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The Effect of Leadership Style and Entrepreneurship Orientation on the Performance of Village Owned Business Entities (BUMDes) in Bengkalis Regency
Get PDFVillage-Owned organisations (BUMDes) are one of the efforts to expand the village economy. BUMDes are set up on the basis of the wishes and capability of the village as an attempt to enhance the welfare of the network community. therefore, it is very important in an effort to make sure the achievement of BUMDes with the intention to gain superior overall performance. This look at goals to decide the impact of leadership style and entrepreneurial orientation on the performance of BUMDes in Bengkalis Regency. facts became accrued the usage of a questionnaire dispensed to the BUMDes director, BUMDes secretary or treasurer and BUMDes supervisors. Data was amassed with the aid of distributing questionnaires given to 303 respondents, however most effective 261 (86.14%) of respondents filled out the questionnaire completely and can be processed. The analytical device used is multiple linear regression analysis the usage of SPSS version 23. This observe uses quantitative statistics. The supply of data used in this study is primary statistics and data series is carried out directly using a questionnaire that is measured using a Likert scale. The outcomes of this examine suggest that the variables of management style, and entrepreneurial orientation have an effect at the overall performance of BUMDes
Burger King’s Goodvertising Campaign Analysis in the Pandemic Era: (Study on Posts of Calls to Buy Competitors’ Products on Instagram Account @burgerking.id)
Get PDFThere are many business competitions spread around in public. In order to be the top-of-mind in the competition, brands must be able to create unique selling propositions (USP) to be remembered by the public. Several approaches are popular and able to attract people’s attention, one of which is goodvertising, where brands emerge by communicating their concerns and attention to social issues. One brand that has recently used the goodvertising strategy is Burger King Indonesia. Amid the COVID-19 pandemic hitting the economies of many parties, Burger King launched a campaign on its Instagram @burgerking.id with the message to buy products from its competitors. It is interesting to see how the goodvertising strategy is used by Burger King Indonesia, combined with the concept of viral advertising. Through this qualitative research with a constructivist paradigm, with this case study research method, it is found that in the pandemic era, with the most significant internet users and Burger King consumers tend to be millennials, the goodvertising strategy carried out by Burger King Indonesia, combined with E-WOM and the viral advertising, provides a significantly good impact for the rise of the brand image in society. In addition, the increase in the brand image of Burger King can also be seen in the participation of the general public in voicing, sharing, and reuploading related McDonald’s campaigns with the creation of the hashtags #pesandarimcdonalds and #pesanlahdarimcdonald on Instagram. Hence, this can be seen from the increase in community involvement in their social media accounts, as well as a large number of publications on earned media such as detik.com for fre
Analisis Framing Pemberitaan Vaksin Covid-19 Oxford-Astrazeneca di Indonesia
Get PDFThere are several online news sites in Indonesia, such as Kompas.com and Tempo.com. In reporting on COVID-19, especially information on vaccine developments, both media such as Kompas.com and Tempo.com each frame the information obtained and then publish it to shape the public perception expected from these media, especially in shaping the perception of readers. Against the COVID-19 vaccine. This research method uses a qualitative approach with data collection techniques documented and analyzed using the framing model developed by Pan & Kosicki. The results showed that syntactically the framing of Kompas.com news from headlines, leads, quotes, and closings contained many AstraZeneca vaccine plans and its research updates that contained pros and cons for consumption. Moreover, the closing contains much research on the AstraZeneca vaccine, which is suitable for consumption and should be carried out by the community.
Terdapat beberapa situs laman berita daring di Indonesia, sebut saja Kompas.com dan Tempo.co. Pada pemberitaan tentang COVID-19, terutama informasi perkembangan vaksin, kedua media, seperti Kompas.com dan Tempo.co, masing-masing membingkai informasi yang didapat untuk kemudian dipublikasikan agar dapat membentuk persepsi publik yang diharapkan dari media-media tersebut, terutama dalam membentuk persepsi pembaca terhadap vaksin COVID-19. Metode penelitian ini menggunakam pendekatan kualitatif dengan teknik pengumpulan data secara dokumentasi dan dianalisis menggunkan model framing yang dikembangkan oleh Pan & Kosicki. Hasil penelitian menunjukan bahwa secara sintaksis framing pemberitaan Kompas.co dari headline, lead, kutipan, serta penutup, banyak memuat tentang rencana vaksin AstraZeneca berikut pembaruan penelitiannya yang memuat pro dan kontra untuk di konsumsi, sedangkan pemberitaan Tempo.co dari headline, lead, kutipan, serta penutup, banyak memuat tentang penelitian vaksin AstraZeneca yang sebenarnya layak untuk dikonsumsi dan sebaiknya dilaksanakan oleh masyarakat.
 
Narasi Perdamaian dan Anti Kekerasan di Perguruan Tinggi
Get PDFUniversities are often stigmatized as a place for the growth of the notion of terrorism and violence, while the university’s internal parties do not agree with these stigmas. Narrative studies are used to determine the use of a group’s narrative in fighting violence and terrorism (Archetti, 2012). This research is a qualitative descriptive study that aims to explore the use of narratives of peace and non-violence used in universities with discourse analysis on 8 YouTube content belonging to Brawijaya University. The results showed that the dominant narrative was used as a narrative with the themes of peace, societies, doing good, creativities, and others. In addition, the narrative is also supported by activities that make the narrative not only a lecture text but also in the form of real activities.
Perguruan tinggi kerap distigma sebagai tempat tumbuhnya paham terorisme dan kekerasan, sedangkan pihak internal perguruan tinggi tidak sepakat dengan berbagai stigma tersebut. Pada studi komunikasi dikenal studi narasi untuk mengetahui penggunaan narasi suatu kelompok dalam melawan kekerasan dan terorisme (Archetti, 2014). Penelitian ini adalah penelitian deskriptif kualitatif yang memiliki tujuan untuk mengeksplorasi penggunaan narasi perdamaian dan anti kekerasan yang digunakan di perguruan tinggi dengan analisis wacana pada 8 konten YouTube milik Universitas Brawijaya. Hasil penelitian menunjukkan bahwa narasi dominan yang digunakan adalah narasi dengan tema perdamaian, kemasyarakatan, berbuat baik, kreativitas dan lainnya. Selain itu narasi juga didukung dengan kegiatan-kegiatan yang menjadikan narasi tidak hanya teks ceramah semata, namun juga berbentuk aktivitas riil
Analysis of Instagram User Reception Against the Use of Korean Actors as Local Skincare Brand Ambassadors @somethincofficial
Get PDFThe Korean wave phenomenon in Indonesia is marked by the increasing number of people adapting Korean cultures such as food, fashion, and language. Until more and more local Indonesian products use BA K-pop, one of which is skincare brand Somethinc. When examined further, there is a contradiction between the skin color characteristics of Korean actors and the skin color of the majority of Indonesians. This study aims to find out how Instagram users interpret advertisements featuring Han So Hee promoting brightening series products. By using qualitative methods and interpretive paradigms through a reception analysis method approach. This study use interview as data collection techniques. The results of interviews with informants were then grouped into 3 (three) categories, namely Dominant Hegemonic, Negotiated, or Oppositional Position. This study shows the results from 6 sources that there are 2 people included in the Dominant Hegemonic category, then 1 person in the Negotiated category, and 3 people in the Oppositional Position category
MAKNA “SEPATU” PADA NAZAR DESI DALAM NOVEL GURU AINI: KAJIAN PSIKOANALISIS SIGMUND FREUD
Get PDFThe purpose of this study is to reveal the inner conflict of the main character in the Novel Guru Aini. A source of this research is a novel Guru Aini, written by Andrea Hirata in 2020. The data were collected using library techniques. The data that has been collected is then analyzed using Freud's psychoanalytic theory. This novel tells about the journey of the main character named Desi Istiqomah in fulfilling her obsession. The purpose of this study was to determine the personality of the main character, namely Desi Istiqomah. The result of this research is that the personalities described in the novel are one of the solutions to his efforts to fulfill his own obsession. While the use of shoes in the vows spoken by Desi Istiqomah is described between the continuity that must exist in life, especially between science and reason
PEMBERDAYAAN MASYARAKAT DALAM UPAYA PENCEGAHAN PENYEBARAN COVID-19 DENGAN PENERAPAN TEKNOLOGI TEPAT GUNA DI AREA BERMAIN BALITA LINGKUNGAN RW 014 KELURAHAN SERUA, CIPUTAT
Get PDFMemasuki era Kebiasaan Baru (New normal) ini, aktivitas masyarakat perlahan kembali seperti sebelum pandemi dengan syarat protokol kesehatan harus selalu diperhatikan, dijalankan, dan ditaati. Para balita yang sudah mulai bosan bermain di dalam rumah, ingin bermain di luar rumah. Namun lingkungan pemukiman rumah belum mendukung dikarenaka tidak tersedia arena bermain yang dapat menjadi wahana bagi balita untuk bermain sambil belajar, belajar bergaul dengan kawan sebaya, belajar berinteraksi dengan kawan sebaya sambil menggunakan sarana/alat permainan, dan belajar mandiri dalam bermain sambil diawasi Ayah, Bunda, atau Pengasuh. Melalui Program Pengabdian Masyarakat ini, tim mencoba untuk membantu masyarakat mewujudkan kebutuhan akan ruang bermain anak yang dilengkapi dengan fasilitas penunjang protokol Kesehatan untuk mencegah Penyebaran Covid-19 yang ramah lingkungan dan ramah penyandang disabilitas berupa tempat cuci tangan otomatis (Touch less) bertenaga surya. Selain membantu dalam menyediakan alat teknologi tepat guna tersebut, Pengabdian kepada Masyarakat ini juga akan melakukan sosialisasi mengenai protokol kesehatan dan pentingnya waktu bermain kepada anak-anak dan orang tua di lingkungan RW 014 Bukit Nusa Indah, Kelurahan Serua, Ciputat, Kota Tangerang Selatan
PREDICTING CUSTOMER SATISFACTION AND INTENTION TO REVISIT AT LOCAL COFFEE SHOP WITH INDUSTRIAL CONCEPT IN JAKARTA
Get PDFThis study examines the factors that influence customer satisfaction and visiting intentions at a local industrial coffee shop. This study uses six measured variables: service quality, food quality, variety of menu, café atmosphere, customer satisfaction and revisit intention. The data collection method used a survey with an instrument in the form of a online questionnaire. Respondents are those who live in DKI Jakarta and have made purchases and visits to local coffee shop with industrial concepts. A total of 246 respondents were involved, the data were analyzed using SPSS 26 and SEM from AMOS software version 26 to manage and analyze data. The results of this study based on the hypothesis indicate that the hypothesis of service quality on revisit intention is accepted and significant, service quality on customer satisfaction is accepted and significant, food quality on revisit intention is accepted and significant, food quality on customer satisfaction is accepted and significant, customer satisfaction on revisit intention is accepted. and significant, variety of menu on customer satisfaction is accepted and significant, variety of menu on revisit intention is accepted and significant, café atmosphere on customer satisfaction is accepted and significant, café atmosphere on revisit intention is accepted and significant
Produktivitas Karya Ilmiah Dosen UIN KHAS Jember Pada Jurnal Terindeks Scopus
Get PDFThis article examines the productivity of the scientific work of UIN KHAS Jember lecturers in Scopus indexed journals. The method used is the descriptive method with bibliometric analysis. The VOSviewer application is used in the bibliometric study to make it easier to visualize the results found. The results show an inconsistency in the naming of UIN KHAS Jember affiliations on Scopus. The highest productivity occurred in 2020 with 37 scientific papers produced by lecturers. The subject area of ​​most articles falls under the social sciences area. Most of the scientific work produced is available in open access form. In contrast to productivity based on the year of publication, the highest citation occurred in 2021. Meanwhile, the lecturer with the most scientific work productivity is Mukhlis, M. Not all scientific works produced result from lecturer collaboration. However, for lecturers who have collaborated, cooperation is carried out through collaboration with various institutions within and outside the country. Students are the terms that appear the most based on the keywords used.
Artikel ini mengkaji produktivitas karya ilmiah dosen UIN KHAS Jember pada jurnal terindeks Scopus. Metode yang digunakan adalah metode deskriptif dengan analisa bibliometrik. Aplikasi VOSviewer digunakan dalam Analisa bibliometric guna memudahkan membuat visualisasi terhadap hasil yang ditemukna Hasil penelitian menunjukkan bahwa terdapat inkonsistensi penamaan afiliasi UIN KHAS Jember pada Scopus. Produktivitas tertinggi terjadi pada tahun 2020 dengan 37 karya ilmiah yang dihasilkan oleh para dosen. Area subjek artikel paling banyak masuk di bawah wilayah social sciences. Sebagian besar karya ilmiah yang dihasilkan tersedia dalam bentuk akses terbuka. Berbeda dengan produktivitas berdasarkan tahun terbit, sitasi tertinggi terjadi pada tahun 2021. Sedangkan dosen dengan produktivitas karya ilmiah terbanyak adalah Mukhlis, M. Belum semua karya ilmiah yang dihasilkan merupakan hasil dari kolaborasi dosen. Meskipun demikian, bagi para dosen yang telah berkolaborasi, kolaborasi dilaksanakan melalui kerjasama dengan berbagai lembaga baik dari dalam maupun luar negeri. Berdasarkan kata kunci yang digunakan, students merupakan istilah yang paling banyak muncul.
 
Perilaku Informasi Tradisi “Mangaji Ka Surau” Masyarakat Minangkabau
Get PDFThis study investigates how contextual factors such as culture, geographical location and religious status can encourage, determine or prevent information seeking behavior in the tradition of mangaji ka surau at Balai Panjang Jorong Tigo Kampuang, Kenagarian Gaduik, Kec. Kamang tilapia. This research uses descriptive qualitative data collection method with interview method as a data collection tool. The findings show that geographic location, culture, and religious status can influence information seeking behavior. This article contributes to research on information retrieval in context. The findings can help in understanding the effects of several contextual factors, especially religious status, on information seeking behavior so as to support the implementation of a sustainable local knowledge preservation process.
Penelitian ini bertujuan menjelskan bagaimana perilaku pencarian informasi berdasarkan aspek kontekstual seperti budaya, lokasi geografis dan status agama dapat mendorong, menentukan atau mencegah perilaku pencarian informasi dalam tradisi mangaji ka surau di Balai Panjang Jorong Tigo Kampuang, Kenagarian Gaduik, Kec. Tilatang Kamang. Penelitian ini menggunakan metode pengumpulan data kualitatif deskriptif dengan metode wawancara dan observasi sebagai alat pengumpul data, teknik analisis data yang digunakan terdiri dari data collection, data reduction, data display dan conclusion. Temuan menunjukkan bahwa lokasi geografis, budaya, dan status agama menjadi bagian dari perilaku pencarian informasi. Hasil temuan dapat membantu dalam memahami efek dari beberapa faktor kontekstual, terutama status agama, pada perilaku pencarian informasi sehingga dapat mendukung terlaksananya proses preservasi pengetahuan lokal berkelanjutan. Artikel ini memberikan kontribusi untuk penelitian tentang pencarian informasi dalam konteks