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An Examination of the Success of US Venture Capital Funded Companies in the Russian Market.
No full textThe US venture capital market is perceived to be one of the most successful in the world. Every year the US improves innovation through new creative start-ups which have been emerging for decades. The Russian venture capital market, on the other hand, has experienced difficulties in development for many reasons. Both markets are different from each other, but at the same time they share certain similarities, such as the role of government in the markets. The Russian market lacks development and innovation, letting foreign business fill the gap in the market. The study will show whether the US companies were able to enter the Russian market and offer their products or services, substituting the Russian innovative companies. The study will discuss the venture capital (VC) in general, which will include a consideration of the history of VC, types of investment rounds, business angels and crowdfunding. Then, the US and the Russian VC markets will be analysed in order to determine how they work. Further in the study, a case study will be conducted: eight companies, which began their activity as start-ups and became successful, will be identified. The companies’ annual reports will be used to calculate certain financial ratios to assess their financial and general success in the market. Two years will be compared: the year before and after the funding round. This will lead to a survey of the Russian people to determine how they perceive the chosen companies. All that will help see whether the US companies were able to fill the gap in the Russian market
An Exploratory Study on the Effect of Corporate Social Responsibility on Consumer Trust: A Case Study on Selected Banks in Lagos Nigeria.
No full textSales Growth’ Strategies in a Modern and Competitive Environment: A Case Study of Irish Beverage SME in Doing Business in China
No full text“There is nothing so useless as doing efficiently that which should not be done at all” (Peter Drucker). China had been demonstrating huge growth potential in the beverage sector, which had influenced many Irish beverage SME’s to do business there. However, due to the highly competitive market, several challenges were faced. Therefore, the objective of this dissertation was to analyse the efficacy of sales growth strategies utilized by Irish beverage SME’s, and Chinese distributors’ critical success factors that can assist growth in sales in China. In particular, key elements such as influences to growth, strategies related to how choose Chinese markets, growth in sales, and working with Chinese distributors were encountered in this study. This study involved a sample of twelve participants through semi-structured interviews, with nine used for a deep analyse on the finding. It had resulted that partnering with a Chinese distributor was the main growth strategy chosen by Irish SME’s, as well as the tiered market strategy approach. These are two of the most common strategies, and are seen as easiest to implement due to the lack of deep market knowledge, being highly dependent on Chinese distributor. Although motivation and growth expectative can contribute to sales growth, it was shown that they do not have value if not linked. Critical success factors from distributors that can help Irish beverage SME’s on their sales growth consisted not only product relationship tied, but in close relationships, commitment, high profit margins, product innovation, and taste. This had resulted in noticeably different findings from what the literature proposes, and draws a slightly different picture of more efficient sales growth strategies that Irish beverage SME’s could adapt to in order succeed
A Semiotic Content Analysis of Advertisement: Contribution Towards a Holistic Communication Approach to Global Consumers.
No full textEffective communication via advertising is central to the success of a business by encoding brand intended message and values that relevant target stakeholders of a brand can easily decipher and relate. This study showed that there might be a plausible solution to the disagreement between message intended encoded and message decoded in a communication approach via image advertisement. This communication problem and its possible solution were explored from a semiotic school of thought. The objective to explore signs and symbols as a signification system in image advertising was researched with a qualitative case study methodological approach in the context of Zara ad campaigns. A deconstruction of the ad campaign and a thematic analysis of insightful Eye-catcher as a lead icon, positioning of icons and size, choice of colours and image quality and contrast are four key elements that make up a new signification system for communicating via image advertisement if all four key elements are aligned to support each other by a semiotic comprehensiveness. First, eye-catcher as a lead icon commences the journey of meaning formation process by an icon being spotted first to evoke personal attributions and attached with other icons spotted from the image observed. Second, the positioning of the lead icon in a region within the image frame catalyses the ability of the icon to be spotted first, particularly the middle region. Third, the choice of colours of a universal ascription that suits the intended message to be encoded requires great intentionality. Fourth, Image quality and contrast of the overall image needs to be clear, well blended, and bright or dull enough such that it is void of blurriness. The four elements form an emergent signification system for communicating with a holistic approach, extracted from a semiotic perspective of constructing an image for advertising
An Analytical Study on Recruitment and Selection Practice Followed in Indian Private Limited Firms.
No full textThe subject matter of this thesis is an analytical study on recruitment and selection practices followed in Indian Private Limited firms. The focus of this study is to outline the significant aspect of having well-established recruitment process in Indian Private Limited Firms. The secondary data collected of this research suggests that the Indian Private Limited Firms (IPLFs) recruit and select employees through social contacts. Furthermore, studies have shown that trust, cost reduction and control are the key factors influencing the recruitment and selection method in the IPLFs. Hence, as per the secondary data the IPLFs prefer recruiting and selecting employees from social contacts. There is binary objective of this research; First, to understand the perception of the top management on the subject of recruiting through social contact. Second, to examine whether has it been beneficial for the IPLFs to recruit through social contacts. The theories used in this study are the recruitment and selection theory, Motivational theory and McGregor theory X and Y (1960s). This study is based on deductive approach of research onion, the data collection method used is qualitative design using semi structured interview as primary data gathering instrument. To collect the primary data, the researcher has focused on the pharmaceutical distribution sector of Mumbai city. The primary data of this research provides ambiguous opinion thereafter the five themes of this research emerged which answers the research objective (Five themes-awareness of recruitment and selection process by the directors, recruitment Practice followed in IPLFs, trust, age profiles and control/ delegation). Lastly, this study contributes to the growth of recruitment and selection practices in IPLFs as this research is written from the point of view of the directors of the IPLFs
An Exploratory Research of Information Technology Features and Business Practices as Enablers for the Supply Chain Management.
No full textThe challenge to understand the real demand, that comes from the market, and establish consistent process flow is changing the way business operates. New technologies, such as VMI (Vendor Managed Inventory), RFID (Radio Frequency Identification), POS (Point of Sales), Cloud Computing as well as different business practices like, CPFR (Collaborative Planning Forecasting Replenishment) are emerging as strategic manoeuvre to improve and create a more robust Supply Chain and ultimately increase competitiveness. This research was conducted based on a Qualitative, Exploratory, and Inductive approach. All data originated by, either through the semi-structured interviews for the primary data collection, or through an evaluation of the literature for the secondary data collection, were analysed, by the application of the Grounded Theory, and used to allow an expansion of the knowledge that already exist. The main findings of this study showed strong evidence that technologies and collaborative practices are being adopting by organization, which are also, using different ways to overcome the lack of similarity of systems within the chain. Additionally, Supply Chain specialists, participants of this research, have described the relevance of all these IT features and initiatives for their routine. This study provides valuable and the most up to date information, that can be used as a “temperature check”, about what is happening in the global market for the Supply Chain Management process in different industry sectors
Study on the Relationship between Emotional Intelligence and Job Performance in Procurement Professionals.
No full textIn this study, it was shown a profile with the key emotional intelligence (EI) skills that relate to job performance in procurement professionals with the purpose of contributing to the improvement of job performance, the development of future procurement professionals and more accurate recruitment processes. The main skills identified were communication, empathy, negotiation, social skills, and interpersonal skills. The main factors that influence job performance identified in the research were: relationship with suppliers, work overload and stress, work environment, profession, communication, recruitment process, financial issues and mood. The research also revealed a relationship between emotional intelligence and job performance in procurement professionals, demonstrated by the extent of the impact of identifying emotions, using emotions, understanding emotions and managing emotions in job performance, adding to the findings of earlier studies. The role of emotional intelligence in the procurement sector was defined as fundamental to perform daily activities successfully and as one of the fundamental aptitudes procurement professionals need. It was also established that emotional intelligence skills are an asset for procurement professionals, describing it as the second most important tool for performance after technical skills and highlighting the importance of trainning professionals in EI skills. The sample consisted of 6 procurement professionals from a construction company in Chile and the collection of data was done through in-depth interviews conducted by video-call using a hybrid type access to sources. The methodology approach to the research was done through an interpretive paradigm and a qualitative and inductive approach with the nature of an explanatory study and a cross-sectional time horizon
An Exploratory Study on Gender and Leadership Style Perception of the Entrepreneur in the Mexican Venture Capital Industry.
No full textIn this study, the leadership style of the Mexican entrepreneur was explored and understood from an investor´s perspective. Considering the lack of leadership research focusing on gender in the context, the research philosophy was interpretivist and in order to bring knowledge into the context, an exploratory study was made from an inductive approach. Qualitative data was collected through interviews in order to respond the research question. The findings provided substantial insights that could be helpful for future research in the industry. In a male dominated industry such as entrepreneurship, it was shown that leadership style is shaped by social constructions and its characteristics related to efficiency and success have traits that are proper to a transformational style of leadership. Gender stereotype and prejudice against women were topics that were covered in order to provide insights to reduce the gender gap in entrepreneurship. The dissertation also examined the difference between female and male entrepreneurs and to which extent they were of advantage or disadvantage for the industry. Therefore, it was concluded that traits for both male and female entrepreneurs could be of advantage and some others of disadvantage
The impact of a digital transformation strategy: A case study of the AccorHotels group.
No full textIn the past two decades, the development of the internet and new digital technologies led to new means of consumption, new ways to capture and create value and to new channels of communication. These changes were a source of opportunities and threats for existing companies, leading them to ask themselves if digital transformation was a necessity if they wanted to remain competitive in a more digitalised industry. The Hotel industry was particularly impacted by these transformations, with the rise of new digital competitors, either driving their profits down or deviating business from them. The present research aimed to analyse if the implementation of a digital transformation strategy was a necessity for a company of the hotel industry to remain competitive. To answer this question, the research process revolved around several objectives: Identify the motivations, whether they are threats or opportunities that led the company to undertake a digital transformation strategy, outline the new ways to capture value that resulted from it, assess the impact of this strategy, and finally determine if digital transformation allowed the company to remain competitive. The research process took the shape of a qualitative analysis of a single global company, operating at the highest level of the hotel industry, Accor. Interviews were conducted with executives of the company and documents regarding the company’s digital transformation were gathered. Several things emerged from the analysis of the collected data. The first one being that the digital transformation process goes far beyond technology, but also encapsulates a deep change in the company’s organisation, how it operates and how it thinks its products. Additionally, this strategy led to a diversification of the group’s operations in sectors complementary to the hotel industry, through digital. It was also a mean to acquire new skills and competencies that would allow the company to take advantage of the use of data towards its revenue maximisation. It also emerged that digital transformation became a way to broaden the company’s partnerships and, most importantly, it allowed Accor to amend the threats that arose in its industry and to take advantage of digital opportunities; leading us to conclude that the digital transformation process was a necessity if Accor wanted to remain efficiently competitive in its native industry
The Role of Films in promoting Islamophobia: Content Analysis
No full textSaid (1979) explains that the media over time has been populated with negative stereotypes that seek to create a link between Islam and acts of terrorism as well as all forms of violence (p.347). Given this, the film industry, which is regarded as a media tool, has been criticised for its role in enforcing negative stereotypes which result in anti-Islamic sentiments. For this reason, this research work seeks to analyse seven films that cut across different groups, to understand the prevailing stereotypes, how they are used as well as the non-verbal cues used in the films to pass across a message. Quantitative content analysis was employed to carry out the research, and the films were examined based on context, stereotypes, mis-en-scene and the Riz test proposed by Ahmed Riz. In an attempt to avoid a myopic and bias conclusion, the films selected were based on the link to Islam and Muslims rather than the theme of terrorism. The findings of this research conclude that while there is the prevalence of these negative stereotypes in the films examined, the concept in which they are used gives a clear understanding on the motive of the director which very quite often are used to raise awareness and educate viewers