International Journal of artificial intelligence research (IJAIR)
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Live Streaming Of Skincare Products: The Role Of Celebrity Endorses On Impulsive Buying
Get PDFThe purpose of this study is to identify the influence of live streaming and celebrity endorsers on impulse buying among skincare users. This research was conducted to the users of skincare products with a total sample of 130 respondetns using purposive sampling techniques and applying descriptive quantitative-based research methods with data processing involving the use of statistical analysis methods through the SEM-PLS programme. The results of this study reveal that the live streaming variable (? = 0.242 p-value <0.01) has a positive and significant effect on impulse buying among users of the skincare products and celebrity endorsers (? = 0.418, p-value <0.01) have a positive and significant effect on impulse buying among users of the skincare products. Thus,H1 and H2 are accepted. From a theoretical point of view, the results provide a new angle that combines live streaming content and celebrity endorsers in increasing customers' impulse buying, where the more often audiences see, hear, and absorb information about skincare products delivered by celebrities, the more likely they are to make impulse buyin
IMPACT OF THE USE OF AGRICULTURAL TOOLS AND MACHINERY ON WOMEN'S PARTICIPATION IN RICE BUSINESS IN MINASA TE'NE DISTRICT, PANGKEP REGENCY
Get PDFThis study aims to determine the impact of using agricultural tools and machinery on women's participation in rice farming in Minasa Te'ne District, Pangkep Regency. Respondents in this study were selected directly (purposive sampling) with certain considerations. In this study, the data collected came from interviews with 153 respondents. Respondents are female farmers (Wanita Tani) who cultivate rice. The data collected in this study include primary data and secondary data. Primary data is data obtained through in-depth interviews using a tool in the form of a list of questions or questionnaires in addition to direct observation. Secondary data supports this research obtained from the results of a literature review, reports from various agencies, including the Agriculture Service, Agricultural Extension Center, District Office, Village Office, or other agencies relevant to the research. Obtained were tabulated and processed descriptively, qualitatively and quantitatively. The results showed that women's participation acted as housewives and directly contributed working time to rice farming. Efficiency has been achieved through agricultural mechanization; the revenue obtained is 1.1 times the total costs incurred. Before mechanization, women received wages of Rp. 3,071,548.31, while after mechanization, women received wages of Rp. 1,212,313.22. The difference in wages between before mechanization and after Mechanization is IDR 1,859,235.09
Application of simple additive weighting in the decision support system for determining the best location of temporary waste storage places
Get PDFWaste is a material that is discarded or discarded as a result of human or natural activities. The increase in waste is proportional to the level of human use of goods used in everyday life. Until now, the waste problem has always been a complaint for all people in cities and villages. One effective way to deal with the waste problem is to select the ideal location for a Temporary Waste Storage Site (TPS). This research aims to build a system that can determine the best location for waste TPS using a Decision Support System (DSS) method of Simple Additive Weighting (SAW). In this study, seven assessment criteria were used with 148 test data. The tests showed that the computing time required to get the ranking was 12,528 seconds, and memory usage was 226,2422 kb. Also, this system produces an accuracy level of 93.24%, which shows that it can function well using the SAW method and has a pretty good level of accuracy.  Â
Implementation Fuzzy Mamdani Algorithm To Predict Web Based Inventory
Get PDFMamdani's fuzzy algorithm enables the use of fuzzy logic to overcome the uncertainties and ambiguities associated with inventory predictions. This study describes implementing the Mamdani fuzzy algorithm to predict web-based inventory. Fuzzy algorithms allow specific reasons to deal with the uncertainties and ambiguities associated with inventory predictions. We collect relevant inventory data, including input variables such as the number of items sold, customer demand, and other factors that affect inventory. We also use historical inventory data to create the Mamdani fuzzy model. We implement fuzzification by specifying a linguistic variable for each input variable and converting the numeric to a linguistic value using a predefined membership function, then build a  rule-based fuzzy Mamdani which includes a set of rules that relate language values as input variables with linguistic values of output variables., i.e., inventory prediction. After the inference process, we apply defuzzification using the Mamdani method to convert the linguistic values of the output variables into numeric values that can be used in practice. Through this implementation, we managed to integrate the power of Mamdani's fuzzy algorithm with web technology so that users can access the inventory prediction system online. This system can assist inventory managers in making better decisions in production planning, stock procurement, and delivery schedule. This system is expected to increase efficiency and optimize inventory availability in a rapidly changing business environment
Determination of Job Satisfaction and its Implications for the Organizational Commitment of the Management of the Indonesian Equestrian Sports Association (PORDASI)
Get PDFThe purpose of this study was to determine and analyze the influence of organizational culture, service leadership and appreciation partially or simultaneously on work. To find out the influence of organizational culture, Serving leadership and rewards and job satisfaction partially or simultaneously on Organizational Commitment. The population of this study were the administrators of the Indonesian Equestrian Sports Association (PORDASI) from 21 active provinces. The research method used in this study is a descriptive survey method and an explanatory survey with a sample size of 200 respondents, and the data analysis method used is SEM (Structural Equation Modeling). Based on research from structure 1, it proves that organizational culture, service leadership and rewards partially or simultaneously have a positive and significant effect on work with a contribution of 34.9% where organizational culture is the most dominant in influencing activities reflected in the dimensions of strengthening organizational culture by making routine events. Research from the results of construction 2 proves that organizational culture, service leadership, rewards and job satisfaction partially or simultaneously have a positive and significant effect on Organizational Commitment with a contribution of 80.8%. heart (humility). Another important finding from this research is the variable that acts as a partial mediation. Because only organizational culture and rewards are mediated by job satisfaction in influencing organizational commitment.. 9% where organizational culture is the most dominant in influencing activities reflected in the dimensions of strengthening organizational culture by making routine events. Research from the results of construction 2 proves that organizational culture, service leadership, rewards and job satisfaction partially or simultaneously have a positive and significant effect on Organizational Commitment with a contribution of 80.8%. heart (humility). Another important finding from this research is the variable that acts as a partial mediation. Because only organizational culture and rewards are mediated by job satisfaction in influencing organizational commitment.. 9% where organizational culture is the most dominant in influencing activities reflected in the dimensions of strengthening organizational culture by making routine events. Research from the results of construction 2 proves that organizational culture, service leadership, rewards and job satisfaction partially or simultaneously have a positive and significant effect on Organizational Commitment with a contribution of 80.8%. heart (humility). Another important finding from this research is the variable that acts as a partial mediation. Because only organizational culture and rewards are mediated by job satisfaction in influencing organizational commitment.. Research from the results of construction 2 proves that organizational culture, service leadership, rewards and job satisfaction partially or simultaneously have a positive and significant effect on Organizational Commitment with a contribution of 80.8%. heart (humility). Another important finding from this research is the variable that acts as a partial mediation. Because only organizational culture and rewards are mediated by job satisfaction in influencing organizational commitment.. Research from the results of construction 2 proves that organizational culture, service leadership, rewards and job satisfaction partially or simultaneously have a positive and significant effect on Organizational Commitment with a contribution of 80.8%. heart (humility). Another important finding from this research is the variable that acts as a partial mediation. Because only organizational culture and rewards are mediated by job satisfaction in influencing organizational commitment
The Influence Of Transformational Leadership And Secretary Support On Employee Organizational Commitment Through Mediation: Psychological Empowerment And Moderation: Structural Distance On Bintan Regency In The New Normal Era
Get PDFOrganizational commitment is very important for organizations in order to improve organizational performance. Employee organizational commitment can increase or decrease. Knowing the factors that influence organizational commitment is the key to solving the problem of decreasing employee organizational commitment. This research aims to determine the influence of transformational leadership and Secretary support on employee organizational commitment through empowering psychologists as an intervening agent and structural distance as a moderating variable. Data was obtained by distributing questionnaires to 276 civil servants who worked at the Regional Apparatus Organization of Bintan Regency, Riau Islands Province. The research uses a quantitative approach. The data analysis method used is a structural equation model using the Smart-PLS device. The research results show, 1) Transformational leadership and support from the Secretary directly have a positive and significant effect on psychological empowerment. 2) Transformational leadership and psychological empowerment directly have a positive and significant effect on Organizational Commitment, while 3) Secretary Support and Structural Distance do not have a significant effect on organizational commitment. 4) psychological empowerment fully mediates the influence of transformational leadership on organizational commitment, and also mediates the influence of Secretary support on organizational commitment. 5) Structural distance moderates the influence of transformational leadership on employee organizational commitment in the Bintan Regency Regional Apparatus Organization. And also moderates Psychological Empowerment of Organizational Commitment, but does not moderate Secretary Support for Organizational Commitment. The results of this research recommend that practitioners and leaders in the Bintan Regency Regional Apparatus Organization be able to improve transformational leadership competence in inspiring followers, and encourage the Secretary to accommodate opinions from subordinates, include subordinates in the planning process and increase employee organizational commitment.
Telegram-Based Earthquake Early Warning
No full textEarthquakes are one of the natural disasters whose arrival cannot be ascertained and have a very detrimental impact, both in terms of property losses and lives. Indonesia, with its very active tectonic plate conditions, often experiences earthquakes, so it needs an effective early warning system. BMKG has developed an early warning system that informs of earthquake events through various media. However, this system still has weaknesses in the speed of delivering information to the public. This research aims to design and make a prototype of an earthquake early warning tool that can send information in the form of notifications and warning alarms using the Telegram application. The use of Telegram as a medium for conveying information was chosen because of its high speed, security, and accessibility. This research was carried out at the Medan State Polytechnic using the MPU 6050 sensor to detect earthquake vibrations and send data to a database containing seismic information. The results of the research were able to make a prototype of an earthquake early warning tool that uses Telegram for the dissemination of warning information in real-time, so that people can more quickly take self-rescue actions. The integration of Telegram in the earthquake early warning system is expected to increase the effectiveness of information dissemination and can be a faster and more efficient solution in dealing with earthquake disasters in Indonesi
Contribution To Food Commodity Prices Against Inflation In Kupang City
No full textThe aim of this research is to find out how food commodity prices influence inflation in the short and long term in Kupang City and the influence of previous inflation on inflation in Kupang City. The data used in this research is time series data in the form of monthly data on the prices of food commodities such as rice, red chilies, shallots, chicken eggs and chicken meat as well as monthly data on inflation in Kupang City. The research method used is the Partial Adjustment Model (PAM). The research results show that (1) Rice prices have a negative and insignificant effect on inflation in the short and long term (2) Red chili prices have a positive and significant effect on inflation in the short and long term. (3) The price of shallots has a positive and insignificant effect on inflation in Kupang City in the short and long term. (4) The price of chicken eggs has a negative and insignificant effect on inflation in Kupang City (5) The price of chicken meat has a positive and insignificant effect on inflation in Kupang City (6) Previous inflation had a negative and insignificant effect on inflation in Kupang Cit
The Role of Auditing in Financial Risk Mitigation Amid Global Economic Disruption
Get PDFThis research aims to explore the role of audit in managing financial risk amidst the complexity of global economic dynamics. By explaining in detail the contribution of audits in helping entities identify, manage and mitigate financial risks. This research uses qualitative research methods, focusing on the role of audit in managing financial risk amidst global economic dynamics. Through interviews with 20 respondents, including auditors and financial practitioners, analysis of financial reports, and literature studies, the research gained in-depth understanding. Interpretive methods are used to analyze the data, providing a theoretical and practical basis in explaining the contribution of audits to financial risk mitigation. The research results confirm that auditors do not only limit themselves to examining financial reports, but are actively involved in helping entities identify and manage financial risks. These findings provide a strong foundation for entities to face global economic uncertainty and ensure the reliability of financial information. Audits are identified as a key element in enterprise risk management. Auditors not only apply audit theory conceptually but also create practical guidelines for achieving successful operational risk management. In addition, the evolution of audit theory along with changes in the global economy shows the practical relevance of audit theory in responding to changing economic dynamics
The Influence Of Brand Image, Promotion And Product Quality On Purchase Decisions For Ardeponds Indonesia (Case Study Of Ardeponds Indonesia Skincare In Pulogadung District)
Get PDFThe aim of this research is to determine the influence of brand image, promotion and product quality on purchasing decisions at Ardepons Indonesia in Pulogadung District, Jakarta. The research used is quantitative with the research strategy used by researchers being an associative strategy. This research uses primary data by distributing questionnaires to 97 Ardepons user respondents. The sampling technique used was non-probability sampling. The data processing method in this research uses validity testing, reliability testing, partial and simultaneous determination. This research tests the hypothesis using the SPSS Version 25 application. The results of this research show that the processing results areBrand image has a positive and significant effect on Ardepons purchasing decisions. Promotions have no effect on purchasing decisions for the Ardepons brand. Product quality has a positive and significant effect on purchasing decisions. Brand image, promotion and product quality simultaneously have a positive and significant effect on purchasing decisions for Ardepons Cosmetics