance of planting mangroves to prevent abrasion in coastal areas in Pantai Bahagia Village, Muara Gembong District, Bekasi Regency

    Identifikasi Potensi Bahaya Menggunakan Metode Job Safty Analysis (JSA) Untuk Mencegah Terjadinya Kecelakaan Kerja Di Area Produksi Pt. Jakarta Marten Logamindo

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    Penelitian ini dilakukan untuk mengidentifikasi penyebab kecelakaan kerja di bagian produksi dan memberikan usulan untuk mengurangi insiden menggunakan metode Job Safety Analysis. Penelitian ini bertujuan untuk menciptakan lingkungan kerja yang aman dan meningkatkan kesejahteraan pekerja. Dalam penelitian ini, data dikumpulkan melalui wawancara untuk memahami berbagai macam kecelakaan kerja yang terjadi, khususnya pada bagian mesin furnace-1000. Meskipun perusahaan telah memberikan arahan dan perlengkapan keselamatan yang memadai, kelalaian karyawan dan bahaya yang tidak dapat dihindari tetap sering terjadi. Selama enam bulan penelitian, tercatat 24 kasus kecelakaan kerja, angka yang sangat tinggi dan menunjukkan perlunya tindakan lebih lanjut dalam pengawasan dan pengendalian keselamatan kerja. Job Safety Analysis digunakan sebagai metode untuk menganalisis keselamatan pekerjaan di bagian produksi. Potensi bahaya di tempat kerja meliputi bahaya kimia, radiasi, kebisingan, dan pencahayaan yang buruk, semuanya dapat berdampak negatif pada keselamatan pekerja. Hasil penelitian ini diharapkan dapat memberikan kontribusi bagi perusahaan dalam menciptakan lingkungan kerja yang lebih aman dan meningkatkan kesejahteraan pekerja. Penelitian ini menunjukkan pentingnya manajemen keselamatan dan kesehatan kerja (K3) dalam mengelola dan memelihara peralatan, mengurangi risiko kecelakaan, serta menjaga hubungan baik dengan karyawan. Dengan memahami faktor-faktor penyebab kecelakaan kerja dan menerapkan langkah-langkah pencegahan yang efektif, perusahaan dapat meningkatkan keselamatan dan kesejahteraan karyawan secara keseluruhan

    Analisa Efektivitas Kendaraan Trailer dengan Metode Overal Equipment Effectiviness (OEE) (Studi Kasus Cv. Agung Jaya Makmur Mandiri)

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    Penelitian ini menganalisis efektivitas kendaraan Trailer jenis Head Truck di CV. Agung Jaya Makmur Mandiri menggunakan metode Overall Equipment Effectiveness (OEE). Penelitian kualitatif ini bertujuan mengidentifikasi nilai OEE, akar penyebab downtime, Six Big Losses (SBL), serta faktor-faktor yang mempengaruhi rendahnya OEE. Hasil menunjukkan nilai Availability sebesar 93%, Performance Ratio 63%, dan Quality Rate Ratio 92%. Rendahnya Performance Ratio menjadi penyebab utama kurangnya efektivitas. Dari analisis Six Big Losses, Equipment Failure Losses dan Set-up & Adjustment Losses masing-masing bernilai 8% dan 6%, sedangkan Reduce Speed Losses mencapai 87% dan Idling & Minor Stoppages 5%. Untuk meningkatkan efektivitas, direkomendasikan penerapan Total Productive Maintenance (TPM), analisis kerusakan kendaraan secara menyeluruh, pembelian suku cadang asli yang berkualitas, serta peningkatan disiplin dan pengawasan ketat di area kerja. Kesimpulannya, faktor utama penurunan Performance pada kendaraan Trailer adalah tingginya angka Speed Losses, terutama Reduce Speed Losses (87%) dan Idling & Minor Stoppages (5%), yang secara signifikan berkontribusi terhadap penurunan produktivitas dan efektivitas kendaraan tersebut. Implementasi rekomendasi diharapkan dapat meningkatkan kinerja dan produktivitas operasiona

    Philosophy of Education and Sports Education Management: The Balance Between Physical Proficiency and Moral Development

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    This research aims to explore the balance between physical skill development and moral development in sports education through the perspective of educational philosophy. Sport education often focuses more on improving physical skills and athletic performance, so that aspects of students\u27 moral development, such as sportsmanship, social responsibility and ethics, are often neglected. Based on a literature review and analysis of educational philosophy, especially from the thoughts of John Dewey and Aristotle, this study found that sports education based on holistic philosophical principles can serve as an effective medium for moral character building in addition to physical development. The study also explores how sport education management can design programs that are balanced between physical and moral dimensions, through the integration of moral values into the curriculum and sport practices. In addition, this study reveals the limitations of implementing this balance in many educational institutions, which often emphasize achievement over character development. The findings suggest that effective sport education not only develops physically competent students, but also ethical and socially responsible individuals. The study concludes with recommendations to strengthen the training of sport teachers and coaches in integrating moral values into physical learning

    Potensi Program Layanan Lumpur Tinja Terjadwal Pengelolaan Air Limbah Domestik Kota Bekasi Terhadap Sanitasi Aman

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    Sanitasi aman merupakan salah satu bagian untuk memenuhi persyaratan layanan pengelolaan air limbah domestik yang menjadi tujuan keenam SDGs 2030. Sanitasi aman adalah fasilitas kloset leher angsa, terdapat tangki septik, secara rutin dilakukan pengurasan dan diolah di IPLT. Pemerintah Kota Bekasi dalam mewujudkan sanitasi aman 100% melalui PALD Kota Bekasi membuat program Layanan Lumpur Tinja Terjadwal yang merupakan layanan penyedotan lumpur tinja dari tangki septik dan wajib dilakukan secara rutin paling lambat 3 tahun sekali. Sanitasi aman di wilayah Kecamatan Bantargebang saat ini hanya mencapai 3,03%. Tujuan dari penelitian ini menganalisis faktor penghambat dan faktor pendukung masyarakat dan mengidentifikasi aspek pola operasi terhadap program LLTT PALD Kota Bekasi. Penelitian ini termasuk jenis penelitian deskriptif kuantitatif. Faktor penghambat program LLTT hanya 45% masyarakat yang mengetahui program LLTT dan 49% bersedia membayar tarif pengurasan, sedangkan faktor pendukungnya 100% memenuhi sanitasi layak, letak tangki septik sesuai SNI 2398:2017, dan 68% masyarakat bersedia mengikuti program LLTT. Perlu pengoptimalan pembagian zona layanan dan pola penjadwalan berdasarkan IUWASH 2016. Simulasi operasi LLTT 2030 yaitu jumlah pelanggan yang dilayani 30 rumah/hari, volume lumpur tinja yang diolah 45 m3/hari dengan kapasitas truk tinja yang dimiliki 4 m3/truk, maka tiap truk tinja melayani 2 rumah/ritase atau 4 ritase/hari/truk

    ANALISIS KUALITAS PELAYANAN TERHADAP KEPUASAN PASIEN DI FASILITAS KESEHATAN TINGKAT PERTAMA MENGGUNAKAN METODE SERVQUAL

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    Service Quality merupakan suatu metode yang menentukan tingkat kualitas pelayanan yang terdiri lima dimensi, yaitu tangible (bukti nyata), reliability (kehandalan), responsiveness (ketanggapan), assurance (jaminan), dan emphaty (empati). Penelitian ini bertujuan untuk mengetahui tingkat kepuasan pasien yang telah berobat di Klinik Central Medika Bekasi. Dalam penelitian ini mengambil data sebanyak 100 responden dengan 20 butir pernyataan untuk Kenyataan (X) dan 20 butir pernyataan untuk Harapan (Y) pasien terhadap kualitas pelayanan yang diberikan oleh Klinik Central Medika Bekasi. Hasil yang didapat dari kualitas pelayanan masih belum memenuhi harapan pelanggan, dimana nilai rata-rata dari kualitas pelayanan dari setiap dimensi didapatkan hasil Q = 0.908571 < 1. Selain itu, terdapat atribut yang perlu diperbaiki yaitu kepedulian petugas klinik terhadap kepuasan pasien, petugas klinik bersikap ramah dalam melayani pasien, jam operasional sesuai dengan jadwal yang tertera pada klinik, dan kecepatan waktu tunggu untuk pemeriksaan

    Penguatan Kelembagaan Unit Informasi Layanan Sosial Dalam Pelayanan Kepada Keluarga Dengan Anggota ODGJ Di Desa Jambenenggang, Kabupaten Sukabumi

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    The "Institutional Strengthening of the Social Service Information Unit (UILS)" activity was held on 4-6 July 2024 in Jambenenggang Village, Sukabumi Regency, thanks to the collaboration of the Faculty of Psychology, Bhayangkara University and Poltekesos Bandung. The purpose of this activity is to increase capacity and strengthen the role of UILS in providing responsive mental health services, especially for families with members of People with Mental Disorders (ODGJ). This activity was attended by 25 participants who were UILS administrators and volunteers, and included training on basic mental health knowledge, crisis management techniques, and early psychological support. This training aims to enable participants to identify early signs of mentaldisorders and carry out early interventions, preventing more serious conditions. In addition to increasing individual capacity, institutional strengthening is carried out by discussing organizational governance, social service access strategies, and efficient referral mechanisms to advanced mental health services. Practical sessions were also held, with simulations of providing psychological first aid in emergency situations to ensure that participants not only understand the theory but also have practical skills. Group discussions were also held to explore the problems faced by ODGJ families and find joint solutions, facilitating the sharing of experiences in providing mental health services. The results of this activity are expected to strengthen the role of UILS as the main source of support in the community, as well as improve the quality of mental health services in Jambenenggang Village, making it a model for other areas

    Indikasi Geografis Dalam Mendukung Pengembangan Kawasan  Wisata Pertanian

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    Intellectual Property Rights in the form of geographical indications play a role in optimizing products with local regional wisdom, so that these products have economic value that can help the local communities. One of them is through Geographical Indication-based Agrotourism. However, the realization of a geographical indication application is complicated, takes a long time and is expensive. Good planning and management programs are also needed after obtaining geographical indications. This research aims to explore geographical indication policies in Indonesia, as well as elaborating on the potential of geographical indications as a key instrument in developing agricultural tourism areas. This research uses a normative approach with analytical descriptive. The data source used is secondary data consisting of primary legal materials in the form of Law Number 20 of 2016 concerning Trademarks and Geographical Indications and secondary legal materials. This research provides an overview of the history of geographical indication regulations in Indonesia. The geographical indication policy is expected to provide legal protection for products with reputation, quality and special characteristics due to geographical factors in the region of origin. To realize geographical indication-based agrotourism, awareness is needed from all parties, both the government and the community protecting geographical indications. Good governance and careful planning need to be prioritized. It is necessary to strengthen the environment, social and culture in society to build tourism-friendly areas.   Hak Kekayaan Intelektual berupa indikasi geografis berperan dalam optimalisasi produk dengan kearifan lokal daerah sehingga memiliki nilai ekonomi yang dapat memajukan kesejahteraan masyarakat setempat. Salah satunya melalui Agrowisata berbasis Indikasi Geografis. Namun realiasasi permohonan indikasi geografis ini rumit, membutuhkan waktu lama, dan mahal. Perencanaan dan program pengelolaan yang baik juga diperlukan pasca perolehan indikasi geografis. Penelitian ini bertujuan untuk menggali terkait kebijakan indikasi geografis di Indonesia, serta mengelaborasi potensi indikasi geografis sebagai instrumen kunci dalam pengembangan kawasan wisata pertanian. Penelitian ini menggunakan pendekatan normatif yang bersifat deskriptif analitis. Sumber data yang digunakan adalah data sekunder yang terdiri dari bahan hukum primer berupa Undang-Undang Nomor 20 Tahun 2016 tentang Merek dan Indikasi Geografis dan bahan hukum sekunder. Penelitian ini memberikan gambaran mengenai historis pengaturan indikasi geografis di Indonesia. Kebijakan indikasi geografis diharapkan dapat memberikan pelindungan hukum terhadap produk dengan reputasi, kualitas dan karakteristik khusus karena faktor geografis daerah asal. Untuk mewujudkannya agrowisata berbasis indikasi geografis perlu kesadaran dari semua pihak baik pemerintah maupun masyarakat pelindung indikasi geografis. Tata kelola yang baik serta perencanaan dari hulu hingga hilir yang matang perlu di prioritaskan. Untuk membangun daerah ramah wisata maka penguatan lingkungan, sosial dan budaya dalam masyarakat menjadi komponen pentin

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    E-Jurnal Universitas Bhayangkara Jakarta Raya
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