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Strategi Pemasaran Produk Kue Mocaf di Nola Cookie, Kelurahan Pasanggrahan Baru, Sumedang Selatan
Nola Cookie is one of the Home Industry Food in Sumedang Regency which is engaged in the processing of mocaf (modified cassava flour) based cakes. Until now, mocaf-based cake products are still not very popular, so they are not widely known and their sales are low. This study aims to formulate the most effective marketing strategy for mocaf cake products at Nola Cookie. The method used in this study is a qualitative method with a case study approach. Data were analyzed using IFAS, EFAS, SFAS, IE, SWOT, and QSPM analysis. The results of the study identified eight alternative strategies that can be implemented in marketing Nola Cookie mocaf cake products, including: 1) creating informative content about Nola Cookie mocaf cake product education, 2) taking design and digital marketing training, 3) emphasizing product safety through ownership of SPP-IRT and halal certificates in promoting products online or offline, 4) collecting consumer feedback as a requirement for claiming product discounts, 5) improving packaging design to increase product safety and product appeal, 6) creating simple promotional content around Nola Cookie activities, 7) conducting research to extend product durability and provide education to consumers on how to properly store products through social media, and 8) creating employee recruitment SOP
Kinerja Manajemen Rantai Pasok Sayuran di Griya Hijau Hidroponik
Griya Hijau Hidroponik is a hub that integrates two main sources: internal production and supply from supplier partners to meet market demand. There are issues in meeting market demand due to the limited volume of vegetables, resulting in low service levels at certain market destinations. This study aims to analyze the supply chain structure and measure the supply chain management performance of vegetables at Griya Hijau Hidroponik. The object of this research is the supply chain management performance of vegetables, which is measured using the Supply Chain Operations Reference (SCOR) Model Version 12.0. The research method used is qualitative with a descriptive approach and a case study design. The vegetable supply chain structure is classified as part of the fresh food supply chain. There are two supply chain structures: the supply chain structure for the market destination of Restaurant A, which falls under the direct supply chain, and the supply chain structure for the market destination of Restaurant B, which is part of the extended supply chain. The measurement results for each indicator show the following performance: Perfect Order Fulfillment (96% - Excellent), Order Fulfillment Cycle Time (100% - Excellent), Upside Supply Chain Adaptability (60% - Average), Cost of Goods Sold (71% - Good), and Cash to Cash Cycle Time (100% - Excellent). Overall, the supply chain management performance of vegetables at Griya Hijau Hidroponik is categorized as "Good," with an average performance score of 85%
Peran Subsektor Peternakan dalam Perekonomian Jawa Timur
East Java Province is a region with a high Gross Regional Domestic Product (GRDP) in the livestock sector. Therefore, this sub-sector is one of the main core businesses of East Java Province. The purpose of the study was to analyze the development of livestock production rates, economic growth, absorption of the number of workers, and investment development in the livestock sub-sector of East Java Province. The research method used quantitative research using basic statistical analysis tools. The results of the study showed that the trend of the rate of development of livestock production increased in beef poultry and milk commodities, while in egg commodities it decreased. The trend of economic growth based on GRDP at Current Prices (ADHB) has increased. The trend of labor absorption has increased from 2018 to 2022. The trend of investment development in the livestock sub-sector based on Domestic Investment (PMDN) has increased, while Foreign Investment (PMA) has decreased
Analisis Risiko Produksi dan Nilai Tambah Kedelai Sebagai Bahan Baku Pembuatan Tempe di Kecamatan Buay Madang Kabupaten Oku Timur
In the tempe making business, problems often occur that pose a high risk of loss. Production risk is the potential for undesirable events or conditions to occur that can disrupt or hinder the production process, resulting in a reduction in quality, quantity, or even stopping production. Business or activity of processing raw materials and semi-finished goods to add value and make a profit. This research aims to analyze the level of production risk experienced when processing soybeans as raw material for making tempeh in Buay Madang District, East OKU Regency. And to find out the amount of added value obtained from processing soybeans as raw material for making tempeh in Buay Madang District, East OKU Regency. The results of this research show that the business of processing soybeans into tempeh has an average total revenue received by tempeh producers of IDR 2,661,933. The tempeh business in Buay Madang District, OKU Timur, was declared to be protected from losses. This can be seen from the coefficient of variation (CV) value of less than 0.5, namely 0.02 and the lower limit (L) of more than 0, namely 2,581,731. and the business of processing soybeans into tempeh provides added value of IDR 1,368.32
Studi Dasar Pengolahan Minuman Fermentasi: Karakteristik, Pengetahuan dan Perilaku Konsumennya
Fermented drinks made from fruits and spices are known to be beneficial for health and have high economic value. Public interest in these types of drinks has increased. However, the level of public knowledge and consumption of fermented drinks is still very low. The purpose of this study was to identify the relationship between the characteristics of fermented drink consumers with consumer knowledge and consumption behavior. The research method used a survey method. The characteristics of fermented drink consumers are mostly female, living in boarding houses with flu as a common disease. There is a significant relationship between the gender of fermented drink consumers with knowledge about the types and benefits of fermented drinks. Then, the type of fermented drink is significantly related to the type of disease that is often suffered
Analisis Risiko Penggilingan Padi Kecil (Studi Kasus Penggilingan Padi SB, Kecamatan Karawang Barat, Kabupaten Karawang, Jawa Barat)
SB Rice Mill has a rice yield of 62 kg, which is below the national average yield of 65 kg, also quality of rice is often not in accordance with consumer demand. Both of these lead to losses in the production process that are not handled properly. These risks disrupt performance and hinder the goal to produce rice with good quality and quantity. Therefore, research related to risk analysis was conducted at SB Rice Mill with a qualitative approach and case study. This research was conducted with the aim of identifying risks and the best mitigation actions against these risks through the House of Risk stages 1 and 2. The results showed that there were 19 risk events from 32 risk agents in the rice production process at SB Rice Mill. 13 risk agents are considered as the main cause of the overall risk occurrence which will be handled. Then 21 mitigation actions were identified that need to be carried out
Analisis Risiko Pasar DOC dan Pakan serta Harga Broiler terhadap Pertumbuhan Pengusaha Kecil Peternakan Ayam Broiler di Indonesia
ABSTRACT The purpose of this study is to analyze the risk of DOC (X1), feed (X2) and broiler (X3) prices and their influence on the growth of small broiler chicken farms in Indonesia (Y). This study was conducted by taking data on DOC, feed and broiler prices for the period 2017-2024 (Pre-COVID19, Post-COVID19 and Present) as well as broiler chicken population data nationally in Indonesia from the 2017-2022 range as a dependent variable approach, namely the number of active livestock in Indonesia and trend projection of the number of livestock in 2023 and 2024. The research method used was secondary data research using data from the website of the Directorate General of PKH (Livestock and Animal Health) of the Ministry of Agriculture, SIMPONI-Ternak, and BPS. The data analysis method used in this study uses Standard Deviation (SD), Coefficient of Variance (CV), trend projection and multiple linear regression analysis to see how large the affect of independent variable towards dependent variable. The dependent variable data processing approach uses the number of broiler chicken populations in Indonesia based on BPS data, assuming based on the Livestock Household Survey (2014) that per livestock business household business in Indonesia with livestock control of 16.000 broiler chicken populations. The results of the risk calculation obtained the result of feed prices having the highest coefficient of variance with a value of 21.94% in the current period. Meanwhile, the results of multiple linear regression obtained results only in 2017-2019 (Pre-COVID19) where feed variables affected the growth of small broiler chicken farm entrepreneurs in Indonesia, while in the Post-COVID19 and Present period, DOC price variables, feed prices and selling prices did not affect the growth of broiler chicken farm small entrepreneurs in Indonesia. As well as the projection trend of the number of active livestock in 2023 and 2024 is increasing
FAKTOR FAKTOR YANG MEMPENGARUHI PRODUKSI USAHATANI KOPI ARABIKA (Studi Kasus Pada Kelompok Tani Pusparahayu di Desa Puspamukti Kecamatan Cigalontang Kabupaten Tasikmalaya)
Kopi arabika adalah salah satu tanaman perkebunan dengan nilai ekonomi yang tinggi, yang dijumpai di Desa Puspamukti, Kecamatan Cigalontang, Kabupaten Tasikmalaya. Tujuan penelitian ini: (1) mengevaluasi dampak luas lahan terhadap hasil produksi kopi arabika di Kelompok Tani Pusparahayu, (2) mengeksplorasi pengaruh usia tanaman terhadap hasil produksi kopi arabika, (3) mengidentifikasi pengaruh modal terhadap hasil produksi kopi arabika, dan (4) menguji pengaruh kombinasi luas lahan, usia tanaman, dan modal terhadap hasil produksi kopi arabika. Metode penelitian yang dipakai ialah kuantitatif dengan pendekatan studi kasus yang dilaksanakan antara bulan April hingga Agustus 2024. Data primer dikumpulkan melalui wawancara terstruktur dengan 32 petani kopi arabika. Untuk menganalisis data, digunakan metode regresi linear berganda dan fungsi Cobb-Douglas. Hasil penelitian memperlihatkan luas lahan dan modal berpengaruh positif signifikan bagi produksi kopi arabika, sementara usia tanaman tidak memberikan pengaruh yang signifikan. Analisis simultan juga memperlihatkan luas lahan, usia tanaman, dan modal bersama-sama berpengaruh positif dan signifikan terhadap hasil produksi kopi arabika
ANALISIS KELAYAKAN USAHA PIRING LIDI KELAPA(Studi Kasus Pada Industri Usaha Piring Lidi Kelapa di Desa Cibadak Kecamatan Banjarsari Kabupaten Ciamis)
Usaha piring lidi kelapa merupakan usaha pengrajin untuk meningkatkan nilai tambah dari lidi kelapa, tetapi masih terdapat permasalahan dalam mengelola agroindustri piring lidi kelapa seperti umur usaha yang pendek dan cendrung tidak melihat perhitungan pendapatan, biaya, keuntungan, dan penerimaan untuk menentukan kelayakan usaha agroindustri dalam satu periode produksi. Tujuan dari penelitian ini adalah untuk menganalisis besar biaya produksi, penerimaan, pendapatan dan besarnya R/C dari usaha piring lidi kelapa. Penelitian ini dilakukan di Desa Cibadak Kecamatan Banjarsari Kabupaten Ciamis. Metode yang digunakan yakni studi kasus pada seorang pengusaha piring lidi dan data dianalisis secara deskriptif (baik kualitatif maupun kuantitatif). Hasil penelitian menunjukkan bahwa besarnya biaya produksi sebesar Rp 14.794.291,67, penerimaan sebesar Rp. 20.000.000,00 dengan rata-rata pendapatan piring lidi sebesar Rp.5.205.708,33 per periode produksi, sedangkan untuk R/C nya sebesar 1,35. Sehingga, dapat disimpulkan bahwa usaha piring lidi kelapa di Desa Cibadak Kecamatan Banjarsari Kabupaten Ciamis berada pada posisi menguntungkan, karena nilai R/C Ratio yang diperoleh lebih besar dari 1, artinya bahwa setiap pengeluaran 1 rupiah dapat memberikan penerimaan sebesar 1,35 rupiah
Nilai Moral dalam Novel Ganjil Genap Karya Almira Bastari (Alternatif Model Bahan Ajar Menganalisis Novel)
Berdasarkan penelitian yang telah dilakukan, dapat disimpulkan nilai moral paling banyak pada novel Ganjil Genap karya Almira Bastari ialah pada aspek hubungan manusia dengan manusia lain dalam lingkungan sosial dan alam. Hasil penelitian ini nilai-nilai yang terkadung dalam novel Ganjil Genap karya Almira Bastari layak dijadikan sebagai bahan ajar. Hal tersebut dapat menjadi acuan untuk mempelajari nilai moral yang terkandung dalam unsur ekstrinsik pada materi menganalisis novel kelas XII SMA