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BEYOND SPEECH ACTS: THE SIGNIFICANCE OF SILENCE IN THE SHINTO MARRIAGE RITUAL
Get PDFRituals and ceremonies in the Western tradition, give priority to the spoken word and various kinds of declarations. But in the Asian tradition, there is also an appreciation for the unspoken. In this article, the researcher will examine the non-verbal communication which takes place in the Shinto marriage ritual. The marriage is accomplished without “words,” “announcements,” or “declarations.” The consummation of the marriage takes place when the couple quietly drinks the sacred liquid, three times in three different cups, for a total of nine times. It is only then the marriage is accomplished. By investigating such a ritual in the Japanese culture or Eastern culture, the paper also suggests limits to Western speech act theory as developed by John Searle
RELATIVE VALUATION OF STOCKS: EVIDENCE FROM THE LISTED CEMENT MANUFACTURING COMPANIES OF BANGLADESH
Get PDFThe paper aims to apply the relative valuation technique to the listed cement manufacturing companies of Bangladesh and address whether they are mispriced (overvalued/undervalued) or not. It considers the financial information of seven listed cement manufacturing companies of Bangladesh. All the financial data used in this study has been collected from the annual reports published in their websites for the financial year 2020-2021. On the contrary, closing prices of their stocks for the same year has been collected from the website of the Chittagong Stock Exchange (CSE), one of the two major stock exchanges of Bangladesh. The study reveals that in terms of the selected multiples (PS, PE and PB) all the sample companies are undervalued. But when comparison is made in terms of the relative value and the market value, six companies except one were found undervalued. This implies that despite their strong financial and operating performance, the stocks of the listed cement manufacturing companies are not correctly priced. 
Comparative Analysis of Factor-Based and Composite-Based Structural Equation Models: Factors Affecting Word-of-Mouth of Tourists in Khung Bang Kachao
Get PDFStructural Equation Models (SEMs) are commonly categorized into two main types: factor-based SEM and composite-based SEM. Each type is suitable for analyzing different forms of hypothetical constructs. Factor-based SEM is well-suited for analyzing factors, while composite-based SEM is tailored for analyzing composites. However, the majority of past research has favored composite-based SEM, particularly Partial Least Squares (PLS), for analyzing factors. Such practices can introduce biases into the analysis.
This article provides an illustrative example from the tourism and hotel management domain by analyzing hypothetical constructs in two scenarios: one where the constructs are treated as factors and another where they are treated as composites. The study includes six constructs: service quality, atmosphere, perceived value, satisfaction, revisit intentions, and word-of-mouth. In the first scenario, the research objective is theory testing, while in the second scenario, the research aims to assess the model’s predictive capabilities when applied to datasets beyond those used for the analysis.
The constructs of service quality, atmosphere, and perceived value are assumed to influence satisfaction, while satisfaction and service quality are hypothesized to impact revisit intentions. Perceived value, satisfaction, and revisit intentions are further assumed to trigger word-of-mouth
Investigation through the Lens of Guardians of Factors Impacting Student Satisfaction and Behavioral Intention to be Educated by Cartoon Animation in China
Get PDFThis research aims to investigate the factors impacting student satisfaction and behavioral intention to be educated by cartoon animation in Sichuan, China. The quantitative survey was completed by students’ guardians, constructed with information quality, service quality, perceived usefulness, negative economic impacts, negative sociocultural impacts, satisfaction, and behavioral intentions. The target population involves 500 guardians whose children are between grades 1 to 4 and have been educated with cartoon animation in a primary school. The sampling techniques involve judgmental and convenience sampling. Before the data collection, Item Objective Congruence (IOC) Index and the pilot test (n=50) with Cronbach’s Alpha were used. Data were analyzed through confirmatory factor analysis (CFA) and structural equation modeling (SEM). The hypotheses testing was measured with a p-value<0.05. The results were that five out of six hypotheses were supported. Information quality significantly influences perceived usefulness. Perceived usefulness, negative economic impact, and negative sociocultural impacts significantly influence satisfaction. Satisfaction significantly influences behavioral intentions. On the other hand, service quality has no significant influence on perceived usefulness. The findings provide a better understanding for animation developers, educators, and students’ guardians to improve this animated cartoon content and monitor their children’s behavioral intentions for their learning purpose
A Study on Factors Impacting Satisfaction and Continuance Intention of E-Learning Among Undergraduates in Chengdu, China
Get PDFThis study examines the key factors impacting e-learning satisfaction and continuance intention among undergraduates with a major in dance performance in three private universities in Chengdu, China. The conceptual framework demonstrates the interrelationships among confirmation, system quality, service quality, perceived usefulness, satisfaction, information quality, satisfaction, and continuance intention. The researcher used a quantitative survey strategy to distribute questionnaires to a sample of 500 undergraduate students selected from three target universities. Three sampling techniques were employed in this survey, utilizing judgmental, quota and convenience sampling to collect data. The collected data was analyzed using validated factor analysis (CFA) and structural equation modeling (SEM), with model goodness-of-fit, correlation validity, and reliability tests conducted for each component. All exogenous variables were found to significantly impact the endogenous variable of interest, with perceived usefulness exhibiting the strongest on satisfaction. Additionally, satisfaction demonstrated a highly significant influence on continuance intention. In conclusion, system developers and educational institutions should actively collaborate to enhance the quality of learning resources. Besides instructing with self-made teaching materials, the online education system should leverage the advantages of the internet and network technology to develop e-learning resources effectively
Developing a Leadership Model for Enhancing Leadership Characteristics of Thai Salesian Students
No full textLeadership involves inspiring, influencing, and directing people to work together to achieve goals and objectives. Student leaders need to enhance their leadership characteristics to help them be better and thrive in the future. Relatively, students are trained to develop their holistic growth with the mission and uniqueness of the Salesian Society Foundation of Thailand. Therefore, this study aimed in developing a model to enhance Thai Salesian students' characteristics. The study was conducted in all five schools under the Salesian Society Foundation of Thailand with a sample size of 351 students. The research applied qualitative and quantitative methods designed with qualitative data from the literature resources to create questionnaires and experts' qualitative interview data to triangle data in developing a mode with activities enhancing characteristics. The findings resulted in seven leadership characteristics of Thai Salesian students: commitment, communication, inspiration, morality, teamwork, service mind, and vision. Based on the questionnaire to find the needs for improvement priority index, the study disclosed that among Thai Salesian students, leadership characteristics that needed priority improvement were ranked as follows: (1) teamwork, (2) commitment, (3) inspiration, (4) vision, (5) service mind, (6) communication, and (7) morality. As a result, the four leadership characteristics that need to be developed are teamwork, commitment, inspiration, and vision.
The Effect of Work-Family Conflict on Turnover Intention for White-Collar Workers: Examining the Mediating Role of Job Stress and Burnout
Get PDFWhite-collar workers are a large workforce group that has an impact on organizational performance, as they possess knowledge, skills, and educational backgrounds that are valuable resources for their organizations. The aim of this study is to examine the interplay between work-family conflict and turnover intentions, along with the mediating effects of job stress and burnout within that association. The study collected empirical data from 400 white-collar workers in private organizations in Thailand. The result supported the hypothesized model, where direct effect and indirect effect were tested. The findings of the structural equation modeling (SEM) analysis revealed an association between work-family conflict and turnover intentions, job stress, and burnout, respectively. What’s more, the results indicate that job stress and burnout were associated with turnover intentions. According to the mediation analysis results, job stress appeared to partially mediate the relationship between work-family conflict and turnover intentions. Correspondingly, burnout was found to partially mediate the relationship between work-family conflict and turnover intentions. The findings have theoretical implications which indicate that this framework also supports the majority of white-collar workers in most industries, not only in specific professions. This approach can be beneficial for retaining talented employees within an organization. 
Factors Impacting Customer Loyalty of Online Shopping: A Case Study of China’s E-commerce Platforms
Get PDFPurpose: This study investigates the factors impacting satisfaction, commitment, and customer loyalty of online shopping. The research establishes a theoretical framework based on the service quality model (SERVQUAL), e-service quality model (E-S-QUAL), e-tail quality model (eTailQ), theory of reasoned action (TRA), and customer loyalty model. Research design, data, and methodology: A total of 516 responses were collected from online questionnaires using step-by-step sampling, including purposive sampling, stratified random sampling, and convenience sampling. The respondents were customers who had online shopping experience on China’s top three e-commerce platforms and who shop online at least 1 to 2 times per week. The Structural Equation Model (SEM) and Confirmatory Factor Analysis (CFA) were used to analyze the data to verify the model’s goodness of fit and hypotheses. Results: The results showed that reliability, responsiveness, and privacy significantly and positively impacted satisfaction; however, web design did not significantly impact satisfaction. Satisfaction and perceived value had a significant impact on both commitment and customer loyalty, but commitment did not have a significant impact on customer loyalty. Conclusion: To improve customer satisfaction, commitment, and loyalty, it is necessary to focus on reliability, responsiveness, and privacy in e-services. Additionally, improving perceived value is essential for commitment and customer loyalty
Factors Influencing Behavior Intentions of Junior Students to Use Chinese Animation and Comics Platforms in Chengdu, China
Get PDFPurpose: This study aims to examine the behavioral intentions of junior students to use Chinese animation and comics platforms in Chengdu, China. The research model consists of perceived ease of use, perceived usefulness, attitude, trust, satisfaction, performance, and behavioral intention. Research design, data, and methodology: This quantitative research was distributed by questionnaire to 500 junior students in three representative universities. The sampling techniques are purposive, stratified random, and convenience sampling. The content validity was carried out by the index of item-objective congruence (IOC) and to examine a pilot test (n=30) by Cronbach alpha coefficient reliability test. Furthermore, confirmatory factor analysis (CFA) and structural equation modeling (SEM) was conducted to produce results. Results: All nine hypotheses are supported by research hypotheses and testing results. Perceived ease of use significantly impacts perceived usefulness and attitude. Perceived usefulness significantly impacts attitude and behavioral intention. Behavioral intention is impacted by attitude and satisfaction. Additionally, satisfaction is significantly related to trust and performance. Finally, trust also has a significant impact on perceived ease of use. Conclusions: The findings can be used as a reference for future research. In addition, application developers can effectively promote the deep integration of art and technology to enhance the artistic appeal of animation
Examining Taxpayers’ Behavior in Phnom Penh to Use Cambodia Road Tax Mobile Payment Application
Get PDFPurpose: Cambodia Road Tax Mobile Payment Application (CRTMPA) was newly introduced in 2021, and the system requires a large adoption among its citizen. Hence, this study investigates the behavioral intention and use behavior of taxpayers in Phnom Penh to use CRTMPA. The conceptual framework is constructed with perceived usefulness, ease of use, trust, social influence, facilitating condition, behavioral intention, and use behavior. Research design, data, and methodology: 500 taxpayers in Phnom Penh who have experienced using road tax mobile payment applications were investigated. The sample techniques are judgmental and convenience sampling. The Item Objective Congruence (IOC) Index and the pilot test (n=50) conducted the content validity and internal consistency. Confirmatory Factor Analysis (CFA) and Structural Equation Modeling (SEM) were applied to analyze the data and test hypotheses. Results: All hypotheses are supported in this study. Perceived usefulness, perceived ease of use, social influence, and facilitating conditions significantly impact behavioral intention. Perceived ease of use also significantly impacts perceived usefulness. In addition, trust and behavioral intention significantly impact the use behavior of CRTMPA among Cambodian taxpayers. Conclusions: This study contributes to the General Department of Taxation, tax branch directors, ICT policymakers, and related businesses to improve the adoption rate of CRTMPA