1,720,971 research outputs found

    Politiche per l’imprenditorialità giovanile: stato dell’arte e indicazioni strategiche

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    La creazione di nuove imprese è vista come una possibile soluzione alla recente crisi economica e come una leva cruciale per alleviare il problema della disoccupazione giovanile. In Italia e nel mondo si sono moltiplicate le iniziative – pubbliche e private – di supporto all’imprenditorialità giovanile, mentre in tutta Europa le politiche per la competitività mirano a stimolare la creazione d’impresa e a sostenere la crescita delle imprese create dai giovani. Il presente volume presenta i risultati di un progetto di ricerca sull’imprenditorialità giovanile in Veneto che ha avuto l’obiettivo di fornire un quadro esaustivo sulle dimensioni del fenomeno, sulle dinamiche di crescita e sviluppo delle imprese “giovani” e sulle criticità sperimentate dalle imprese fondate o guidate dagli under 35. Oltre a presentare una fotografia aggiornata dell’imprenditorialità giovanile in Veneto, il volume presenta alcune direttrici strategiche per lo sviluppo di politiche di supporto alle startup fondate dai giovani e al passaggio generazionale

    Le giovani imprese in Italia e nella Regione Veneto

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    La creazione di nuove imprese è vista come una possibile soluzione alla recente crisi economica e come una leva cruciale per alleviare il problema della disoccupazione giovanile. In Italia e nel mondo si sono moltiplicate le iniziative – pubbliche e private – di supporto all’imprenditorialità giovanile, mentre in tutta Europa le politiche per la competitività mirano a stimolare la creazione d’impresa e a sostenere la crescita delle imprese create dai giovani. Il presente volume presenta i risultati di un progetto di ricerca sull’imprenditorialità giovanile in Veneto che ha avuto l’obiettivo di fornire un quadro esaustivo sulle dimensioni del fenomeno, sulle dinamiche di crescita e sviluppo delle imprese “giovani” e sulle criticità sperimentate dalle imprese fondate o guidate dagli under 35. Oltre a presentare una fotografia aggiornata dell’imprenditorialità giovanile in Veneto, il volume presenta alcune direttrici strategiche per lo sviluppo di politiche di supporto alle startup fondate dai giovani e al passaggio generazionale

    L'imprenditoria giovanile in Veneto. Presupposti e obiettivi del progetto di ricerca

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    La creazione di nuove imprese è vista come una possibile soluzione alla recente crisi economica e come una leva cruciale per alleviare il problema della disoccupazione giovanile. In Italia e nel mondo si sono moltiplicate le iniziative – pubbliche e private – di supporto all’imprenditorialità giovanile, mentre in tutta Europa le politiche per la competitività mirano a stimolare la creazione d’impresa e a sostenere la crescita delle imprese create dai giovani. Il presente volume presenta i risultati di un progetto di ricerca sull’imprenditorialità giovanile in Veneto che ha avuto l’obiettivo di fornire un quadro esaustivo sulle dimensioni del fenomeno, sulle dinamiche di crescita e sviluppo delle imprese “giovani” e sulle criticità sperimentate dalle imprese fondate o guidate dagli under 35. Oltre a presentare una fotografia aggiornata dell’imprenditorialità giovanile in Veneto, il volume presenta alcune direttrici strategiche per lo sviluppo di politiche di supporto alle startup fondate dai giovani e al passaggio generazionale

    Unpacking the dynamic nature of Geographical Indications (GIs): a longitudinal study on Prosecco as a territorial brand

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    This exploratory study aims to unpack the dynamic nature of Geographical Indications (GIs) through a longitudinal case study on Prosecco. As pointed out by different authors (e.g. Vandecandelaere et al., 2009; Rinaldi, 2017), GIs combine product, place, people and their know how, and they act as cultural and symbolic markers of identity for local communities. These brands originate and cannot be separated from their territory, offering to enterprises within the territorial brand an overarching and collective brand identity (Charters & Spielmann, 2014). GIs have clear and defined rules for producers that determine the product’s collective reputation, making them a relevant collective asset for value creation. When GI products have a strong collective reputation, they also become an instrument to signal quality – represented by their origin (place) and the local know-how (people) (Bramley & Bienabe, 2012). As cultural products with a collective dimension embedded in specific territories and situated within a global marketplace, GIs are not static and crystallized brands: they do possess a dynamic nature that changes over time. This fluidity and dynamicity of GI branding (Ferrari, 2014) implies that across time the relationship among GIs’ underlying dimensions, namely collective identity, geographies, and brand name might evolve and might potentially lead to frictions, both internally - among local stakeholders represented by the brand – and/or externally – in terms of meanings associated with the brand for consumers/ tourists. Therefore, this study unpacks a worldwide renown GI brand – Prosecco – by determining its trajectory across time through the analysis of some “critical moments” where the relationship among actors’ collective identity, geographies and branding has changed. In particular, this paper will analyze Prosecco through a longitudinal approach, investigating how the Prosecco brand has evolved from 1969 to 2021. Prosecco represents a particularly relevant type of GI as it has witnessed many modifications across the years: Prosecco firstly became a Protected Designation of Origin (PDO) in 1969 including only the traditional production territory of Valdobbiadene Conegliano located in one province of the Veneto region, while in 2009 the production area of Prosecco was extended to include also other provinces in Veneto and in the neighboring region of Friuli Venezia Giulia, leading to different types of Prosecco brands (2 DOCGs and 1 DOC), managed by three different consortia. Since 2009 Prosecco has become an incredible worldwide success (total sales in 2021 peaked at more than 700 million bottles); however, different visions around the brand identity, positioning, and its future have arisen, generating tensions that might influence the evolution of the PDO and the prospects of the firms insisting on its territories. One of the main issues emerging from this research is represented by the Prosecco name itself: some historical producers of the DOCG area do not feel represented by the Prosecco brand name anymore, due to the massive use of this brand name currently linked to the DOC production. Accordingly, this study attempts to do justice to the complexity underlying a collective territorial brand, by addressing its dynamic nature across time. In addition, it seeks to identify the processes that might © 6th Annual Conference IPBA 81 BOOK OF ABSTRACTS endanger the stability of the GI in some sensitive periods (Marquis, Tilksic, 2013), influencing the evolution of the PDO and how it is perceived by different actors. REFERENCES Bramley, C., & Bienabe, E. (2012). Developments and considerations around geographical indications in the developing world. Queen Mary Journal of Intellectual Property, 2(1), 14- 37. Charters, S., & Spielmann, N. (2014). Characteristics of strong territorial brands: The case of champagne. Journal of Business Research, 67(7), 1461-1467. Ferrari, M. (2014). The narratives of geographical indications. International Journal of Law in Context, 10(2), 222-248. Marquis, C., & Tilcsik, A. (2013). Imprinting: Toward a multilevel theory. Academy of Management Annals, 7(1), 195-245. Rinaldi, C. (2017). Food and gastronomy for sustainable place development: A multidisciplinary analysis of different theoretical approaches. Sustainability, 9(10), 1748. Vandecandelaere, E.; Arfini, F.; Belletti, G.; Marescotti, A. (2009). Linking People, Places and Products. A Guide for Promoting Quality Linked to Geographical Origin and Sustainable Geographical Indications. FAO: Rome, Italy

    Communities of Consumption and Made in Italy

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    The interest towards the role of user communities in innovation has grown among scholars and practitioners. Research has explored the role of communities in high-tech and medium-tech industries with a focus on innovation in the functional dimension of products. Less attention has been devoted to user communities’ contribution in industries such as fashion, where innovation is much more related to communication and aesthetics. This chapter provides a preliminary set of concepts and working hypotheses regarding the contribution of communities to the non-functional dimension of product innovation in low-tech industries and to the relationship between user involvement in brand communities and their incentives to contribute to innovation both tangible and intangible. The chapter discusses two case studies of made in Italy enterprises that refer to communities for their innovation strategies

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods
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