Jurnal Universitas Dharma Andalas
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    Segmentasi Layanan Jasa Kantor Akuntan Publik Menggunakan Algoritma K-Means Clustering

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    Kantor Akuntan Publik (KAP) XYZ is a business entity that provides audit, accounting, taxation, and financial consulting services to clients. In providing these services, KAP XYZ is required to always deliver the best and most professional service. Therefore, KAP XYZ needs to evaluate the services it has provided. This study aims to perform segmentation of the services offered using the K-Means Clustering method and the Davies-Bouldin Index (DBI) test to find the best cluster. Data processing is carried out using the RapidMiner application. The data used consists of 500 service records to clients, with the k values tested being 3, 4, 5, 6, and 7. The results of the test show the lowest DBI value at k=5 with a score of 0.949, resulting in 5 clusters. Cluster 1 shows the best performance, accounting for 37% of the total services, with 187 services provided to 69 clients. This segmentation provides insights that can be used by KAP management for evaluation and the development of strategies to improve service quality.Kantor Akuntan Publik (KAP) XYZ merupakan badan usaha yang menyediakan jasa audit, akuntansi, perpajakan, dan konsultasi keuangan kepada klien, dalam hal pemberian jasa, KAP XYZ dituntut untuk selalu memberikan pelayanan terbaik dan profesional. Oleh karena itu KAP XYZ memerlukan evaluasi terhadap jasa yang telah diberikan. Penelitian ini bertujuan untuk melakukan segmentasi terhadap jasa yang diberikan dengan menggunakan metode K-Means Clustering dan pengujian Davies Bouldin Index (DBI) untuk mencari cluster terbaik. Pengolahan data dilakukan menggunakan aplikasi RapidMiner. Data yang digunakan adalah data pemberian jasa kepada klien sebanyak 500 pekerjaan, dengan nilai k yang diuji yaitu 3, 4, 5, 6, dan 7. Hasil pengujian menunjukkan nilai DBI terendah pada k=5 dengan skor 0,949, yang menghasilkan 5 cluster. Cluster 1 menunjukkan performa terbaik dengan 37% dari total jasa, yaitu 187 layanan kepada 69 klien. Segmentasi ini memberikan wawasan yang dapat digunakan manajemen KAP untuk evaluasi dan penyusunan strategi peningkatan kualitas layanan

    Perancangan Sistem Informasi Manajemen Asosiasi dengan Metode Waterfall dan RBAC di Majelis Diktilitbang Muhammadiyah

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    The Higher Education, Research, and Development Council of Muhammadiyah oversees various associations with diverse activities, yet data management is still conducted manually, making it inefficient and prone to errors. This study aims to develop a web-based association management information system using the Laravel and Filament frameworks. The Waterfall method is applied in the development process, which includes requirements analysis, system design, implementation, testing, and maintenance. The system implements Role-Based Access Control (RBAC) to manage user access rights according to their roles. Key features include data management for associations, members, activity types, and activity history. Black Box testing results show that the system functions according to specifications, and usability evaluation indicates that the system is user-friendly. The developed system significantly improves efficiency, accuracy, and structured management of association activities. In conclusion, this information system provides an effective solution for association management and can be adopted by similar organizations to enhance operational efficiency.Majelis Pendidikan Tinggi, Penelitian, dan Pengembangan Muhammadiyah membawahi berbagai asosiasi dengan beragam kegiatan, namun pengelolaan data masih dilakukan secara manual sehingga kurang efisien dan rawan kesalahan. Penelitian ini bertujuan mengembangkan sistem informasi manajemen asosiasi berbasis web menggunakan framework Laravel dan Filament. Metode Waterfall digunakan dalam proses pengembangan, meliputi analisis kebutuhan, desain sistem, implementasi, pengujian, dan pemeliharaan. Sistem ini juga menerapkan Role-Based Access Control (RBAC) untuk mengatur hak akses pengguna sesuai peran. Fitur utama mencakup pendataan asosiasi, anggota, jenis kegiatan, dan riwayat kegiatan. Hasil pengujian Black Box menunjukkan sistem berfungsi sesuai spesifikasi, dan evaluasi usability menunjukkan sistem mudah digunakan. Sistem ini terbukti meningkatkan efisiensi, akurasi pencatatan, serta pengelolaan kegiatan asosiasi secara terstruktur. Kesimpulannya, sistem informasi ini efektif untuk manajemen asosiasi dan dapat diadopsi oleh organisasi serupa guna menunjang efisiensi operasional

    Sosialisasi Beasiswa Dan Cara Memilih Perguruan Tinggi Swasta Di MAN 1 Lubuk Alung Dan SMK 1 Enam Lingkung, Padang Pariaman

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    Saat ini tidak dapat dipungkiri bahwa Pasar Modal memiliki peran penting bagi perekonomian satu negara karena pasar modal menjalankan dua fungsi, pertama sebagai sarana bagi perusahaan untuk mendapatkan dana dari masyarakat pemodal (investor). Dana yang diperoleh dari pasar modal dapat digunakan untuk pengembangan usaha,ekspansi,penambahan modalkerja dan lain-lain, kedua pasar modal menjadi sarana bagi masyarakat untuk berinvestasi pada instrument pasar seperti saham, obligasi, reksadana,dan lain-lain. Dengan demikian, masyarakat dapat menempatkan dana yang dimilikinya sesuai dengan karakteristik keuntungan dan risikomasing-masing instrumen.Tingkat pemahaman (literasi) masyarakat Indonesia terhadap pasar modal dan tingkat utilitas produk pasar modal masih sangat rendahdan yang terkecil dibandingkan dengan lima industri jasa keuangan lainnya (keuangan, asuransi, perbankan, pegadaian, pensiun) diIndonesia. Olehkarena itulah Lembaga Penelitian Pengabdian Masyarakat (LPPM)UNIDHA) memberikan edukasi awal kepada siswa-siswi dengan tujuan turut merubah pola pikir saving society menjadi investing society. Metode yang dilakukan dengan memberikan pengenalan teori dasar Pasar Modal oleh Tim dosen dan GISBEI dan praktik stocklab games oleh mahasiswa Pengurus GISBEI UNIDHA. Dari pengenalan pasar modal kepada siswa siswi SMAN 1 AMPEK ANGKEK dan SMAN 1 Baso sejak dini dan dikenalkan nabung saham, agar kedepan generasi milenial Indonesia menuju investing society

    Gen-Z Melek Finansial Melalui Pengenalan Laporan Keuangan Pada SMK 1 Padang Panjang dan SMA Muhammadiyah Padang Panjang

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    Improving accounting knowledge at the high school/vocational school level is very necessary, considering that accounting is one of the competencies offered at these schools. In order to provide in-depth knowledge about finance, a team of lecturers from Dharma Andalas University held a community service activity at SMK 1 Padang Panjang and SMA Muhammadyah Padang Panjang. This activity was carried out by providing material related to knowledge about financial reports in accordance with current accounting standards. The number of students who participated in the PKM activity was SMK 1 Padang Panjang as many as 61 people and SMA Muhammadiyah Padang Panjang as many as 26 people. After this activity was carried out, students of SMK 1 Padang Panjang and SMA Muhammadyah Padang Panjang knew the types and forms of company financial reports in accordance with current standards

    Integration of Artificial Intelligence in Personal Financial Management: A Study of Adaptive System Development for the Digital Generation

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    The digital transformation era presents new challenges in personal financial management, particularly for millennials and Gen Z, who are prone to consumptive behavior, the Fear of Missing Out (FOMO), and low financial literacy. This study aims to explore the potential development of an adaptive system based on artificial intelligence to improve the effectiveness of personal finance management. Using a qualitative approach through literature and bibliometric analysis, the study employs VOSviewer to identify dominant themes such as financial behavior, financial education, and personal financial planning, with limited representation of AI integration and adaptive systems. This indicates a research gap that offers strategic opportunities for innovation in finance systems. The study formulates the need for intelligent features such as spending pattern analysis, personalized financial recommendations, and automatic adjustments based on user profiles. These findings are expected to serve as a conceptual foundation for developing smarter and more adaptive personal finance systems aligned with the characteristics of the digital generation

    TRANSFORMASI PERBANKAN SYARIAH DALAM EKOSISTEM KEUANGAN MODERN

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    Islamic banking is rapidly evolving as an integral part of the global financial system that offers an alternative based on Islamic values. With the principles of prohibition of riba, gharar, and maisir, as well as the concept of profit and loss sharing (PLS), Islamic banking seeks to realize economic justice and financial stability. However, in the midst of digitalization and global competition, Islamic banks face major challenges, both in terms of regulation, public literacy, and inconsistencies in the application of sharia principles themselves. This article aims to analyze the position of Islamic banking in the Indonesian financial system, evaluate regulatory challenges, and provide recommendations for strengthening the legal and institutional framework to comply with the sharia maqashid

    Implementasi Algoritma K-Means untuk Klasifikasi Citra Biota Laut: Gurita, Lobster, dan Kerang Laut

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    Advances in digital image processing technology and machine learning, such as clustering, have contributed to increased efficiency in various sectors, including marine and fisheries. Octopus, lobsters, and shellfish are high-value fishery commodities that have traditionally been classified manually, with the potential for subjectivity and inefficiency. This study aims to develop a digital image classification model for marine biota using the K-Means Clustering method equipped with image processing techniques. The methods applied include converting the RGB color space to L*a*b, segmentation with K-means, shape feature extraction (metric, eccentricity) and GLCM texture (contrast, correlation, energy, homogeneity). The results show that this method is effective in identifying the three types of marine biota with an average accuracy of 95% based on testing on 30 images. The implementation of K-means Clustering has been proven to be accurate and consistent in the automation of marine biota classification

    Analisis Sentimen Masyarakat Terhadap Isu Migrasi Rohingya Ke Indonesia

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    The phenomenon of the Rohingya refugee exodus is something that attracts a lot of public interest on social media. This study aims to see how the public represents the phenomenon of the presence of Rohingya refugees in Indonesia on X social media with the Decision tree 5.0 algorithm and Naive bayes with the keyword "rohingya". The results of the study showed that negative sentiment is still dominant on X social media with an average of 49.5%, positive sentiment 18.5% and neutral sentiment 27%. For validity testing using the K-Fold Validation method, it shows that the naïve Bayes algorithm has a better level of accuracy with an accuracy level of 83% while the decision tree only has an accuracy level of 78%. The results of the study indicate that Indonesian people through X social media still tend to give a negative attitude towards the presence of Rohingya refugees in Indonesia.Fenomena eksodus pengungsi Rohingya merupakan hal yang menarik banyak minat masyarakat di media sosial. Penelitian ini bertujuan untuk melihat bagaimana representasi masyarakat terhadap fenomena kehadiran pengungsi Rohingya di Indonesia dalam media sosial X dengan algoritma Decision tree 5.0 dan Naive bayes dengan keyword “rohingya”. Hasil penelitian menunjukkan bahwa sentimen negatif masih dominan di sosial media X dengan rata-rata 49,5%, sentimen positif 18,5% dan sentimen netral 27%. Untuk pengujian validitas menggunakan metode K-Fold Validation menunjukan bahwa algoritma naïve Bayes mempunyai tingkat akurasi yang lebih baik dengan tingkat akurasi sebesar 83% sedangkan decision tree hanya memiliki tingkat akurasi sebesar 78%. Hasil penelitian tersebut menunjukan bahwa masyarakat indonesia melalui sosial media X masih cenderung memberikan sikap yang negatif terhadap kehadiran dari pengungsi Rohingya di Indonesi

    Pelatihan Penyusunan Business Plan Bagi UMKM Kota Padang

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    Entrepreneurship is one way for someone to work towards a career for their future life, besides that entrepreneurship also helps the government's task in reducing unemployment growth in this country. Opening a business or business is something that requires sincerity and maturity of steps. One form of sincerity that needs to be shown by someone who is an entrepreneur is to make a business plan. But unfortunately not everyone understands how to make a good and correct business plan. comprehensive understanding and able to influence a well-designed business and can form MSMEs to clarify the vision and mission, identify strengths, weaknesses, opportunities, and threats (SWOT analysis), develop strategies to utilize strengths, reduce weaknesses, take advantage of opportunities, and overcome threats (SWOT analysis), allocate resources effectively and efficiently, monitor progress and adjust strategies as Understanding the best strategies and practices of planning in entrepreneurship can provide significant benefits for MSMEs in the era of globalization. The involvement of human resources who understand the field makes the preparation of a business plan that is made only based on needs not a mature plan. To stay relevant and competitive with fellow MSMEs, it is important to think about a strategic and solid business plan, this is a management tool used to manage the current situation and project future conditions. A business plan is very important in guiding MSME business owners towards success

    Digital Marketing: Strategi Efektif dalam Meningkatkan Promosi Usaha Siswa SMKN 2 Pariaman

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    Digital marketing activities are an important element in entrepreneurial promotion activities, considering that all forms of activities, especially in the business sector, have gone through the digitalization stage, so that understanding in the digital marketing process must be improved and not to be left behind then goals can continue to be achieved. The use of digital marketing is needed to improve entrepreneurial marketing skills in students of SMK Negeri 2 Pariaman, and students can implement digital marketing and are able to increase their business potential.Digital marketing is an effort to market products with digital media and internet networks, such as Google Business, WhatsApp Business, Instagram, Tiktok, Canva and other platforms. One of the applications of digital marketing in business is the use of Canva. This activity provides guidance on the use of digital marketing with the Canva platform, from designing to utilizing it in student business activities

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