ICCD (E-Journal - International Conference on Community Development)
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GREEN HALAL PRODUCTS: FAMILY SME’S OPPORTUNITY
Get PDFWith problems that threaten damage to ecosystems and the environment, people are expected to consume sustainable consumption that is not harmful to the environment. The government also seeks to support environmental rescue programs by establishing Government Regulation of the Republic of Indonesia Number 46 of 2017 on Environmental Economic Instruments, which encourages ministries / institutions / work units of regional devices or institutions to use environmentally friendly goods and services. This public community service wants to conduct research on green products and the purchasing decisions of young consumers in Indonesia because there has not been so much research on the influence of green products on purchasing decisions in the young consumer segment. Therefore, the purpose of this study is to find out whether there is an influence between green products that have been created by the company on the decision to buy green products in young consumers in the world. Indonesia currently occupies the second position in the world as a country that dumps plastic waste into the South China Sea. This raises various problems such as damage to ecosystems and the environment that raise a level of public awareness about the threat of health problems and survival problems
DIGITAL MARKETING IN THE TIME OF THE COVID-19 PANDEMIC TO MAINTAIN SUSTAINABILITY OF SMES BUSINESS
Get PDFThe impact or influence of the Covid-19 pandemic on social life causes unexpected social changes so that those who are not ready can undermine the social values that develop and are embraced in society. Digital marketing or online marketing can be done by all business people, including SMEs, especially at this time. Based on data from the Katadata Insight Center, there were at least 37,000 MSME actors affected during the pandemic, namely with a survey showing that only 5.9% of MSMEs were able to reap profits amid the pandemic. But on the other hand, 82.9% of business actors have been negatively affected by the pandemic. 63.9% experienced a decrease in turnover of more than 30%. What MSME actors need to do during the Covid-19 pandemic, apart from developing a financial strategy, is to develop a marketing strategy, namely digital marketing to make it easier for MSMEs to market their products and services. Through this community service activity, it is expected to be able to contribute in the form of data and information related to the difficulties of MSMEs in marketing strategies during the COVID-19 Pandemic in micro-enterprises. From the understanding formed, it is hoped that it can be taken into consideration for MSME policy policy-making marketing strategies in Indonesia which are experiencing the impact of the COVID-19 Pandemic. Maintaining the sustainability of marketing strategies for MSMEs in the era of the covid-19 pandemic with the role of motivation and technology. One of the steps that can be taken by MSME actors is to optimize digital marketing, especially in the sector of improving social media marketing, online advertising, video marketing, search engine marketing, and website management. By digitizing marketing, MSME players are expected to increase sales and online engagement to develop business scale during the Covid-19 pandemic
ENTREPRENEURSHIP TRAINING FOR GULF COMMUNITIES AS BENEFICIARIES AND CARERS IN THE TELUK AREA SCALE KPP PROGRAM
Get PDFEntrepreneurship training for the bay community in collaboration with the Banten Province KOTAKU program and with the PUPR and BPPW of Banten Province. The purpose of this training is to create a community that can maintain and utilize the scale of the bay area by creating business opportunities so that the community is able to be economically independent. The training was held for 4 days from 23-26 August at Mathlaul Anwar University with 39 participants from the bay community. Training with a vocational system with a weight of 90% practice and 10% theory. The resource persons are a collaboration of academics and tourism practitioners, MSME practitioners and practitioners from the Pandeglang regional government with the hope that the community will be able to understand in practice how to exploit the area that has been developed by the government into an area that can help accelerate the progress of the Banten area and the bay area in particular. The continuation of this training event is with supervision through monitoring and evaluation for 4 months. Monitoring and evaluation are assisted by local community groups, with sub-district government officials as well as youth groups as well as village care volunteer groups. Entrepreneurship training activities are continued with a mentoring process for small and medium-sized enterprises in facilitating the process of making NIB, product halal certification as well as BPOM, so that MSMEs will be ready to defend their business when the regulations for halal certification are mandatory for all products circulating in Indonesia in 2024
THE ROLE OF PARENTS IN MAINTAINING DENTAL HEALTH OF CHILDREN UNDER 5-YEAR-OLD IN PISANGAN DISTRICT, TANGERANG SELATAN
Get PDFPublic awareness about the importance of understanding dental and oral health in toddlers is one of the factors causing the high dental caries in children under five. Sweet eating and drinking habits, inappropriate methods, lack of parental understanding of toddlers' oral and dental health are problems that exist in the community. The purpose of this study was to determine the role of parental education in maintaining dental and oral health of toddlers. This research method uses a Random Sampling Survey through filling out questionnaires and interviews with parents aged 0-59 months. The results of this study indicate a high level of dental caries in toddlers in Pisangan District Ciputat Timur, Tangerang Selatan, which is caused by a lack of parental awareness in maintaining dental and oral health of toddlers, which is caused by toddlers consuming a lot of consuming and drinking sweet foods, how to eat on the wrong teeth, lack of awareness to control the dentist. The conclusion of this study shows the importance of the role of education for parents of toddlers in maintaining dental and oral health of toddlers so that the level of dental caries in toddlers can be reduced
VISUALIZATION OF SOEKARNO'S INVOLVEMENT IN THE COUPLE OF 1965 IN THE FILM GIE : (CHRISTIAN METZ SEMIOTICS STUDY)
Get PDFThe GIE film, which was made in 2005, gives a different picture for the audience, about the figure of Soekarno as President I of Riri Riza's GIE film based on the semiotic meaning of Christian Mezt's film so that it finds the meaning that is considered a problem in this study. 1. How is the visualization of Soekarno's involvement in The 1965 Coup in the GIE Film 2. What important meanings are found in the visualization of Soekarno's involvement in the 1965 Coup in the GIE Film based on Christian Metz's semiotics Christian Metz's semiotic theory, namely 1) Autonomous Shot 2) Parallel Syntagma 3) Bracket Syntagma .4) Descriptive Syntagma 5 ) Alternate Syntagma 6) Scene 7) Episodic Sequence 8) Ordinary Sequence. This research method is qualitative research, which is a research that emphasizes the conditions of reality or natural settings that are holistic, complex, and detailed. When compared to other Indonesian film characters, which are usually only queer-coded. Queer-coding tau displays the characters in pieces. These scenes will later be taken along with the shot and the scene will be analyzed using the Metz syntagmatic chain. The unit of analysis used. The systematic analysis of this research is: 1. Taking one part of Metz's syntagmatic chain and placing it next to the explanation of the scene in words Example: Episodic Syntagma – The introduction of the three characters of Political Figures; Gie, Soekarno and Soemitro.2. Explain the meaning of the scene in detail based on the classification of the scene. The results of this study indicate that the Episodic Sequence category of the analysis of the Visualization of President Soekarno involved in the 1965 Coup is very strong, because in several scenes that the researcher has included in the Ordinary Sequence, if the President is behind the Indonesian Communist Party, so that party members believe that the Party is safe, plus more statements such as when the statement about the absence of the disbandment of the Indonesian Communist Party appeared
DEVELOPMENT OF GUIDELINES AND DISSEMINATION OF TOURISM ATTRIBUTES WITH THE THEME OF AL-QUR'AN PILLAR ARCHITECTURE ON MOUNT PADANG CIANJUR, POST-COVID-19 PANDEMIC
Get PDFMount Padang is a tourist attraction in Cianjur which is the oldest megalithic area in Indonesia and even in the world. However, the condition of the knowledge of the tour guide communities towards tourism objects is very limited and only refers to knowledge from generation to generation. Tourist attributes in the tourist area are also very minimal. Since the Covid-19 pandemic, tourist visits have become quiet, so the development of tourism themes and attributes and the existence of a webdite are expected to increase the value of tourist visits. In this PKM activity, the partners are the 74 Hafisun Alim Foundation and the Gunung Padang Tour Guide. The current problems are the lack of knowledge of tour guides and there are no tourist attributes such as brochures, travel guide books and 2 language infographics, as well as websites. The solutions provided include general and religious Tour Guide training, and assistance in providing tourist attributes at tourist guide information posts in general, and according to a special theme of religious insight in Gunung Padang, as well as creating a tourism website. The provision of tourism attributes that are welcomed by partners, increases the enthusiasm of Pokdarwis to continue to introduce this site to the world
INTEREST IN SHOHIBUL QURBAN DELIVERING ANIMAL QURBAN
Get PDFThe wisdom of holding the qurban law, among others, has a spiritual dimension, namely the form of the servant's love for his Lord by getting closer through the qurban law, on the other hand, the qurban law has a social dimension, which is indicated by the distribution of qurban animals to the poor, neighbors or relatives regardless of religion, or social status. Another dimension in this qurban law is the economic dimension, namely the existence of buying and selling transactions between farmers and buyers of qurban animals. In this digital era, the purchase of sacrificial animals or the care of sacrificial animals is carried out without face to face. Shohibul qurban prepares funds according to the qurban animal that is of interest, the qurban service institution documents the slaughter of the qurban animal and then the qurban meat is distributed to the surrounding population. Syamil Aqikah is an institution that provides aqikah culinary but is trusted to carry out qurban services without having face-to-face with the qurban shohibul. The purpose of this study was to determine the effect of qurban information literacy and the image of the institution on the interest in entrusting qurban animals to syamil aqikah. Using information literacy theory, Goldsmith, Kotler & Keller image theory, and Hierarchy of Effect theory. By Lavidge and Steiner. Quantitative research approach, the research method used is a survey. The results of the research on the influence of information literacy on shohibul qurban and also the image of qurban service institutions have a high influence on the interest of shohibul qurban in entrusting their qurban animals
INTRODUCTION TO MARKET ACCOUNTING IN EFFORTS TO ACCOUNTABILITY FOR TRADERS IN THE COIR MARKET ENVIRONMENT
Get PDFThe purpose of financial analysis assistance to the joint business group of the Sukamaju village PKK in managing the emping house is to find out how the financial health of the joint business group, the plan to develop the business, if financially possible, and the correct records according to the experts so that business actors can understand and also practice it in the businesses of PKK women, especially in Sukamaju village. The method applied is direct training in the preparation of financial statements in accordance with PSAK MSMEs. As well as having calculated the ratio to measure whether the business is healthy or not, mothers need to be given knowledge and insight about analyzing financial statements or the proper registrar, the ratios discussed are liquidity ratios, profitability ratios, and business solvency. The number of members of the emping house in this community service activity is 10 (ten) people with the provisions of predetermined criteria. The expected results from Community Service activities or assistance in analyzing finances in joint business groups in the emping home business are that the group can analyze business readiness financially so that expansion policies and other policies that will be taken are financially safe
NORMATIVE FORMAT OF MODEL EQUATION: THE ADVANTAGES OF CELEBRITY ENDORSEMENT AND WORD OF MOUTH IN CREATING PERCEIVED LUXURY VALUE
Get PDFWe have surveyed 160 people to consumers, customers, and culinary tourism actors in Serang City. However, of the 160 questionnaires distributed, 28 respondents did not return. Of 132 respondents, after being identified, only 120 respondents met the requirements. The return rate for the questionnaire is only 80%. Characteristics of respondents based on gender and age in the period of this survey were dominated by women as many as 65% between the ages of 26-45 years. The level of education is dominated by the strata 1 level, for women it is 48.72%. And men by 47.61%. What is more interesting from this survey is that visitors who come to culinary tourism are dominated by ordinary consumers from the mothers' and mothers' circles by 72.58%, and men by 65.78%. Furthermore, male customers are 26.31% and women 17.74%. The dominance of the arrival of regular consumer/customer visitors is a reflection of there is still a lot of homework to be done so that customers continue to grow. Primary data was obtained by distributing questionnaires using a Likert scale as an alternative to respondents' answers. The purpose of this study is to analyze the superiority of the role of celebrity endorsement and word of mouth in creating perceived luxury value through consumer satisfaction. Analysis of the model equation using path analysis. The results of the analysis show that; The role of celebrity endorsement and word of mouth variables in realizing perceived luxury value is proven to be positive, either directly or indirectly through consumer satisfaction
THE EFFECT OF WORK DISCIPLINE AND WORK ETHOS ON THE QUALITY OF SERVICES AT THE CENTER OF AGRICULTURAL QUARANTINE TANJUNG PRIOK MINISTRY OF AGRICULTURE
Get PDFThis research aims to find the effect of work discipline and work ethic on service quality at the Tanjung Priok Agricultural Quarantine Center of the Ministry of Agriculture. This research uses a quantitative method with a number of samples taken from as many as 68 respondents, which were obtained based on the Taro Yamane formula with a precision level of 10% and the sampling technique used was Disproportionate Stratified Random Sampling. From this study it can be concluded that: 1) The results indicate that the quality of service can still be improved if it does not only rely on the variables of Work Discipline and Work Ethic, especially if it is carried out individually, especially if it is controlled by other variables contained in this study, namely variables of Work Discipline and Work Ethic; 2) Work Discipline Variable which is a strong contribution variable, which is 49.8% on Service Quality, but Service Quality can still be improved. The results of the study indicate that the Quality of Service, which is supported by Work Discipline, will be further improved if the Work Discipline in the organization is paid more attention to by the leaders; and 3) the Work ethic variable, which is a moderate contribution variable, which is 35.7% of service quality, but service quality can still be improved. The results of the study indicate that the quality of service, which is supported by the work ethic, will further improve the quality of service if the existing work ethic can be improved or at least maintained