2,286 research outputs found
BM-5102: Organizational Behavior: Reflective Critique Report
This is a Reflective Critique Report on the experiences of the author while undergoing the BM-5102: Organizational Behavior module for Master of Management under UBD
"BM Auto" marketing opportunities in social media in Latvia
Bakalaura darba tēma ir „Uzņēmuma SIA „BM Auto” mārketinga iespējas sociālajos medijos Latvijā”. Šajā darbā autore sniedz informāciju par to, kā mārketinga aktivitātes sociālajos medijos veidot pareizi un kā tās pilnveidot.
Bakalaura darba mērķis: izpētīt Latvijas uzņēmuma SIA „BM Auto” mārketinga iespējas sociālajos medijos. Lai šo mērķi sasniegtu, izvirzīti vairāki darba uzdevumi, kas īstenoti katrā no darba nodaļām:
1.Iegūt teorētisko bāzi par mārketinga un sociālo mediju attīstību un tendencēm;
2.Izanalizēt sociālo mediju lietotāju paradumus un uzņēmuma SIA „BM Auto” darbību sociālajos medijos;
3.Izstrādāt viena no uzņēmuma SIA „BM Auto” pārstāvētā „MINI” zīmola mārketinga pilnveidošanas plānu komunikācijai sociālajos medijos.
Bakalaura darbs sastāv no trim nodaļām:
Pirmajā nodaļā autore iegūst teorētisko bāzi par mārketinga attīstību un tendencēm, kā arī sociālo mediju attīstību un vidi Latvijā.
Otrajā nodaļā autore apraksta darbā izmantoto metodoloģiju. Trešajā nodaļā, lai veiksmīgi izstrādātu SIA „BM Auto” Latvijā pārstāvētā „MINI” zīmola mārketinga pilnveidošanas plānu komunikācijai sociālajos medijos, tiek analizētas SIA „BM Auto” mārketinga aktivitātes sociālajos medijos 2011.gadā, tiek analizēti sociālo mediju lietotāju paradumi un intervēta uzņēmuma SIA „BM Auto” mārketinga direktore Diāna Gaidaša.
Nobeigumā apkopoti secinājumi un izstrādāti priekšlikumi situācijas uzlabošanai.
Darbā pielietotās pētniecības metodes: Bakalaura darbā izmantota kvalitatīvā pētniecības metode - daļēji strukturētā intervija, kā arī kvantitatīvā pētniecības metode - anketēšana. Autore izmanto abas minētās pētniecības metodes, lai secinājumi darba nobeigumā būtu precīzāki un daudzpusīgāki.The topic of this Paper is „“BM Auto” marketing opportunities in social media in Latvia”. The author of this paper gives information on how to properly build marketing activities in social media and how to improve them.
The aim of this Paper: to analyze company’s “BM Auto” Ltd. marketing choices in the social media. To achieve this goal, a series of work tasks are proposed, and achieved in every chapter of this Paper:
1.To gain theoretical basis about marketing and the social media development and tendencies;
2.To analyze social media user habits, as well as company’s “BM Auto” Ltd. activities in the social media;
3.To work out marketing development plan for communication in the social media, for brand “MINI”, represented by company “BM Auto” Ltd.
Bachelor thesis consists of three chapters:
In the first chapter, author works out theoretical basis about marketing development tendencies, as well as development of the social media in Latvia.
In the second chapter author describes used methodology. In the third chapter, to successfully work out a marketing development plan for communication in the social media for brand “MINI”, represented by company “BM Auto” Ltd., author has looked at company’s “BM Auto” Ltd. marketing activities in the social media in the year 2011, as well the author has looked at the social media user habits. Also, company’s “BM Auto” Ltd. marketing director Diāna Gaidaša was interviewed, for more precise information.
In the last chapter, author summarizes conclusions and offers proposals to improve the situation.
The research methods used in this Paper are: qualitative research method – semi-structured interview, and quantitative research method – survey. Author uses both research methods in order for the conclusions to be more precise and extensive
Attributive Indiscernibility and the notion of BM-Spaces
In this paper, the author describes the concept of attributive indiscernibility and defines the notion of B-metric, discrete B-metric, and BM-spaces. The significance of B-metric and BM-spaces are discussed and consequently some of their characteristics are studied
BM roadmapping approach: overcoming the barriers for the implementation of Lead Time Based Pricing
This research explores the factors that challenge the implementation of Revenue Management (RM) in manufacturing industries. Previous research focused mainly on Order Management to explain how RM could be applied with studies that are mathematical by nature. However, there is no empirical study explaining the implementation process of RM in manufacturing industries. This research adopts a differential approach and methodology which aims at filling the existing implementation gap. First, to avoid vagueness, the research proposes Lead Time based Pricing as the specific RM strategy to pursue. Then, the research focuses on creating a roadmap for the RM implementation. In order to create such roadmap, the research focuses on the field of Business Model Innovation (BMI). In this field, the research describes the BM ontology and BM roadmapping, tools which will be used for constructing the roadmap. It proposes to combines BM roadmapping with the BMI process to help facilitating the task of roadmapping and finally, upon the discovery issues hindering the real implementation of RM, the research identifies BMI barriers which are, afterwards, compared with the data collected to confirm its significance on the RM (specifically LTBP) case. With the assistance of Infineon Technologies, a semiconductor manufacturer, the research approach chosen is an instrumental case study with semi-structured interviews as a data collection methodology. The data is quoted, codified and analyzed with Atlas.ti 8.0 and the information is useful to pursue the realization of the BM roadmapping, giving answer to the main research question of this research. Management of Technology (MoT
FIGURES 16–23 in Notes on the diatom collection of the Natural History Museum, London (BM) VII: An account of some original specimens of Pyrgodiscus (Bacillariophyta) with notes on Stephanogonia (Bacillariophyta)
FIGURES 16–23. Pyrgodiscus armatus Kitton ex Cleve. 16–18. BM 57612, Wynne Baxter 2985, Kitton, d= 70 µm; cd = 33 µm. 19, 20. BM Adams J3765, Alfredo Truan, Sep [18]86), d= 78 µm; sp = 19 µm. 21–23. BM 46164, Sturt A1101, Kitton, d= 70 µm; cd = 28 µm; sp = 29 µm. Scale bars = 5 µm (Figs 16–18), 10 µm (Figs 19–23).Published as part of Williams, David M. & Sims, Pat A., 2023, Notes on the diatom collection of the Natural History Museum, London (BM) VII: An account of some original specimens of Pyrgodiscus (Bacillariophyta) with notes on Stephanogonia (Bacillariophyta), pp. 213-229 in Phytotaxa 589 (3) on page 220, DOI: 10.11646/phytotaxa.589.3.1, http://zenodo.org/record/777694
Soft particle production and energy flow at the LHC
ATLAS - Forward-backward and azimuthal correlations - Azimuthal ordering of hadron production - Event shapes - Identified strange particle production CMS - Inclusive identified charged-hadron pT spectr
Toxicity of cytarabine constant rate infusion in dogs with high‐grade non‐Hodgkin lymphoma with bone marrow or central nervous system involvement
Objective: Cytarabine, a cell-cycle phase-specific antimetabolite, has been reported to improve outcomes in dogs with bone marrow (BM) or central nervous system (CNS) lymphoma involvement receiving combination chemotherapy. The objective of this study was to evaluate the incidence and severity of toxicity of cytarabine constant rate infusion (CRI) in dogs with high-grade non-Hodgkin lymphoma. Methods: Medical records of canine lymphoma patients with confirmed or suspected BM (group 1) or CNS (group 2) involvement, treated with a modified cyclophosphamide, epirubicin, vincristine and prednisolone protocol, including a single dose of cytarabine given as CRI, were reviewed and adverse events graded. Results: Twenty-six dogs were included. Gastrointestinal toxicity occurred in 17 dogs (65.3%), with 5 (19.2%) experiencing grade III or IV toxicity. Neutropenia occurred in nine dogs (34.6%), but was grade I or II in most cases. Three dogs (11.5%) had thrombocytopenia: one grade III and two grade IV. Four dogs (15.3%) experienced increases in alanine amino transferase: one each grade I and II and two grade III. Five dogs (19.2%) required hospitalisation to manage toxicity after completing cytarabine CRI, and haematological toxicity resulted in treatment delays in five dogs (median delay of 4 days, range: 3–7 days). Conclusion: Our findings suggest that gastrointestinal toxicity should be expected in lymphoma patients undergoing cytarabine CRI
Studies of particle production in inelastic pp events with the ATLAS detector
Charged particle density, transverse momentum and pseudorapidity are measured in proton-proton interactions at sqrt{s} = 900 GeV, of 2.36 TeV and of 7 TeV in the ATLAS detector. K-short mesons and Lambda-0 baryons are identified and their properties measured. The charged particle distributions are used to create a new Monte Carlo model
Gender differences and business model experimentation in European SMEs
Purpose: By drawing on various theoretical approaches and a gender perspective, this paper aims to examine business model (BM) experimentation as a step towards BM experimentation capabilities as an outcome and, as such, a key antecedent to firm performance. Design/methodology/approach: In this paper, using a unique data set of 444 European small and medium-sized enterprises (SMEs), the authors draw on various theoretical perspectives to devise a structural equation model that examines BM experimentation as a step towards business model innovation (BMI) as an outcome and, as such, a key antecedent to firm performance. Potential differences are examined between female-owned and non-female-owned businesses with regard to hypothesized relations. Findings: Multi-group analysis results reveal that drivers of BM experimentation and the paths linking BM experimentation to overall firm performance are different for female owners in comparison to male owners. Research limitations/implications: Theoretical and practical implications are various. For SME entrepreneurs, experimenting with their BMs does lead to improved performance. Practical implications: Theoretical and practical implications are various. For SME entrepreneurs, experimenting with their BMs does lead to improved performance. Originality/value: Despite the increasing number of papers focussing on the relationship between BM and firm performance, the focus on female entrepreneurship, gender differences and BMI, more specifically the process of BMI as BM experimentation, is relatively rare.Green Open Access added to TU Delft Institutional Repository ‘You share, we take care!’ – Taverne project https://www.openaccess.nl/en/you-share-we-take-care Otherwise as indicated in the copyright section: the publisher is the copyright holder of this work and the author uses the Dutch legislation to make this work publicInformation and Communication Technolog
Scientific author names:Errors, corrections, and identity profiles
Authorship problems are deep-rooted in the field of science communication. Some of these relate to lack of specific journal instructions. For decades, experts in journal editing and publishing have been exploring the authorship criteria and contributions deserving either co-authorship or acknowledgment. The issue of inconsistencies of listing and abbreviating author names has come to the fore lately. There are reports on the difficulties of figuring out Chinese surnames and given names of South Indians in scholarly articles. However, it seems that problems with correct listing and abbreviating author names are global. This article presents an example of swapping second (father’s) name with surname in a ‘predatory’ journal, where numerous instances of incorrectly identifying and crediting authors passed unnoticed for the journal editors, and no correction has been published. Possible solutions are discussed in relation to identifying author profiles and adjusting editorial policies to the emerging problems. Correcting mistakes with author names post-publication and integrating with the Open Researcher and Contributor ID (ORCID) platform are among them.</p
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