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Investigating Factors Affecting Fans’ Intention to Attend Anime Events: Conceptual
Get PDFThis study proposes a conceptual framework to investigate the factors influencing anime fans' intention to attend anime events. As the popularity of Japanese animation (anime) proliferates globally, anime events have emerged as a distinct tourism market segment. However, academic research on anime event attendance factors is limited. This study aims to address this gap by developing a framework integrating three key factors frequently highlighted in the general event and fan culture literature: event image, travel motivations, and media information. Event image denotes attendees' holistic perceptions encompassing cognitive and affective dimensions. Travel motivations refer to internal and external drivers stimulating the intention to attend, such as escapism, socialization, and novelty-seeking. Media information represents sources informing attendees' perceptions and decisions through platforms like social media and websites. The framework posits that these three factors directly influence fans' intention to attend anime events. A quantitative methodology will be utilized to collect survey data from anime communities and analyse the model via PLS SEM techniques. The framework contributes a theoretical understanding of anime event attendance, validates linkages between factors, and provides practical implications for event organizers and marketers to enhance the appeal and competitiveness of anime events. Further research could extend the model’s generalizability, explore causal mechanisms between factors, examine additional variables, and conduct longitudinal studies on evolving attendee behaviour and preferences
Youth Satisfaction in Online Shopping: Mapping The Nexus of Influential Factors
Get PDFOnline shopping has become a new trend and an integral part of daily life, as it involves the process of direct browsing and purchasing products and services over the Internet using a web browser. Young people constitute the bulk of online shopping customers because purchasing has become simpler, comparatively cheaper, and more comfortable. Today, most goods and services can be purchased online, where multiple options may be offered by different sellers or brand since there are no boundaries to this shopping experience. This study aimed to look into the factors that influence 270 youths to use online shopping platforms, as most young people are highly engaged with technology and digital media. This study was conducted in Sungai Petani, the biggest town in Kedah, Malaysia. The quantitative study method was employed for the data collection phase of this study. All gathered data have been analyzed using the Statistical Package for the Social Sciences (SPSS) software. Regression, reliability, and descriptive analyses were utilized to assess, verify, and explain the findings of this study. The Pearson Correlation has indicated that the variety of selections and time-saving features were significant towards youth satisfaction in online shopping. Meanwhile, two independent variables, i.e., convenience and price fairness showed a considerable relationship. This study has found that the time-saving feature was the dominant factor among four variables that have influenced youth satisfaction in online shopping
Elevating Financial Literacy Among Women Entrepreneurs: Cognitive Approach of Strong Financial Knowledge, Financial Skills and Financial Responsibility
Get PDFA notable challenge for Malaysian women entrepreneurs is the lack of adequate financial literacy, which leads to a major setback in their business growth. However, it was discovered that women entrepreneurs have poor financial knowledge and a narrow-minded "just live for today" mindset when it comes to financial planning. The purpose of this study is to raise financial literacy among Malaysian women entrepreneurs to encourage accountable behavior and rational thinking to improve financial knowledge, financial skills and financial responsibility. Thus, this study is extremely referred to in the cognitive approach of strong financial knowledge, financial skills and financial responsibility of the group to be considered, giving importance to the development of the community economic activities and program. This study adopts the theory of resource-based view and uses a mixed-method design that combines the quantitative research methods of questionnaires and qualitative research method of semistructured in-depth interviews to improve the level of financial literacy that is anticipated to advance financially literate women entrepreneurs for sustainable economic wellbeing. The outcome of this study is expected to alleviate women entrepreneurs’ economic well-being since there is no specific benchmark of financial literacy for women-based entrepreneurship currently. Integrating the standpoints of women entrepreneurs is recognized as the mission of the Ministry of Women, Family, and Community Development to increase the number of participants and raise the status of women entrepreneurs in this country as well as towards "Developing Malaysia MADANI", support the principles of Shared Prosperity Vision and the mission of SDG2030
The Influence of Work-Life Balance, Workload and Work Environment on Burnout among Teachers in Melaka Tengah District, Malaysia
Get PDFTeacher burnout emerges as a complex issue intertwined with challenges in maintaining work-life balance, managing heavy workloads, and navigating the work environment within the educational sector. Factors such as the difficulty in achieving a balance between professional responsibilities and personal well-being, excessive work demands, and unsupportive work environments significantly contribute to the risk and prevalence of burnout among teachers. Efforts to address these contributing factors through supportive policies, workload management, and the cultivation of a positive work atmosphere are essential for mitigating burnout and enhancing teacher well-being and retention. This study determines the relationships between work-life balance, workload, work environment, and teacher burnout, utilizing a quantitative approach with data from 332 teachers via a Google Form survey. The findings reveal a positive relationship between work-life balance and burnout, challenging the notion that improved balance alone mitigates burnout. Workload demonstrates a strong positive association with burnout, highlighting the impact of increased demands on teachers. Conversely, a positive work environment exhibits a negative relationship with burnout, suggesting that a supportive organizational climate acts as a protective factor. This study underscores the need for a holistic approach to teacher well-being, recognizing the intricate relationships between workload, personal life, and the organizational environment. These findings offer valuable insights for educational institutions aiming to foster a supportive work environment and mitigate the adverse effects of burnout among teachers
Measuring the Unmeasured: Exploring the Concept of “Supply Chain Quotient” [SCQ]
Get PDFThe concepts of intelligence quotient (IQ) and emotional quotient (EQ) have long been recognized as essential indicators of cognitive and emotional capabilities. However, the field of supply chain management lacks a standardized measure to assess the competencies required for successful supply chain operations. This article aims to fill this gap by introducing the concept of Supply Chain Quotient (SCQ) as a novel measure of supply chain competence. The SCQ framework expands beyond traditional intelligence and emotional factors, considering the unique skills and characteristics required in the complex world of supply chains. Drawing from existing literature on supply chain management, human resources, and cognitive psychology, this research explores the key dimensions and components that comprise the SCQ. The paper also examines potential methodologies and approaches for assessing and quantifying the SCQ, including self-assessment tools, case studies, and behavioral assessments. By introducing the SCQ, this research contributes to the understanding and evaluation of supply chain competence, providing organizations with a framework to identify, develop, and leverage talent in their supply chain functions. Additionally, it opens avenues for future research and practical applications to enhance supply chain performance and improve overall organizational outcomes
Analyzing the Research Landscape on Digital Tax: A Bibliometric Analysis of Digital Tax Worldwide
Get PDFThe emergence of the digital economy has fundamentally changed traditional business models and tax frameworks. The digital services tax has been proposed as a strategic measure to address the taxation challenges posed by large digital businesses. This study uses a bibliometric analysis to examine the research environment related to the digital services tax. By analyzing articles published in the Scopus database between 2001 and 2023, this study investigates publication patterns, identifies prominent authors and institutions, and explores citation metrics. The study provides insight into the scientific discussion on the digital services tax, including the network on the co-occurrence of keywords, using VOSviewer. The data shows that scholars from all over the world have published 158 articles. According to the data, 107 of the 158 published documents (67.72%) come from articles as a source type. The data also shows that more than two-thirds of all articles originate from the social sciences. The article written by Mpofu from Zimbabwe ranked first in terms of dissemination and was cited a total of 17 times by academics. The keyword trends were also used to identify further research topics for this theme. This study provides valuable insights into the academic discourse on the digital services tax, including the global research focus, leading academics, and influential institutions. This comprehensive examination of the intellectual framework for the study of digital services tax provides valuable guidance for future research endeavors and ultimately contributes to a deeper understanding of the evolving landscape of digital taxation
The Antecedent of Life Insurance Penetration in Malaysia
Get PDFA slower rate of economic growth is indicated by a low degree of market penetration for insurance. In contrast to other Asian countries, Malaysia has a comparatively low life insurance penetration rate of 54% throughout the five years before 2020. If Malaysia has a less advantageous rate of life insurance coverage, its citizens will be more financially vulnerable. The observation suggests that people are generally skeptical when discussing insurance-related topics. People's perceptions of insurance are often unfavorable. Now, most people think that getting insurance or being an agent is fraudulent. This is a result of a general lack of understanding about insurance. This study aims to identify or determine the possible causes of Malaysia's low life insurance penetration. Age, awareness, and service quality are the variables linked to life insurance's low uptake. We used a questionnaire to gather primary data, and all the results were evaluated. In Temerloh, Pahang, Malaysia, the researchers distributed the questionnaire to a sample of 150 respondents. To ascertain the research outcome, SPSS was used to analyze the collected data. The outcome of this study revealed that there is a substantial correlation between low life insurance penetration in Malaysia and age, awareness, and service quality
Evaluating the Impact of Usability Components on User Satisfaction in Educational Board Games using the MEEGA+ Framework
Get PDFConventional instructional methods often fail to achieve significant learning outcomes and user satisfaction, making educational board games (EBGs) a dynamic and engaging alternative. This study aims to analyze the impact of usability components (aesthetics, learnability, and operability) on user satisfaction in EBGs using the MEEGA+ framework. A purposive sampling technique was used to select bachelor’s degree students enrolled in the Personal Financial Planning (PFP) subject. A quantitative study was conducted using self-administered questionnaires, and the data were analyzed using SPSS version 29.0. The findings indicated that usability components (aesthetics, learnability, and operability) significantly influenced user satisfaction in EBGs for PFP students. The study suggests incorporating game-based learning into curricula to enhance understanding and satisfaction. It also highlights the importance of usability components in EBGs, providing a theoretical framework for future research in game theory, cognitive, and pedagogical approaches
An Exploration of Accounting Student’s Perspective on Factors Influencing Audit Career Choice
Get PDFThis study aims to explore the factors influencing undergraduate accountancy students at Universiti Teknologi MARA Melaka branch to pursue careers in auditing. A structured questionnaire, distributed to participants via Google Forms, was employed to gather feedback from the students. The participants, categorized based on their academic levels, represent various stages of both theoretical and practical exposure to auditing subjects. The research team administered a questionnaire to evaluate accounting students' perceptions and intentions on the factors influencing careers in auditing. There is a strong positive correlation between job security and career intention followed by career development and a moderately significant positive correlation between job satisfaction and financial reward toward students’ intention to become auditors. A general lack of interest in the profession and concern about work-life balance contribute to the challenges of not pursuing a career in audit. Students perceived that real exposure to the auditing profession via academic visits, engaging experts through seminars, and interactive teaching methods could bridge the gap between academic learning and professional practice. Enhancing the alignment of educational offerings with industry requirements and students’ career aspirations with curriculum development, enhancing teaching methods, and partnerships between academia and industry will assist accounting students in developing a positive view of auditing careers and better preparedness for their future careers in this field
The Impact of Turnaround Strategies on SME Performance
Get PDFThis study examines the impact of various turnaround strategies on the performance of small and medium-sized enterprises (SMEs). Specifically, the research focuses on five key strategies: CRM, publicizing efforts, rebates, credit periods, and online business. The goal is to examine the interaction between these tremendous strategies for SME performance in business sales growth. A survey research methodology was used, and data was collected from 300 SMEs from various sectors by a structured questionnaire. Chi-square tests and regression analysis are used to establish the interaction between the company's turnaround strategies and its performance results. The result disclosed that online business was the most viable strategy for enhancing SME performance. According to the studies, CRM also positively affected business performance, even though the results differed depending on the implementation. On the other hand, credit period was a negative factor, whereby the performance of SMEs declined when credit period was offered. The influence of publicizing efforts and providing rebates yielded a moderate effect; therefore, the effectiveness of the two strategies depends on the existing context