Institute of Business Management, Karachi, Pakistan: Journal Management System
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THE IMPACT OF THE FIRM GENERATED CONTENTS AND THE USER GENERATED CONTENTS THROUGH SOCIAL MEDIA ON BRAND EQUITY ELEMENTS
It is an era of modern communication technology, whereconsumers are well aware and connected to products and brands. Bygenerating content related to products or brands consumers can nowmake or destroy a brand. Communication through online social mediahas shaped the overall communication strategy of the firms, as moreand more firms are struggling hard to understand and control theonline social media communication for better and secured future ofthe brand and the firm. The aim of this study was to measure the impactof the firm generated social media communication and the usergenerated social media communication on the elements of brandequity. A conceptual framework was developed based on Aaker’s BrandEquity model. The constructs and scale items were adopted fromprevious studies and had valid reliability. SEM was performed throughAMOS. Findings of this research revealed that both the firm generatedand the user generated social media communications have a positiveinfluence on the brand equity elements
IMPACT OF INDUSTRY SPECIFIC VARIABLES ON THE DIVIDEND POLICY OF OIL AND GAS SECTOR IN PAKISTAN
Dividends act as a pathway to attract investments andpetroleum industry of Pakistan has remained an important element in economic progress. Therefore, this research investigates the impact of corporate tax, financial leverage and sales growth on dividend payout ratio of oil & gas sector companies in Pakistan. Secondary data of 10 companies for 12 years have been incorporated. Hypotheses have been tested using fixed effects regression technique which was confirmed through Hausman specification test. Empirical findings reveal that corporate tax and sales growth have insignificant positive impacts, whereas financial leverage has an insignificant negative impact on the dividend payout ratio. The study concludes that decisions about dividend payouts should be made by considering other variables
PRE-FLIGHT SERVICE EXPECTATIONS OF DOMESTIC AIRLINE PASSENGERS IN PAKISTAN
We find pre-flight service expectations given the highestimportance by passengers on domestic flights in Pakistan. Theirimportance has grown due to intense competition in the airline industry.The pre-flight services are an essential component of the journeyexperience and are likely to enhance passengers’ satisfaction. A surveymethodology involving personal interviews of domestic passengerswas used to gather the required information. Passengers in Pakistanaccorded highest priority to the provision of trolleys followed by porterservices and ticket offices. The study recommends airlines to developtheir marketing strategy based on customer-centric communicationand development of a service recovery process
DISTRIBUTIONAL IMPACT OF FOREIGN REMITTANCES IN PAKISTAN
This paper studies the impact of foreign remittances on incomedistribution for Pakistan by collecting time series data from 1980 to2010. The dependent variable is income inequality and theindependent variables are foreign remittances, trade openness,economic growth and the inflation rate. The data on workerremittances was taken in different forms such as current U.S. dollarsand total remittance receipt as a percentage of GDP. The empiricalanalysis was done by using Johansen’s cointegration test and vectorerror correction model (VECM). The results indicate that in both ofthe models, a long-run relationship was present among the variablesand short- run analysis showed convergence towards long-runequilibrium. Remittances had a significant and positive impact onincome inequality in both the cases. Similarly, trade openness had asignificant and positive impact on income inequality, leading toworsening of income distribution. However, economic growth andinflation improved income distribution
CONSTRUCTING A REFERENCE FRAMEWORK FOR ECEP EVALUATION: A CONSTRUCTIVE GROUNDED THEORY
The purpose of this research study, which is a thesisinvestigation, was to develop a reference framework that can helpprogram staff to evaluate quality in Early Childhood Education (ECE)settings. The study was approached with three questions. This paperpresents the first question of the study that enables practitioners tounderstand what are the variables that best define quality in earlychildhood education. The grounded theory, design was approachedto explore the experiences of 20 ECE experts in the field. The dataanalysis revealed eight main indicators, that are, holistic development,interactive teaching, trained practitioners, conducive learningenvironment, safe schools, responsive leadership, parental/communityinvolvement, and child friendly policies as quality defining elementsshared by the practitioners. The inference of the study will enableprogram agencies to ensure the implementation of these qualityindicators in their programs
THE IMPACT OF FINANCIAL FACTORS ON CORPORATE INVESTMENT
This study investigates the impact of various financial factorson the investment behavior of manufacturing firms in Pakistan usingdata for 209 firms listed on the Karachi Stock Exchange the period2002-2008. We find evidence in favor of the proposition that financialfactors, including Tobin’s Q , cash flow, stock of debt, stock of liquidassets and sales, are important determinants of investment. Moreover,the degree of sensitivity of investment to these factors is not the samefor all types of firms. Firms with lesser investment opportunities aremore responsive to changes in financial factors as compared to thosewith more investment opportunities
EMOTIONAL INTELLIGENCE AND SELFEFFICACY BELIEFS BETWEEN PRESERVICE AND IN-SERVICE TEACHERS
This study assessed the emotional intelligence and selfefficacybeliefs of in-service and pre-service teachers. It washypothesized that gender effects self-efficacy and emotionalintelligence among in-service and pre-service teachers. The sample consisted of 372 participants from two public universities and four public schools. Data were collected by using the Assessing Emotions Scale (Schutte, Malouff & Bhullar, 2009) and the Teacher Self-Efficacy Scale (Woolfolk & Hoy, 1990). Reliability for AES and TSES was found to be .87 and .72 respectively. Data were analyzed using a t test of independent samples and a one-way- Analysis of variance (ANOVA).Results showed that significant differences were found on foursubscales of emotional intelligence and two subscales of teacher selfefficacy with demographic variables (qualification, teaching status, teaching experience). Future research implications are proposed to revive curricula to strengthen teacher education programs that incorporate the theories of emotional intelligence and teacher selfefficacy beliefs
PSYCHOLOGICAL CONTRACT AND KNOWLEDGE MANAGEMENT PRACTICES: MODERATING ROLE OF ORGANIZATIONAL CULTURE
Organizations are fostering knowledge management practicesby highlighting the obligations and rights of the employer andemployees at the workplace. A culture of trust and knowledge sharingcan increase the awareness of rights, obligations, and responsibilities.This study is conducted with the aims to examine the relationshipbetween psychological contract and knowledge management practicesby using the interactive role of organizational culture. For theseobjectives, data were collected from faculty members of private andpublic colleges and universities. Knowledge management practiceshave a significant and positive relationship with relationalpsychological contract and transactional psychological contract.Furthermore, organizational culture has increased the relationshipbetween psychological contract and knowledge managementpractices. The results are beneficial to understand the uniquerelationships among the variables used for this study
Enduring Resilience of Capitalist Power: The Role of Capitalist Education as a Technology of Governance
Capitalism has experienced several crises since its emergence but its present global dominance apparently remains unassailable. This paper argues that capitalism’s resilience is grounded in the systemic hegemony of capitalist individuality—an individuality, committed to freedom as an ultimate end and seeking abundance in this world. It has been argued that the successful manufacturing of capitalist subjectivity is significantly dependent on the inculcation of capitalist values to the subject of capital through capitalist education. Section one focuses on freedom as capitalism’s telos and sketches the historical emergence of capitalist subjectivity formed by processes of capitalist governance. Section two investigates the formational role of capitalist education as a technology of capitalist governance. It analyzes capitalist education as a means for the construction of capitalist individuality. Section three argues that capitalism’s main antagonists, especially Marxist socialism, cannot effectively challenge capitalist hegemony in the lifeworld or at the level of the state because they (i.e. main antagonists) endorse freedom (the core capitalist value) as an ultimate end in itself. Socialism does not propose to alter the subjectivity of an individual that the capitalist education constructs