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Factors Influencing Tiktoker's Purchasing Intention In Malaysia
Get PDFThis study explores comprehensively into the multifaceted factors that shape the purchasing decisions of Malaysian TikTok users, focusing keenly on three pivotal variables: influencer endorsement, advertisement, and user engagement manifested through commentary and reviews. In the ever-evolving landscape of social media, TikTok stands out as a dynamic platform where trends shift rapidly, and user-generated content dominates. Understanding
the nuanced interplay been these elements is essential for marketers and businesses aiming to leverage the platform
effectively. Employing a rigorous quantitative approach, the study embarks on a jney to glean insights from the behaviors and preferences of 442 active TikTok users across Malaysia. Through an intricately designed survey questionnaire, data is meticulously collected to dissect the impact of influencer endorsements, advertisement, and engagement on the purchasing inclinations of TikTok's vibrant community. TikTok influencers wield considerable
influence as opinion leaders, shaping trends and consumer perceptions. This research endeavors to unravel the mechanisms through which influencer endorsements resonate with users, engender trust, and ultimately influence purchasing decisions. Moreover, the study extends its focus to user engagement, manifested through commentary and reviews. User-generated content serves as a cornerstone of TikTok's appeal, fostering a sense of community and facilitating organic interactions. By dissecting the dynamics of user engagement, this research endeavors to elucidate its impact on purchasing behavior, highlighting the significance of community-driven interactions in
shaping consumer preferences and decisions. By delving deep into influencer endorsement dynamics, assessing the efficacy of advertisement strategies, and unraveling the nuances of user engagement, the research aims to offer valuable insights for marketers and businesses seeking to navigate the complexities of TikTok's vibrant ecosystem The outcomes of this research not only enhance the understanding of TikTok as a porful e- commerce platform but also offer practical implications for marketers, influencers, and businesses aiming to optimize their strategies for
engaging the Malaysian consumer market through TikTok
The relationship between employees' benefits and job satisfaction among automotive companies' employees' in Penang
Get PDFThe Job Satisfaction is essential to the success of any organisation. Emphasizing the importance of job satisfaction can benefit both the employee and the employer. Job Satisfaction shows a positive relationship to the employees on their work and the organisation can gain profit results due to Job Satisfaction. The objective of this study is to determine the relationship between Employee Benefits to the Job satisfaction of automotive sector workers, particularly in Penang. To achieve the objectives, three (3) variables were used in this study: work flexibility, financial rewards, and career development programs. This study focuses on Penang automotive sector workers with 2 years of working experience. The respondents among employees from various departments in the automotive sectors. For research methodology, The researcher used a quantitative method, and the Pearson correlation method was applied to evaluate the hypotheses on the relationships between variables. The data were collected using a questionnaire method through google form. Two hundred (200) questionnaires were sent out to respondents, and almost 75% (150) responses have been collected that can be considered as satisfactory for the study. The data were analyzed using Statistical Package for Social Sciences (SPSS) version 27. The study indicates that all variables tested have a strong relationship with Job Satisfaction. The finding of the result recommends that to enhance employee Job Satisfaction among Penang’s Automotive sector employees, management has to focus more attention on providing work flexibility, financial rewards, and career development programs to employees
The Influence Of Safety Management Practices And Safety Self Efficacy On Safety Behaviour Among Assistant Medical Officer In Public Hospital
No full textSafety management practices and safety self-efficacy are critical factors influencing safety behavior among healthcare professionals, particularly Assistant Medical Officers (AMOs) in public hospitals. The aim of the study is to investigate the influence of safety
management practices and safety self-efficacy on safety behavior among Assistant Medical Officers (AMOs) of Public Hospital, with the goal of identifying strategies to enhance safety outcomes and improve patient care quality. The study utilized a quantitative methodology, employing a cross-sectional explanatory design. The study focused on a population of 221 assistant medical officers within the hospital. A sample size of 141 participants was determined using the Raosoft Inc (2018). The questionnaire
are administered in dual languages English and Bahasa Malaysia comprises 49 Questions. The management commitment dimension and safety and rules and procedure dimension found to have positive relationship towards safety behaviour while Safety training dimension, Employee involvement dimension, Safety communication dimension and Safety promotion dimension found to have no significant relationship to safety behaviour. Meanwhile, finding also shows that Safety self-efficacy is positively related to safety behaviour (safety compliance and safety participation). The findings of this study show significance of management commitment, adherence to safety rules and procedures, and safety self-efficacy in fostering safety-oriented behaviors among Assistant Medical Officers (AMOs) in hospital settings. Future study should focus on other hospitals that have higher number of workers. Besides that, the present study focused only on Assistant Medical Officers (AMOs). Future study should integrate other categories of hospital personnel to understand the differences among these groups in terms of their safety behaviour
Hubungan Antara Komitmen Pengurusan, Komunikasi Keselamatan, Dan Persepsi Risiko Dengan Prestasi Keselamatan Dalam Kalangan Pekerja Tenaga Nasional Berhad (Tnb) Bangsar Kuala Lumpur
No full textKertas kajian ini bertujuan untuk mengkaji hubungan antara komitmen pengurusan, komunikasi keselamatan dan persepsi risiko dengan prestasi keselamatan di Tenaga Nasional
Berhad (TNB) Bangsar, Kuala Lumpur. Kajian ini menawarkan wawasan yang berharga bagi organisasi dalam usaha untuk mempertingkatkan aspek keselamatan dan kesihatan pekerjaan
(KKP), serta mengurangkan insiden kemalangan di tempat kerja. Pengumpulan data dilakukan melalui penggunaan borang soal selidik yang telah diadaptasi dari kajian-kajian terdahulu dan dikonfigurasikan sebagai skala Likert dengan melibatkan 128 orang
responden. Kajian ini dijalankan dengan menggunakan teknik persampelan rawak mudah. Hasil analisis korelasi, menggunakan Perisian Statistik untuk Sains Sosial (SPSS) Versi 27, menunjukkan bahawa terdapat hubungan yang signifikan antara semua pembolehubah yang dikaji. Komitmen pengurusan, komunikasi keselamatan dan persepsi risiko, masing-masing menunjukkan nilai kekuatan hubungan yang tinggi, iaitu r = 0.718 r = 0.678 dan r = 0.721. Ini menunjukkan ketiga-tiga dimensi iklim keselamatan yang dikaji memberikan sumbangan penting kepada prestasi keselamatan. Teori Pertukaran Sosial digunakan sebagai landasan
teoretikal dalam kajian ini, menegaskan kepentingan organisasi untuk mengambil kira komitmen pengurusan, komunikasi keselamatan dan persepsi risiko sebagai faktor utama dalam usaha meningkatkan prestasi keselamatan
The Influence Of Safety Management Practices Towards Safety Behavior Among Assistant Medical Officer In Melaka Hospital
No full textThe escalation in workplace accident incidences involving assistant medical officers has a consistent rise year by year. Safety behavior plays the crucial rules for accident prevention programs at the workplace. Safety management practices indirectly shape organizational safety behaviors among the employees. This study aims to investigate the influence of safety management practices towards safety behaviors. A self-administered questionnaire
was applied for data collection which involved 170 respondents among assistant medical officers at Melaka Hospital. Data were analyzed by SPSS version 26 which subjected toward preliminary and inferential analysis. Correlation analysis revealed that safety
management practices have strong correlate (r=0.766) while regression analysis shows (r2=0.587) which means 58.7% safety behavior were explained by safety management practices. Thus, to enhance safety behavior during safety training, the element of safety management practices needs to be taken into account during activities development. For example, employees need to provide feedback on workplace safety management practices
so that management can ensure workplace safety is high
The usage behavior of the Malaysian business reporting system among financial reporting preparers in Malaysia.
Get PDFThe Malaysian Business Reporting System (MBRS) is an online submission platform that employs the Extensible Business Reporting Language (XBRL) format to enhance efficiency and address challenges posed by traditional paper-based systems. Despite its advantages, MBRS has experienced slow adoption, with only three point seven percent of financial reporting submissions utilizing the platform within a year of its introduction. This study aims to investigate the current state of MBRS utilization and comprehensively understand the factors influencing Malaysian financial reporting preparers' behaviour toward adopting MBRS. Employing a quantitative research approach, 267 members of the Malaysian Institute of Accountants (MIA) who engaged in financial report preparation and submission to the Suruhanjaya Syarikat Malaysia (SSM) participated in this study. Data was collected using self-administered survey questionnaires and analysed using Partial Least Squares Structural Equation Modelling (PLS-SEM). The study found that while MBRS usage rates are still low, 83.1 % of financial reporting preparers display a keen interest in participating in MBRS training sessions again. In terms of influential factors, the study identifies that the intention to use MBRS significantly shapes MBRS usage behaviour. Preparers' satisfaction, perceived usefulness and perceived ease of use emerged as significant determinants of the intention. However, elements of attitude, perceived compatibility and perceived cost, do not exert the same level of impact. Moreover, the study underscores the role of perceived incentives in reinforcing the link between intention and actual MBRS usage behaviour. The findings of this study hold the potential to guide pertinent regulatory bodies, particularly SSM, in optimizing the adoption behaviour of MBRS among financial reporting preparers
Factors Influencing Audit Technology Adoption Among Auditors In Malaysia
Get PDFThis study aims to analyse the relationship between performance expectancy, social influence, professional accounting bodies support, and technology cost benefit on audit technology adoption among auditors in Malaysia. Using a quantitative approach, the study gathered primary data from a specific target population. The target respondents are 200 auditors who working at the randomly at audit firms’ despites of size of firm registered under the Malaysian Institute of Accountants (MIA). The number of samples collected and used in this study is 129 respondents. The data collection method used in this study was by distributing survey questionnaires to the respondents. Data were analysed using multiple linear regression analysis with the help of the SPSS Statistics software application. The findings discover that: 1) Performance expectancy has a positive influence towards audit technology adoption among
auditors; 2) Social influence has a negative influence towards audit technology adoption among auditors; 3) Professional accounting bodies support has a positive influence towards audit technology adoption among auditors; and 4) Technology cost benefit has a positive influence towards audit technology adoption among auditors. The implication drawn from this study; it addresses the knowledge gap on the factors that influence audit technology adoption among auditors in Malaysia. It provides insights to the auditors and professional bodies on the country technological landscape. Besides that, it reveals the motivators for technology adoption among auditors in Malaysia. Furthermore, the study outcome crucial for government policymakers to understand factors influencing technology adoption among Malaysian auditors
Exploring the relationship between procurement management practices and project performance in the Somalia construction industry
No full textProcurement encompasses the comprehensive process of sourcing, purchasing, receiving, and inspecting goods and services required for business operations, ranging from raw materials for manufacturing to software and office supplies. Over the past few decades, the rapid emergence of numerous construction companies in Somalia has been regarded as a positive development. However, many of these companies continue to face significant challenges, including high operational costs, delivery delays, and poor product quality, all of which are often attributed to ineffective procurement management. These challenges underscore the necessity for a deeper understanding of how various procurement practices influence project performance, particularly within the context of the Somalia construction industry. In response to this need, the present study explores the impact of four key procurement management practices of contract management, inventory management, needs assessment, and supplier sourcing on project performance in Somalia construction companies. Consequently, a quantitative research approach was employed, with data collected through questionnaires in numerical form. Responses were obtained from 132 participants across two major Somalia construction firms. The data were analyzed using SPSS for pilot reliability testing, and PLS-SEM was utilized to test the primary research hypotheses. The findings reveal that contract management, inventory management, and supplier sourcing practices significantly enhance project performance. However, the practice of needs assessment was found to have no significant effect on project performance. These results emphasize the importance of strengthening procurement management, particularly in the areas of contract management, inventory management, and supplier sourcing, as these practices have been shown to positively impact project performance in the Somalia construction sector. Finally, it is important to note that the findings may not be fully generalizable due to the limited sample size, which includes only two construction companies in Somalia
Civil liability provisions for medical error in the United Arab Emirates: an analytical study
Get PDFA comprehensive analysis of medical mistake is essential in establishing civil or legal liability in the United Arab Emmistakesirates, since it forms the basis for evaluating medical accountability. Therefore, the doctor cannot be legally or civilly responsible unless his acts are explicitly categorised as a medical mistake. The UAE Medical Liability Law No. 4 of 2016 and the Federal Civil Transactions Law No. 1 of 1985, as amended by Law No. 1 of 1987, are considered important laws regarding medical errors and the resulting compensation in the United Arab Emirates. Moreover, medical mistakes and the subsequent procedures of determining accountability and offering recompense are immensely important topics in the United Arab Emirates. The doctor's negligence in providing proper care and caution when treating the patient, which led to harm, injury, or even death, requires the doctor to bear responsibility for their error or lack of care and provide compensation. The study utilised a doctrinal legal methodology, specifically examining the philosophy of UAE law on civil or legal responsibility for medical mistakes and the accompanying reparation. The study also found that the legal duty in the laws of the United Arab Emirates is mostly tortious rather than contractual. The UAE judiciary has adopted an impartial standard to evaluate a doctor's error and then determine the specific medical mistake made by the doctor. In conclusion, the researcher proposes the creation of a judicial legal body to examine cases of civil or legal liability for medical errors prior to initiating legal proceedings in the relevant courts. This would facilitate the identification of the person responsible for the medical error, establish the causal relationship, and ascertain the right amount of compensation. As a result, this would reduce the burden on the courts in the UAE
Virtual learning environment framework for higher educational institutions in Saudi Arabia
Get PDFThis research develops and validates a culturally sensitive Virtual Learning Environment (VLE) framework tailored to the specific needs of Higher Education Institutions (HEIs) in Saudi Arabia, leveraging cloud computing to address gaps in existing educational technologies. Aligned with Saudi Arabia's Vision 2030, which emphasizes digital transformation and innovation, this study contributes to the nation's strategic goals of modernizing education and enhancing learning quality. Despite ongoing educational reforms, many VLEs fail to address the unique cultural, educational, legal, and operational needs of Saudi HEIs. The research adopts a mixed-methods approach, beginning with an exploratory phase comprising an extensive literature review and a preliminary study to identify key challenges and requirements of Saudi HEI users. Based on these insights, an initial requirement model for a cloud-based VLE (CBVLE) is developed and refined through three iterative rounds of the Delphi technique, achieving expert consensus exceeding 70%. The finalized requirement model encompasses five core components: cultural considerations and educational, legal, quality, and operational requirements. A significant finding underscores the integration of cultural influences as essential to developing VLEs that meet user needs and ensure sustainable adoption. A partial CBVLE prototype is developed to validate the framework, demonstrating the practical applicability of the requirement model in real-world contexts. This study offers a novel, context-specific contribution to educational technology in Saudi Arabia by presenting a comprehensive VLE framework that leverages cloud computing. By aligning with Vision 2030, the findings provide actionable guidance for HEIs seeking to implement adaptable, user-centred, and technologically advanced VLEs, ultimately supporting national objectives for educational excellence and innovation in Saudi HEIs