Publikasi Jurnal Universitas Islam 45
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Efektivitas Pemasaran Produk Tabungan Syariah BATARA iB BTN Pada Masa Pandemi
No full textThis research aims to analyze the marketing strategy of the Bank Tabungan Negara (BTN) Batara iB product during the COVID-19 pandemic, focusing on a case study at BTN Syariah Branch Office (KC) Bekasi. The research employs a field research method with a descriptive qualitative approach. Data were collected through direct observation and interviews with key stakeholders. The identified marketing strategies include direct selling methods such as cross selling, open table, door-to-door, and personal selling. The study also applies the marketing mix framework, which includes four main elements: product, price, place, and promotion. The findings indicate that conventional marketing activities were limited due to pandemic restrictions, prompting BTN Syariah KC Bekasi to shift its marketing strategies to digital platforms. The promotion of the Batara iB product was carried out through social media channels such as the official website, Instagram, Facebook, and YouTube. This digital transformation is seen as a strategic adaptation to social distancing measures and the increasing digitalization of banking services. The online marketing approach proved effective in maintaining product visibility and reaching a broader customer base. This study is expected to serve as a reference for developing sharia banking marketing strategies during crises and in post-crisis periods
EFEKTIVITAS BELAJAR SISWA SMAN 1 BEKASI MELALUI MEDIA PEMBELAJARAN DIGITAL
No full textLiving in the 21st century necessitates the integration of digital technology into nearly all aspects of life, including education. However, in practice, many students, including those at SMAN 1 Bekasi, tend to utilize digital technology particularly smartphones more for entertainment and social media than for educational purposes. Data indicate that approximately 88% of SMAN 1 Bekasi students are proficient in using smartphones, yet their academic performance remains low. This situation reflects a decline in learning effectiveness that must be addressed. This study aims to enhance student learning effectiveness through the use of digital-based instructional media, specifically instructional videos uploaded to YouTube by teachers acting as “YouTuber Teachers.” The method employed is a best practice study using a qualitative descriptive approach. Learning media were developed using laptops and smartphones, supported by applications such as PowerPoint, Format Factory, and Viva Video. The instructional videos were uploaded to the YouTube channel Estin Farida and distributed via social media, accompanied by books or interactive modules. The results show that implementing YouTube-based instructional videos significantly improves student learning effectiveness. This is reflected in enhanced learning quality, increased learning motivation and engagement, better preparedness to receive lessons, and greater flexibility in time and space for learning. Additionally, there is a notable improvement in students’ creativity and digital literacy
Peran Tata Kelola Perusahaan, Kinerja Auditor, Ukuran KAP terhadap Kualitas Audit pada Sektor Keuangan yang Terdaftar di BEI
No full textThis study investigates how corporate governance, auditor performance, and public accounting firm size affect audit quality in financial sector companies listed on the Indonesia Stocck Exchange (IDX) during the audit period of 2020-2023. This study took a purposive sample, resulting in 324 company samples. The data were tested using multiple linear regression. Governance has a negative effect on audit quality, while auditor performance does not affect audit quality, KAP size almost affects audit quality in a negative direction.
Keywords: Corporate Governance; Audit Performance; Audit Firm Size; Audit Quality
Studi ini menyelidiki bagaimana tata kelola perusahaan, kinerja auditor, dan ukuran Kantor Akuntan Publik (KAP) memengaruhi kualitas audit pada perusahaan sektor keuangan yang terdaftar di Bursa Efek Indonesia (BEI) selama periode audit tahun 2020-2023. Penelitian ini mengambil sampel purposive, yang mengahsilkan 324 sampel perusahaan. Data diuji dengan regresi linear berganda. Tata kelola memiliki pengaruh negatif terhadap kualitas audit, sementara kinerja auditor tidak memengaruhi kualitas audit,ukuran KAP hampir memengaruhi kualitas audit dengan arah negatif.
Kata Kunci: Tata kelola Perusahaan; Kinerja Auditor; Ukuran KAP; Kualitas Audi
YouTube Streaming Performance Over Wi-Fi: A Resolution-Based Analysis
No full textThe quality of YouTube video streaming services affects the learning process through video streaming. With poor video service quality, it will disrupt the process of obtaining information. Therefore, there is a need for good video service quality following existing service quality standards on the internet network, according to ITU. Streaming video on YouTube consists of several resolutions. The higher the video resolution, the better the video quality but inversely proportional to the greater the internet bandwidth required. This research tries to compare the quality of YouTube video streaming services at 480p and 720p resolutions to find out if there is a significant difference between the two resolutions of video streaming services. The results obtained from this study are to determine whether or not there is a significant difference between 480p and 720p video streaming services as a consideration in determining network service policies.
The method used in this research is to observe data collection directly on WiFi spread in the university environment and the data is processed to get quality of service value at 480p and 720p video resolution. Then the results of the data processing are analyzed again with statistical tests to obtain information from the comparison of the two streaming video resolutions in terms of throughput, jitter, delay, and packet loss. The results of the research show that there are no significant differences in delay, jitter, throughput, and packet loss on YouTube video streaming services at 480p and 720p resolutions
Analysing the Effectiveness of an Online Campaign’s Messages
No full textDepressions among women, especially young women can happen due to the lack of support systems around them. Thus, it is important to create a support system where women can thrive from the support given to them. In this regard, Rahasia Gadis, an online community developed aims to provide a support system for women, especially young ones. This research analyzed the effectiveness of messages given in the #DariGadisKeGadis, an online campaign created by Rahasia Gadis to the participants’ eagerness to create a support system for people, especially young women around them. This research used a descriptive quantitative research design. This research applied a convenience sampling technique to obtain the participants. The results of this research indicate the positive impacts of the #DariGadisKeGadis campaign’s messages to the participants' willingness to develop a support system.
Gender Bias In The Indonesian Language Textbook Grade VII
No full textThe Equality is the benchmark of justice, including in the context of education. Gender equality and social roles are aspects promoted in various policies, including the provision of inclusive teaching materials. This study aims to analyze gender representation in the Indonesian Language Textbook Grade VII Kurikulum Merdeka. The theoretical analysis is based on the concept of gender equality using a qualitative approach. Data are classified into two main categories: visual and textual. The data are then analyzed and grouped based on whether they support gender equality or contain elements of gender bias. The study results indicate that although gender equality and inclusive education are government programs, they are not yet fully reflected in the analyzed textbook. Significant gender bias is found both textually and visually. Visually, there are 137 representations of males compared to 100 representations of females, showing male dominance in illustrations. Textually, seven data points contain gender stereotypes. This study concludes that the Indonesian Language Textbook Grade VII Kurikulum Merdeka still contains significant gender bias, particularly in the visual aspect. These findings can serve as a foundation for developing more inclusive Indonesian language textbooks with a gender equality perspective in the future
PSIKOEDUKASI PERILAKU ASERTIF UNTUK MENINGKATKAN KETERAMPILAN SOSIAL SISWA MIS TARBIYATUS SIBYAN
No full textHumans are required to have social skills so they can be part of a group, social problems arise in students' daily lives, for example individualistic attitudes. After conducting observations at MIS Tarbiyatus Sibyan, it was found that some students tended to be passive. Community Service Activities are carried out at MIS Tarbiyatus Sibyan. The aim is to provide an understanding of social skills and understand the benefits of assertive behavior on the social skills of MIS Tarbiyatus Sibyan students. The method used in Community Education is Psychoeducation. Participants in service activities were 40 students consisting of class 5 and class 6. Psychoeducation activities consisted of 6 stages, namely; (1) Observation, (2) Program Planning, (3) Program socialization to schools and pretest, (4) Psychoeducation on social skills & assertive behavior, (5) Evaluation (Posttest). The achievement indicator consists of 2 parts (1) Dare to say the 4 magic words honestly and without hurting. (2) Dare to express feelings of sadness, anger, joy, fear of yourself and others. As a result of the service activities, participants can carry out assertive behavior by exemplifying the 4 Magic Words according to appropriate situations and participants can practice the 4 types of emotions well
PEMANFAATAN QUIZIZZ PAPER MODE UNTUK MENINGKATKAN KETERAMPILAN MEMBUAT BAHAN AJAR BAGI GURU
No full textEducation is a fundamental necessity for every individual that must be fulfilled. Project-based learning is an effective approach for children to understand and express their ideas and concepts through real-world activities. Quizizz is an online digital platform that enables the creation of interactive quizzes, offering engaging learning experiences and assessments for students. Accessible via a web browser, Quizizz can be utilized both in classrooms and for homework assignments. At SDN Ridogalih 01, the primary issue identified was the lack of diversity in teaching materials, as existing resources predominantly relied on different types of conventional media. The proposed solution involved providing teachers with knowledge and training on developing instructional materials by optimizing the use of Quizizz Paper Mode. This approach aimed to help teachers create more engaging and varied learning materials while also facilitating student assessment. The community service method employed in this initiative involved conducting workshops and instructional sessions for teachers on the effective use of Quizizz Paper Mode. The outcome of this program demonstrated an improvement in teachers' understanding and skills in utilizing Quizizz Paper Mode, encouraging them to be more creative and innovative in designing interactive learning materials
PEMBUATAN DAN PENGADAAN BIOPORI SEDERHANA SEBAGAI UPAYA PENINGKATAN LAJU INFILTRASI DAN CADANGAN AIR TANAH
No full textThe increasing demand for water each year necessitates conservation efforts, particularly for groundwater resources. One effective method is the implementation of biopore infiltration holes as a strategy to enhance infiltration rates and groundwater storage capacity. This community service program aims to provide training on the construction of simple biopores for residents of Ridogalih Village, Cibarusah District, Bekasi Regency. The program includes awareness sessions on the significance of biopores in maintaining the hydrological cycle balance, as well as hands-on training in their construction and maintenance. Through this initiative, it is expected that the community will independently adopt biopore technology to enhance rainwater absorption and mitigate surface water stagnation or flooding. The results of the program indicate a significant improvement in the participants’ understanding and skills regarding the benefits and implementation of biopores. Participants not only grasped the fundamental concepts of biopores but also demonstrated the ability to apply them within their surroundings. The positive impacts of this initiative include an increased infiltration rate, reduced surface runoff, and improved groundwater reserves, contributing to better water availability for the community. The sustainability of this program is expected to encourage active community participation in environmental conservation and serve as a model for other regions facing similar challenges in water resource management
Performance Based Design: Performance Analysis on Fixed Base Structure and Structures with High Damping Rubber Bearing (HDRB)
Get PDFBuildings in Malang City face large lateral load from earthquakes due to seismic activity. One method of reducing the lateral load is to use base isolators. Conventional building design resists lateral load by designing buildings to be elastic or rigid with Strength Based Design criteria. However, elasticity results in larger building elements, stiffness increases the building's exposure to earthquake forces, and Strength Based Design is unreliable in shielding from earthquakes since its recommended to be a minimum design criterion by FEMA P-424. Therefore, more comprehensive design criteria such as Performance Based Design are needed. The objective of this study is to assess the analysis results and performance levels of fixed base structure compared to structures with HDRB, including the effect of rubber thickness and shear modulus. This study starts by modeling a 7-story building with a fixed base structure using ETABS. The results were then used to determine the type of HDRB, from two models with different rubber thickness and shear modulus, for modeling structures with HDRB. Furthermore, the running results of the two structures are analyzed to evaluate the level of performance of the structures based on Performance Based Design criteria. The results showed differences with the reduction of the average period value by 91.51%, the base shear as 36.05% and 33.11% in longitudinal and transverse direction respectively, and the average interstory drift as 54.86% in X-axis and 31.17% Y-axis. The target displacement of the structures with HDRB decreases and the performance levels including the analysis results are improved.Kota Malang memiliki beban lateral yang besar akibat gempa. Salah satu metode pengurangan beban lateral adalah base isolator. Perencanaan desain bangunan konvensional menahan beban lateral tersebut dengan mendesain bangunan menjadi elastis atau kaku menggunakan kriteria Strength Based Design. Namun, elastisitas membuat elemen gedung membesar sehingga kurang efisien, kekakuan menambah gaya gempa yang diterima gedung, sementara Strength Based Design kurang andal dalam mengatasi ancaman gempa karena FEMA P-424 menyarankan kegunaannya hanya untuk kriteria minimal. Maka dari itu dibutuhkan kriteria desain yang lebih komprehensif, seperti Performance Based Design. Penelitian ini diawali dengan permodelan gedung 7 lantai dengan struktur fixed base menggunakan ETABS. Kemudian hasilnya digunakan untuk menentukan tipe HDRB yang cocok, dari dua model HDRB dengan ketebalan karet dan modulus geser berbeda, guna dibuat permodelan struktur dengan HDRB. Selanjutnya hasil running ketiga struktur dianalisis. Tujuannya adalah membandingkan level kinerja berdasarkan Performance Based Design struktur fixed base dan struktur dengan HDRB termasuk pengaruh tebal karet dan modulus geser. Hasil penelitian menunjukkan perbedaan pada hasil analisis dua struktur dengan HDRB dan struktur fixed base. Pengurangan nilai periode rata-rata terlihat sebesar 91,51%, gaya geser dasar berkurang sebesar 36,05% ke arah X dan 33,11% ke arah Y, serta rerata pengecilan simpangan antar lantai gedung sebesar 54,86% ke arah X dan 31,17% ke arah Y. Sementara target perpindahan struktur dengan HDRB mengecil sehingga menaikkan level kinerja struktur menjadi Operational. Dapat disimpulkan bahwa level kinerja gedung meningkat diiringi hasil analisis struktur dengan HDRB lebih baik daripada struktur fixed base