Jurnal Ilmiah Bisnis dan Ekonomi Asia
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HOUSING PREFERENCES OF FULL NEST 1 LIFECYCLE STAGE CUSTOMERS IN RESPONSE TO THE PANDEMIC
No full textThe purpose of this study is to define customer preferences for housing, especially customers who belong to the Full Nest 1 group in a family’s life cycle. The subject examined in this study focuses on the interior design and architecture industry in Surabaya, East Java. As a result of COVID-19, there has been a massive impact on the development sector which affected these industries. This is because both industries relied on face-to-face interactions to function. However, after the application of new regulations as a response to the pandemic, several changes are to be made regarding client interaction and project management. The effect of large-scale social distancing has affected operations, and caused a shift in customer’s preferences. This study uses a quantitative approach, in which changes in customer preferences are obtained through interviews with relevant sources in order to narrow down prioritized factors. The data is then processed through factor analysis, and is distributed as a survey to 30 respondents representing the Surabaya region. The data collection process of this research is carried out with a ranking scale and processed using the Conjoint analysis to understand the current priorities of customers in response to the pandemic
e-COMMERCE DI INDUSTRI 4.0
No full textTujuan dari penelitian ini adalah untuk membuka pikiran tentang E-commerce yang merupakan aktivitas jual beli atau jual beli berbasis online dimana transaksi antara penjual dan pembeli tidak secara tatap muka. Penelitian ini bertujuan untuk menjelaskan pemanfaatan e-commerce dalam berwirausaha di era industri 4.0. Metode penelitian yang digunakan adalah metode deskriptif yang mendeskripsikan fenomena yang terjadi serta pengumpulan literatur dan jurnal penelitian yang berkaitan dengan topik E-commerce. Hasil penelitian ini menjelaskan bahwa E-commerce telah digunakan dalam wirausaha di era industri 4.0. Hasil penelitian ini menyimpulkan bahwa penggunaan E-commerce akan membantu seorang pengusaha dalam meningkatkan pendapatan usahanya
ANALYSIS OF FINANCIAL PERFORMANCE AND SHARE PERFORMANCE BEFORE AND AFTER THE COVID-19 PANDEMIC ON THE IDX
No full textThe goal of this research was to examine if there were any differences in financial performance and share performance of companies listed on the Indonesia Stock Exchange (IDX) before and after the Covid-19 pandemics was announced. Listed companies on the Indonesia Stock Exchange at least in 2018 make up the research population. There were 487 companies in this study's sample. The research data was collected through purposive sampling. The study's findings show that the liquidity ratios, profitability ratios, solvency ratios, activity ratios, market ratios, and abnormal returns have substantial differences. The beta (stock risk) variable, on the other hand, shows no significant differences. Between before and after the Covid-19 pandemic was announced, the liquidity ratio (current ratio), profitability ratios (return on assets), activity ratio (asset turnover), and market ratio (price-earnings ratio) all decreased. In the meantime, the solvency ratio (debt to equity), abnormal returns, and stock beta have all risen
ORGANIZATIONAL CITIZENSHIP BEHAVIOR TOWARD ORGANIZATION EFFECTIVENESS: An Employee Perspective
No full textThis study aims to examine the effect of organizational citizenship behavior (OCB) on organizational effectiveness based on the employee's perspective. The study took a sample of 30 (thirty)employees of BPJS Employment in Madiun City. Determination of the number of samples based on the Central Limit Theorem approach. The analytical technique used to answer the research objectives is a simple linear regression analysis model. The conclusion obtained from the research is that organizational citizenship behavior (OCB) has a positive and significant effect on organizational effectiveness. OCB has an effect on organizational effectiveness by 78.9%.This study aims to examine the effect of organizational citizenship behavior (OCB) on organizational effectiveness based on the employee's perspective. The study took a sample of 30 (thirty)employees of BPJS Employment in Madiun City. Determination of the number of samples based on the Central Limit Theorem approach. The analytical technique used to answer the research objectives is a simple linear regression analysis model. The conclusion obtained from the research is that organizational citizenship behavior (OCB) has a positive and significant effect on organizational effectiveness. OCB has an effect on organizational effectiveness by 78.9%
EFFECT OF EMPLOYER BRANDING AND PRESTIGE ON INTENTION TO APPLY IN THE TOP 5 E-COMMERCE IN INDONESIA
No full textEmployer branding is the image and reputation of the organization as an ideal place to work. The purpose of this study was to determine the effect of the employer's brand strategy on the intention to apply for jobs in the top five e-commerce in Indonesia. This research was conducted on students at seven universities in Jakarta representing the second-level regions of DKI Jaya. The sampling method used probability sampling with cluster sampling. Data was collected by distributing questionnaires. This type of research is quantitative and uses the SmartPLS 3.0 program. The results showed that publicity had a significant effect on the work environment, task attractiveness, and pay attractiveness, publicity had no significant effect on career opportunities, WOM had a significant effect on the work environment, task attractiveness, and pay attractiveness, advertising had a significant effect on the work environment. and career opportunities, advertisements have no significant effect on task attractiveness and pay attractiveness, work environment, pay attractiveness, career opportunities, and prestige have a significant effect on intentions to apply for work, while task attractiveness does not significantly affect intentions to apply for work. Overall, the employer's brand strategy and prestige influence job application intentions
ECO TOURISM DEVELOPMENT STRATEGY IN SEMARANG CITY: Case of Mangrove Tugurejo Ecotourism
No full textThis study aims to design an ecotourism development strategy and calculate its economic value. The research method used is a "mixed method" approach. The qualitative approach is obtained from in-depth interviews with parties involved in developing and managing the Tugurejo mangrove forest conservation, which is processed using the NVivo application. In contrast, the quantitative approach is processed using the analysis of the contingent assessment method (CVM) and willingness to pay (WTP). The study results show that the role and involvement of youth are crucial in the preservation of Ecotourism Areas. Conservation is needed in the sustainable development of Ecotourism Areas with the part and participation of youth. The average amount of WTP is Rp. 10.000.00. The economic value of income for one year is estimated to generate Rp revenue. 280,000,000.00 with a ticket of Rp. 5,000 (including parking)
GENDER DIVERSITY, FINANCIAL EXPERTISE, CEO DUALITY AND FIRM PERFORMANCE: Evidence from Indonesian Public Listed Companies
No full textThis study aims to examine gender diversity, financial expertise, CEO duality on company performance in Indonesia. The author uses panel data testing with three years starting from 2018 - 2020 using STATA software. Panel data testing was carried out by conducting three tests: common effect model, fixed-effect model, and random effect model, including the model selection test, namely the Chow test, the Hausmann test, and the Breusch pagan LM test. The author also tested by conducting factor analysis with principal component analysis to carry out a linear transformation to change from most of the original variables used (ROA & ROE), and make them correlated into a new set of variables (firm performance). The results of this study conclude that the gender diversity variable has no effect on firm performance, but the variables of financial expertise and CEO duality affect firm performance
THE IMPORTANCE OF PSYCHOLOGICAL CLIMATE’S EFFECTS TOWARD EMPLOYEE PERFORMANCE
No full textThe purpose of this study is to determine a relationship model between Psychological Climate (PC) toward performance within job stress and job satisfaction as a mediator. Primary data were obtained by distributing online questionnaires. The population in this research is the teachers of educational institutions in Indonesia. Obtained 161 people with minimum requirements have worked for one year at the institution (purposive sampling). This research uses validity and reliability test, goodness-of-fit model assumption, and hypothesis testing with SEM analysis of Amos 18.0. Based on data analyzed, four of eight hypotheses proposed are have significant influence; 1) PC on job satisfaction, 2) stress on performance, 3) job satisfaction on performance, and 4) there is a role for job satisfaction in mediating the influence of PC on performance. In addition, there are insignificant effects; 1) PC on stress, 2) PC on performance, 3) job stress on job satisfaction, and 4) job stress have no a significant effect as a mediator between PC on performance
PERAN LIKUIDITAS DALAM ASSET PRICING DI BURSA EFEK INDONESIA
No full textPurpose of this study is to obtain empirical evidence about the role of liquidity in asset pricing in the Indonesian stock market. This study compares the role of liquidity as a characteristic of stocks and liquidity as a source of systematic risk. This study uses a total of 280 sample companies listed on the Indonesia Stock Exchange during the period 2006 - 2016. In measuring liquidity, this study uses the proportion of zero returns and because liquidity predicts future returns and also moves according to the past. For this reason it is necessary to have innovations to avoid stationarity issues because of the high persistence in liquidity so we use ARMA structure in the portfolio as data analysis method. Data processing was performed using the Fama-Macbeth (1973) model. The results of this study prove that market liquidity has a negative influence on stock returns on the Indonesian market. Thus, the role of liquidity as a systematic risk has an effect on asset pricing on the Indonesian stock market
PENGARUH ATRIBUT PRODUK BALI STUTI TERHADAP KEPUASAN KONSUMEN DI KOTA DENPASAR BALI
No full textThe potential market increase leads to an increase in the cosmetics industry. The back to nature trend, the availability of raw materials and the support of the tourism industry, especially in Bali, opens up opportunities for the development of natural-based cosmetics, one of which is Bali Stuti from PT. Karya Pak Oles Tokcer. The purpose of this study is to analyze the product’s attribute (quality; brand; design and packaging) that affect customer satisfaction of Bali Stuti. This research is an analytical study using a questionnaire instrument with a 4-point Likert scale with favorable and unfavorable statements and filled in by respondents that meet the inclusion criteria. Sampling techniques with incidental sampling. The questionnaire was tested for validity and reliability and then analyzed using multiple linear regression. The results of the study found that the product’s attributes affect customer satisfaction. Design and packaging factors partially have a positive and significant impact on customer satisfaction, so there is a need for development and innovation in design and packaging to increase customer satisfaction