Market Forces (Journal of Management, Business and Economics, College of Management Science, PAF-KIET)
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Cultural Roots: Investigating Personal Identiï¬cation Mechanisms between Work Life Conflicts and Abusive Supervision
Get PDFAbusive supervision has become a problematic issue in Pakistan and across the world.  The victims of abusive supervision adversely ajfect their wellbeing and self—worth. Thus, this  study has measured the effect of abusive subversion on work family conflict, work life conflict,  surface acting, and the eflect of work—life-conflict on family satisfaction. The theoretical  grounding of the developed conceptual framework is based on past literature. The scale and  measures of the constructs used in the study have been adapted from the earlier developed  scales. The scope of the study was restricted to the textile sector. The sample size for the study  was 397 and the response rate was 95%. All the four developed hypotheses were accepted.  The strongest ejfect of abusive supervision was on work family conflict, followed by work life  conflict and surface acting. The eï¬ect of fami/y-work-conflict on family satisfaction was the  lowest
The Impact of Service Quality on Customer Satisfaction in Banking Sector of Karachi
Get PDFIn Pakistan, the banking sector after privatization and liberalization of the economy has  become highly competitive. It has become dijjicult for banks to retain existing customers and  attract new ones. By providing a quality service, banks can have a satisï¬ed consumer base.  Thus, this study aims to measure the effect of tangibility, reliability, responsiveness, empathy  and assurance on customer satisfaction in the  extended the SERVQUAL model for meeting th  banking sector of Karachi. This research has  e research objectives. The population for this  study are the customers in the banking sector and the sample size consists of 403 respondents.  After pilot testing, questionnaires were administered to the respondents through the mall  intercept method. The model explained the eï¬ect of service parameters on customer satisfaction. The study finds that the strongest predictor of customer satisfaction was responsiveness  ( R2 =.53) followed by reliability (R2 =.5l), tangibility (R2 =.48), assurance (R2 =.44) and empathy  (R2 =39).  Keywords: Service Quality, Customer Satisfaction, Tangibility, Reliability, Responsiveness Empathy, Assurance. Â
Factors Affecting the Job Satisfaction of Female Employees in Karachi
Get PDFPakistan is a developing country where the corporate sector is experiencing the increasing trend of female employees in organizations so, it is very important for organizations to determine the factors which enhance the female’s job satisfaction. The study aims to measure the relationship of work life balance amongst female employee with the diversity management, the career advancement and leadership style on female employee job satisfaction in Karachi. A total of 185 female employees from different industries of Karachi participated in this study. The results of the regression analysis for the overall model indicates that the predictors work life balance, diversity management, career advancement and leadership style with job satisfaction explain 57% of the variance (R2=0.567, F (4, 185) =59.046, p<.05), which according to Cohen(1998) is a large effect. The results displayed that work life balance; diversity management and leadership style have positive and significant impact on female employees’ job satisfaction while career advancement has no impact on job satisfaction of females in Karachi. This study is helpful for managers and regulatory authorities to devise policies and procedures to enhance the level of satisfaction for their work force and eventually improve the performance of organizations.Keywords: career advancement,diversity management, job satisfaction, leadership style, work life balanc
Celebrity Endorsement and Consumer Purchase Intentions
Get PDFDue to the cluttering of advertisements, it has become extremely difficult for marketers  to get the attention of consumers. Marketers across the world are now relying on celebrity  endorsements. Advertising messages endorsed by celebrities provide a higher degree of  appeal, attention and recall than those endorsed by non-celebrities. Many earlier studies  have measured the eï¬ectiveness of celebrity endorsement and there is limited evidence on  the effect of celebrity endorsement on purchase intention. Thus, the aim of this study is to  measure the eï¬ect of credibility, attractiveness and congruency on purchase intention. The  sample size for this study was 150 and the sampling approach was purposive. The study found  that the strongest predictor of purchase intention was congruency followed by credibility and  attractiveness.  Keywords: Celebrity endorsement, Celebrity attractiveness, Consumer purchase intention. Â
FOUCAULT AND CAPITALIST RATIONALITY: A RECONSTRUCTION
Get PDFThe relation between the regimes of the accumulation of men and the accumulation of capital is problematised in the works of Michel Foucault. The paper challenges the prevailing wisdom that the relation between these regimes is contingent. The fundamental question of the conditions of the possibility of relation between the two regimes is raised. It is argued that both regimes are primordially related. Focusing on the Foucauldian analysis of the regime of the accumulation of men and its constituent elements an effort is made to the matize the primordial relation between the two regimes. It is shown that freedom is the condition of the possibility of a primordial relation between the two regimes. It is explained why freedom plays such a fundamental role in making possible and sustaining a capitalist order. The dual role of freedom as a principle of diversity and a principle of management is stressed. It is argued that capitalism as an order is conditioned upon the production and reproduction of individuals and populations that are simultaneously useful and free. It is also the condition of such an order that docility is produced without hampering utility. Freedom makes possible the enhancement of utility without making it unmanageable
The Transition Management Effect on Organizational Restructuring, Locus of Control and Organizational Culture
Get PDFThis study investigated the transition management effect on organizational restructuring, locus of control and organizational culture on managerial level, team leads and lower staff in TPS. The research design used is the descriptive survey method. A combination of questionnaires designed by (Milroy, 1995) and (Denison, 1996) were used to examine the effects of transition. The sample was of 200 employees of a small and dynamic firm in Karachi. We examined the effects of transition management on organizational restructuring, locus of control through organizational culture. The fundamental target of this study was to recognize conceivable methodologies that associations can seek after in executing transition without unfavorably influencing the representatives. The study has analyzed following variables i.e. locus of control, organizational restructuring and organizational culture. The findings and conclusion of the research are discussed in the article. Keywords: Organizational Restructuring, Locus of Control, Organizational CultureÂ
SEMINAR ON QUANTITATIVE TOOLS FOR HUMAN RESOURCE MANAGERS
Get PDFA work shop on Quantitative Tools for Human Resource Managers conducted by Raza Kamal, Director, College of Management Sciences PAF – KIET (Karachi Institute of Economics & Technology) was held at Pearl Continental Hotel on August 5, 2005 in collaboration with M/s Business Solutions. Twenty four HR Managers from the banking sector participated in the workshop
Bancassurance: A Potential Project in the Life Insurance Sector of Pakistan to achieve Consumer Trust and Awareness
Get PDFThe study focuses on bancassurance which is a globally developing concept in both banking and insurance sectors around the world. The study includes the concept of insurance, components of bancassurance and performance of life insurance and banking sector in this business. The study examines the approach of bank sales staff towards insurance products that is directly related to the success of bancassurance activity and also highlights awareness of life insurance with customers through the bancassurance channel. The study also evaluates the potential of bancassurance in the light of the findings of the study. The findings are aimed at improving bancassurance performance of banks and service provided to customers. This survey is to draw attention towards bancassurance which has much more important role in a financially unstable world with a lot of risks to hedge. This paper provides insight to managerial positions of banks and also describes the significance of bancassurance distribution through value added customer services for the banking sector as well as life insurance service providers in Pakistan.Keywords: Bancassurance; Bank Insurance Management; Bank Performance; Banking Sector; Insurance Marketing
EVOLUTION OF SOLID STATE PHYSICS AND ITS INDUSTRIAL APPLICATIONS
Get PDFThe role of physics, particularly in the development of civilization, is discussed in this paper. Various branches of physics have been identified. The impact of physics in the development of civilization, particularly in the light of new discoveries and inventions, has been described