European Journals of Social Sciences Studies
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JOB SATISFACTION AND TURNOVER INTENTION OF BPO WORKERS: THE MEDIATING EFFECT OF SERVICE PERFORMANCE
Get PDFThis study investigated the mediating effect of service performance on the relationship between job satisfaction and turnover intention of BPO workers in Davao City. In order to do so, this study employed the quantitative research design using the descriptive and correlational method via mediation analysis. Using proportionate stratified random sampling, primary data were gathered through the use of online survey questionnaires addressed to 373 respondents working in selected BPO companies in Davao City. In addressing the hypotheses of the study, correlation analysis using Pearson product-moment correlation and mediation analysis using Sobel z test were used. The level of job satisfaction and service performance was very high among BPO workers, while the turnover intention was low. Results also revealed job satisfaction to have significantly predicted turnover intention and service performance which satisfied the ground for mediation. However, service performance did not significantly predict turnover intention. Further analysis through the Sobel z test confirmed that the mediating effect of service performance on the relationship between job satisfaction and turnover intention is not significant. Article visualizations
CRACKING THE CODE: WHAT MAKES MALAYSIAN MILLENNIALS EMBRACE MOBILE TECHNOLOGY?
Get PDFThe rapid growth of mobile shopping and the increasing use of smartphones and tablets for e-commerce transactions make understanding consumer acceptance crucial for businesses and app developers. This study investigates the factors influencing mobile technology acceptance among millennials in Malaysia, focusing on security, perceived ease of use, perceived usefulness, and the cost of operations. This research highlights the importance of addressing these dimensions for businesses and application developers to maintain millennials' interest in mobile technologies and remain competitive. A sample size of 384 millennial participants, selected using purposive sampling, contributed to the analysis of this study, which was collected using self-administered questionnaires. The data were analysed using SPSS version 28. The findings reveal that security and perceived usefulness significantly influence millennials' engagement with mobile technology. However, two dimensions, the perceived ease of use and the perceived cost of operations do not significantly impact mobile technology adoption. Therefore, this study offers valuable insights for organisations to develop effective mobile technology strategies and enhance millennial consumers' engagement with mobile technologies. Article visualizations
EXAMINING HOUSEHOLD, OCCUPATION, AND COMMUNITY RESPONSIBILITIES OF WOMEN AND MEN IN BARANGAY TAMBOBONG, BAGUIO DISTRICT, DAVAO CITY, PHILIPPINES
Get PDFThe adaptive capacity of men and women in rural areas is very challenging and associated with family conflicts, and household responsibilities are part of this circle. Socioeconomic change has left men and women with patriarchal ideology, and unemployment prevents both sexes from fulfilling roles as head of household or breadwinner; this study utilized qualitative design and a grounded theory approach which will be coming from the field results. Purposeful sampling or purposive sampling was used in this study to provide in-depth and detailed information representing men and women in Purok Tuburan and Kawayan, Barangay Tambobong, Baguio District, Davao City. Findings revealed six constructs from the exploration of household, occupation, and community responsibilities of women and men are the following (1) low income, (2) marital agreement, (3) gender stereotype, (4) access and control, (5) invitational appearance, and (6) community involvement. Thus, the results show those constructs generate the unequal relationship between men and women in the locale. Article visualizations
EFFECT OF CORPORATE SOCIAL RESPONSIBILITY COSTS ON THE FINANCIAL PERFORMANCE OF SUGAR MANUFACTURING COMPANIES IN KENYA
Get PDFThe impact of CSR costs on financial performance is becoming increasingly important to a wide variety of corporate stakeholders. It is considered to be one of the instruments that businesses need to use to establish and maintain a calm working atmosphere. Engaging in corporate social responsibility and their disclosures are common in the recent business setting around the globe. Corporate social responsibility has become more significant over the past decades, and the validity of research on how it is associated with firm performance remains uncertain and incomplete. Many public and private Sugar manufacturing firms in Kenya have been facing poor financial performance, and some are closing up, even after receiving funding from the government. Consequently, this study aimed to establish the effects of corporate social responsibility cost on the financial performance of sugar manufacturing companies in Kenya. The specific objectives of this study were; to assess the effect of community development costs on the financial performance of sugar manufacturing companies in Kenya, to examine the effect of environmental responsibility costs on the financial performance of public and private sugar manufacturing companies in Kenya, and to evaluate the effect of economic responsibility costs on the financial performance of sugar manufacturing companies in Kenya. The study was guided by the stakeholder theory, legitimacy theory and theory of the firm. The study adopted a correlation research design. The study's target population was 12 sugar manufacturing companies in Kenya. A census sampling technique was used to select all 12 sugar manufacturing companies in Kenya. A secondary data collection sheet was used to document information from audited financial statements of the companies downloaded from the website from 2012 to 2021. Panel Data was analyzed using descriptive and inferential statistics. Panel regression analysis indicated that community development costs, economic responsibility costs and environmental responsibility costs had a significant effect on financial performance with a coefficient of 0.2146, 0.2896, 0.2728 and p-value of 0.006, 0.000, and 0.000. The study depicted that corporate social responsibility costs had a significant effect on financial performance with an R2 of 0.29 which implied that corporate social responsibility costs explain 29% of the financial performance of sugar companies in Kenya. Therefore, the study concluded that corporate social responsibility costs improve financial performance. The study recommended that the management of sugar companies should provide more funds to community development costs, policymakers should develop strategic policies that would enhance the practice of economic social responsibility, and respond to environmental demands for a cleaner environment. JEL: Q10; L60; L6
SERVICE INNOVATION AND CUSTOMER SATISFACTION OF TELECOMMUNICATION FIRMS IN PORT HARCOURT, RIVERS STATE, NIGERIA
Get PDFThis study empirically investigated the relationship between service innovativeness and customer satisfaction of telecommunication firms in Port Harcourt, using the diffusion of innovation theory. The study adopted a cross-sectional survey research design. The population of the study was 3,254 undergraduate students’ active voice subscribers of the four major service providers (MTN, Airtel, Globalcom and 9Mobile) in the Faculty of Management Sciences, University of Port Harcourt. The Taro Yamane formula was used to determine the sample size of 400. The four hypotheses of the study were tested using Spearman Rank Correlation Coefficient with the help SPSS 21. It was found that there is a positive and significant relationship between service innovativeness (proxied by New Service Concept and Customer Interface) and customer satisfaction (proxied by Customer Loyalty and Customer Referral). Based on the finding, it was concluded that service innovativeness is a veritable tool for building loyal and satisfied customers. The researchers recommended that telecommunication firms in Port Harcourt should continually develop new and improved concepts of their services in order to gain and retain customer loyalty and referrals. Article visualizations
CODE-SWITCHING AND CODE-MIXING IN THE ENGLISH AS A FOREIGN LANGUAGE TEACHING AND LEARNING PROCESS (A SOCIOLINGUISTIC ANALYSIS)
Get PDFIn the context of EFL teaching and learning processes, the study sought to: (1) characterize the form of code switching; (2) characterize the causative factors of code switching; (3) characterize the form of code mixing; and (4) characterize the causative factors of code mixing (a sociolinguistic analysis). Year two semester two for students pursuing Bachelor of Arts with Education in Kibogora Polytechnic took part in this study. Data cards and recording devices were employed as research instruments. Recording and transcription techniques are used in the data collection process. The study's findings showed that code-switching occurs in EFL teaching and learning processes when students convert from Kinyarwanda to English (external form) and from English to Kinyarwanda (internal form). On the other hand, word, phrase, and sentence-level code mixing occurs. The speaker's objectives and purpose, the speech environment, the presence of a third party, changing the subject, and the speaker's personality are the elements that cause code-switching. In the meantime, limited code usage, habits, function and purpose, and elements about speakers' multilingualism are what lead to code-mixing. Article visualizations
EDUCATING HO CHI MINH MORAL EXAMPLE FOR YOUNG PEOPLE IN HO CHI MINH CITY TODAY
Get PDFEducation in general and the education of Ho Chi Minh's moral example for young people, in particular, today is both a practical requirement and considered a fundamental solution to contribute to building a social person. Ho Chi Minh City's youth are a large force, making great contributions to the city's development. In the past time, the education of Ho Chi Minh's moral example for young people, in particular, has been focused on and achieved many results, but there are still many limitations that need to be overcome. Article visualizations
AN ANALYSIS OF THE FACTORS THAT IMPACT THE CUSTOMERS’ SATISFACTION ON ONLINE FOOD DELIVERY SERVICES IN PETALING JAYA, SELANGOR, MALAYSIA
Get PDFGender equality in education has been an issue of interest in developing strategies for This research focuses on customer satisfaction with Malaysia's online food delivery (OFD) services. In this decade, the number of individuals who frequently purchased meals online climbed dramatically. People nowadays prefer their meals to be delivered instead of dining in a restaurant. Hence, it is crucial to understand the customers' expectations to manage a successful meal delivery business. People used to have to dine at restaurants or order takeout, but today OFD businesses provide convenience and have transformed customer behavior. This study also investigates the intrinsic and extrinsic factors influencing Malaysian's meal delivery satisfaction. Questionnaires were distributed to consumers in Petaling Jaya metropolitan area to collect and analyze data for this study. 384 respondents contributed to this study's findings, discussion, and conclusion. This study tested three independent variables that influence customers' satisfaction: hedonic motivation, price-saving orientation, and time-saving orientation. As a result, this study's three independent variables were statistically significant in satisfying customers. In conclusion, this study can be used to increase the usage of OFD services in the future. However, there are many factors to consider, as it was proven that the three independent factors positively contribute to customer satisfaction. Thus, the OFD service developers must create a solid impression that using OFD services is engaging and intriguing. Additionally, marketers must foster the idea that OFD services are integral to the user's lifestyle. Article visualizations
ANALYSIS OF ADDED VALUE AND DEVELOPMENT STRATEGY OF CASSAVA AGROINDUSTRY IN THE CITY OF BINJAI, INDONESIA
Get PDFThis study aims to analyze the amount of added value obtained from the cassava agro-industry according to the type of downstream product in the study area; to analyze the cassava agroindustry development strategy in the research area. The data analysis method used is the hayami method and SWOT analysis. The results showed that the downstream products of cassava agro-industry development in the study area were Alen-Alen, Mie Yeye, Opak, Rengginang and Chips. The added value obtained for Alen – Alen products is Rp. 2000/kg(59.3%), Mie Yeye product is Rp. 1,471/kg (49%), Opak products Rp. 1,692/kg (45%), Rengginang products Rp. 2,596/kg (44%) and Chips products of Rp. 2,250/kg (26%). The added value of cassava processing agro-industry products in the research area is still in the low category, because it is below 50%, except for Alen - Alen products and Based on the results of the SWOT analysis, The strategy for developing the cassava agro-industry in Binjai City is in quadrant I, namely the aggressive strategy, which is implemented, namely the SO strategy to increase production to expand markets, take advantage of raw material prices and processed cassava quality and seek opportunities for modern markets and exports of processed cassava. Article visualizations
THE EFFECT OF LONG-TERM DEBT FINANCING ON PROFITABILITY OF COMMERCIAL AIRLINES IN KENYA
Get PDFThe objective of this study was to assess the effect of long-term debt financing on the profitability of commercial airlines in Kenya. Pecking order theory directed the study. A cross-sectional research design was adopted in the study. The census sampling technique was. Secondary data was collected from audited financial statements. Panel data was analyzed using descriptive and inferential statistics. Descriptive statistics consisted of minimum values, maximum values, mean and standard deviation and inferential statistics consisted of correlational analysis, Hausman test for fixed and random effects and random effects models. Hausman test indicated that the random effect model was appropriate for the study. The study results showed that long-term debt financing has a negative and statistically significant effect on the profitability of commercial airlines in Kenya. This is supported by a regression coefficient of –0.2318 and a p-value of 0.038. The study recommends that executives of commercial airlines should aim to have a long-term debt that is manageable by the company and ensure that the long-term debt load is compatible with a favorable long-term debt ratio for the company to function without worrying about defaulting on loans. JEL: R40; L20; G20 Article visualizations