International Journal of artificial intelligence research (IJAIR)
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    271 research outputs found

    The Decision to Use Sharia Bank with Islamic Financial Literacy and The Mediating Role of Trust

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    Purpose– The research’s aims  to determine the relationship between Islamic financial literacy and customer decisions in choosing Islamic Bank  with trust as an intervening variable.Methodology – This is a quantitative research. The data were collected using questionnaire that was distributed to customers and also digged out  a variety of good information from articles, journals, books and various other literature sourced from the internet. The The quantity of respondents in this research  were 100 people with data analysis techniques using variance-based SEM with Smart Pls 3.0 software. Findings– This research’s reult that the four proposed research hypotheses were accepted, meaning that there was a positive and significant influence from the Islamic financial literacy variable to trust as well as to the decision to choose, trust also had a significant relationship to the decision to choose and the indirect relationship between Islamic financial literacy to the decision to choose through trust. also had a significant relationship. Originality– This study uses Smart Pls in data processing and this research can contribute to Islamic banks in determining factors that can improve customer decisions so that the number of customers is increasing, assets are increasing and the development of Islamic banks is more advanced

    Structural Equation Modeling on the Quality of Batam City Government Financial Reports with Accounting Information Systems as Intervening Variables

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    Financial statements are deemed to be of high quality when they are relevant, comparable, understandable, and reliable. The implementation of an accounting information system significantly contributes to ensuring the production of reports that are effective, relevant, efficient, and accurate. Without integrating an internal control system into the accounting information system, its benefits may be limited. The primary objective of establishing an accounting internal control system is to generate reliable financial reports, thereby ensuring the production of high-quality financial statements. This research investigates the impact of Accounting Internal Control on the Quality of Financial Statements in the Batam City Government, with the Accounting Information System serving as an intervening variable. The study's sample includes 155 employees working in the finance department across various SKPK (regional government work units) in the Batam City Government. The analysis was conducted using AMOS version 22.0. The findings reveal that Accounting Internal Control has a positive and significant influence on both the Accounting Information System and the Quality of the Batam City Government's Financial Statements. Moreover, the Accounting Information System mediates the relationship between Accounting Internal Control and the quality of financial statements

    The Influence Of Digital Marketing And Product Quality On Online Purchase Intention Moderated By Product Variation

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    A Because the current online shopping phenomenon continues to grow, businesses must be aware of the importance of digital marketing and providing quality products so that customers can buy goods on the market. This study aims to examine and analyze the influence of digital marketing and product quality on purchase intention with the product variations as an moderating variable in Tokopedia aplication users. The method of research is using the quantitative and regression analysis. The sampling method used purposive sampling and the number of samples used in this study amounted to 60 respondent source was distribution of questionnaires to Tokopedia users in Indonesia by online via WhatsApp. The data analysed with Partial Least Squares-Structural Equation Modeling (PLS-SEM). The results of this study indicate that the digital marketing and product quality have a significant positive effect on purchase intention, while product variations not have a significant effect on purchase intention in Tokopedia aplication user. The product variations is able to moderate the influence of digital marketing and product quality on purchase intention. The findings of this study can be reference uses as reference for future researchers who will study similar problems. This research can also be used as evaluation material for management of companies that sell products on Tokopedia to pay more attention to digital marketing and product quality in order to make it easier to carry out marketing with a wider reach and increase consumer purchase intentio

    Analysis Of The Interaction Between Marketing Communication Strategies And Economic Factors In Consumer Decision Making: Integrating Microeconomic Perspective And Communication Theory

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    This paper examines the interaction between marketing communication strategies and economic factors in consumer decision-making, integrating insights from microeconomic perspectives and communication theory. Economic conditions influence consumer behavior, shaping preferences, perceptions, and purchasing decisions. Marketing communication strategies play a pivotal role in navigating these dynamics, encompassing tactics such as advertising, sales promotion, public relations, and personal selling. By understanding the interplay between economic factors such as price, income, and consumer preferences, businesses can develop targeted communication strategies that resonate with consumers and drive desired outcomes. This paper synthesizes vital theoretical perspectives from microeconomic and communication theories, exploring concepts such as price elasticity of demand, consumer preferences, and communication models. Through a review of empirical research and case studies, the paper illustrates how businesses adapt their marketing communication strategies to economic fluctuations and consumer behavior. By leveraging data analytics and prioritizing ethical considerations, businesses can effectively engage with consumers and achieve a competitive advantage in the marketplace

    Analysis of Information Technology Service Management for Radio Frequency Spectrum Licensing Services at Balmon Palembang Using ITIL V3

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    This research discusses the importance of timely, accurate, and relevant information technology services to support organizational activities, particularly in the context of radio frequency spectrum licensing services. The lack of government oversight of IT services often leads to complaints, necessitating evaluation using the ITIL framework. The study seeks to examine how ITIL V3 processes are applied within radio frequency spectrum licensing services at Balmon Palembang through a qualitative descriptive method. Findings suggest that the services have implemented ITIL V3 processes with a maturity level at level 3 Defined

    Employee Performance As Moderating For Optimizing Training And Work Discipline On Career Development

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    Career development is the expectation of every civil apparatus of the country. This study aims to analyze the direct influence of education and training and discipline on employee career development and when moderated by employee performance variables. This research is a study involving 115 respondents with a quantitative type of research to test hypotheses with analyst moderating (MRA) techniques. Education and training that has been carried out and prioritized by state civil servants within the scope of 11 Village Offices in Bissappu District, Bantaeng Regency has shown a good impact on career development with consideration of the optimal performance that has been implemente

    Sharia Bank Information Systems in the Context of Value Chain Financing

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    This research aims to test and analyze the financing value chain at Bank Syariah Indonesia. The population is sharia banking in Indonesia. The results of the research state that based on the existing research problem formulation and data analysis that has been carried out regarding Value Chain Analysis based on sharia principles, several things can be concluded, namely: the application of the Value Chain Analysis concept with a sharia principle approach to activities. Good Corporate Governance has 5 principles that are used to realize good corporate governance

    Identify the Usability of the Netraku Application System Using the Usability Testing Method

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    The Netraku application is aimed at the visually impaired who want to know the name of an object or the writing of an object or printed media, as well as knowing the nominal currency conveyed via voice in the application. The application works by pointing the camera at the object or currency you want to see the name or amount of. The Netraku application will detect it, and a voice will appear stating the information you want to convey. The problem found is that the Netraku application has not carried out usability testing for blind users. Therefore, it is necessary to develop usability testing to obtain user needs from the Netraku application, determine the effectiveness and efficiency values, and provide recommendations that can be applied to the Netraku application. The methods used in usability testing are performance measurement, focus group discussion, and participatory design. The results obtained on the effectiveness value received a success rate of 83.33% and a failure rate of 16.7%, concluding that the user can complete the task effectively. The efficiency value obtained from the average processing time is 10.34 seconds

    The Response of Accounting Study Programs in Indonesia to Issues of Changes in the Role of the Accounting Profession, Digitalization, and the Sustainability Era

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    This study was conducted to identify the responses of academic programs in Indonesia to issues surrounding the changing roles of the accounting profession, digitalization, and the era of sustainability. The research employed both qualitative and quantitative approaches, utilizing data collection techniques such as surveys, documentation, observation, and in-depth interviews. There is a prevalent opinion that the accounting profession will diminish due to the substitution of human roles with robots because of digitalization. According to the findings from a Focus Group Discussion (FGD), participants revealed that technological advancements have significantly impacted accounting jobs. Financial statements can now be prepared using information technology applications and financial reporting software. These tools not only simplify and accelerate the work of accountants but also imply that the performance of accountants who do not utilize information technology could be adversely affected due to the demands for timeliness and accuracy in their work. The outcomes obtained from the FGD further disclosed that despite the rapid development of information technology, which greatly aids the work of accountants, a professional accountant must possess adequate knowledge of the fundamental principles of accounting. FGD participants concurred that information technology cannot replace the accounting profession. This is because the job of an accountant is not limited to just preparing financial reports for companies or organizations; rather, a professional accountant must also be capable of performing financial data analysis

    Sahala in Digital Era: Artificial Intelligence and the Future of Batak Church Leadership

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    The objective of this study is to show that a deeper comprehension of Sahala, its cultural background, and Batak church leadership will provide insights into the various potential impacts of integrating sensors and algorithms into sociocultural practices. This study employed a qualitative research approach and descriptive methods. The choice of a qualitative paradigm is based on the study's aim to investigate and describe the identified issues, specifically the functions of the church leader and the church through Sahala. The purpose of qualitative research is to provide an in-depth analysis or description of a phenomenon, drawing from the significance derived from observed occurrences. This research reveals evolving church leadership dynamics in the age of artificial intelligence. As technology advances rapidly, church leaders must demonstrate adaptability and situational awareness. They need to modify their leadership approaches to strike a balance between traditional and modern methods. The study also underscores the necessity of ethically incorporating Sahala into AI systems. When considering the use of AI to integrate Sahala into genetic parenting, it is crucial to ensure that the technology respects traditions and has the potential to foster the development of genuine individuals. Moreover, community involvement is essential to incorporate their viewpoints into the technology's development process. Technologies that disregard community input pose significant moral risks, which can only be properly evaluated and mitigated through active engagement with the communit

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    International Journal of artificial intelligence research (IJAIR)
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