1,720,960 research outputs found
GLOBALIZATION AND LOCAL STRATEGY: THE IKEA EXPERIENCE IN APULIA
No full textThe process of economic globalization that has made the markets for goods and services, capital markets and consumption patterns, increasingly interdependent brings the theme of the relationship between marketing and territory into the real world. For marketing, usually we mean the set of tools used by businesses to promote the exchange of goods and services produced in a manner that fully meet the demand expressed by the community living in the area in which they are operating. Applying marketing to a given area therefore means identifying a set of rules for its programming, evaluation and promotion in order to attract consumers and producers to an area and consists of both tangible and intangible factors. The ability to create a process of development is linked not only to having the factors listed above, but also and above all to the ability to make them cohesive, so that the area as a whole has more value than its individual components. In this paper, we show that it is not so much the policy actions undertaken in an area by the institutions, but those of IKEA, which constitutes the reference company, that have contributed to the improvement of the area around Bari where it has chosen to locate
Qualcuno volò dal nido familiare: convivenza o matrimonio? Spagna e Portogallo a confronto
Get PDFIn Spagna e Portogallo il matrimonio continua ad essere la forma prevalente di unione (88% di
entrata in matrimonio per la Spagna e 95% per il Portogallo); anche se le generazioni di donne più
giovani manifestano una maggior propensione alla convivenza rispetto alle coorti precedenti. I nati tra il 1978 e il 1985 presentano una maggiore tendenza a convivere
rispetto a coloro che sono nati nella prima metà del XX secolo, più in Spagna che in Portogallo
(23,9% vs 20,2%).Si noti che la convivenza, confrontata con il matrimonio quale prima unione,
differisce significativamente tra i due Paesi, con una più ampia e anticipata diffusione in Spagna. La fonte di dati utilizzata permette di
confrontare le differenze tra convivenza e matrimonio attraverso la loro relazione con altri eventi del
corso di vita quali: l’età media all’unione, l’attività lavorativa, l’emancipazione dal nucleo familiare e
la presenza di figli
Going Beyond Counting First Authors in Author Co-citation Analysis
Get PDFThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Get PDF“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Efficient three dimensional survey techniques and their comparison in open software in the archaelogical test site of “ninfeo maggiore” and “ninfeo minore” of Formia (Latina Italy)
Get PDFIn Europe and beyond, the cultural and archaeological heritage may have considerable extensions of hundreds of square metres if not kilometres. It is then necessary to study highly efficient techniques able , at the same time, to maintain centimetric accuracy. In these contexts, the SLAM technique can be an efficient solution. We tested the latter in a survey of a portion of the so-called Roman Villa of Caposele, also known as Villa Rubino in Formia, (Italy): the "Ninfeo Maggiore"and "Ninfeo Minore"(Major and Minor nymphaeum). The two structures had to be surveyed for both conservation and study purposes and to allow a virtual visit, which is particularly important since they are located inside a private property. The structure is complex, with a succession of rooms and environments in an archaeological complex extending approximately 480 metres in an east-west direction and approximately 50 metres in a south-north direction. We decided to survey both nymphaea with the "GEOSLAM Zeb Horizon", also surveying all the internal connecting rooms and corridors between them. Both nymphaea were also surveyed with a "Faro"terrestrial laser scanning, to allow comparison. To verify the validity of the SLAM on the outside, a survey was carried out using a DJI Matrix drone with laser scanning. The comparison showed very limited deviations whose statistical validation is in progress, demonstrating that the SLAM technique can advantageously be used in such vast archaeological complexes where the efficiency and completeness of the survey is more important than the millimetric accuracy
Appropriate Similarity Measures for Author Cocitation Analysis
Get PDFWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Dispelling the Myths Behind First-author Citation Counts
Get PDFWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
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