Gyandhara International Academic Publication (GIAP): Journals
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    EDUCATIONAL TOURISM AS A TOOL TO INCREASE THE COMPETITIVENESS OF EDUCATION IN EGYPT: A CRITICAL STUDY

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    Purpose of study: Educational tourism is one of the best ways to help students and adults to gain a good perspective around the world. In Egypt, there are some challenges facing international students to study in Egypt as well as the absence of academic or formal studies to assess the role of educational tourism in Egypt so far. This research aims to evaluate educational tourism in Egypt. Methodology: through a critical study of the researcher based on work experience and responsibility for international students, as well as in light of international experiences of educational tourism. Main findings:  Among the important results highlighted by the study are that the Ministry of Higher Education in Egypt has a new vision for educational tourism through which it seeks to attract more international students to study in Egypt and the medical sector has acquired a large proportion of international students. Limitations: There is no current specific information gained by higher education experts or responsibility, so the researcher depends on his own review of available limited published information and his own work responsibility. Originality of study and implications: The study provides some recommendations, including increasing the proportion of joint academic programs with international universities, and granting incentives and benefits to tourism companies that provide educational tourism services and facilities

    MORE THAN FRIENDS: THE IMPACT OF SOCIAL MEDIA ON WORD OF MOUTH, BRAND LOYALTY AND PURCHASE INTENTIONS FOR INTERNATIONAL HOTELS

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    Purpose of the study: Increases in global travel have led to the internationalization of the hospitality industry. Though a number of applications of social media have been examined in the hospitality industry, few of them integrate key dimensions of fan pages into a measurement model in the same time, including interactivity (INT), engagement (ENG), trust (TRT), friendship (FRP), word-of-mouth (WOM) and purchase intention (PI). Methodology: Based on 408 valid fans from Facebook fan pages of 24 International hotels in Taiwan, the empirical results show that ENG, FRP, TRT, and WOM all act as partial mediators in their impact on post-purchase behaviors. Based on Taiwanese International hotels, this study attempts to explore why these owners want more than just a friend. Main findings: The empirical results show that ENG, FRP, TRT, and WOM all act as partial mediators in their impact on post-purchase behaviors. The study demonstrates the mechanisms behind utilizing social media to build solid long term potentially profitable relationships with hotel clientele. Originality/value: We propose and empirically investigate an integrated theoretical framework to more fully capture and describe the consumer’s behavior in the brand community. Our model of the social media process is informed by an “S-O-R” view from consumer behavior, where INT and ENG help create the situation which acts as a stimulus for FRP and TRT which in turn influence BL, WOM, and further PIs. Here, we see the pull force (website INT) as an influence on the brand-consumer relationship (i.e., FRP) through a push force (fan’s ENG). Together and along with the brand content they combine to create the consumer stimulus

    EFFICACY OF REJUVENATION OF LAKES IN BENGALURU, INDIA

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    Purpose of the study: The main objective of the present work is to assess the efficacy of the restoration endeavour in Bengaluru lakes, Karnataka, India. Rapid urbanisation coupled with industrialisation in urban areas has greatly stressed the available water resources qualitatively and quantitatively. This has also resulted in the generation of enormous sewage and wastewater after independence. Method:  Environmental monitoring of 40 restored lakes was carried out to identify the key issues and assessing water quality (physical, chemical and biological). Weighted arithmetic water quality index (WQI) and Pearson’s correlation coefficient (r) was determined using data of physicochemical parameters of lakes. Principal Component Analysis (PCA) performed using PAST3 software to identify the factors responsible for variations in water quality. Main Findings: The monitored forty lakes distributed across the three major watersheds namely Koramangala and Challaghatta valley, Vrishabhavathi valley and Hebbal valley were grouped under three different WQI status like good water quality (10%); poor water quality (37%) and very poor water quality (53%). Majority of these restored lakes has become polluted which indicates improper decontamination and poor maintenance of restored lakes. Application of this study: This study provides vital information for policymakers to understand the gaps which helps in the course correction while implementing further rejuvenation of lakes. Novelty/Originality of this study: The efficacy of rejuvenation was assessed through integrated cost-effective scientific approaches for the lake monitoring.  Monitoring during the pre and post rejuvenation period has aided in assessing the efficacy of rejuvenation, which is done for the first time in India

    READABILITY OF THE SECOND GRADE ARABIC LANGUAGE BOOKS IN THE UNITED ARAB EMIRATES

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    Purpose of the study: This study aims to measure the readability of Second Grade Arabic Language books in the United Arab Emirates (UAE). Methodology: This paper discusses a quantitative survey conducted, based on previous studies which include Momni and Momni (2011), Nasser and Ibrahimi (2013) and Lami and Zoaeni (2014), to examine readability problems in Arabic language books used in UAE schools. The researchers developed a Cloze Test and performed the test on a randomly selected sample of 387 Second Grade students. Both descriptive and inferential statistics (T-Test, ANOVA) were analysed using SPSS version 22 and to examine the readability of Second Grade Arabic Language books. Main Findings: The result indicates that the students’ average score in all the readability levels to the total score of the Cloze Test is at an unsatisfactory level. There are significant differences in the level of the poetic and prose texts’ readability among the genders and different academic averages. Applications of this study: This study provides evidence that the long-term goal of the Abu Dhabi Educational Council (ADEC) has yet to be achieved. The outcomes suggest that there is a need to improve students' readability of Arabic Language books in the UAE, starting from the Second Grade. Novelty/Originality of this study: Readability of Arabic Language Book was widely explained by other researchers, but there is no study conducted on Second Grade students in UAE

    COVID-19 IMPACT ON E-COMMERCE USAGE: AN EMPIRICAL EVIDENCE FROM MALAYSIAN HEALTHCARE INDUSTRY

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    Purpose of the study: The purpose of the study is to investigate the COVID-19 impact on e-commerce usage in the Malaysian healthcare industry through the Technological, Organizational, and Environmental (TOE) model. Methodology: This is a quantitative online survey-based research. The questionnaires are distributed among 100 samples from a healthcare provider, namely doctors, hospital management, medical assistant nurses, and medical supplier, particularly in Peninsular Malaysia. The sample comprised 45% male and 55% female. The data were analyzed by using SPSS 25 and PLS-SEM 3.0 to examine the relationship between variables and to test the hypotheses. Main Findings: The finding reveals that organization readiness, e-commerce knowledge, and supply chain integration have a significant positive impact. In contrast, IT infrastructure and external pressure have an insignificant effect on e-commerce usage. Applications of the Study: The benefits obtained from this study can be used to empower e-commerce usage in the healthcare industry of Malaysia. Also, it will enhance the quality of services hence advancing the healthcare services and operations. Novelty/Originality of the Study: The combined effect of the TOE and DOI theory on e-commerce usage for the healthcare industry to contribute to the literature

    CONTRIBUTION OF KARTINI’S THOUGHT ON WOMEN EDUCATION

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    Purpose of the study: The purpose of this paper is to describe Raden Ajeng Kartini’s ideas regarding women’s education, and to analyze the relevance of Raden Ajeng Kartini’s ideas regarding women's education with the development of Islamic education. Methodology: This is library-based research which used a historical and biographical approach by retelling and revealing the history and important events in the life of Kartini. In analyzing the collected data, this paper used content analysis which was described Kartini’s ideas on the women's education that have been manifested and has clear theoretical relevance. Result: Kartini’s idea on education was a critical reaction towards every issue she has faced based on the educational experiences she has received hence emerging as the practical concepts of women’s education. Kartini’s struggle was not merely through ideas but also involved institutional establishment. She was brave enough to take a step forward to established school for women even though it against the Islamic culture. Applications: This research can be used for universities, teaches, and students. Novelty/Originality: The impact on further development was that Kartini’s fight becoming a stimulant for the development of education, specifically in Islamic education which underwent rapid development through the establishment of women’s schools (pesantren) and the advancement of Islamic concepts with the growth of various religious organizations after Kartini

    ASSESSING THE FACTORS CAUSING PROJECT COMPLETION DELAYS IN THE CONSTRUCTION SECTOR OF OMAN USING SEM-PLS

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    Purpose: The objectives of the study were to investigate the causes of the delays to analyze the factors causing the construction delay in Oman and to investigate the effects of such delays. Design/methodology/approach: To carry out this study 210 samples were collected through a well-defined questionnaire from the construction stakeholders viz. the consultants, contractors, and the clients who were selected on a random sampling basis. Smart PLS for Structural Equation Modeling (SEM) technique was used to analyze the data to obtain the formative measurement models, the structured model, and the goodness of fit. Findings: The results of the study reveal that the client-related factors, equipment-related factors, and material related factors have a significant impact on the completion delay in construction projects. The findings of the study also revealed that the Client related factors were – Delay in providing services, Delayed decision-making process, Allocation of insufficient time. Equipment related factors were – Existing low productive equipment, Unskillful Equipment operator, Breakdown of equipment and Outdated equipment; Material related factors were – Delay in supply of raw materials, Non-availability of materials, Change of materials during construction, Non-availability of accessories and Damaged materials. Research limitations/Implications: The present study covers the stakeholders of the construction projects from selected regions only. The future studies can be extended to other projects and other regions as well. Social implications: The study suggested that the clients’ cooperation especially in providing the contractors with the necessary equipment, facilities, and sufficient time will avoid such delays of the construction projects in Oman. Originality/Value: Only very few have examined the completion delay of the construction projects in Oman using SEM-PLS and it is a first-hand study of its kind and the results will be useful to the stakeholders

    THE EXISTENCE OF ARABIC LANGUAGE IN INDONESIAN SOURCE TEXT AND ENGLISH TARGET TEXT

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    Purpose: To study the existence of the Arabic language in the Indonesian language mostly limited to terms used in Islam religion. Methodology: This article discusses the existence of Arabic literature in the Indonesian source text, a novel with the life in a pesantren as the setting, where the author of the source text needs to translate the Arabic expressions used in the story into Indonesian. Then from the Indonesian source text, the novel is translated into English. The method used in this research is the descriptive comparative method. The leading theory used for this research is the strategies of Translation by Vinay and Darbelnet (1995), what Arabic linguistic units involved in the Indonesian source text, and what strategy of conversion used by the author and the translator become the objectives of this research. Principal Findings: The results show that the Arabic linguistic units found are ranging from a word into a clause or sentence, and the strategies of Translation used in the target text do not always deal with one single procedure; sometimes, it involves a combination of some procedures. Applications of this study: The translation work may lead to similar as well as a contrastive linguistic phenomenon. People can learn more about languages involving in a translation, particularly when the structures of the source and target language are compared linguistically. Novelty/Originality of this study: This study covers the gap left in the previous research carried out by the same team entitled “Translation Equivalences of Islamic Terms in the Novel (The Land of Five Towers ‘Negeri Lima Menara’). This previous research used the same data source, Arabic expressions, in the novel. It focused more on the Arabic feelings relating to Islamic terms, such as names of five obligational prayers, names of optional prayers, activities in shalat, or praying. The rest of the Arabic phrases which are not used in this previous research are left unstudied

    THE SIGNIFICANCE OF THE IMAGES OF LIGHT, DARKNESS AND THE MOTH IN TENNESSEE WILLIAMS' A STREETCAR NAMED DESIRE

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    Objectives of the study: This study aims to present a critical analysis of the significance of the images of light and darkness in association with the image of the moth in Tennessee Williams' most famous play: A Streetcar Named Desire. It also showcases the tremendous contribution of these images to the vigour and depth of many aspects of the play. Methodology: The article presents a close analysis of textual evidence from the play, following a comparative approach in the study of these images, and is constructed around discussions of their contribution to the thematic and structural aspects of the play. Juxtaposing these images as part of the binary oppositions in the play reveals its richness and depth. Main Findings: The images of light, darkness, and the moth serve a variety of purposes. They are strongly related to the thematic structure of and characterization in the play. They are also important for demonstrating the poetic touch characteristic of the play. The combination of the images illuminates Blanche's dilemma as a broken Southern belle, her frustration, inevitable deterioration, and eventual downfall. Application of the study: This article contributes to the body of the critical study of Williams' drama, in particular, and the study of literature, in general. Given the variety of imagery in the literary canon in all genres, this study can be useful to students and researchers alike in their analyses and appreciation of the significance of imagery in literature. The novelty of this study: This study opens up new venues for the discussion of the play. It also illuminates some aspects of the character of Blanche DuBois which cannot otherwise be illuminated and, at the same time, gives a deep insight into the play as a whole

    NEWSPAPER FRAMING OF THE ACTIVITIES OF THE ECONOMIC AND FINANCIAL CRIMES COMMISSION UNDER PRESIDENT MUHAMMADUBUHARI’S ADMINISTRATION

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    Objectives of the Study: The purpose of this study was to examine newspaper framing of the activities of the EFCC under President Buhari, using four purposively selected newspapers. In doing this, the researchers focused on the prevalence of frames, most prominent frames, and interpretations they gave to the activities of EFCC. Methodology: Content analysis and critical discourse analysis were adopted as the research methods. By means of the constructed week sampling technique, 288 editions of the selected newspapers years were studied. Results: It was found that six (6) frames constituted 75% frame prevalence rate, while two (2) frames constituted 15% non-prevalence rate. The corruption-combating/criminalisation frame was the most prominent. Interpretation of the reports revealed that some newspapers presented EFCC as victimisers, while some appraised its activities at mitigating graft in Nigeria. Application/implications: The implication of these results is that journalists need to improve in their framing anti-corruption efforts as part of their social responsibility to the Nigerian society. Originality/ Novelty: This study has contributed to our understanding of the role of the media in promoting good governance and accountability in a developing country like Nigeria

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    Gyandhara International Academic Publication (GIAP): Journals
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