Jurnal Ilmiah Bisnis dan Ekonomi Asia
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PERSEPSI RISIKO PADA PEMERINTAHAN DESA: Sebuah Tinjauan Dari Perspektif Perangkat Desa Di Kabupaten Bandung
No full textThis study aims to explore the perceptions of risks that arise in village governance from the perspective of village officials. With village officials as the research analysis unit, about 62 village officials from developing villages, developed villages, and independent villages in Bandung Regency participated in this study. The researcher employs an instrument to measure respondents' perceptions of risk in several categories of risk impacts already taken in previous studies: financial, strategic, fraudulent, managerial, and technical related to the management of village government—five dimensions of the risk perception model in village governance. The conceptual framework builds the model. Two-stage confirmatory factor analysis tests the study. The results generally reveal that the managerial risk dimension is the risk with the most significant factor weighting compared to other risk dimensions. Thus, findings of risk, mainly managerial risk, may come from people, property, or processes involved in providing services that government organizations expect or need
ANALISIS PERBEDAAN TINGKAT PROFITABILITAS SEBELUM DAN PASCA ERA NEW NORMAL STUDI PADA SEKTOR FARMASI DI BEI
No full textPandemi Covid-19 membuat beberapa sektor perusahaan mengalami krisis ekonomi yang berujung resesi, agar ekonomi negara tidak semakin terpuruk maka perusahaan mempertahankan kelangsungan perusahaan dengan menstabilkan tingkat profitabilitasnya. Penelitian ini bertujuan untuk menganalisis perbedaan tingkat profitabilitas yang dapat dilihat dari rasio profitabilitas, yaitu ROA, ROE, GPM, NPM, OPM sebelum pandemi dan pasca era new normal. Teknik pengambilan sampel menggunakan purposive sampling dan diperoleh 16 perusahaan sebagai sampel. Metode analisis data yang digunakan yaitu paired sample t-test dan wilcoxon signed rank test, yang sebelumnya telah dilakukan uji normalitas. Hasil penelitian ini menunjukkan bahwa ROA, ROE, GPM, dan NPM terdapat perbedaan sebelum pandemi dan pasca era new normal, sedangkan dan OPM tidak terdapat perbedaan sebelum pandemi dan pasca era new normal
PENGUNGKAPAN CORPORATE SOCIAL RESPONSIBILITY PADA PERUSAHAAN CONSUMEN GOOD INDUSTRI YANG TERDAFTAR DI BURSA EFEK INDONESIA
No full textThe purpose of this study is to understand and analyze the effect of corporate social responsibility disclosure with earnings management, liquidity and profitability factors from companies in the consumer good industry sector for the period 2018-2020. In this study there were 20 company populations with a total of 60 samples as research objects. The method used in this research is multiple linear regression method. Related to this research, there is a conclusion that the results of the study indicate that there is a significant influence between earnings management, liquidity and profitability on the disclosure of corporate social responsibility. The implication of the results of this study is that companies can disclose the influence of corporate social responsibility if the company can meet the criteria of the GRI index, amounting to 91 criteria
IMPLEMENTASI AKUNTANSI SEBAGAI STRATEGI BISNIS UMKM
No full textThis research is motivated by various problems faced by MSMEs in bread, tofu, sasak culinary, cowhide crackers, and welding in the Mataram City Region. Especially the problem of limited access to capital, the absence of preparation of financial statements so that the business that is run is stagnant and does not develop even though it has been occupied for 10-20 years. Therefore, researchers are interested in carrying out research with the theme "Accounting as a Business Strategy" using a qualitative method of phenomenological approach with the results of research that accounting forces MSME actors to improve their management systems, make financial reports that can be used as a basis for making business decisions, and can be used by other parties. banks to analyze the feasibility of granting credit to MSME actors so that access to capital injections is wide ope
UNCOVERING THE WEIGHTINESS OF GREEN MARKETING MIX AND CONSUMER ATTITUDE IN COSMETIC PRODUCT
No full textThis study aims to determine the impact of the green marketing mix and consumer attitudes towards brand image and purchasing decisions, as well as to determine the mediating function of brand image. The object of this research is consumers of Love Beauty and Planet in Malang town with a total sample of 190 respondents who were selected by non-probability sampling technique. Quantitative data collected through questionnaires were analyzed using Partial Least Square (PLS) analysis. The results of the study reveal that the green marketing mix and consumer attitudes have a positive and strong direct impact on brand image and purchasing decisions, which brand image is also proven to be a mediator. It is recommended for further research to reveal more in-depth which dimension of green marketing is suitable to be seeded to make the brand image of Love Beauty and Planet getting stronger and the purchasing decisions of its customer increasing rapidly
KAJIAN STUDI KRITIS IMPLIKASI SLOGAN PAJAK “BANGGA BAYAR PAJAK”
No full textThe purpose of this study was to test the level of knowledge and understanding of taxpayers about tax slogans "proud to pay taxes." The type of research is a descriptive qualitative method using a critical approach. The place chosen in this study was KPP Pratama Pamekasan. The results showed that (1) socialization by KPP Pratama Pamekasan was still lacking, so the community did not know and understand what he wanted in the slogan. (2) The slogan is still interpreted and is inappropriate. The taxpayer still considers the slogan to remind the awareness to pay taxes. Not yet at the stage of pride for taxpayers after paying taxes; (3) Great hope of the slogan that the community is more proud of the government can manage professionally and accountable tax revenues.Tujuan penelitian ini adalah untuk menguji tingkat pengetahuan dan pemahaman wajib pajak tentang slogan pajak “bangga membayar pajak”. Tujuan selanjutnya adalah untuk menilai apakah tingkat kesadaran dan badan wajib pajak sudah berada pada taraf bangga dalam melaksanakan kewajiban perpajakan. Jenis penelitian yang digunakan adalah metode deskriptif kualitatif dengan menggunakan pendekatan kritis. Tempat yang dipilih dalam penelitian ini adalah KPP Pratama Pamekasan. Hasil penelitian menunjukkan bahwa (1) sosialisasi yang dilakukan oleh KPP Pratama Pamekasan masih kurang sehingga masyarakat tidak mengetahui dan memahami apa yang diinginkan dalam semboyan tersebut. (2) Slogan “bangga membayar pajak” masih dimaknai dan kurang tepat. Wajib pajak masih menganggap slogan tersebut hanya sebatas mengingatkan kesadaran untuk membayar pajak. belum pada tahap kebanggaan bagi wajib pajak setelah membayar pajak; (3) Harapan besar dari semboyan bahwa masyarakat lebih bangga jika pemerintah dapat mengelola penerimaan pajak secara profesional dan akuntabel
ANALISIS PENGARUH LDR DAN CAR TERHADAP RETURN SAHAM DENGAN PROFITABILITAS SEBAGAI VARIABEL MODERASI
No full textRiset ini mempunyai sebuah tujuan yakni untuk pengujian serta analisis adanya loan to deposit ratio serta capital adequacy ratio (car) pada return saham keuangan perbankan tahun 2017-2019 dengan profitabilitas sebagai variabel moderasi. teknik pengambilan sampel yakni purposive judgement sampling serta diperolehnya 21 perusahaan sebagai sampel penelitian. Teknik analis data yang diterapkan ialah analisis berganda, uji asumsi klasik serta uji jalur. Hasil analisis menjelaskan LDR secara parsial tidak memengaruhi return saham, CAR memengaruhi return saham, dan ROA memengaruhi return saham. Terkait hasil atas pengujian jalur didapatkan ROA memperlemah hubungan FDR terhadap return saham serta hasil yang terakhir yakni ROA memperkuat hubungan antara CAR pada return saham
PENGARUH E-SERVICE QUALITY, KESADARAN MEREK, KEPERCAYAAN, WORD OF MOUTH, DAN KEPUASAN TERHADAP LOYALITAS PELANGGAN: Studi Pada Pelanggan Tiktok Shop
No full textThis study aims to analyze e-service quality, brand awareness, trust, word of mouth, and satisfaction with customer loyalty at TikTok shops (study on TikTok shop customers). Data were collected through a survey with 151 respondents. The study used primary data obtained from the distribution of online questionnaires. The respondents are Indonesian people who have made purchases on the TikTok Shop application. Non-probability sampling was used for sampling. This research uses a structural equation modeling approach. In this study, it was found that there is a positive influence between E-service Quality and customer trust. The study also found that E-service Quality had a positive effect on customer satisfaction and a positive effect on Brand Awareness on customer trust. Other findings are that there is a positive influence on Brand Awareness on customer satisfaction, and the results also found a positive influence on customer satisfaction on customer loyalty. Meanwhile, Word of Mouth's effect on customer trust was not found, and there was no significant effect between customer trust and customer loyalty
MENGUATKAN KEPUTUSAN PILIHAN MELALUI STRATEGI VIRAL MARKETING DAN WORD OF MOUTH (WOM)
No full textIn approximately March 2020, Institute Asia become viral through social media, television media, and many more. Besides, the number of new students surprisingly increase compared to last year, even though in this year, many private campuses have a decreasing amount of new students. That’s why the researcher tries to figure out whether viral marketing, social media marketing, and WOM have an effect on the new student make a decision on choosing the campus. This research method is using multiple linear regression, with the number of sampling is 155 respondents. The sampling technique was used is simple random sampling by google form. The results in this research showed that viral marketing, WOM, have a positive and significant effect on new student make a decision on choosing the campus. Besides, social media marketing has no significant effect on a decision on choosing a campus
SELF LEADERSHIP DALAM MENINGKATKAN KINERJA MELALUI KESIAPAN UNTUK BERUBAH DI MASA NEW NORMAL
No full textDalam penanganan Covid 19, pemerintah mengambil langkah melalui Kemendikbud untuk belajar di rumah. Kemendikbud memberikan acuan belajar di rumah bagi tenaga pendidik dalam pelaksanaan pembelajaran selama pendemi. Tidak ada batasan yang spesifik pada materi yang diajarkan. Sehingga pembelajaran di rumah melalui daring dan perubahan proses kegiatan belajar mengajar memiliki efek samping bagi pendidik. Efek samping tersebut berupa dampak positif dan negatif. Tujian penelitian ini untuk menguji pengaruh self leadership terhadap kinerja tenaga pendidik dengan kesiapan berubah sebagai variabel moderasi di masa new normal. Penelitian ini dilakukan pada seluruh tenaga pendidik di Kota Madiun dengan menggunakan non probability sampling berupa accidental sampling. Dengan pendekatan rumus slovin sehingga jumlah sampel yang digunakan sebesar 369 tenaga pendidik. Metode pengolahan data untuk penelitian ini menggunakan persamaan permodelan SEM (Structural Equation Modeling) dengan teknik analis SEM-PLS (Partial Least Square). Hasil penelitian ini menjelaskan bahwa self leadership, kesiapan untuk berubah berpengaruh postif dan signifikan terhadap kinerja tenaga pendidik. Ada pengaruh positif dan signifikan antara self leadership terhadap kinerja tenaga pendidik dengan kesiapan untuk berubah sebagai variabel moderasi di masa new normal