UBM Journal (Universitas Bunda Mulia Jakarta)
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THE REVITALIZATION OF TRADITIONAL AGRICULTURAL CULTURE OF RURAL HOMESTAY TOURISM IN CHINA
Get PDFRural homestay tourism is indispensable part of rural tourism in China, which provide not only bed and breakfast, but also transportation, activities. During the integration of cultural heritage and tourism, the practitioners of rural homestays follow suit, which made the problems of similar activities and urbanization appear. With the qualitative research of literature review, some successful case studies of rural homestay tourism in different countries and areas were analyzed. Traditional agricultural culture was explored in the sustainable development in rural homestay tourism. As an agricultural country, traditional agricultural culture is part of China’s civilization. Traditional agricultural culture refers to the seasonal nature that the farmers follow to complete agricultural activities, which show the attitude and value of Chinese to nature and life. Owing to its own uniqueness, 24 solar terms, the representative of agricultural custom culture, were officially included in the Representative List of the Intangible Cultural Heritage of Humanity by UNESCO in 2016. Developing the authenticity of traditional agricultural culture with the help of information and communication technology (ICT), rural homestay tourism can also boost the revitalization of traditional agricultural culture and rural economy.
REPRESENTASI PEREMPUAN DALAM STAND UP COMEDY (Analisis Semiotika Pierce dalam Tayangan Annie Yang)
Get PDF"Stand Up Comedy" in parts or parts on Annie Yang's show is a short film produced which is then uploaded to the Youtube channel. Annie Mariani, known as the comedian Annie Yang of Chinese descent, established her career in Taiwan and came from Bali Comedy Club. A graduate of Stand Up Comedy Indonesia held by Kompas.TV. Her jokes or anecdotes tend to use English and Annie is nicknamed naughty girl or naughty woman.The use of feminism studies combined by the author with the qualitative method of Charles Sanderpierce's semiotic analysis means that a sign is something that for one woman represents something else in some way or capacity. And one form of sign is the word, while the object is something that is referred to by the sign, while the interpretant is a sign that exists in a person's mind about the object that a sign refers to. By observing and analyzing in the initial observation that the jokes thrown by Annie Yanng are more pouting, double standard meaning depending on the audience as communicators interpret the core message in the context and content of the message. It can be positive and negative depending on which side of the audience understands it so that it provokes laughter.
Public Technological Acceptance Of The Use on Artificial Intelligence as News Anchor in TV One Indonesia
No full textThe development in communication technology, marked by innovation in artificial intelligence (AI), is entering a new phase in its application in mass media. One can be seen in using this technology as a news anchor on TV One AI. Because this is something new in Indonesia, public acceptance of this innovation needs to be studied further. This research uses a qualitative approach with a constructivist paradigm and descriptive methods. Technique. This research took a purposive sample by conducting semi-structured interviews with TV One AI news program viewers.The research findings show that when viewed from the audience reception model proposed by Hall, the audience is in a position of dominant hegemony and negotiation. These two positions show that the AI TV One news presenter can be accepted by the Indonesian people while considering the opposing sides that may become threats in the future. It is hoped that the audience will be inquisitive about news programs using artificial intelligence in Indonesia, which will only partially eliminate the role of news anchors as journalists. Innovation is expected to be carried out gradually from one field to another as a form of introduction and use of artificial intelligence in the media realm in Indonesia
Membedah Mitos Budaya Massa dalam Pilpres 2024: Tinjauan Semiotika Roland Barthes
Get PDFThis research aims to dissect mass culture myths that have emerged in the context of the 2024 presidential election through a review of Roland Barthes' semiotics. The focus of this research is on the role of the media in forming and spreading myths, as well as their impact on public perception and voter decision making. The research results show that mass media, including television, radio, social media, and print media, have a crucial role in building narratives, images and symbols that contribute to the formation of mass cultural myths. Connotation analysis shows the existence of an ideological bias in these myths, which is influenced by political affiliation, economic interests, and social norms. This research also highlights the manipulation of symbols in strengthening mass cultural myths. Political actors use symbols such as flags, colors, and logos to evoke emotional responses and form associations with certain ideas or values. The impact of mass culture myths on voter decision making is very significant, because they can influence the way voters view political candidates and the policies they promote. In terms of denotation, this research emphasizes the importance of efforts from all contestants to encourage constituents to think critically, literately, and independently evaluate in making decisions based on accurate information in the democratic process. In terms of connotation, efforts to reduce the impact of filter bubble s in the 2024 presidential election, collaboration between social media users, social media companies and the government is predominantly neglected. In fact, the myth of election fraud must be confronted with constructive efforts of awareness, education, and appropriate action, so that the public can create a space for diverse political dialogue and promote better and deeper understanding
DETERMINANTS OF THE TIMELINESS OF PUBLISHING FINANCIAL REPORTS: NON-FINANCIAL COMPANIES IN INDONESIA
Get PDFBackground: The timeliness of publishing financial reports is very important for companies and users of financial information. Delays in publishing financial reports can impose sanctions on the company concerned, hinder economic decisions, and even create a bad reputation for the company among investors.Purpose: This research aims to examine the influence of company size, profitability, leverage, number of subsidiaries, board independence, board ownership, audit quality, and composite corporate governance index (CG-Index) on the timeliness of publishing financial reports.Research method: The data analysis method used in this research is panel regression analysis with a total of 439 company analysis units over 5 years.Research result: Panel regression test results show that the variables profitability and board independence have a significant negative effect on the timeliness of publishing financial reports. Audit quality and the CG-Index have a significant positive relationship with the timeliness of publishing financial reports.Originality/Novelty: The research uses the CG-Index to measure the effectiveness of corporate governance in reducing the potential for audit delays in developing countries
AN ANALYSIS OF FEMINISM ON BRITISH CULTURE IN POLITICS BASED ON FILM “THE IRON LADY” BY PHYLLIDA LLOYD
Get PDFGender is one of the things that is quite complex in society. Various activities and certain positions sometimes require a view of a particular gender, where this becomes a distance for progress in an aspect of social life. This paper analyze the feminism aspect on a British culture in a politics field which is represented by one of a longest-serving famous Prime Minister of Great Britain named Margaret Thatcher at the film “The Iron Lady” directed by Phyllida Lloyd which is releases on 2011. By her dedication, leadership, and uncompromising politics as a leader in British politics field, she also known as “The Iron Lady” from a Soviet journalist. This research is used a qualitative descriptive by using a words of the dialogue and analyzed by the theories. Some of the theories that is using in this paper are about feminism and women’s role in politics which is will be used to analyze the data. Furthermore, the analysis results that a feminism aspect in British culture, especially at the politics aspect is occur and Margaret Thatcher try to break out an ordinary feminism society side by being a Prime Minister and represent the new value of feminism in a modern era. The findings of this paper hope that give an idea about a new feminism value and also woman’s role in politics
Coping terbaik untuk mendapatkan work–family enrichment di masa pandemi Covid-19
Get PDFDuring work from home during the pandemic, employees could gather with family. Positive experiences with family can improve the quality of work experiences and vice versa (work-family enrichment). However, employees need good coping skills to deal with stressors and have a positive experience. This study aims to examine the relationship between problem-focused, emotion-focused, and avoidant coping with work-family enrichment (WFE) and to determine the most effective type of coping that can be applied to achieve WFE. The research subjects were 121 permanent employees selected by non-random accidental sampling. Data analysis was performed by multiple linear regression. The study found that problem-focused and avoidant coping were related to WFE, W-FE, and F-WE. However, emotion-focused coping only correlated with the direction of W-FE. These results mean that problem-focused and avoidant coping support the realization of work-family enrichment from both directions. In contrast, emotion-focused coping is negatively related to the W-FE direction. Employees are expected to be able to focus on solving problems or diverting themselves from problems to achieve work-family enrichment
PEMBELAJARAN PADA SAAT PANDEMI: PERAN METAKOGNISI DALAM HUBUNGAN STUDENT AUTONOMY DENGAN STUDENT ENGAGEMENT MAHASISWA TAHUN PERTAMA
Get PDFKegiatan pembelajaran online pada masa pandemi covid-19 tidaklah mudah. Selain menghadapi situasi pembelajaran yang baru, sebagian besar mahasiswa tahun pertama merasa tidak siap dengan pembelajaran online karena situasi lingkungan sekitar yang kurang kondusif untuk kegiatan belajar mengajar. Penelitian ini bertujuan untuk melihat bagaimana peran metakognisi dalam hubungan student autonomy dengan student engagement pada mahasiswa tahun pertama. Penelitian ini melibatkan 120 orang mahasiswa tahun pertama yang mengikuti pembelajaran online, yang terdiri dari 95 orang mahasiswi dan 25 orang mahasiswa dengan rentang usia 17 sampai 22 tahun. Pengumpulan data dilakukan dengan menggunakan Autonomous Learning Scale (ALS), Student Course Engagement Questionnaire (SCEQ) dan Metacognitive Awareness Inventory (MAI). Data dianalisis dengan menggunakan program Jeffreys’s Amazing Statistic Program (JASP) versi 0.16.2.0. Hasil penelitian menemukan bahwa terdapat efek mediasi metakognisi secara parsial terhadap hubungan student autonomy dengan student engagement yang signifikan
Aplikasi Game “Waddle” Dengan Menggunakan Teknologi Game Engine Godot
Get PDFPenelitian ini fokus pada pengembangan game "Waddle" menggunakan Godot Game Engine, sebuah permainan platformer 2D yang menggabungkan keindahan visual dengan elemen edukatif tentang pemanasan global. Dengan tujuan meningkatkan kesadaran lingkungan melalui media interaktif, penelitian ini menerapkan metode Game Development Life Cycle (GDLC) dari perencanaan hingga peluncuran. Godot Game Engine dipilih karena fleksibilitasnya dalam pengembangan game, memastikan setiap aspek game, dari desain karakter hingga mekanisme interaktifnya, berkembang secara optimal. Permainan "Waddle" berhasil lulus Uji Penerimaan Pengguna, menunjukkan fungsionalitas yang sesuai harapan. Kesimpulan penelitian menyoroti potensi signifikan game edukatif seperti "Waddle" dalam permainan pendidikan lingkungan, bukan hanya sebagai hiburan, melainkan sebagai alat pembelajaran yang menarik. Game ini memberikan platform interaktif untuk memahami isu pemanasan global dan mendorong pemain menjadi lebih sadar serta proaktif dalam pelestarian lingkungan. Dengan demikian, "Waddle" tidak hanya mengundang pemain untuk menikmati permainan, tetapi juga untuk menjadi agen perubahan yang peduli terhadap lingkungan
PENGARUH BAURAN PEMASARAN DAN CITRA MEREK TERHADAP KEPUTUSAN BERKUNJUNG DI RUMAH MAKAN AFAT BANGKA, KELAPA GADING, JAKARTA UTARA, DKI JAKARTA
Get PDFAfat Bangka Restaurant is one of the traditional eateries from the Bangka Belitung region on the island of Sumatra that has migrated from its original location to DKI Jakarta, specifically in the Kelapa Gading area of North Jakarta, to introduce the distinctive flavors of its region of origin, Bangka. Through research on the influence of the marketing mix and brand image on the decision to visit this restaurant, the researcher aims to determine whether the marketing mix strategy and brand image implemented by the restaurant have impacted consumer decisions to visit. This study employs a quantitative method. The sample taken for this research consists of 100 respondents, with data collected through a Google Form questionnaire and processed using SPSS software. The testing methods applied include validity and reliability tests, classical assumption tests, multiple linear regression analysis, hypothesis testing, and determination coefficient analysis. The results obtained from this research indicate that the T-test shows the marketing mix variable has a partial effect on the decision to visit, while the brand image variable does not. The F-test reveals that both variables have a simultaneous effect, and the multiple linear regression test indicates that 57% of the decision to visit is influenced by these variables. The remaining 43% is influenced by other variables outside of this study. It can be concluded that the marketing mix and brand image variables collectively affect the decision to visit