Berugak Jurnal Universitas Islam Negeri (UIN) Mataram
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Generation-Z and travelling interest in Tebing Tinggi
Get PDFPurpose — The aim of this research is to examine the interest of Generation-Z in travel by exploring the factors that influence their choice of tourism destination and reasons for traveling.Method — To collect data for this research, a qualitative method was employed whereby an open-ended online questionnaire was distributed to 71 individuals belonging to the Z generation in Tebing Tinggi City. We utilized thematic analysis as the technique to examine and analyze the data collected.Result — We found that Generation-Z has a psychological need for vacations to alleviate the stress caused by their numerous responsibilities. When traveling, they typically choose the closest and most renowned tourist destination in their area, without spending excessive amounts of money. Popular activities for them include searching for picturesque locations, experiencing local cuisine, and camping. To travel affordably and efficiently, Generation-Z often opts for private vehicles such as motorcycles or cars, which enable them to visit multiple places.Contribution — This study contributes to the body of knowledge on Generation-Z travel behavior and has implications for the tourism industry in terms of catering to this demographic\u27s unique preferences and needs
The impact of job security on entrepreneurial activities: The case of Sultanate of Oman
Get PDFPurpose — The main goal of this study is to determine the relationship between job security and entrepreneurial activities.Method — This study used the quantitative method and secondary data in this investigation. The questionnaire was collected from 96 entrepreneurs for the sample size, where the collected data is from the Global Entrepreneurship Monitor (GEM) project database in Oman. The Smart-PLS technique’s simple regression method was employed to analyze data.Result — The empirical result found that there is a significant link between job security and entrepreneurial activity. In addition, job security makes the entrepreneur develop long-term strategic plans. In general, the government orientations in Oman 2040 vision support entrepreneurship and support openness, while Oman 2040 vision wants to reduce the contribution of oil revenues and raise the contribution of non-oil revenues.Contribution — This research contributes to the existing literature by improving the understanding of the significance of job security in improving entrepreneurial activity practices for entrepreneurs\u27 projects. Furthermore, the finding provides empirical evidence of the ability of job security to be a valuable instrument for sustainable entrepreneurial activity
Board of directors and firm performance in mining companies: Mediating analysis of intellectual capital and sustainability reporting
Get PDFPurpose — This study aims to analyze the direct and indirect effects of board of directors on firm performance.Method — This study focuses on a population of mining sector companies that went public on the Indonesia Stock Exchange between 2019 and 2021. We analyzed a sample of 30 such companies. Our independent variable is the role of the board of directors, while the dependent variable is the performance of the company. We further examined intellectual capital and sustainability reporting as mediating variables. For our analysis, we employed the Partial Least Squares method using the SmartPLS version 3 software.Result — This study elucidates that while independent board directors do not directly influence a firm\u27s performance, they significantly impact its intellectual capital, comprising knowledge, experience, intellectual property, and employee capabilities. This intellectual capital directly influences the firm\u27s performance, suggesting an indirect route by which independent directors contribute to the firm\u27s success. Moreover, independent directors also directly affect the firm\u27s sustainability reporting, encompassing the disclosure of its economic, environmental, and social impacts. Like intellectual capital, sustainability reporting also impacts the firm\u27s performance, providing another indirect pathway for independent directors to affect performance. Thus, intellectual capital and sustainability reporting serve as mediators between independent directors and firm performance, underscoring the crucial, albeit indirect, role these directors play in propelling a firm\u27s success.Contribution — This research provides a valuable contribution to the academic community. First, this study integrates previous research into one research model. Second, this study examines sustainability reports as a mediating variable that is rarely studied
Impact of electronic Word-of-Mouth, product quality, and brand image on purchasing decisions in the skincare industry
Get PDFPurpose — This paper aims to investigate how electronic Word of Mouth (e-WOM), product quality, and brand image influence consumer purchasing decisions in the skincare industry.Method — This study utilizes a quantitative research method involving 100 consumers of cosrx skincare products as respondents. The researchers adopted non-probability sampling techniques, specifically purposive sampling, to select participants for the study. Primary data was collected through questionnaires distributed on Twitter, where respondents provided direct responses using a Likert scale. To analyze the data and assess the positive and significant effects, the researchers employed Partial Least Squares Structural Equation Modeling (PLS-SEM) version 4.0.Result — The findings of the study indicate that both e-WOM and product quality have a positive and statistically significant influence on consumer purchasing decisions. Additionally, the research highlights the mediating role played by brand image, which serves as a connecting factor between e-WOM, product quality, and the ultimate purchasing decisions of consumers. This suggests that a favorable brand image enhances the impact of positive e-WOM and product quality on consumers\u27 willingness to make a purchase.Contribution — This research adds to the existing body of knowledge by specifically focusing on the skincare industry and providing empirical evidence for the interplay between e-WOM, product quality, brand image, and their influence on consumer purchasing decisions, while also uncovering the mediating role of brand image
Assessing the impact of digital marketing optimization on the self-sustainability of agrotourism in Sumbergedang Village
Get PDFPurpose — This research delves into the evaluation of the impact of digital marketing optimization on the self-sustainability of agrotourism in Sumbergedang Village. The study aims to determine how the strategic utilization of digital marketing tools and techniques contributes to the overall sustainability of the agrotourism sector in this village.Method — To achieve this objective, a comprehensive analysis was conducted, considering various aspects such as online promotional efforts, social media engagement, and technology adoption among agrotourism businesses. Data was collected through surveys, interviews, and observation of agrotourism activities in the village.Result — Preliminary findings indicate a positive correlation between the implementation of effective digital marketing strategies and the sustainability of agrotourism ventures in Sumbergedang Village. Businesses that actively engaged in digital marketing activities experienced increased visibility, improved customer engagement, and a higher likelihood of repeat visits by tourists. These factors, in turn, have contributed to the self-sustainability of the agrotourism sector by generating steady income streams and supporting local livelihoods.Contribution — This impact analysis sheds light on the crucial role of digital marketing in fostering self-sustaining agrotourism in Sumbergedang Village. It underscores the importance of leveraging digital tools to enhance the visibility and appeal of agrotourism offerings, ultimately benefiting the local economy and promoting the long-term viability of this sector
Investigating factors affecting tabarru’ funds of Sharia life insurance in Indonesia
Get PDFPurpose — This research seeks to investigate the impact of claims, reinsurance, and operational expenses on the allocation of tabarru\u27 funds within the context of Sharia-compliant life insurance in Indonesia.Method — This study employed a quantitative methodology, utilizing panel data regression analysis techniques. The dataset utilized in this investigation was acquired through a purposive sampling method, consisting of secondary data sources. The dataset employed by the researchers encompassed financial reports from Sharia-compliant life insurance companies spanning the period from 2018 to 2022. The sample for this scholarly endeavor comprised 14 Sharia life insurance firms duly registered with the Financial Services Authority (OJK).Result — The results of this investigation demonstrate that claims, Islamic reinsurance, and operational expenditures exert a noteworthy impact on the proportion of tabarru\u27 funds.Contribution — The study delves into the factors impacting the proportion of tabarru’ funds in Sharia-compliant life insurance companies, which remains a relatively limited area of investigation, particularly across different countries
Examining the impact of agile leadership on work commitment: Mediating role of organizational culture
Get PDFPurpose — This research aims to investigate the influence of agile leadership in Islamic schools on work commitment, using organizational culture as a mediator.Method — This research employed quantitative causality methods. The study\u27s population comprised all 31 teachers from Azhari Islamic School Rasuna, all of whom were included as samples. The data analysis utilized Structural Equation Model-Partial Least Square (SEM-PLS).Result — The research findings demonstrate a positive influence of agile leadership on organizational culture. However, agile leadership does not significantly affect teacher work commitment, and organizational culture does not mediate the influence of agile leadership on teacher work commitment.Contribution — This research contributes to the existing literature by addressing a gap in previous research, which had not examined the influence of agile leadership on work commitment
THE EFFECT OF ARTICULATE STORYLINE-BASED INTERACTIVE LEARNING MEDIA ON THE CHEMISTRY CLASS XI STUDENTS LEARNING OUTCOMES
No full textThe aim of this research is to determine whether there is an influence of articulate storyline-based interactive learning media on students\u27 cognitive learning outcomes and affective learning outcomes in class XI chemistry learning. This research uses a quasi-experimental quantitative approach and a non-equivalent control group research design. The population of this study was all class XI IPA. The technique used for sampling was saturated sampling, class XI IPA I with a total of 36 students as the control class and class XI IPA II with a total of 41 students as the experimental class. Data collection uses multiple choice questions for cognitive learning outcomes and questionnaires for affective learning outcomes. Hypothesis testing uses the non-parametric Mann-Whitney test for univariate tests and Kruskal Wallis for multivariate tests. Based on the results of the hypothesis test, the following conclusions were obtained: 1) There is an influence of articulate storyline-based interactive learning media on students\u27 cognitive learning outcomes in Class XI chemistry learning on a univariate basis, with a value of Sig. 0.002<0.05. 2) There is an influence of articulate storyline-based interactive learning media on students\u27 affective learning outcomes in Class XI chemistry learning univariately, with a value of Sig. 0.000<0.05. 3) There is an influence of articulate storyline-based interactive learning media on students\u27 cognitive learning outcomes and affective learning outcomes in Class XI chemistry learning in a multivariate manner, with a value of Sig. 0.000<0.05
METODE DAKWAH JAMAAH TABLIGH Di MASJID RAYA AT-TAQWA MATARAM
Get PDFThis article explores the preaching movement of the Tablighi Jamaat at the At-Taqwa Mosque, Mataram. The focus of the discussion will be directed to issues regarding the da\u27wah strategy used to invite people to return to God\u27s teachings. In general, da\u27wah or preaching is rooted in the word da\u27a, which means to call and invite. In terms, da\u27wah means an invitation addressed to humans by Allah and His Messenger, to believe in the true religion, namely Islam. In studying the movement of the Jamaah Tabligh, this article uses the theory of da\u27wah methodology to see the da\u27wah used. There are several questions that will be answered in this article, namely, what is the preaching movement of the Tablighi Jamaat?, what strategies are used and how do they implement them in society? The data in this article is the result of field research using a qualitative approach. Meanwhile, the data in this article comes from observations, interviews, and documentation. The results of this study indicate that there are three strategies used by tablighi congregations in preaching in the community, namely deliberation, socializing and mingling with the community, and speaking softly when interacting with the community. Based on these findings, the author argues that the presence of tablighi congregations in the city of Mataram cannot be denied and will continue to grow. Because of that, the da\u27wah model they developed was very simple and easily accepted by the people, especially in the city of Matara
The Influence of Halal Tourism on Indonesia’s Economic Growth
Get PDFPurpose: This study aims to determine the effect of Halal Tourism on economic growth in Indonesia, calculated by the indicators of the number of foreign tourists, the number of foreign guests staying at star hotels, the number of domestic guests staying at star hotels.
Method: The research method used is Multiple Linear Regression analysis. The independent variables in this study consist of the number of foreign tourist visits, the number of foreign guests staying, the number of domestic guests staying, and the dependent variable, namely economic growth in Indonesia from 2010-2021. Testing is done through classical testing and hypothesis testing.
Results: The results showed that in a stimulant manner the number of foreign tourist visits had a positive and insignificant effect on economic growth, the variable effect of the number of foreign guests staying at star hotels had a positive and insignificant effect on economic growth, and the variable the number of domestic guests staying at star hotels had a positive effect and significant to economic growth in Indonesia.
Contribution: This research contributes to building sharia tourism by paying more attention to attractions, accessibility, accommodation and policies that are clear and in accordance with sharia principles. Halal tourism will make a greater contribution to the Indonesian economy