Traektoria Nauki
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Effect of Marketing Strategies on Consumer Buying Behaviour: A Case Study of Nigeria Bottling Company
Get PDFThis study examines the effect of marketing strategies on consumer buying behaviour. The study's main objective is to investigate the impact of marketing strategies on consumer buying behaviour. This study uses a survey method. A stratified random sampling technique collects information from eighty respondents selected from the study population. The data was presented and analysed using Statistical Package for Social Science (SPSS). It was concluded that a relationship exists between product strategy and consumer purchase decisions. Among the significant recommendations was that the management in question should improve their product by improving its quality so that their customers can develop long-lasting loyalty to their organisation. The marketing strategy to be used will work out well
The Role of the Police in Providing Legal Protection for Victims of Electronic-Based Trafficking
Get PDFThis research is intended to explore two main aspects of protecting victims of electronic-based trafficking in the jurisdiction of the Malang District Police. First, this research aims to implement Article 42 of Law No 12 of 2022 on Victim Protection. Second, this research focuses on the strategies used by the police in protecting victims of electronic-based trafficking. The research method used is a sociological juridical approach, which involves collecting primary data through in-depth interviews with PPA unit officers and victim witnesses and secondary data from desk research. This approach aims to examine the implementation of relevant legal regulations, specifically related to online prostitution and pimping. The results showed that from 2020 to 2023, there were three cases of human trafficking offences in the Malang Police area. The case study at Batu Police Station illustrates the modus operandi of pimps in utilising the MiChat application to offer victims to customers. In implementing the law, there are challenges in law enforcement related to electronic-based prostitution, especially in applying Article 42 of Law No 12 of 2022 and Article 27 § 1 of the ITE Law, which are multi-interpretive. This research concludes that the role of the police is vital in providing legal protection for victims of electronic-based trafficking, but further efforts are needed to clarify and strengthen law enforcement related to this issue
Управління публічною власністю – функція державних органів
Get PDFBased on many years of experience in the field of property management, analysis of statistics and special studies, study of domestic and foreign literature, and practical requests, the article considers the essence of public property management, which allows for ensuring structural restructuring of the economy in line with the requirements of the European Union and NATO. The object of the study is social relations in the field of public property management in the context of Ukraine's integration into the European Union. The subject of the study is the management of public property in the context of martial law. The study is based on the complexity principle based on comparative analysis and structural, functional, and systemic approaches. The development of a system of effective public property management allows for a more dynamic integration of Ukrainian producers into the market of goods and services of the European Union by accelerating the structural restructuring of management, giving this process a dynamic orientation and the possibility of an optimal combination of tactical and strategic goals. Public property objects, such as the property base of the state's economic activity, can be widely involved in economic turnover in national programmes, such as support for small businesses, etc. The task of a systematic approach to public property management involves, when considering the methods and mechanisms for implementing state policy in the field of public property management, highlighting as one of the key points the need to determine the optimal organisational mechanisms of management and regulatory and legal regulation that comply with the regulations of the European Union and, in the defence industry, NATO standards.На основі багаторічного досвіду діяльності в галузі управління власністю, аналізу даних статистики та спеціальних досліджень, вивчення вітчизняної та зарубіжної літератури, запитів практики, розглянуто сутність управляння публічною власністю, що дозволяє забезпечити структурну перебудову економіки з урахуванням вимог Європейського Союзу та НАТО. Об’єктом дослідження виступають суспільні відносини у сфері управління публічною власністю в умовах інтеграції України в Європейський Союз. Предметом дослідження є управління публічною власністю в умовах воєнного стану. Дослідження ґрунтується на принципі комплексності, що базується на використанні порівняльного аналізу, структурного, функціонального та системного підходу. Розвиток системи ефективного управління публічною власністю дозволяє забезпечити більш динамічну інтеграцію українських товаровиробників у ринок товарів та послуг Європейського Союзу за рахунок прискорення структурної перебудови управління, надання цьому процесу динамічної спрямованості, можливості оптимального поєднання забезпечення тактичних та стратегічних цілей. Об’єкти публічної власності як майнова база економічної діяльності держави можуть широко залучатися до господарського обороту, до загальнодержавних програм, таких як, наприклад, підтримка малого підприємництва тощо. Завдання системного підходу до питання управління публічною власністю передбачає під час розгляду методів і механізмів реалізації державної політики у сфері управління державним майном виділити як один із ключових моментів необхідність визначення оптимальних організаційних механізмів управління та нормативно-правового регулювання, яке відповідає нормативним документам Європейського Союзу, а в галузі оборонної промисловості стандартам НАТО
Groundwater Management Using IoT, Technology, Machine Learning, And Civil Engineering Approach
Get PDFGroundwater is vital to industry, agriculture, and drinking water production. A growing amount of groundwater needs to be managed effectively because of the effects of climate change and growing demand. Conventional methods frequently prove inadequate for managing groundwater and tackling these issues. This study investigates how to use machine learning, Internet of Things (IoT) technologies, and civil engineering to create a more reliable and effective groundwater management strategy and Infrastructure in our environments. Real-time monitoring capabilities offered by IoT technology allow for ongoing data collection on groundwater levels, quality, and usage. Machine learning algorithms can use this data to forecast future patterns and anomalies, providing an initiative-taking groundwater management tool. Civil engineering solutions like artificial recharge and sophisticated irrigation systems are crucial for sustainable usage and replenishment. This paper thoroughly analyzes current developments in various domains and suggests a synergistic framework to improve groundwater management by fusing machine learning, IoT, and civil engineering. According to our research, integrating these technologies can maximize groundwater resource utilization, raise aquifer sustainability, and increase the accuracy of groundwater monitoring and forecasting. The suggested framework offers a comprehensive and innovative technological solution to overcome the shortcomings of current groundwater management techniques. Future research should concentrate on improving integrated systems and investigating their applications across various geographical and climatic contexts to ensure the sustainable management of groundwater resources globally
Modification Analysis of Two Different Cement Grades and Their Impact on Vibrated Concrete Qualities
Get PDFThis project investigated the effect of changing the cement grade on the properties of vibrated concrete. Various tests were conducted on the constituent materials: Dangote Portland cement of two grades (32.5N and 42.5R), rivers and crushed granite stones. Concrete was prepared to 1:2:4 non-vibrated concrete and 1:11/2:3 ratios for both vibrated and 60 concrete cubes of 150x150x150 mm³ were moulded and cured for 7, 14, 28, 35 and 56 days. Workability and compressive strength tests were conducted on wet and dry concrete. The results reveal that the consistency, initial and final setting time for 32.5 cement grade varies from that of 42.5N. The compressive strength of concrete increases as the age increases for both grades at 1:2:4 and 1:11/2:3 mix ratios. Also, concrete produced with a cement grade of 32.5N has a lower compressive strength than the 42.5 grade of both vibrated and non-vibrated concrete for both grades 1:2:4 and 1:1/2:3 mix ratios. Vibrated concrete produced a denser and higher compressive strength than non-vibrated concrete due to the considerable reduction of voids and the water absorption rate. It is recommended that cement users be mindful of the grade of cement they use to achieve a targeted strength. Structures like water retaining structures, bridges, slabs, beams, columns, etc., which require high compressive strength, should be adequately vibrated
Innovations in Fire Detection and Suppression Systems for Oil Refin-ery Operations
Get PDFOil refineries are prone to high fire hazards that involve volatile chemicals combined with extremely high temperatures in confined spaces. These call for advanced fire suppression and emergency response suppression systems. Whereas the traditional sprinkling of water and foam agents have widely been in use, recent studies through the periods of 2020-2024 indicate their inefficiency in effective control within refinery environs on such grounds as water use, environmental impact and adaptability to hydrocarbon-based fires. Those involving automated detection with IoT and AI in predictive fire monitoring, water mist systems for effective flame cooling and control at minimum water consumption and eco-friendly fluorine-free foam agents contribute less to environmental damage. Hybrid suppression technologies, firefighting drones, robots, VR/AR-based emergency training have developed enhanced safety protocols via faster and more focused responses. However, huge gaps exist in scaling these technologies to sustain extreme temperatures and spatial challenges imposed by refineries, apart from all other maintenance issues, cost-effectiveness and regulatory compliance. This review integrates recent progress, confronts such technologies' effectiveness and economic impact, and proposes future research routes focused on sustainability and autonomy while calling for industrial collaboration and adaptive regulations that support even safer and more resilient refinery operations. In all, sensor-fusion systems have been pointed out as the most effective for oil refineries in terms of fire detection. In contrast, firefighting robots and drone delivery systems remain the most reliable for fire suppression. With continuous research, new technology investment and strategic collaboration, the industry will be assured of improved fire safety, contributing to a more sustainable future toward refinery operation globally
Механізм діагностики діяльності підприємств в конкурентному середовищі
Get PDFThe article studies the peculiarities of the mechanism of diagnostics of the activity of an enterprise in a competitive environment. It has been determined that the subject of diagnostics can be any sphere of activity or direction of activity. It is noted that the diagnostics of enterprise activity is aimed at solving three groups of tasks: direct tasks, in which the assessment of activity is based on information; determining the permissible limits of performance indicators; studying the sensitivity of the results of the direct and inverse tasks to changes in the initial parameters. It is established that in practice, diagnostics of enterprise functioning should include identification of the status of the object of research and determination of trends in its development through a comprehensive assessment of the factors that led to this status. The principles of diagnostics of entrepreneurial activity are disclosed. The system of indicators of efficiency of diagnostics of enterprise activity is defined. It has been determined that diagnostics should be used in the continuous management of economic activity, as it allows the identification of new trends in the work of enterprises that require changes in the operational management of financial and economic activity. It is found that the diagnostic process allows for a comprehensive analysis of the enterprise's economic activity and determines the prospects for its development. The main types of risks that arise during enterprise diagnosis have been allocated. It is noted that the development of the concept of diagnostics of competitiveness of enterprises is based on the need not only to assess the strengths and weaknesses of the enterprise but also to identify various types of activities that can create synergy. It has been determined that the achievement of the enterprise's development goals during the strategy period largely depends on the correctness of the chosen strategy and the effectiveness of its implementation.У статті досліджуються особливості механізму діагностики діяльності підприємства в конкурентному середовищі. Визначено, що предметом діагностики може бути будь-яка сфера діяльності або напрямок діяльності. Зауважено, що діагностика діяльності підприємства спрямована на вирішення трьох груп завдань: безпосередніх завдань, в яких оцінка діяльності базується на відомостях; у визначенні допустимих меж діяльнісних показників; для дослідження чутливості результатів прямої та оберненої задачі до зміни початкових параметрів. Встановлено, що на практиці діагностика функціонування підприємства має включати виявлення стану об’єкта дослідження та визначення тенденцій його розвитку шляхом комплексної оцінки чинників, що призвели до цього стану. Розкрито принципи діагностики підприємницької діяльності. Визначено систему показників ефективності діагностики діяльності підприємства. Визначено, що діагностику доцільно використовувати в процесі безперервного управління господарською діяльністю, оскільки вона дає змогу виявити нові тенденції в роботі підприємств, які потребують змін в оперативному управлінні фінансово-господарською діяльністю. Виявлено, що процес діагностики дозволяє всебічно проаналізувати господарську діяльність підприємства та визначити перспективи його розвитку. Виділено основні види ризиків, які виникають при діагностиці підприємства. Зазначено, що розроблення концепції діагностики конкурентоспроможності підприємств базується на необхідності не лише оцінки сильних і слабких сторін діяльності підприємства, а й виявлення різноманітних видів діяльності підприємства, здатних створювати синергію. Встановлено, що від правильності обраної стратегії та ефективності її реалізації багато в чому залежить досягнення цілей розвитку підприємства в період дії стратегії
Exploring Private Radio Broadcasting Strategies in the Digital Age
Get PDFThe landscape of private radio broadcasting has changed significantly in recent years, requiring specific strategies to reach audiences effectively. Unlike the challenges faced by private broadcasting a decade or two ago, contemporary private radio stations can no longer rely solely on the traditional listener model. Instead, they should adapt and improve their radio management practices by leveraging media convergence and technology. This research aims to investigate how private radio broadcasters can leverage digital technology to improve their content delivery. In particular, the study explores the concepts of cooperative communication and hyperlocal media as potential strategies for private radio broadcasting in the digital age. This study aims to examine the role of digital technology in the evolution of private radio broadcasting, explore the concept of cooperative communication and its relevance to private radio broadcasting strategies and examine the potential of hyperlocal media as a private radio broadcasting strategy in the digital age. This research uses a qualitative approach to gain deep insight into the development of Radio Kotaperak Yogyakarta. Information about the experience and strategies carried out by Radio Kotaperak was obtained by conducting interviews with Radio Kotaperak personnel. Qualitative data collected through interviews will be analyzed using thematic analysis to identify key themes and patterns emerging from the discussion. This research aims to highlight the growing role of private radio broadcasting and the strategies it employs in the digital age. By focusing on the case study of Radio Kotaperak Yogyakarta and exploring the concepts of cooperative communication and hyperlocal media, this study seeks to contribute to the existing literature on private radio broadcasting. The qualitative approach, which involves interviews with Radio Kotaperak personnel, will provide rich and nuanced insights into their experiences and strategies. The main objective is to generate recommendations and practical implications that can improve the effectiveness of private radio broadcasters' digital strategies. Through the dissemination of research findings in international journals, this research aims to have a meaningful impact in the field of media studies
Transforming Education in Indonesia: The Impact and Challenges of the Merdeka Belajar Curriculum
Get PDFThe "Merdeka Belajar" initiative, introduced by Indonesia's Ministry of Education, represents a significant shift towards a student-centred learning approach. This manuscript aims to analyse the development, implementation, and outcomes of the Merdeka Belajar curriculum. The objectives are to evaluate the curriculum's impact on fostering critical thinking, creativity, and problem-solving skills among students and to identify the challenges faced during its implementation. The methodology involves a comprehensive literature review and content analysis, drawing on existing research and policy documents to provide a detailed overview of the curriculum's principles and pedagogical foundations. The results indicate that the Merdeka Belajar curriculum has positively influenced students' engagement and learning outcomes by promoting autonomy and integrating 21st-century skills. However, significant challenges persist, including logistical issues, teacher preparedness, and digital resource disparities. The findings suggest that while the curriculum has made strides in transforming Indonesian education, further efforts are needed to address these challenges. Recommendations include enhancing teacher training programs, improving infrastructure to support digital learning, and fostering greater collaboration between educational stakeholders. By addressing these areas, the Merdeka Belajar curriculum can more effectively achieve its goal of preparing students for the demands of the modern world
Dependence of Sheet Resistivity on Urbach Energy of Nano TiO2 - Graphene-based Electrode for DSSC Application
Get PDFThe importance of renewable energy cannot be over-emphasized. Titanium IV oxide (TiO2 ) is the most suitable semiconductor for dye-sensitized solar cells (DSSC) due to its chemical stability, non-toxicity and excellent optoelectronic properties. In this research, TiO2 is coated on Graphene to enhance its charge transport, aiming to reduce recombination, a main setback in DSSCs. Understanding Graphene- TiO2 contact is, therefore, essential for DSSC application. Using doctor blading, TiO2 thin films were deposited on single-layer graphene (SLG) and fluorine tin oxide (FTO). The films were annealed at 2 °C /min and 1 °C/min up to a temperature of 450 °C, then sintering at this temperature for 30 minutes. Four four-point probes SRM -232 were used to measure the samples' sheet resistance. The film thickness was obtained from transmittance using pointwise unconstrained minimization approximation (PUMA). UV–VIS spectrophotometer was employed to measure transmittance. The resistivity of TiO2 on both FTO and Graphene was of order 10-4 Ω cm. However, TiO2 annealed on graphene matrix exhibited a slightly lower resistivity, 5.6 x10-4 Ω cm, compared to 6.0 x10-4 Ω cm on FTO. Optical transmittance on the visible region was lower for TiO2 on FTO than on SLG, 71.48% and 80.11%, respectively. The annealing rate decreased the weak absorption region's Urbach energy (Eu). Urbach energies for 1oC/min TiO2 on FTO and SLG were 361 meV and 261 meV, respectively. This accounted for the decrease in film disorders due to annealing. A striking relation between sheet resistivity and Urbach was reported, suggesting SLG as a suitable candidate for the photoanode of a DSSC