189,257 research outputs found
Internationalisation of Spanish fashion brand Zara
No full textZara is one of the world’s most successful fashion retailers operating in 59 countries.
However, there is little research about the firm in English as the majority of
publications have been written in Spanish. This paper seeks to address this gap in the
literature by examining the internationalisation process of Zara. This study adopts an
in-depth case approach based on extensive secondary research. Literature published in
both English and Spanish has been reviewed, including company documents such as
annual reports. The paper starts with a brief overview of the global textile and
clothing industry, followed by the case study of Zara. The main part of the case
examines the key aspects in the internationalisation of Zara namely: motives for
internationalisation, market selection, entry strategies, and international marketing
strategies. In the final section, comparisons are made between Zara and two of its
main competitors, H&M and Gap
ARHGEF9 mutations cause a specific recognizable X-linked intellectual disability syndrome
No full text
Au Musée de Zara
No full textJullian Camille. Au Musée de Zara. In: Revue des Études Anciennes. Tome 15, 1913, n°1. p. 59
A Global Network and its Local Ties. Restructuring of the Benetton Group
Get PDFThe paper investigates the change in strategy of the Benetton Group, since the mid nineties, in face of the severe intensive competition in the international fashion market. New competitors, in particular the European brands Zara, Mango and H&M, have challenged the Benetton position in the Italian and the European clothing market and have pushed the Group towards cost reduction through globalization of his suppliers. Benetton is a vertically integrated producer that controls (in different ways) the whole value chain from textile raw materials to the sales to the consumers. Till 2000 Benetton made part of its production in its own factories and through a wide network of domestic sub-contractors, mainly specialized in sewing. Now Benetton has drastically moved to a new strategy, abandoning Italy and organizing production around a dual supply chain: close locations (East Europe and North Africa) for quick production and far away locations (Asia) for more standardised products. The paper discusses also the redefinition of competences for the Treviso clothing district, where Benetton traditional sub-contractors have been in few years, drastically curtailed. Benetton restructuring marks the transition to a new network of competences between agents in the district.Global value chains, Internationalization, Benetton, Apparel
Autosomal Dominant Cortical Myoclonus and Epilepsy
No full textAtlas of Epilepsies
1st Edition., 2010, 2000 p. 1400 illus., 750 in color
Zara: An empathetic interactive virtual agent
No full textZara, or 'Zara the Supergirl', is a virtual robot that can show empathy while interacting with an user, and at the end of a 5-10 minute conversation, it can give a personality analysis based on the user responses. It can display and share emotions with the aid of its built in sentiment analysis, facial and emotion recognition, and speech module. Being the first of its kind, it has successfully integrated an empathetic system along with the human emotion recognition and sharing, into an augmented humanrobot interaction system. Zara was also displayed at the World Economic Forum held at Dalian in September 2015.</p
Braund, Susanna; Torlone, Zara Martirosova (Ed.). Virgil and his Translators. New York: Oxford University Press, 2018, 544 p.
Get PDFBraund, Susanna; Torlone, Zara Martirosova (Ed.). Virgil and his Translators. New York: Oxford University Press, 2018, 544 p.Braund, Susanna; Torlone, Zara Martirosova (Ed.). Virgil and his Translators. New York: Oxford University Press, 2018, 544 p
- …
