e-Jurnal STIE Pasaman (Sekolah Tinggi Ilmu Ekonomi)
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    THE IMPLEMENTATION OF ENTREPRENEURSHIP EDUCATION AS AN EFFORT TO FOSTER SANTRIPRENEURS IN PADANGSIDIMPUAN

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    The demands of the digital era require Islamic boarding schools (pesantren) to produce graduates who are experts in religious studies as well as proficient in various competencies. One of these competencies is entrepreneurship, as religious scholars (kyai, ustad/ustazah) do not typically pursue income-oriented professions. One curriculum that equips male and female students (santri and santriwati) in Padangsidimpuan's Islamic boarding schools after graduation is entrepreneurship education. Currently, entrepreneurship education in Padangsidimpuan is predominantly implemented through extracurricular activities. Therefore, there is a need to optimize entrepreneurship education within the Islamic boarding schools in Padangsidimpuan. The objective is to optimize entrepreneurship education in these boarding schools to cultivate competitive and independent Santripreneurs

    ANALYSIS OF INCLUSIVE ECONOMIC GROWTH INDEX AND INFLUENCING FACTORS (CASE STUDY OF REGENCIES/CITIES IN EAST JAVA PROVINCE)

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    The purpose of this study is to identify the variables that would affect East Java Province's Regency / City inclusive economic development index between 2017 and 2021. This study employed a descriptive quantitative research design. The Fixed Effect Model (FEM) was chosen as the suitable model for this research's panel data regression analysis, which was conducted using the Eviews 13 analytic tool. The results showed that the variable level of employment opportunities, good condition roads, residents who have health insurance and decent drinking water sources had a significant effect on the inclusive economic growth index. Meanwhile, the gini ratio and poor population variables do not have a significant effect on the inclusive economic growth index. These findings indicate that the indicators in Pillar 2 of Income Equality and Poverty Reduction are not sufficient to influence the East Java Province's districts' and cities' inclusive economic growth index.Keywords: Inclusive Economic Growth Index, Employment Opportunities, Roads in Good Condition, Gini Ratio, Population with Health Insurance, Adequate Drinking Water Sources

    THE ROLE OF MANAGERIAL ABILITY AND PRODUCT DIFFERENTIATION ON THE PERFORMANCE OF MSMES IN BATAM CITY

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    The MSME sector, which is proven to be able to absorb a large number of workers, is also a solution to reduce the number of unemployed. This positive trend needs to continue to maintain its growth so that the MSME sector on a large scale is able to overcome the unemployment problem in Indonesia. This research was conducted with the aim of determining the role of managerial capabilities and product differentiation on the performance of MSMEs in the city of Batam. The object of this research is MSMEs in Batam Kota sub-district. The total population in this study is 34 MSME actors. The number of samples in this study was calculated using the saturated sample technique, so that the number of samples in this study was 34. The results of the study are known that partially managerial ability has a significant effect on MSME performance, and product differentiation has a significant effect on MSME performance. Simultaneously, managerial ability and product differentiation have a significant effect on product performance From the results of this study, it is expected that MSME actors have managerial abilities in managing MSMEs and have product differentiation from other similar productsKeywords: Managerial ability, product differentiation, MSME performanc

    THE INFLUENCE OF ENTREPRENEURIAL ORIENTATION ON DIGITAL MARKETING AND SUSTAINABLE COMPETITIVE ADVANTAGE

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    This research aims to determine the influence of entrepreneurial orientation on digital marketing and sustainable competitive advantage. The sample used in this research was 314 restaurants in Malang City with a stratified random sampling technique and the method used was proportionate random sampling. This research uses path analysis with smartPLS to find out how much influence entrepreneurial orientation with six indicators (innovativeness, risk-attitude, proactiveness, autonomy, aggressiveness, competitiveness) has on digital marketing as measured by 4C (co-creation, currency, communal activation, conversation) and sustainable competitive advantage as measured by indicators (scarce corporate value, imitability, durability, transferability). In this research, entrepreneurial orientation can encourage an increase in sustainable competitive advantage in a number of restaurants in Malang City. Entrepreneurial orientation can encourage increased digital marketing for restaurant businesses in Malang City. Entrepreneurial orientation is a creative and innovative ability that is used as the basis and resource for seeking opportunities for success. Furthermore, entrepreneurship not only requires knowledge but also skills. Entrepreneurial competence is needed in implementing marketing strategies in order to obtain a solid competitive advantage through the value of responsiveness to customer needsKeywords: Entrepreneurship Orientation, Digital Marketing, Sustainable Competitive Advantag

    MEASUREMENT OF HIGHER EDUCATION SERVIVE QUALITY USING HEDPERF AND HIEDQUAL IMPORTANCE PERFORMANCE ANALYSIS METHODS

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    The image of a tertiary institution is indicated by the quality of service perceived by students because the quality of service can also reflect the academic and non-academic quality of a tertiary institution. There have been many studies focusing on measuring the quality of services in higher education (using the Serqual measurement), therefore, this study aims to measure quality services by combining other approaches, namely HEdPERF and HiEDQUAL. Bung Hatta University was used as the research object (n=370 students). The university was selected because it is a reputable private university which was founded under the name one of the nation's proclamator with significant influence. Based on the results of data analysis using the Importance Performance Analysis (IPA) technique, it can be concluded that aspects of academic facilities and support services are in the quadrant that exceeds student expectations. On the other hand, the campus infrastructure aspect should be the main priority that must receive immediate attention, followed by the reputation, academic and program aspects which are quadrant positions that must be maintained while the administrative service aspect is in low priority positionKeywords: Service Quality, Higher Education, IPA (Importance-Performance Analysis), HedPERF, HiEDQUA

    THE INFLUENCE OF ACCRUAL EARNINGS MANAGEMENT, REAL EARNINGS MANAGEMENT AND AUDITOR'S REPUTATION ON COMPANY VALUE WITH MODERATION OF CORPORATE GOVERNANCE

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    Urgency of this research is because there is still a gap in previous research regarding earnings management and auditor reputation on company value. Novelty in the research by adding the corporate governance mechanism factor as a moderating variable which was not investigated in previous research. This research aims to test the effectaccrualsearnings management, real earnings management,and auditor's reputation on firm value with corporate governance as moderator. The research sample used was 133 manufacturing companies listed on the Indonesia Stock Exchange (IDX) for the 2019-2021 period. The method of determining the sample using a purposive technique with reference to several established criteria. The data analysis method uses panel data regression through the approachGeneralizedMoment of Methode(GMM). The results showed that accruals and real earnings management had a negative effect on firm value, while auditor reputation had a positive effect on firm value. Apart from that, research also shows that corporate governance is able to weaken the influence of accrual and real earnings management on company value, and strengthen the influence of auditor reputation on company value. This research raises managerial contributions for companies to further improve corporate governance through the implementation of the ACGS scorecard in providing transparency and accountability to stakeholders. Keywords: accrualsearnings management, real earnings management, auditor reputation corporate governance, company values..

    THE INFLUENCE OF BRAND IMAGE AND E-SERVICE QUALITY ON PURCHASE DECISIONS GENERATION Z AT E-COMMERCE SHOPEE IN PEKANBARU

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     This research aims to analyze the Influence of Brand Image and E-Service Quality on Purchase Decisions of Generation Z at E-Commerce Shopee in Pekanbaru (Case Generation Z Pekanbaru). The object of this research is Generation Z in Pekanbaru City, with a sample of 100 respondents who are Shopee e-commerce users in Pekanbaru City. The data analysis technique uses Structural equation modeling using the Smart PLS version 3 application. The findings from this research show that Brand Image does not have a significant effect on purchase decisions at Shopee E-commerce in Pekanbaru city. Meanwhile, E-Service Quality has a positive and significant effect on Purchase Decisions. Based on the determination test, it is concluded that Brand Image and E-Service Quality influence Purchase Decisions on Shopee E-commerce simultaneously. Keywords:Brand Image, E-Service Quality, Purchase Decisions, E-commerce Shope

    THE INFLUENCE OF WORK-FAMILY CONFLICT ON EMPLOYEE PERFORMANCE WITH WORK-LIFE BALANCE AS AN INTERVENING VARIABLE

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    Work-family conflict is a role conflict that arises between employees, on the one hand they have to work in the office, on the other hand they have to take care of the entire family, so it is difficult to differentiate between conflicts between work and family and between family and work. Work-family conflict is a conflict between work and family roles faced by employees. In this research, the population was determined, namely employees at the BUMN Bank PT The sampling technique in this research is a purposive sampling technique, meaning that not all samples can be used in the research. Purposive sampling technique is a sampling technique with certain criteria in research. The criteria were all female employees at the State-Owned Bank PT In sampling this research, the author used the Saturated sample formula, namely sampling if the entire population is used as a sample and is also known as a census. The research results found Work Family Conflict has a negative and insignificant effect on employee performance for employees of BUMN PT X Semarang City.Work Family Conflict has a positive and significant effect on Work Life Balance for employees of BUMN PT X Semarang City Work Family Conflict has a positive and significant effect on employee performance for employees of BUMN PT X Semarang City. This means that a high level of Work Family Conflict does not have a greater influence on Work Life Balance. Based on the test results using the SmartPLS application program version 3.2.9 (Smart Partial Least Square), it can be concluded that the indirect influence on the research model consists of the indirect influence on the Work Family Conflict variable on Employee Performance through Work Life Balance. Keywords: Work Family Conflict, Work Life Balance, Employee Performanc

    THE INFLUENCE OF DEBT POLICY AND PROFITABILITY ON COMPANY VALUE WITH DIVIDEND POLICY AS A MODERATION VARIABLE (STUDY ON COAL COMPANIES LISTED ON THE BEI)

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    This research aims to investigate the influence of Profitability, Debt Policy and Dividend Policy on Company Value, as well as evaluating whether Dividend Policy moderates the relationship between Profitability and Debt Policy and Company Value. Research data was analyzed using the Chow and Hausman tests to select the best model, as well as direct and indirect influence tests using the regression method and Sobel test. The results of the analysis show that Profitability has a negative impact on Dividend Policy, while Debt Policy does not have a significant direct influence on Company Value. Dividend Policy, on the other hand, shows a significant positive influence on Company Value. The Dividend Policy moderation test does not show a significant influence in moderating the relationship between Profitability and Debt Policy and Company Value. Thus, these findings indicate that in the context of this research, Dividend Policy plays an important role in shaping company value, while Profitability and Debt Policy are more likely to influence Dividend Policy than directly affecting Company Value. However, it is important to note that these conclusions may be influenced by the analysis methods and models used, as well as the specific characteristics of the research data. This research contributes to further understanding of the dynamics of corporate policy and corporate value in the context of corporate finance.Keywords:Debt Policy, Profitability, Company Value, Dividend Policy, Coal Companies, Indonesian Stock Exchange (BEI

    PROMOTING LECTURER HAPPINESS: THE IMPACT OF HUMAN RESOURCE STRATEGIES AND ORGANIZATIONAL SUPPORT IN HIGHER EDUCATION

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    This study examines the impact of human resource practices, perceived organizational support, and Religiosity on employee happiness at work. Utilizing a quantitative research method, data were collected through surveys from 115 academic staff at Padang City (google form). The research instrument was tested using Confirmatory Factor Analysis (CFA) and multiple linear regression for hypothesis testing (STATA). The findings reveal that effective human resource practices and perceived organizational support significantly enhance employee happiness, whereas Religiosity does not show a substantial effect. The implications suggest that organizations should focus on supportive HR practices and fostering organizational support to improve employee well-being. This research contributes to the understanding of factors influencing workplace happiness and offers practical insights for HR management in higher education institutions.Keywords: happiness at work, religiosity, perceived organizational support, human resources practices

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