1,720,986 research outputs found
Embedded creatives in the Australian manufacturing industry
No full textAccording to 2011 Australian Census figures, embedded creative employees (creative employees not working in the core Creative Industries) make up 2 per cent (or a total of 17 635) of manufacturing industry employees. The average for all industries is 1.6 per cent. In the 2011–2012 financial year the manufacturing industry formed 7.3 per cent of Australia’s gross domestic product (GDP), contributing approximately AU106.5 billion to the economy (Department of Industry, Innovation, Science, Research and Tertiary Education 2013). Manufacturing is central to innovation, accounting for over one-quarter of all business expenditure in R&D in 2010–2011, representing around AU4.8 billion invested in R&D (ibid.). Facing challenges such as sustainability concerns, ever-increasing offshore production and the global financial crisis, the Australian manufacturing industry needs to remain relevant and competitive to succeed. Innovation is one way to do this. Given the contribution of the manufacturing industry to the Australian economy, and the above-average portion of embedded creatives in manufacturing, it is important to consider what exactly embedded creatives add to the industry. This chapter, inspired by the Getting Creative in Healthcare report (Pagan, Higgs and Cunningham 2008), examines the contribution of embedded creatives to innovation in the manufacturing industry via case studies and supplemental data
Embedded creatives in Australian healthcare: An update
No full textThe contribution of creative occupations to Australian healthcare was examined using a mix of statistics and case studies. Creative occupations were found to be making widespread contributions in healthcare, in particular, to the development and delivery of healthcare goods and services, the initial training and ongoing professionalism of doctors and nurses and the effective functioning of healthcare buildings. Within most facets of healthcare, increasing employment over the period examined indicated that these contributions were growing. Key functions that creative activities addressed were information management and analysis and making complex information comprehensible, assisting communication and reducing psycho-social and distance-mediated barriers, and improving the efficiency and effectiveness of services
Creative work beyond the creative industries: an introduction
No full textCreative workers are employed in sectors outside the creative industries often in greater numbers than within the creative field. This is the first book to explore the phenomena of the embedded creative and creative services through a range of sectors, disciplines, and perspectives. Despite the emergence of the creative worker, there is very little known about the work life of these ‘creatives’, and why companies seek to employ them. This book asks: how does creative work actually “embed” into a service or product supply chain? What are creative services? Which industries are they working in? This collection explores these questions in relation to innovation, employment and education, using various methods and theoretical approaches, in order to examine the value of the embedded creative and to discover the implications of education and training for creative workers. This book will be of interest to practitioners, policy makers and industry leaders in the creative industries, in particular digital media, application development, design, journalism, media and communication. It will also appeal to academics and scholars of innovation, cultural studies, business management and labour studies
Queer, student, activism
No full textQueer student activists are a visible aspect of Australian tertiary communities. This chapter explores the findings of interviews with eight queer student in which they discuss their understandings of queer student activism and the way they see the university setting shaping the production queer student media. The findings draw out two themes: visibility and access and participation. These discussions illustrate how the intersections of queer, student, activism, and their associated contexts, create a particular type of activism. This chapter thus contributes to queer history by demonstrating how one specific cultural subset does queer activism
Jobs for creatives outside the creative industries: A study of creatives working in the Australian manufacturing industry
No full textMore creatives work outside the creative industries than inside them. Recent Australian Census data show that 52 per cent of creatives work outside of the core creative industries. These embedded creatives make up 2 per cent of manufacturing industry employees. There is little qualitative research into embedded creatives. This paper aims to address this by exploring the contribution of creative skills to manufacturing in Australia. Through four case studies of designers and marketing staff in lighting and car seat manufacturing companies, this paper demonstrates some of the work that embedded creatives undertake in the manufacturing industry and some of the ways that they contribute to innovation. The paper also considers perspectives embedded creatives bring to manufacturing and challenges involved in being a creative worker in a non-creative industry. This research is important to economic development issues, demonstrating some of the roles of key innovators in an important industry. This work also informs the education of creative industries students who will go on to contribute in a variety of industries. Furthermore, this research exemplifies one industry where employment is available to creatives outside of the creative industries
Embedded digital creatives
No full textCreative workers are employed in sectors outside the creative industries often in greater numbers than within the creative field. This is the first book to explore the phenomena of the embedded creative and creative services through a range of sectors, disciplines, and perspectives. Despite the emergence of the creative worker, there is very little known about the work life of these ‘creatives’, and why companies seek to employ them. This book asks: how does creative work actually “embed” into a service or product supply chain? What are creative services? Which industries are they working in? This collection explores these questions in relation to innovation, employment and education, using various methods and theoretical approaches, in order to examine the value of the embedded creative and to discover the implications of education and training for creative workers. This book will be of interest to practitioners, policy makers and industry leaders in the creative industries, in particular digital media, application development, design, journalism, media and communication. It will also appeal to academics and scholars of innovation, cultural studies, business management and labour studies
Creative labour and its discontents: A reappraisal
No full textThere is a tension at the heart of contemporary discussions of ‘creative’ labour. On the one hand, there is, in media, cultural and communication studies and neighbouring disciplines, a broadscale and growing critique of the ‘precarious’ conditions of labour in the creative sector. On the other, we find consistent evidence of the continued growth of the size of the Creative Industries as an industry sector and ‘creatives’ as a component of the workforce under conditions of the long- term ‘aestheticization’ or ‘culturalization’ of the economy (Lash and Urry 1994). These are ugly neologisms; nevertheless, they point to key structural changes in advanced post- industrial economies that tell a story of the mainstreaming of cultural and creative capability in contemporary work practices.\ud
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I regard the tensions that arise from such contrasting perspectives on what are often agreed objects (for example, the growth of the creative workforce is usually not in contention) as reflective of the fact that matters of consequence are at issue, and productive of genuine advances in understanding. In this broad overview chapter, I will canvass the general thrust and findings of what has come to be seen as the ‘precarity’ perspec- tive, acknowledge that the early establishing rhetoric around the Creative Industries often bought into overly romantic accounts of creative labour, and engage with some of the complexity of measuring the creative work- force with a brief exposition of the Australian Research Council Centre of Excellence for Creative Industries and Innovation’s (CCI) Trident methodology (leaving more detail to subsequent chapters). One of the key findings of CCI’s research is that whole swathes of this workforce – the so- called embedded workforce and those rapidly growing parts of it sup- plying Creative Services to the rest of the economy – have rarely figured in the debate, on either the quantitative (statistical) or qualitative (types and conditions of work) side..
Embedded digital creative workers and Creative Services in banking
No full textCreative workers are employed in sectors outside the creative industries often in greater numbers than within the creative field. This is the first book to explore the phenomena of the embedded creative and creative services through a range of sectors, disciplines, and perspectives. Despite the emergence of the creative worker, there is very little known about the work life of these ‘creatives’, and why companies seek to employ them. This book asks: how does creative work actually “embed” into a service or product supply chain? What are creative services? Which industries are they working in? This collection explores these questions in relation to innovation, employment and education, using various methods and theoretical approaches, in order to examine the value of the embedded creative and to discover the implications of education and training for creative workers. This book will be of interest to practitioners, policy makers and industry leaders in the creative industries, in particular digital media, application development, design, journalism, media and communication. It will also appeal to academics and scholars of innovation, cultural studies, business management and labour studies
Graduate careers in journalism, media and communications within and outside the sector : early career outcomes, trajectories and capabilities
No full textThis chapter addresses the radical paucity of empirical data about the career destinations of journalism, media and communications graduates from degree programs. We report findings from a study of ten years of graduates from Queensland University of Technology’s courses in journalism, media, and communication studies, using a ‘Creative Trident’ lens to analyse micro individual survey data. The study findings engage with creative labour precarity discussions, and also assertions of creative graduate oversupply suggested by national graduate outcome statistics. We describe the graduates’ employment outcomes, characterise their early career movements into and out of embedded and specialist employment, and compare the capability requirements and degree of course relevance reported by graduates employed in the different Trident segments. Given that in general the graduates in this study enjoyed very positive employment outcomes, but that there were systematic differences in reported course relevance by segment of employment and role, we also consider how university programs can best engage with the task of educating students for a surprisingly diverse range of media and communication-related occupational outcomes within and outside the creative industries
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