Electronic Journal Fakultas Ekonomi UNIA (Universitas Islam Attahiriyah)
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STRATEGI PENGEMBANGAN POTENSI DESA SENDANGSARI, PAJANGAN, KABUPATEN BANTUL MELALUI ANALISIS SWOT
Purpose- The purpose of this study was to determine the potential, problems, and formulation of the Sendangsari village development strategy, Pajangan sub-district, Bantul District, Yogyakarta Special Region. Design/methodology/approach- This type of research is qualitative with a descriptive approach. Data sources used are primary data and secondary data. Key people as primary data sources are village officials and village community leaders. Secondary data were obtained from Disdukcapil, Central Bureau of Statistics, village office. The research method for analyzing research data uses descriptive analysis and SWOT analysis.Findings- The results of the study found that many village potentials could be developed with the right strategies and programs. The potential of natural, historical, and cultural tourism can be developed in Sendangsari village.Implications- Development. The resulting development program has implications for the economic recovery of the Sendangsari village community. Increased human resources in the form of providing training will be able to increase human resource competencies.Keywords: Rural Potencies, Village Issues, SWOT, Development Strategy
FAKTOR YANG MEMPENGARUHI KUALITAS PENGELOLAAN DAN ADMINISTRASI LAPORAN KEUANGAN DESA
Purpose- This study aims to determine the effect of the Utilization of Information Technology, Internal Control Systems, the influence of Financial Supervision, Competence of Human Resources, Regional Financial Accounting Systems to the Quality of Financial Statement Management and Administration. Design/methodology/approach- The sample in this study were employees of the Regional Government Work Unit (SKPD) of Pandeglang Regency with 50 respondents from 18 Regional Apparatus Organizations (OPD) of Pandeglang Regency. The data analysis technique used in this study is the multiple linear regression. Findings- The results of this study indicate that the Use of Information Technology and human resource competencies have a significant effect on the Quality of Management and Administration of Financial Statements. Implications- For SKPD Pandeglang regency it is recommended to improve financial supervision and internal control systems in presenting the quality of financial statement information on the management and administration of financial statements.Keywords: Quality, Management, Administration, Reports, and Financ
ANALISIS PENGARUH IKLAN ONLINE TERHADAP MINAT BELI: STUDI KASUS PENGGUNA APLIKASI E-COMMERCE DI OKU TIMUR
Purpose- This study aims to determine the effect of online advertising on buying interest in consumers who use e-commerce media in the Eastern OKU region. Design/methodology/approach- Data were collected through a questionnaire, as many as 100 respondents were chosen randomly. Linear regression is used to test the stud hypothesis. Findings- The results show that online advertising does not affect purchasing interest. This condition indicates that consumers are now getting smarter and have broad preferences to determine purchases intention. Implications- this study can provide information to marketers to pay attention to online advertising content so that it can appeal to prospective buyers. Keywords: online advertising, purchase intentio
PENERAPAN MANAJEMEN RESIKO TERHADAP NILAI PERUSAHAAN
Purpose- The purpose of this study is to analyze the influence of risk management implementation on the firm’s value in the banking industry which is listed on the Indonesian stock exchange in the period 2015- 2019. Design/methodology/approach- Risk management implementation is quantified by three models. In the First Model, financial ratios such as net interest margin to total assets (NETIM), non-interest margin to total assets (NONIM), provision for impairment loss to total assets (prov), and capital adequacy ratio (CAR) are used to quantify the risk management Variable. In the second model, we use the average (AVG) of all the ratios above. In the third model, we use the principal component analysis (PCA) value from all the ratios above to quantify the overall risk management implementation of the banks.
Findings- The result shows that each model of risk management implementation has a different output. In the first model, NONIM has a significantly positive effect and CAR has a significantly negative effect on firms’ value on the banking industry. In the second model, the AVG value has a significantly positive effect on the firm’s value in the banking industry. Then the third model, PCA value, has a significant effect on the firm’s value..
Keywords: risk management, the banking industr
ANALISIS FAKTOR PENGEMBANGAN DAN DETERMINAN NILAI TAMBAHAN EKONOMI KREATIF DI KABUPATEN KEDIRI
Purpose- This study aims to determine how the level of development of creative economy businesses from the initial conditions of the business to the current conditions, as well as to find out some of the competitiveness factors that can affect the added value of the creative economy in Kabupaten Kediri.
Design/methodology/approach- The sample in this study were creative economy entrepreneurs in Kabupaten Kediri using purposive sampling technique in which there were 84 samples of business actors. The pairwise difference test, while OLS regression analysis was used to analyze the factors that affect the added value of the creative economy .
Findings- This research resulted in several findings, there are: (1) the largest creative economy sub-sector in Kabupaten Kediri is culinary, crafts, and performing arts, (2) Several core problems in the development of the creative economy including the lack of integration of the creative economy database, weak institutional functions, low level of product creativity, underdeveloped marketing systems or techniques, and no integration between sub-sectors, (3) there are three sub-sectors. potential to be developed in Kabupaten Kediri, (4) the results show that education and marketing both have a very significant influence in increasing the added value of creative economy entrepreneurs in Kabupaten Kediri.
Keywords: creative economy, Kabupaten Kedir
MINAT BELI BATIK PUCON DI JAKARTA
Purpose- This article discussing the relationship between price, product innovation, lifestyle and buying interest
Design/methodology/approach- Data were collected from 70 consumers from 3 (three) malls in Jakarta with data analysis techniques through multiple linear regression.
Findings-The findings partially confirm that pricing and product innovation strategies do not support buying interest while lifestyles support buying interest. The findings simultaneously confirm that price strategy, product innovation, and lifestyle support buying interest.
Implications-The results of this study are expected to be an input that can be considered for companies in determining pricing policies and providing innovation in products by adjusting current lifestyles so that consumer-buying interest will increase. As for consumers,it is hoped that this research will become additional information so that in the future it is more detailed and observant in buying a product that is innovative, quality, and not old-fashion.
Keywords: Price, Product Innovation, Lifestyle, Purchase Interes
FACTORS AFFECTING CONSUMER SATISFACTION IN THE COFFEE INDUSTRY.
This study aims to determine the quality of service and to determine the level of satisfaction and to determine the effect of service quality on customer satisfaction in the Coffee Industry. The research method used is explanatory. Based on research and data analysis that has been done, it is found that the quality of service contributes an effect of 73.1% to the formation of Bekasi Post Coffee Station customer satisfaction. The benefits of this study are that the results of the average value of respondents' responses to all indicators of service quality have been well received by consumers of Post Coffee Station Bekasi regarding products and services they have.
 
PENGARUH KEPEMIMPINAN, KEDISIPLINAN DAN LINGKUNGAN KERJA TERHADAP KINERJA PEGAWAI KANTOR KECAMATAN SELONG KABUPATEN LOMBOK TIMUR
Purpose-The purpose of this study was to analyze the influence of leadership, discipline and work environment on the performance of the Selong District Office staff in East Lombok Regency.
Design/methodology/approach- Discrete research approach, a population of 32 people who were determined using census techniques. Analysis using Multiple Linear Regression, Hypothesis testing is done using partial test (t-test), simultaneous test (F-test) and coefficient of determination test (r2)
Findings-Based on the results of an analysis of research shows that leadership variables have a positive and significant effect on employee performance with. Disciplinary variables have a significant positive effect on employee performance. Work environment variables have a positive and significant impact on employee performance. Simultaneously the three independent variables, leadership, discipline and work environment together have a significant positive effect on employee performance variables. Implications- The test results show that both the physical and non-physical environment has a positive and significant effect on employee performance. The implication is, office and room conditions must be considered if you want to improve the performance of Selong District Office employees
Keywords:Leadership, Discipline, Work Environment, Employee Performanc
ANALISIS KLASTER INDUSTRI PENGOLAHAN KARET DENGAN PENDEKATAN DIAMOND DI INDONESIA
Purpose- This study aims to look at the profile, SWOT analysis, institutional and policy aspects of the rubber processing industry cluster in Indonesia.Design/methodology/approach- This research is secondary data research with a qualitative approach. SWOT analysis is used to analyze data, so we get Strengths, Weaknesses, Opportunities, and Threats to formulate the next strategy. Findings- The results showed that Indonesia has a great potential for the development of the rubber processing industry, this is because Indonesia is the second-largest rubber producer in the world after Thailand. The development of rubber in Indonesia is broad and its production tends to increase every year during the period 2008 - 2017. Implications- Some institutions in the rubber processing industry in Indonesia are still dominated by farmer / joint groups, cooperatives, Gapkindo, APBI. These institutions have not yet played an optimal role in order to encourage the development of the rubber processing industry in partnership programs, plantation revitalization, replanting, and downstream agro-industry. Keywords: Industrial cluster, SWOT Analysis, Development Polic
APLIKASI GENERALIZED LINEAR MODELS (GLZ) PADA PERHITUNGAN PREMI MURNI KENDARAAN BERMOTOR
Insurance is a form of agreement between the insurer against the insured party (insurance company), where the insurer will pay a premium to the insured every month as a form of collateral for loss or damage that befalls him for certain events. Researchers took data by distributing questionnaires to respondents. Some covariate variables used in the study include: gender, vehicle age, vehicle insurance costs, vehicle use, vehicle mileage every year, and claims records in the last three years. Meanwhile, the dependent variable is frequency claim and claim severity. The researcher estimates the Generalized Linear Models (GLZ) parameters using the maximum likelihood estimation (MLE). The next step, researchers conducted a model compatibility test on the dependent variable using calculations on the Akaike Information Criteria (AIC), where the model chosen was the model with the lowest AIC value. Based on this, the researcher can determine covariate variables that affect the dependent variable and model it. The final step is the researcher calculates the probability of claim frequency, claim severity, and estimates the amount of pure premiums charged to respondents