6 research outputs found
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH PEGADAIAN SYARIAH DI KOTA PEKANBARU
No full textThe theme of the article is the banks and financial institutions. The study aims to determine the effect of service quality on customer satisfaction, and to know the difference. The study was conducted in the city of Pekanbaru. The sample was 100 respondents. The analytical method used is multiple linear regression analysis. The results showed: The quality of service has a positive effect on customer satisfaction
The Influence of Marketing Strategy External Factors on Student Decisions With Trust As Moderator At STIE Riau Students
No full textThe purpose of this study was to find out how much influence competition has on student satisfaction at STIE Mahaputra Riau, to find out how much influence prospects have on the decisions of STIE Mahaputra Riau students, to find out how much influence economic conditions have on student decisions at STIE Mahaputra Riau, to find out how much influence there is. competition on student decisions through trust in STIE Mahaputra Riau students, to find out how much influence prospects have on student decisions through trust in STIE Mahaputra Riau students, to find out how much influence economic conditions have on student decisions through trust in STIE Mahaputra Riau students. The result of this research is that competition influences the decisions of STIE Mahaputra Riau students. Prospects influence the decisions of STIE Mahaputra Riau students. Economic conditions affect the decisions of STIE Mahaputra Riau students. Trust moderates the competition on the decisions of STIE Mahaputra Riau students. Trust does not moderate the prospects for the decisions of STIE Mahaputra Riau students. Trust moderates economic conditions on the decisions of STIE Mahaputra Riau students
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN NASABAH INDUSTRI PERBANKAN SYARIAH DI KOTA PEKANBARU
No full textThe research theme is the concept of business According to Islamic economics. The purpose of research is to see the effect of service quality on customer satisfaction Islamic banks. The study was conducted in the city of Pekanbaru. Samples are as many as 200 customers. Research using multiple linear regression. The study found there is significant influence between service quality and satisfaction
PENGARUH TINGKAT BAGI HASIL TERHADAP MINAT MENABUNG DI BANK SYARIAH
No full textThe research theme is the concept of the bank in accordance with Islamic economics. The research was conducted on the sharia banking industry in Indonesia. The objective of the research is to see the effect of the level profit and profit sharing against consumer interest. The variables studied were: 1) Profit and lost sharing as an independent variable, 2) Consumer interest as the dependent variable. The study is quantitative. This type of research is causality. The analytical tool used is multiple linear regressions. The data used is secondary data obtained from Bank Indonesia. The data in use are: 1) A savings account administrative Bank Umum Syariah and Usaha Unit Syariah, 2) A savings account administrative Financing Bank Pembiayaan Rakyat Syariah, 3) The number of accounts in sharia banks. The results of this study are: profit and loss sharing significantly affects consumer interest
Pengaruh Produk Dana Pihak Ketiga (Dpk), Tingkat Bagi Hasil Dan Fasilitas Terhadap Minat Investasi Masyarakat Pada Bank Sumut Syariah Kantor Cabang Pembantu Simpang Kayu Besar
No full textPenelitan ini dilatarbelakangi oleh adanya fasilitas-fasilitas untuk berinvestasi yang di berikan lembaga keuangan bank syariah, yang mana investasi yang dilakukan masyarakat juga berperan penting dalam perkembangan bank syariah. Produk dana pihak ketiga (DPK), tingkat bagi hasil dan fasilitas yang pada penelitian ini akan menjadi variabel yang mempengaruhi, sedangkan minat investasi yang akan menjadi variabel yang dipengaruhi pada lembaga keuangan Bank Sumut Syariah Kantor Cabang Pembantu Simpang Kayu Besar. Sehingga diharapkan dapat memberikan hasil ataupun kesimpulan yang dapat berguna bagi semua pihak. Rumusan pada penelitian ini adalah apakah pengaruh produk dana pihak ketiga, tingkat bagi hasil dan fasilitas terhadap minat investasi masyarakat pada Bank Sumut Syariah Kantor Cabang Pembantu Simpang Kayu Besar secara parsial dan simultan. Penelitian ini menggunakan analisis regresi liniear berganda, dengan sampel penelitian sebanyak 44 responden yang merupakan nasabah Bank Sumut Syariah KCP Simpang Kayu Besar. Instrumen dan teknik pengumpulan data yang digunakan adalah kuesioner, dan diolah dengan menggunakan software SPSS versi 20. Hasil dari penelitian ini menunjukkan pada uji parsial bahwa hanya tingkat bagi hasil yang berpengaruh secara signifikan terhadap minat investasi masyarakat, sedangakan variabel produk dana pihak ketiga dan fasilitas tidak berpengaruh terhadap minat investasi masyarakat. Namun dari hasil uji simultan didapat hasil variabel bebas berpengaruh secara signifikan terhadap minat investasi masyarakat pada Bank Sumut Syariah KCP Simpang Kayu Besar, dengan nilai koefisien determinasi 80,3%. Jika membandingkan penelitian yang penulis lakukan dengan penelitian terdahulu terdapat perbedaan hasil pada variabel produk DPK yang dilakukan Mufqi Firaldi dan fasilitas yang dilakukan Ahmad Abdilla Reza yang mana peneliti mendapatkan hasil tidak terdapat pengaruh dari dua variabel tersebut, sedangkan peneliti terdahulu mendapatkan hasil sebaliknya, sedangkan pada variabel tingkat bagi hasil peneliti mendapatkan hasil yang sama dengan peneliti terdahulu yang dilakukan oleh Wirdayani Wahab yang mana tingkat bagi hasil berpengaruh terhadap minat masyarakat
Does store atmosphere support consumers' desire to shopping?
No full textStore atmosphere is one of the factors owned by the store to attract consumers. Each store has a physical layout that makes it easy and difficult for shoppers to move around in it. Each store has a shop appearance that shapes the atmosphere according to its target market and can attract consumers to buy.This study aims to determine the effect of store atmosphere on consumer decisions in shopping. This study used a quantitative method using SPSS software version 25. Research resultsthat the store atmosphere has a significant effect on consumer decisions in shopping. It was also found that the atmosphere of the store had an influence of 35.6% on consumer decisions in shopping, the remaining 64.4% was influenced by factors not examined in this study
