Management Dynamics in the Knowledge Economy (E-Journal)
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Social Networking Sites: Guidelines For Creating New Business Opportunities Through Facebook, Twitter And LinkedIn
Get PDFoai:ojs.www.managementdynamics.ro:article/1The world is swiftly evolving. We now face the challenge of adapting the business sector to the increasingly dynamic transformation brought about by Web 2.0 technologies and social networks in particular. The extensive use of social networking sites (SNSs) such as Facebook, Twitter and LinkedIn has spawned questions regarding the possibility of using such new platforms in order to generate more business revenue.While it is demonstrated that social networking can be profitable for companies and their brands in terms of exposure, brand awareness and actual sales, it can also prove detrimental if not managed correctly. At the same time, SNSs can affect every aspects of the business environment, like product development, marketing communication or the process of recruiting. This article explores the characteristics of social media and their impact on business and proposes several guidelines for companies that decide to employ SNSs in their activity
Perceived Factors and Value of Online Master Degrees in Romania
Get PDFIn the last #ve years, online master degrees were introduced in the educational offer by major higher education institutions from Romania. Although there were few pure online master degrees, the demand for such degrees has been continuously growing. More recently, a legislative measure discouraged the existence of a pure online learning degree, despite the success these degrees enjoyed and the positive opinion of employers. In this context, the present study aims to measure the perceived value and satisfaction of online master degrees among graduates of this type of degrees, the factors that influenced their choice to enroll in an online master program, and the perceived opinion of employers towards online master degrees. Findings reveal an overall increased satisfaction and perceived learning among graduates. We also found that the demographic characteristics and the grades students received during the years of study and at the graduation exam (dissertation) are strong predictors of perceived value and satisfaction with online master degrees
Knowledge Strategies in Using Social Networks
Get PDFKnowledge strategy selection is a multiple criteria decision-making (MCDM) problem, and requires adequate methods to solve it appropriately. Knowledge strategies are also intrinsically linked to individuals and their ability to comprehend the world and leverage their intellectual assets to respond e!ectively to a fast changing environment. the essential features of social networking sites include but are not limited to: blogging, grouping, networking and instant messaging. Since the social networks facilitate communication and interaction among users, there is a continuous need of researches to examine what are the motives that a!ect the acceptance of usage of the social networks. This study aims at examining the role of the knowledge strategies that individuals employ in using social networks with respect to the overall objective of increasing the knowledge level. For this purpose we have used the Analytic Hierarchy Process (AHP) mathematical model since it allows us a structuring of the overall objective on the main components. For the present research we considered a structure composed of three levels: L1 – the purpose of networking, L2 – strategies used to achieve that purpose, and L3 – activities needed for strategies implementation. At the upper level (L1), the main objective of a person in using social networks is to increase its knowledge level. To obtain the aforementioned objective we considered for the second level (L2) the following strategies: S1 – to learn from other persons; S2 – to make new friends; S3 – to increase the personal experience and visibility. the implementation of these strategies is realized through the following activities considered at the third hierarchy level (L3): A1– joining general social networks (e.g. Facebook, Google+, MySpace, Hi5 etc.); A2– joining professional social networks (e.g. LinkedIn etc.); A3– creating a personal blog (e.g. Blogster, Wordpress etc.); A4– joining online communities of practice. the study focused on students, as they hold very important percentage of the total users of social networks. A total of 700 questionnaires were distributed to 18-25 years old students and the rate of response was 42%. Based on the theory of eigenvalues, the AHP mathematical model provides the priority vectors for both the strategies and the activities levels, thus, underlining the main knowledge strategies employed in using social networks
Strategic Public Relations and University Entrepreneurship in Present European Context
Get PDFMostly theoretical and following a descriptive - normative logic, with a specific focus on the models of higher education institutions and practices, the present paper addresses the subject of entrepreneurship within higher education area, in relation with current European policy context regarding higher education and university entrepreneurship. It proposes a strategic public relations framework as an integrating effective approach for actual opportunities and challenges that universities deal with presently. Various theoretical approaches and concrete actions emerged, from the complex perspectives of triple helix (organic relationships and interactions between universities, industry and government) to particular aims regarding the development of knowledge-based economy or to the European Union knowledge triangle initiatives (education-research-innovation). The role of universities is expected to be broader and its actions should be characterized by both responsibility and pragmatism within the context of sustainable decision making. However, mostly in practice, there are limitations and criticism regarding a convergent model of entrepreneurial university, even more in relation with issues related to ethics of teaching and research and especially for universities with social and humanistic profiles. In this context, a viable solution could come from the area of public relations, undertaken in their most advanced form: as strategic approach linking decision making processes, stakeholders’ needs and interests and assuming long term responsibility. The main aim and originality component of this paper is to propose and support such an approach presented both verbally and trough graphical modelling
M-commerce – Facts and Forecasts. A Comparative Analysis within a Triad Framework: India, Romania, and the United States
Get PDFThe present article aims to advance a comparative analysis among three countries - India, Romania and the United States - placing mobile devices, internet infrastructure and m-commerce at the core of the investigation. The scope of the study simultaneously covers the landscape and dynamics of m-commerce and of related objective indicators, bringing to the fore figures, facts and forecasts corroborated from the latest reports, statistics and articles. In this respect, it adds up to the extant literature by systematizing report outputs in a unitary comparative framework and by generating inputs for further research endeavours on the subjected factors associated with m-commerce evolution
The Role of Emotional Intelligence in Labour Market Orientation and Career Development
Get PDFOur study is part of an ample research project on the students of a University of the Central West part of Romania. For this particular paper, our aim was to underline the correlation between the level of school training and a series of skills of the young people who took part in the study (such as labour market orientation, interaction with the managers of the employer company and with the company owner, in order to find an advantageous job, to undergo advanced training and to develop their career), meaning the connection between the global intelligence (useful for the school training) and the emotional intelligence. We took into consideration the research in the specialised literature and our previous studies as well as an analysis based on a sociological survey. The survey was conducted on a sample of 518 students, most of them in their second year of Master Degree studies. The questionnaire that contained 38 questions was conceived by the authors, the data was processed with an SPSS software and the results obtained are presented in tables and explained throughout the paper. The conclusions consist of the authors’ considerations regarding the existent connection (in the presented case) between the general, global intelligence of the subjects, manifested through their school results and their emotional intelligence, as well as a portrait of the representative person for the studied community
The Development of the Future European Knowledge Workers. An Academic Perspective
Get PDFThe research purpose was to determine whether the economics and business administration higher education institutions from the European Union members states are facilitating the development of the future knowledge workers or not. In order to achieve this goal, we employed an exploratory research and we combined a qualitative approach with a quantitative one. We focused on the common courses that are taught in the best European Union higher education institutions, according to the QS World University Rankings. We applied a content analysis to 267 syllabuses that belonged to 21 economics and business administration faculties. Then we employed a logistic regression in order to determine if the teaching methods, used during the bachelor studies, can predict the development of the future knowledge workers. The results have showed that the economics and business administration higher education institutions from the European Union member states tend to respond positively to companies’ necessity by developing almost 50% of the “ideal” knowledge worker profile. These findings have implications on both educational and managerial level. At the educational level, it reflects the vulnerable area of the educational process namely, skills development. It seems to be forgotten that education is more than just sharing explicit knowledge; it is about developing the current and the future citizens, building characters and stimulating the need for lifelong learning. At the managerial level, it brings forefront the deficiencies of the future human resources and it indicates the need for adapting the organizational culture and practices. What had been overlooked by the educational system may be complemented by an open organizational culture, an inspirational leadership and an effective coaching process.
Ignorance Management
Get PDFThis paper identifies an alternative perspective on Knowledge Management (KM) in multinational organisations by definition of the concept of Ignorance Management.Furthermore, this paper discusses the dificulties employees face in understanding and comprehending what they need to know to do their jobs, and what implications this can have within global technology intensive environments. The focus is given in particular on multinational organisations where innovation and new knowledge is essential to both shortterm opportunistic value capture and long-term business sustainability. Hence, this paper discusses why managing ignorance is essential for maintaining a strategic knowledge sharing culture within multinational organisations. Furthermore, it develops a novel theory on the nature of knowledge and ignorance while making the distinction between knowns and unknowns as well as between consciousness and ignorance. The theoretical findings have been applied to technology intensive and innovative environments. A case study is explored within the paper, based on findings from one of the largest military contractors in the world, which employs over 100,000 people across the globe. The paper adopts an interpretative philosophy, using the primary strategy of qualitative research. In addition, due to the complexity of the topic, a mixed methods approach has been used for the data collection process. Moreover, participatory action research is undertaken to study individuals’ actions in a particular context and improve organisational strategies and KM practices. The study shows that managing ignorance and adaptiveness in multinational organisations is becoming increasingly important. Thus, the critical question is not just managing what is known but also trying to find ways to manage the unknown. This viewpoint of acknowledging ignorance, if successfully incorporated within a company’s KM strategy, will not only facilitate and enhance knowledge storage and transmission processes but will also undoubtedly play a vital role when referring to a company’s eficiency, productivity and overall performance
The Effects of Economic Sanctions on the Informal Economy
Get PDFCountries often use economic sanctions to coerce other countries to change certain policies of which they do not approve. However, if sanctioned countries smuggle goods over the border, use informal financial intermediaries, and develop black markets to trade sanctioned goods, sanctions end up having a smaller impact, sanctioned countries have little incentive to modify their policies, and sanctions are more likely to fail. This paper is the first study to test empirically whether sanctions affect informality. I compile data from different studies about the size of the informal market for 147 countries over 46 years. I use these data to analyze the relationship between the size of the informal market adjusted by the size of the population and economic sanctions. I also estimate at the impact of economic sanctions on other activities associated with informal activities. I find that informal markets increase when a country is being sanctioned and the effects are larger when the economic sanction has strong international support. I also find that the type of sanction, trade or financial, is not an important determinant of the informal market size and that sanctions also lead to increases in robbery rates and corruption