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Recruitment and Retention: The Role of Flexibility and Benefits in Shaping Gen Z Employee Attitudes and Behaviors
Get PDFTo stay competitive, corporations need to find ways to attract and retain employees, especially the youngest generation entering the workforce, known as Generation Z or Gen Z. Born between 1995 and 2012, Gen Z differs from previous generations. This generation puts a stronger emphasis on flexibility in the workplace and the perks of being able to do work remotely; however, remote work is not perfect. It can lead to counterproductive work behavior and a lack of needed personal interaction with colleagues. Other expectations Gen Z has for the workplace are sustainable business practices, mental health benefits, and support from their supervisors. To contribute to the development of knowledge in the management field a survey of Gen Z employment eligible individuals was conducted. The survey addresses how flexibility and benefits provided by companies can impact different psychological and behavioral outcomes of Gen Z employees. The results indicate that flexibility plays a significant role in influencing the sense of relatedness and affective commitment. Relatedness and affective commitment tend to be slightly higher in jobs with low flexibility than jobs with high flexibility
The 4 Ps of Marketing in Film: Examining the Relationship Between Power, Perspective, and Product Placement on Consumer Perception
Get PDFIn today\u27s society, automobiles are the most used type of transportation and with that comes vast marketing opportunities for vehicles. However, with the growing popularity of media forms of television and film, marketing techniques such as the use of product placement have also become more common. This paper analyzes the effects of power through point of view in product placement, specifically through automotive advertising. By showing the population movie and television clips both from a driving, 1st-person perspective or an out of car, 3rd-person perspective, after a power priming question, it portrays the relationship between them. Additionally, the data collected was used in order to determine how the previously stated factors will affect attitude towards the brand, purchase intention, and other indicators of strengthening between consumers and their perception of the automobile. A 2-way ANOVA analysis was conducted in order to determine these results after extensive surveying had been conducted
Biases Within Internal Managerial Reports: The Trickle-Down Effect
Get PDFInternal managerial reports are constantly utilized by managers within an organization to make decisions on behalf of the company. When biases become present within these reports, a trickle-down effect also becomes present being that biases have the power to impact one’s decisions and alter the future of a company. This thesis project presents literature that supports this idea and presents one of the more common causes of biases within internal managerial reports, subjective performance evaluations. This project empirically tests whether biased reports alter decision making by presenting an investment type scenario to respondents in both a neutral and biased tone. The data collected will be analyzed using a statistical test which will either support or reject the stated hypothesis. Specifically, a regression analysis will assist in contributing to the overall conclusions regarding the impact of biases on decision making. Recommendations will then be developed based on the evidence gathered
Analyzing Deaths from Extreme Weather Events and Their Relevance to the Life Insurance Industry
Get PDFThis study aims to discover the effect of extreme weather events on the life insurance industry. As climate change progresses and global temperatures increase, extreme weather events, which are separated into drought, freeze, severe storms, tropical cyclones, wildfires, and winter storms are expected to occur more often. Extreme weather events not only impact the local economies but increase local death rates as well. Using data from the National Oceanic and Atmospheric Administration’s National Centers for Environmental Information (NOAA NCEI), this study uses regression analysis to examine the correlation between extreme weather and mortality data. Time series regression analysis suggests that there is no significant linear relationship between combined deaths from all seven disasters and time. This is due to the increasing volatility in the annual number of deaths, measured by sample standard deviation and frequency of years with greater than 700 deaths. When the data is reconfigured over six and eleven-year intervals, an exponential relationship forms between annual combined deaths and time. These results contextualize the life insurance industry in the United States, specifically their approach to addressing current climate risk and if they are taking proportional action
The Effects of Covid-19 on Project Managers & Their Work
Get PDFProject management and project managers have been affected by COVID-19 in drastic ways. Whether it be the way they had to complete their work or the demand for their expertise, the effects left a lasting impact. This research will investigate how project managers\u27 work was affected due to covid and how the demand for them changed. Since this area of study has been overlooked, this research could be helpful for any student or individual looking to go into the project management field. In order to complete this research, interviews were conducted, and a secondary data analysis was completed. These interviews were completed with various project managers in different industries. The research suggests that there was a negative effect on project managers’ ability to meet deliverables and deadlines. This was due to delays in the supply chain, lack of adequate project processes and financial support, and insufficient communication due to working from home. While there was a slight increase in the demand for project managers, the main change post covid came with the new versions of project management that emerged
