CSRC Publishing: Open Journal Systems (Center for Sustainability Research and Consultancy)
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Organizational Innovation and Service Delivery in Public Universities in Western Region, Kenya
No full textPurpose: Organizational innovation is acknowledged as a key factor in assisting public universities maintain service delivery efficiency. Public universities operate in a dynamic and competitive business environment that poses strategic, operational and tactical challenges which affect their service delivery efficiency. This study sought to establish the effect of organizational innovation on service delivery in public universities in Western region.
Design/Methodology/Approach: The study adopted a descriptive survey research design collecting data using structured questionnaires. The target population of the study were deputy vice chancellors, directors, deans of schools and heads of departments from four public universities in Western region. A sample size of 142 respondents was determined using Yamane’s formula. Simple random and stratified sampling techniques were used. Data collected was analyzed descriptively using percentages, mean and standard deviation and inferentially using regression analysis and Pearson correlation analysis.
Findings: Research findings indicated a statistically positive and significant interrelation between organizational innovation and service delivery (β =0.756, P = 0.00).
Implications/Originality/Value: The study aims at fostering the effective implementation of organizational innovation in public universities. The study outline on how effective partnerships and collaborations, revolutionization of management structures and systems and continuous digital training of staff enhances service delivery in public universities.
 
Heuristics Influence on Investment Decision Making at Pakistan Stock Exchange: Mediation of Digital Financial Literacy and Moderation of AI Adoption
No full textPurpose: The objective of this inquiry is to evaluate the role of cognitive biases such as the availability heuristic, ostrich heuristic, gambler’s fallacy, herding heuristic played. The study also tries to estimate how digital financial literacy works as a mediator since those who have higher digital skills will be able to interpret and evaluate the financial information more effectively while mitigating cognitive errors. Additionally, the paper considers how the increasing applicability of AI in investment frameworks can diminish the role of cognitive heuristics based on analysis by Susskind and Susskind (2015). Using this interdisciplinary oculus, the present research seeks to explore the primary motivations for investment decision making in developing market contexts.
Design/Methodology/Approach: The Researchers will use the links between the variables studied to make Structural Equation Modeling (SEM) using SmartPLS 4.0 and Spss for demographic characteristics. For analysis of complex relationships between a number of variables, which include direct, indirect, and moderating effect, the Structural Equation Modeling is especially suitable. The quanitative cross sectional study is utilized to deduce heuristic and UTAUT theories.
Findings: All heuristic biases and their effect on investment decision making are seen as positive. From the mediating analysis, the results revealed that an effective digital financial literacy limits the heuristics’ negative impacts. The moderation findings also show that adoption of AI further embeds the connection between heuristics except ostrich bias and investment behaviour, indicating how AI can help vary the expression.
Implications/Originality/Value: The theoretical and practical implications of these study findings are meaningful. Theoretically, this study adds value to the study of behavioral finance by offering empirical evidence for the impact of different heuristic biases such availability, ostrich, gambler’s fallacy, herding, loss aversion on investment decisions in the context of an emerging market such as Pakistan Stock Exchange (PSX).  
Economic Implications of Aging Population on Labour Market in Kenya
No full textPurpose: The study sought to establish and analyze the effect of aging populations on labour market in Kenya. The study employed life cycle theory to explains fluctuations in aggregate savings and investment rates, which are crucial for understanding economic growth dynamics.
Design/Methodology/Approach: This study employed correlational research design to examine the effect of the relationship between aging population and labour market in Kenya. Secondary data was applied, collected from World Bank for the period 2010 to 2023.
Findings: Autoregressive Distributed Lag (ARDL) model was applied to estimate both the short-run and long-run economic effect of demographic shifts on labour market. The ARDL output revealed that R-squared value indicates that approximately 54.35% of the variation in the employment rate can be explained by aging population in the model.
Implications/Originality/Value: The study recommends that encouraging older individuals to invest in entrepreneurial endeavours decreases the economic burden on the younger population, balancing the ratio of dependents to active workers as well creating more jobs. In conclusion, recognizing and harnessing the positive contributions of an aging population can transform potential challenges into opportunities, fostering a resilient and inclusive labour market in Kenya
Street and Non-Street Children’s Socio-Economics and Schooling Status
No full textPurpose: The study examined the effect of street and non-street children’s socioeconomics on their schooling in Nakuru city, Kenya.
Design/Methodology/Approach: A comparative research design was adopted for the survey as it was suitable for selecting cases that are similar in some respects but differ in others, allowing researchers to isolate factors contributing to observed differences or similarities. Data was collected using questionnaires and was analyzed using logistic regression due to the nature of the outcome variable, schooling status. Reliability was attained through the test-retest method using Cronbach’s alpha, with coefficients between 0 and 1, thus rating the internal consistency of the development of values amongst learners.
Findings: The result of the logistic regression indicates that street children face challenges in enrolling and staying enrolled in school due to family characteristics such as poverty, neglect, and family instability. Non-street children are more likely to have supportive family structures and resources that facilitate school enrolment and attendance.
Implications/Originality/Value: Similar to our findings, their research emphasized the role of familial circumstances in contributing to children's street involvement
How Monetary Policy and Macroeconomic Instability Influence Foreign Direct Investment?
No full textPurpose: The study aimed to examine how Foreign Direct Investment (FDI) is responsive to monetary policy and macroeconomic instability. The study considers how interest rate, exchange rate, inflation rate, money supply, and unemployment rate impact FDI inflows.
Design/Methodology/Approach: The data were obtained through the Central Bank of Nigeria (CBN) Statistical Bulletin and the World Bank indicators for thirty-five years (1991-2024). The Autoregressive Distributed Lag (ARDL) model is utilized in order to take into consideration both short-run and long-run dynamics, and the diagnostic tests prove the model's reliability and stability.
Findings: Thel findings reveal that previous FDI inflows play a major role in the present investment. In the short run, an appreciation of the exchange rate and a rise in the interest rates have a negative impact on FDI, whereas inflation and unemployment create a sense of uncertainty. The supply of money usually promotes investment by increasing liquidity. The results obtained in the long run show that inflation is a major contributor to diminishing FDI, but money supply has a positive contribution to investment.
Implications/Originality/Value: The implication of this discovery is that these macroeconomic variables all move together with foreign direct investment in the long-run. Policy makers should have moderate and predictable interest rates, stable exchange rates, tame inflation, and employ employment-creation policies in order to maintain a stable, investor-friendly environment that will increase its capacity to attract and retain foreign investment
Late Invoice Payments and Small Business Sustainability
No full textPurpose: This study explored the influence of Late Invoice Payments on small business sustainability. Small Medium Micro Enterprises (SMME) are crucial in South Africa (SA) as they promote innovation, create employment and raise economic growth to the economy. SMMEs provide essential services to large companies and government entities then get paid at a later stage. This study aimed at finding the causes and impact of late payments on the sustainability, success and survival of SMMEs.
Design/Methodology/Approach: The study applied a qualitative research methodology applying interviews as a tool for data collection on 20 participants. Themes and sub-themes were developed which were linked to the objectives of the study using the ATLAS ti software for a thematic analysis.
Findings: The findings noted that participants highlighted issues like errors on invoices and the delay in the submission of claims for invoice payment as reasons for delay in payment from SMMEs. On the side of clients, participants highlighted the issue of red tape or bureaucracy, poor budgeting, old systems, lack of urgency, many steps or procedures and many people to approve invoices for payment delaying the process.
Implications/Originality/Value: As a recommendation there must be laws or policies to enforce clients to pay invoices within agreed timeframes and SMMEs should charge a fee or interest if clients delay in payment
Clan Culture on Competitiveness of DT SACCOS in Western Region Kenya
No full textPurpose: To establish the influence of Clan culture on competitiveness of DT SACCOS in Western Region Kenya
Design/Methodology/Approach: The applicability of causal research design was realized for this study, where the cause and effect relationship for clan culture and competitiveness took the stage for this research design (Creswell, 2014). One hundred and forty six employees of 6 registered DT Saccos in Kenyan Western region were involved of which the 106 sampled were involved in the study. Questionnaires and interviews as primary data collection methods were involved, where 6 CEOs responded to interviews. Basically the descriptive techniques such as frequencies, percentages, mean and standard deviation were used as inferential statistics were basically through regression analysis.
Findings: Implications/Originality/Value: The study concluded that Clan culture influences competiveness of DT SACCOS in Western Region of Kenya. The relationship was statistically significant. Thus, Clan culture such as sensitivity to customers, Loyalty, equal opportunities, working environment, collaboration and Training and development have been confirmed to foster competitiveness of DT SACCOS in Western Region of Kenya.On the basis of the findings, the study recommends that DT SACCOS should embrace clan culture to enhance the level of competitiveness
Trade-Driven Development and Quality of Life: The Case of Pakistan
No full textPurpose: Trade openness, inflation, and foreign direct investment are significant factors of quality of life. The purpose of this study is to estimate the impact trade openness, inflation, and foreign direct investment on the life expectancy in Pakistan.
Design/Methodology/Approach: This study utilizes the Autoregressive Distributed Lag (ARDL) modeling framework, employing annual time series data spanning the period 2000–2024. In this study, life expectancy is specified as the dependent variable, whereas trade openness, inflation, foreign direct investment, and globalization are identified as the independent variables.
Results: The results clarify that trade openness, foreign direct investment, and globalization have significant and positive impacts on life expectancy, while inflation has an insignificant and negative impact on quality of life.
Implications/ Originality/Value: Based on the study’s findings, policymakers are urged to design strategies that address the challenges of trade openness, particularly by controlling inflation and emphasizing health-related dimensions of international trade
Extending the Customer-Based Brand Equity Model to Higher Education: Evidence from Universities in Pakistan
No full textPurpose: Research aims at investigating customer based brand equity model in universities of Pakistan. The current research examined relationship of university image, university awareness and university perceived quality with student loyalty.
Design/Methodology/Approach: The quantitative research methodology followed in the current research. The survey conducted and duly filled questionnaires gathered from 842 students enrolled in universities of Islamabad Pakistan. The PLS-SEM technique based SmartPLS 4 software utilized for data analysis. The data have been reliable with cronbach’s alpha value greater than 0.7. All the outer loadings and AVE values found greater than 0.7 and 0.5 respectively representing a good measurement model.
Findings: The results showed that the university awareness, university image and university perceived quality significantly and positively affect student loyalty in the universities of Islamabad Pakistan. Finally, the universities can increase student loyalty by improving university awareness, university image, and university’s perceived quality among students. Therefore, university awareness, university image and university perceived quality support in enhancing student loyalty.
Implications/Originality/Value: The theoretical implication of current research has been generalization of the CBBE model in higher education sector of Pakista
Impact of Brand Activism on Brand Personality and Brand Loyalty
No full textObjective: This study sets out to deeply explore the way different aspects influence brand loyalty. We're particularly interested in understanding how customers perceive different brands when brands are doing some activities regarding social welfare, and how this participation of brands leads to loyalty.
Methodology: We conducted a survey from 251 people using an online questionnaire. The results show that people like to use those brands that actively participate in socio-political activities. This thing increases the trust of customers for a brand as they think it is a good brand and enhances brand loyalty.
Findings: This study helps us understand better why people decide to repurchase a brand again and again after they've purchased it once. The findings are useful for marketers who manage brands and different marketing strategies, as they can help them make strategies on how to retain customers. This also shows us that customer satisfaction and brand trust also impact the effect of brand loyalty.
Implications: With this information, marketers may tailor their offerings to specific customers' preferences, creating more memorable experiences. The study provides a roadmap for marketing success