Scientificia (E-Journals)
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ChatGPT in Sustainable Business, Economics, and Entrepreneurial World: Perceived Usefulness, Drawbacks, and Future Research Agenda
Full text linkConsidering some drawbacks, the application of Chat Generative Pre-training Transformer (ChatGPT) in sustainable business, economics, and entrepreneurial projects has numerous advantages. This review seeks to comprehend the present scenario of ChatGPT utilization in business, economics, and entrepreneurial domains and its perceived benefits and drawbacks. The researchers employed a scoping literature review. Researchers used the SCOPUS and Google Scholar databases from January 2023 to March 2024. The research employed a five-stage process to design the study along with the guidelines of the PRISMA-ScR checklist. Finally, to synthesize the result, researchers used a thematic framework. Researchers included 40 studies excluding non-English records, clinical studies on ChatGPT, comparisons of ChatGPT performance on examinations to people and publications from non-academic sources like newspapers, internet websites, magazines, etc. The findings reveal that ChatGPT can augment decision-making procedures and boost the effectiveness of diverse business, economic, and entrepreneurial operations. In addition, organizations can enhance their ability to engage with consumers and clients, resulting in improved relationship-building and quick decision-making processes. Moreover, the overdependence on ChatGPT raises ethical and privacy apprehensions. It is crucial to consider that ChatGPT requires further improvement in terms of reliability; it is currently prone to numerous errors and generates unsuitable responses for some contexts. The study also provides directions for future research on the application of ChatGPT. Ultimately, business organizations, entrepreneurs, and general readers will comprehensively understand the advantages and disadvantages of incorporating ChatGPT in the business, economics, and entrepreneurship world.
Research Paper
Keywords: ChatGPT; Challenges; Economics; Entrepreneurship; Sustainable Business; Perceived Usefulness; Scoping Review; and TAM
Reference to this paper should be made as follows: Rahaman, M.S., Ahsan M.M.T, Anjum, N., Dana, L.P., Salamzadeh, A., Sarker D., &Rahman, M.M. (2024). ChatGPT in Sustainable Business, Economics, and Entrepreneurial World: Perceived Usefulness, Drawbacks, and Future Research Agenda. Journal of Entrepreneurship, Business and Economics, 12(1), 88–123
Navigating crisis: COVID 19’s impact on Entrepreneurship in Morocco
Full text linkThis article investigates the repercussions of the COVID 19 pandemic on entrepreneurship in Morocco, utilizing bibliographic research approach drawing from Google Scholar and IMIST database. It delves into governmental and non-governmental studies, elucidating the adverse impacts on various economic sectors while advocating for enhanced innovation and the production of high value goods. Furthermore, it examines Morocco’s proactive measures in response to the pandemic. Additionally, the study explores strategies outlined in the new development model to alleviate crisis and stimulate economic revival including fostering social and female entrepreneurship and extending social protection to auto-entrepreneurs. This research stand out for its focused analysis on Morocco’s context and the scrutiny of specific pandemic response measures. Its findings carry significant implications for informing policy decisions and actions at reinforcing entrepreneurship and economic resurgence not only in Morocco but also in similar contexts globally.
Literature Review
Keywords: COVID 19 Pandemic; Entrepreneurship; Morocco; Economic Effects; Crisis Responses
Reference to this paper should be made as follows: Benchrifa, H., & Karima, L. (2023). Navigating crisis: COVID 19’s impact on Entrepreneurship in Morocco. Journal of Entrepreneurship, Business and Economics, 11(2), 245–274
Here to Last? Evaluating the Impact of Business Factors on Startup Constancy
Full text linkThe purpose of this article is to analyze how entrepreneurial constancy is affected for private-sector firms of varying maturities. As the entrepreneurial ecosystem in a state affects firms differently based on their age, we construct an empirical model of constancy. This article compiles annual data by state from 2001-2020 on compensation, constancy, contribution, and creation by firm age (0-1 years, 2-3 years, 4-5 years, 6-10 years, 11+ years) as well as measures of economic freedom and annual average unemployment rates. We then use OLS estimation to model constancy of firms in the private sector by firm age. Regardless of the maturity of firms, whether startups or firms aged 11+ years, compensation produces a positive, statistically significant effect on constancy. We further observe that increases in economic freedom and unemployment rates lead to increases in constancy for startup firms in the private sector. This article adds to the business and entrepreneurship literature through both its disaggregated analysis by firm age and its regression analysis in modeling constancy.
Research Paper
Keywords: Constancy, Firm maturity, Economic freedom, Kauffman, State Business Environment, Startups
Reference to this paper should be made as follows: Witham, A., & Pendleton, T. (2024). Here to Last? Evaluating the Impact of Business Factors on Startup Constancy. Journal of Entrepreneurship, Business and Economics, 12(1), 66–87
Food Truck Customer’s Perception on Food Truck Service Provider’s Service Quality: Customer Confidence as Mediator
No full textThe food truck industry has gained a lot of prominence in Malaysia due to its effective mode of starting in terms of cost and risks involved. It has stood a chance to compete fairly with restaurants and other structures set to sell fast food and beverages. It is due to its emergency that a lot of studies have been conducted to determine its efficiency and quality of products sold by these food truck providers. This has led to some sort of neglect on the perception customers have on the quality of service offered by food truck provides. This study is thus an exploration of perception the customers have on quality of services provided by trucks and how this influences their repurchase intention and intention to recommend to food truck providers. Key concepts of this research have been divided into three variables and SOR model were used. The item for independent variable consist of assurance, tangibility, empathy, reliability and responsiveness, and customer recovery ; dependent variable consist of repurchase intention and intention to recommend, and the mediating variable of customer confidence were helps to develop the research hypotheses with the general aim being investigating what customers call quality services and how this boosts their confidence leading to repurchase intentions and intention to recommend to food truck providers. To achieve the results for this study, and effective results for that matter, this research employs a quantitative form of study. By interacting with a sample of willing 241 respondents this study is hoped to promote and provide data that can be relied upon and as well be used for establishing gaps existed in research on food truck service providers. It has been found from this research that assurance and customer recovery have direct and indirect effect on customer confidence and repurchase intention and intention to recommend. Meanwhile, tangibility, empathy and reliability and responsiveness have no direct and indirect effect. Furthermore, customer confidence plays a positive impact on both independent variable. These items used and results gained from this study is on service quality and food truck is new in the research field and these results could be the starting point of future researches.
Research paper
Keywords: Food Trucks; Revisit Intentions; Assurance; Tangibility; Empathy; Reliability and Responsiveness; Customer Confidence; Customer Recovery
Reference to this paper should be made as follows: Kumar, K. M. (2023). Food Truck Customer’s Perception on Food Truck Service Provider’s Service Quality: Customer Confidence as Mediator. Journal of Entrepreneurship, Business and Economics, 11(2), 201–244.  
Antecedents of Employee Work Engagement in Malaysia in Light of Job Demands-Resources Theory
Full text linkThe employee engagement rate was 80% in 2022, which has decreased to 67% in 2023 and the cost of disengaged employees was approximately RM 26.097 billion in 2020 in Malaysia. It indicates the unequal presence level of demands and resources among employees according to JD-R theory. The main objective of this study is to investigate the effect of demands and resources on work engagement among non-government full-time employees in Malaysia. Hypotheses were developed based on JD-R theory, with the attachment of workaholism as a personal demand to fill the gap of previous studies. A total of 400 data was collected online using a self-administered questionnaire cross-sectionally from the full-time employees who worked in non-government organizations in Klang Valley, Malaysia. PLS-SEM was used to analyse the collected data and test the hypotheses. The finding reveals that job demands (role ambiguity, role conflict, role overload, and mental health challenges) and personal demands (workaholism) have significant negative effects on work engagement. Job resources (autonomy, performance feedback, support of supervisor, social support, learning and development opportunity) and personal resources (self-efficacy, hope, optimism, resilience, employee religiosity) significantly and positively influence work engagement. Job resources decrease the effect of demands (job and personal) on work engagement by playing a moderating role. Similarly, personal resources decrease the impact of demands (job and personal) on work engagement by its moderating effect among full-time non-government employees in Malaysia. The interaction effect between resources (job and personal) and demands (job and personal) on employee work engagement in this study will assist managers and human resources practitioners in making insightful decisions for increasing employee work engagement, which will decrease the disengagement cost of the employees.
Research Paper
Keywords: JD-R theory, job demands, job resources, personal demands, personal resources, work engagement
Reference to this paper should be made as follows: Hossan, D., Mansor Z.D., Jaharuddin N.S., & Rahman M.M. (2024). Antecedents of Employee Work Engagement in Malaysia in Light of Job Demands-Resources Theory. Journal of Entrepreneurship, Business and Economics, 12(1), 36–65
The role of training and development, employee engagement in work performance: organizational commitment as a mediator
No full textThe hotel sector is a significant pillar in Bangladesh because it has significantly contributed to its economic development. Employee work performance has become a global business phenomenon in the service industry over various years because work performance in the hotel industry heavily depends on employee engagement and training facilities. The present research determined the mediating influence of organizational commitment on the impact of training and development and employee engagement on work performance among frontline employees in Bangladesh. Applying a simple random technique, from the 362 frontline employees, data was gathered from the selected population. Collected data was analyzed using SPSS, which was used for descriptive analysis, and Smart-PLS 3.0 was applied to the structure and measurement models. The structure model tested all hypotheses of this study. In this study, training and development, employee engagement, and organizational commitment significantly influence work performance. Moreover, organizational commitment partially mediates the impact of training and development and employee engagement on work performance. The contribution is that owners, managers, and policymakers should take necessary action to develop work performance and organizational commitment, considering the right behaviour. Additionally, employee engagement and development training facilities should be implemented to meet the hotel's demands for the future and present. The present study explains outcomes with various research limitations that suggest further study is needed. This study fulfils the research gaps in the hotel sector of Bangladesh, which indicates that organizational commitment, work performance, employee engagement, training and development were not high.
Research Paper
Keywords: Training and Development, Employee Engagement, Organisational Commitment, Work Performance, Frontline Employees
Reference to this paper should be made as follows: Hosen, S., Hamzah, S.R., Ismail, I.A., Alias, S.N., & Abd Aziz, M.F. (2024). The role of training and development, employee engagement in work performance: organizational commitment as a mediator. Journal of Entrepreneurship, Business and Economics, 12(2), 28–68
Understanding the Catalysts and Obstacles: The Path to Performance Budgeting in Iraq's Higher Education Sector
Full text linkAmid growing pressures for efficient governance, performance budgeting (PB) emerges as a crucial reform in developing regions, particularly Iraq, where traditional models have faltered. This study investigates the adoption of PB within Iraq's higher education sector, using a quantitative approach. Data from 401 respondents were analyzed through Partial Least Squares Structural Equation Modeling (PLS-SEM) to explore the influence of internal and external pressures and identify adoption barriers. Results revealed that internal pressures significantly promote PB adoption, while external pressures underscore the global trend towards accountable budgeting. However, persistent barriers, such as institutional resistance and resource scarcity, impede effective adoption. These findings underline the necessity for tailored approaches to PB in contexts like Iraq, offering insights for policymakers on overcoming these challenges.
Research Paper
Keywords: Performance Budgeting (PB), Iraqi Ministry of Higher Education (MOHE), Internal pressures (IP), External pressures (EP), Barriers (B), Financial management Reform, Government accounting, Organizational change
Reference to this paper should be made as follows: Khudhair, A.H., Daud, Z.M., Mustafa, H.A.R., & Jasim, A.N. (2024). Understanding the Catalysts and Obstacles: The Path to Performance Budgeting in Iraq's Higher Education Sector. Journal of Entrepreneurship, Business and Economics, 12(1), 124–189
Measuring Factors influencing Work Engagement among Millennials in Malaysian Organization
Full text linkThis study addresses a pressing issue in the contemporary global economy by examining the critical relationship between work engagement and the quality of work-life among millennial employees, with a specific focus on the Y generation. In an era of economic volatility, the sustainability of employee engagement has emerged as a paramount concern for various industries. Research has shown that millennial employees with low or no work engagement are highly inclined to leave their organizations within a year. To explore this nexus, the study adapted Walton's quality of the work-life model and integrated it with the JD-R Theory. Therefore, study's objective is to determine the impact of quality of work-life on work engagement, with a particular emphasis on the role of psychological capital as a mediator. Employing a mixed-mode research approach, the study will conducted within the organizational landscape of Malaysia, utilizing online platforms. This research contributes significantly to the ongoing discourse on work engagement by delving deeper into the interconnected realms of Quality of Work-Life, Work Engagement, and Psychological Capital among younger employees, thereby offering insights crucial for sustaining economic vitality. As a move forward, this study paves the way for future investigations into this conceptual domain.
Research paper
Keywords: Work Engagement; Quality of Work-Life; Psychological Capital; Young Employees
Reference to this paper should be made as follows: Shahruddin, S., Azman, M. A.., & Arifin, M. A. (2023). Measuring Factors influencing Work Engagement among Millennials in Malaysian Organization. Journal of Entrepreneurship, Business and Economics, 11(2), 53–80
Internationalisation Factors - Competency, Commitment and Coordination: A Study on Women-Owned SMEs
Full text linkThe purpose of this study is to examine the effect of competency on internationalisation orientation through the mediation of commitment to learning and coordination. This study also examines the moderation effect of length of business in international new ventures (INVs) on the model. This research focused on INVs belongs to women SMEs in Malaysia. Length of business since inception is hypothesised to interact with commitment and coordination, and thus leads to stronger effect on internationalisation orientation. Quantitative research employing a cross-sectional survey is the method chosen for the research design. These hypothesised relationships are tested using mediation effect test whereas, moderation effect test performed using product indicator approach employing Partial Least Squares-SEM technique. Survey data collected from 154 owned by women entrepreneurs. The samples selected based on directories of exporters in Malaysia employing purposive sampling. The research found commitment to learning and coordination are significant mediators transmitting the effect of competency towards internationalization orientation. The moderation effect of length of a business, also found to be significantly strengthens the effect from coordination towards internationalisation orientation, and strengthen the effect of commitment towards internationalization orientation.
Research paper
Keywords: Women, Internationalisation, Competency, Commitment, Coordination, Small medium-sized enterprise, Women
Reference to this paper should be made as follows: Nordin, N., Siti-Nabiha, A. K., & Mohd Noordin, N. F. (2022). Internationalisation Factors - Competency, Commitment and Coordination: A Study on Women-Owned SMEs. Journal of Entrepreneurship, Business and Economics, 10(2S1), 216–255.  
Consumers Consumption Values and Consumer Satisfaction toward Continuous Intention to View Digital Video Content
Full text linkDigital video content has growing into a global business phenomenon during last few years, the prosperity and success of digital video contents heavily relies on the continuance usage of consumers. This study aims to examine the relationship between consumer consumption values and consumer satisfaction towards continuous intention to watch digital content. We collected quantitative data via an online survey disseminated to a total of 215 respondents among young digital video consumers in Malaysia, and the data was analyzed using SPSS/PLS-SEM. The findings revealed that the functional value, entertainment value, perceived usefulness, and confirmation were significant determinants of consumer satisfaction. Meanwhile, social value and informative value were found to be insignificant to consumer satisfaction and social media usage was found to not strengthen the relationship between consumer satisfaction and continuous intention. The findings could help video content providers to understand consumers’ preferences as well as marketers and organizations to use and adapt these factors in their marketing strategies to improve video content creation so it can be more effective and attractive to consumers’ needs and preferences. This is one of the few studies that implied social media usage as a moderator towards continuous intention to view video content with the integration of two theories that were Theory of Consumption Value and the Expectation of Confirmation Model.
Research paper
Keywords: Satisfaction; Continuous Intention; Social Media Usage; Theory of Consumption Values; Expectation Confirmation Model
Reference to this paper should be made as follows: Ariffin, S. K., Hilmawan, H., & Zhang, Q. (2023). Consumers Consumption Values and Consumer Satisfaction toward Continuous Intention to View Digital Video Content. Journal of Entrepreneurship, Business and Economics, 11(2), 81–129