Management Dynamics in the Knowledge Economy (E-Journal)
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The Triple Helix of the Organizational Knowledge
Full text linkThe purpose of this paper is to present the inner triple helix dynamics of the organizationalknowledge. This is a new perspective of the classical view of tacit knowledge– explicit knowledge dyad of the organizational knowledge promoted by Nonaka and hisco-workers. The new perspective is based on the metaphor that organizational knowledge isa "eld rather than a stock, or stocks and flows. It is a complex metaphor using the thermodynamicsprinciples. The organizational knowledge is composed of three different "elds: cognitiveknowledge, emotional knowledge and spiritual knowledge. These "elds are nonuniform,nonhomogeneous and they interact in a dynamic way. Cognitive "eld contains knowledgeabout what is, emotional "eld contains knowledge about how we feel, and the spiritual "eldcontains knowledge about people’s aspirations and life values. This new perspective opens anew opportunity in understanding the challenges for the 21st century management
The Impact of Country-of-Origin, Ethnocentrism and Animosity on Product Evaluation: Evidence from Romania
Full text linkPurpose: The aim of the research is to identify whether product country image influences consumption patterns and purchase decisions of Romanian consumers, as well as to identify stereotypes regarding foreign products. Furthermore, the study aims to provide clear evidence regarding Romanian consumers’ ethnocentric tendencies and the countries towards which they exhibit animosity feelings. Research Methodology/Approach: Quantitative data collection method applied on Romanian consumers, with a sample consisting of 150 respondents, living in Bucharest, answering a tested self-administered questionnaire based on the CETSCALE. Findings: The results of the research show that country of origin impacts product evaluation, with a significantly high difference between domestic products (Romania) and those from three foreign countries (Russia, Hungary and South Korea). The results suggest that the level of consumer ethnocentrism is low among Romanians, but they do exhibit certain animosity tendencies towards Russia and Hungary with substantive demographic differences identified. Originality/value: The research is the first of its kind conducted among Romanians, adding knowledge to the country-of-origin topic, as well as regarding consumer ethnocentrism and animosity issues. Practical implications: This research is of interest to those looking to export to Romania. It provides clear insight regarding the Romanian consumers’ perceptions regarding foreign products, their ethnocentric tendencies and the potential animosity feelings that they are exhibiting. Furthermore, it offers an useful tool for market segmentation. Keywords: international business, consumer behaviour, country-of-origin, ethnocentrism, animosity
How the Textile Companies in South-East Europe Create Value
Full text linkAbstract: One thing is in common for all the textile companies in the Republic of Macedonia: they engage a good part of the working population across the country and realize significant foreign exchange inflows from their export activities. However, there is a general opinion that the textile companies rarely practice strategic planning. Their function is basically reactive to changes in the environment. The share of the textile industry in the creation of gross value added in the national economy is low.This paper is devoted to the analysis of the current competition and offers ways to create sustainable competitive advantage for companies in the textile industry. The textile company's competitive advantage is a common denominator of all the activities it performs. Therefore, the competitive advantage comes from those individual activities such as designing, manufacturing, marketing, distribution and sale of products or services. Each of these activities has contributed to the formation of the relative cost-position and the basis for differentiating products; and at the same time each activity adds value to the final product.The basic tool for the examination of all the companies’ activities and their mutual interaction and influence in creating the companies’ competitive advantage is the value chain. Its analysis is the research subject in this paper. The research results and findings suggest that textile companies should concentrate more on those activities which significantly contribute to strengthening its competitive advantage based on differentiation. The result would be higher added value, and the latter is the basis for higher profitability. Keywords: textile companies, competitive advantage, value chain, differentiatio
About Liberal Professions in Romania: Dysfunctions and Disturbances.
Full text linkThis paper presents the main aspects of the liberal professions in Romania from the legislative point of view. It is a comparative analysis based on European and Romanian legislation. Although there are 23 years of political, economical, social and cultural transition in Romania, this analysis demonstrates that there are many dysfunctions and disturbances in the legislation of liberal professions in Romania. There are some illustrative examples, especially from the public notaries profession. Keywords: legislation, liberal professions, regulated professions, public notarie
Consumer Behaviour Research: Jacquard Weaving in the Social Sciences
Full text linkIn the context of globalization, neither the study of consumption, nor the study of consumer buying behaviour, can be explained as the mere interaction between a limited number of personal and impersonal (or external factors), but as an utterly complex and undoubtedly progressive process. Moreover, what today is often referred to as consumer behaviour research, represents the result of interweaving various and prolonged efforts coming from a wide spanning array of heterogeneous disciplines. Analysing consumers and their purchase decisions/ consumption patterns/ post-consumption attitudes etc. only from an economic or psychological perspective will lead to an over-constrained problem, for which the solution will be at the same time academically unsound, and practically infeasible. Sallying forth on the wings of this realisation, the present essay sheds some light on the significance of consumer behaviour research from a historical and multidisciplinary perspective, arguing against the isolation of the field within the narrow confines of a single discipline. The main objectives underpinning this work are the following: (1) to provide a straightforward conceptualization for consumer behaviour as a research domain; (2) to provide an extensive review of the main paradigms in the study of consumer behaviour; (3) to underline the importance of multidisciplinary approaches for a correct understanding of consumer behaviour. Even though this research represents a theoretical inquiry of previous literature, exhaustiveness is not one of its goals. Moreover, whilst they present evidence coming from previous works, the authors do not shy away from stating their own beliefs and ideas, thus imbuing the present work with an unmistakable subjective perspective. Keywords: consumer behaviour research, the positivist-traditionalist paradigm, the interpretative paradigm
The Intellectuals`s State in the Context of the Romanian Society`s Europeanization
Full text linkThe aim of this study is to analyze the intellectual’s state in the Romanian society which is going through a complex, difficult and prolonged process of Europeanization. Romania’s adhesion to the European Union in 2007 should have been prepared by a vast intellectual movement. Its role would have been crucial in triggering the evaluation measures of the Europeanization phenomenon of a post-communist society that was facing major issues, such as the transition from the communist regime to democracy, the political instability, the privatization and its consequences and the economic underdevelopment. The current research acknowledges that one of the foremost factors of the Europeanization process is the intellectuals, a social category mainly focused on European and universal values. Another topic that I am targeting to bring into debate is the relationship between the Romanian intellectuals and the EU’s political power that is complementary to the domestic one. The country’s adhesion to the EU determined a series of relations between all social categories and the political power of the institutions from Brussels. In this context, the role played by the Romanian intellectuals in the Europeanization of the Romanian society and in promoting the interest of national citizens is shaped
Facebook Self-(re)presentation and the Employers’ Practice of Using it as a Recruitment Tool
Full text linkThe online social networks allow individuals to continuously create and model their self-presentations and representations. Facebook stands for a relevant example as people are given the uncensored opportunity to unfold their online selves according to their interests, preferences, goals and expectations. The current research aims at investigating the way students (re)present themselves on Facebook social networks and their readiness to consider the implications of Facebook usage as a recruitment tool by the current employers. As more and more people use figurative photos to present themselves on Facebook, it becomes important to understand whether the users are aware of the consequences derived from uninspired choices when it comes to future employment. Neither the virtual, nor the physical self can ever truly be liberated from the other and the association between them may become an advantage and a disadvantage at the same time. The investigation is concentrated on the person’s perception, taking into consideration the reasons for profile pictures and album photos selection, for the generated content and its effects on the online identity. The analysis relies on a sociological survey based on self-administered questionnaires – 89 undergraduate students from the National University of Political Studies and Public Administration in Bucharest participated to the research we conducted during two weeks in April 2013. The data analysis validates the main hypothesis is that students’ self-presentation through their Facebook profiles follows the offline personal data and is not influenced by potential employers’ assessments
An Evolution in Research Practice for Investigating International Business Relationships
Full text linkThe purpose of this paper is to discuss the development and rationale of research methodology for a specific topic of research. The topic in question is an investigation into international business relationships, a complex subject and one that is very topical in the growing world of international business. It is intended to examine the logical development of research practice in our study and to show the changing thought processes and justifications we have made over a period of time. It is hoped that this discussion paper will be helpful to academics and students alike, as so often research methodology is only discussed in terms of the final method/techniques chosen with an emphasis on the technical aspects of the methods rather than relating them to the subject to be researched