868 research outputs found
The Effectiveness of public health expenditures on health outcomes in ASEAN countries
No full textThesis(Master) --KDI School:Master of Public Policy,2017masterpublishedThandar Aung PHYO PHYO
The Effect of Consumer Motivations on Perceive Value and Purchase Intention (Phyo Phyo Aung, 2022)
No full textThis study examines consumer motivation on perceived value, and purchase intention towards G14 online branded second-hand bag collection in Yangon. The objectives of this study are to examine the influencing factors of consumer motivations on perceived value towards G14 online branded second-hand bag collection in Yangon and to analyze the effect of consumer perceived value on purchase intention towards G14 online branded second-hand bag collection in Yangon. This study used two sources of data: primary and secondary data. Primary data are collected from 381 sample respondents who were selected by using a systematic sampling method. Secondary data are gathered from textbooks, Internet websites, and previous research papers. Descriptive statistics and regression analysis are used to analyze the collected data. According to the analysis, all consumer motivation factors affect perceived value towards the G14 online branded second-hand bag collection in Yangon. Furthermore, consumer perceived value positively affects purchase intention towards G14 online branded second-hand bag collection in Yango
The Effect of Knowledge Sharing on Organizational Performance of Aung Yadana Hospital, Yangon(Wai Phyo Link, 2022)
No full textThis study aims to analyze the effect of knowledge sharing on organizational performance of
Aung Yadana Hospital. The specific objectives of the study are to analyze the factors
influencing on knowledge sharing and to analyze the effect of knowledge sharing on
organizational performance of Aung Yadana Hospital. To reach the objectives, the primary
data for this study are collected from 200 respondents who are working in Aung Yadana
Hospital by using the structured questionnaires. The results reveal that individual factor of
knowledge sharing is the most influencing factor among three factors. Moreover, individual
factor and organizational factor have significant positive effect on knowledge sharing.
Therefore, Organizations should confront factors that hinders the knowledge sharing activities
and also create a better knowledge sharing environment. Furthermore, knowledge sharing has
significant positive effect on organizational performance. Organization needs to have a quality
health care service, knowledge sharing among health care professionals is important because
medical knowledge is dynamic by its nature
“A Study of Parental Perspectives On Online Language Learning For Primary Students” ( Phyo Win Aung,2024)
No full textThis study explores parental perspectives on online language learning for
primary students in Thingangyun Township, Myanmar. The research aims to
understand parents’ attitudes, perceived benefits, and challenges in using online
platforms for their children’s language education. A descriptive analysis method was
employed, gathering data from 100 parents through structured questionnaires and faceto-face interviews conducted in 2024. Findings indicate that while parents appreciate
the convenience and flexibility of online learning, they are concerned about limited
social interaction, technical difficulties, and the reliability of digital infrastructure.
Parents from higher income and education backgrounds generally have a more positive
outlook on online education, highlighting disparities in access and engagement among
different socioeconomic groups. The study emphasizes that although online learning
offers valuable opportunities, especially in urban areas, further improvements in
infrastructure, teaching quality, and parental support are needed. Recommendations
include policy measures to reduce the digital divide, improve teacher training on online
platforms, and promote active parental involvement to enhance students' learning
experiences. This research contributes to a deeper understanding of online language
education in Myanmar and provides insights for educators and policymakers to develop
effective digital learning program
Customer Satisfaction and Customer Retention Towards the Services of Sathapana Microfinance (Pyae Phyo Aung, 2025)
No full textThe main objectives of this study are to analyze the factors influencing customer
satisfaction and to examine the effect of customer satisfaction on customer retention
towards the services of SATHAPANA Microfinance. The study analyzes key service
attributes accessibility, price, reliability, responsiveness, and empathy to determine their
influencing on customer satisfaction. Using a quantitative research approach and
employing a simple random sampling method, this study collected data from 130 active
customers of SATHAPANA Microfinance located in Shwepyithar Township, Yangon.
The results reveal that all five independent variables have positive and statistically
significant effects on customer satisfaction, with empathy being the strongest influence.
In turn, customer satisfaction also has a statistically significant effect on customer
retention. The study recommended that SATHAPANA Microfinance continue
prioritizing the development of a customer centric mindset across all staff levels. This
includes enhancing training programs focused on emotional intelligence, respectful
communication, and active listening. Additionally, maintaining transparency in pricing,
improving service reliability, and expanding accessible service channels, particularly
for underserved communities, are essential to sustaining customer satisfaction and
customer retention
A Study on Public Awareness and Perception of Insurance Services in Myanmar( Wai Phyo Aung, 2024)
No full textThe study explores public awareness and perception of insurance service in
Myanmar. The research aims to investigate the degree of knowledge and perception of
insurance firms' services in Myanmar, as well as to assess the service operations of
insurance businesses. Descriptive methodology based on primary and secondary data
is used in the research. 150 Master of Public Administration students from Yangon
University of Economics provide data for the research. The study shows that the
primary reason for not having insurance coverage among respondents is a lack of
understanding about insurance services. Some respondents are used motor insurance
service followed by health insurance, fire insurance, travel insurance and personal
accident insurance. The study indicates that the respondents have a low level of
knowledge about insurance services. Therefore, it is crucial for insurance companies to
provide comprehensive information about their services to enhance public awareness
and ensure that individuals can fully benefit from insurance coverage. According to the
findings of the research, the insurance firm need to have development strategies that
take into account the requirements of the consumers and their readiness to pay the
regular premium rate. The government should provide the comprehensive knowledge
about insurance which are legal and fair to consumers to the public
A Study of Mental Health Awareness Among Post Graduate Students ( Sai Pye Phyo Aung, 2025)
No full textThis study focuses the level of mental health awareness among postgraduate
students at Yangon University of Economics. It aims to assess their awareness and
knowledge on mental health and to understand the situation of the mental health care
facilities and services in Yangon. A descriptive research design was employed,
incorporating quantitative surveys, qualitative key informant interviews, and secondary
data sourced from the Ministry of Health, World Health Organization (WHO), and
relevant academic literature. The findings reveal that while mental health professionals
such as psychologists and psychiatrists maintain mutual professional respect, there is
no formal system for collaboration between them. Public understanding of the distinct
roles within mental health care remains limited, compounded by the lack of official
licensing frameworks for psychologists and counselors
Factor Influencing Customer Satisfaction and Repurchase Intention on Makro Myanmar (Ei Phyo Aung, 2022)
No full textThe objectives of the study are to examine the factors affecting the customer satisfaction of Makro Myanmar and to analyze the effect of customer satisfaction on repurchase intention at Makro. The number of customers who visit Makro Myanmar is about 2,000 who come to buy that store either on Saturday or on Sunday. Among them, 215 respondents who are 10% of the shoppers come to Makro store on those two days are asked by using systematic random sampling method. The primary data are collected from 215 respondents by using a structured questionnaire. It is used to select every 5th customer coming to Makro Myanmar. Items of these questionnaire are measured with five-point Likert scale. Descriptive statistics and multiple regression analysis are used to analyze the collected data. The findings of the study indicate that product quality, reliability, value for money, customer service and process have positively effect on the customer satisfaction. The results also show that among factors influencing customer satisfaction, customer service and process are the highest influence over customer satisfaction. Furthermore, the study indicates that the customer satisfaction has a large impact on repurchase intention towards Makro Myanmar. According to the analysis, this study recommends that Makro Myanmar should maintain the customer service and their process to enhance customer satisfaction and thereby, promote their repurchase intention
USER BEHAVIORAL INTENTION TO ADOPT MOBILE BANKING IN SELECTED PRIVATE BANKS ( Pyae Phyo Aung, 2019)
No full textThis study is to study the user behavioral intention to adopt mobile banking. The objectives of the paper are to investigate the determinants of behavioral intention of mobile banking users, to analyze the relationship between users behavioral intention and its determinants. To accomplish these objectives of the study, the analysis is conducted based on the responses of 170 respondents who are selected by convenient sampling method by using structured questionnaires in November 2019. The questionnaire are made of five-point Likert scale in order to measure the five determants which are performance expectancy, effort expectancy, social influence, facilitation condtions and behavioral intention on mobile banking users of selected private banks in Myanmar. The finding of the study shows the average mean of effort expectancy is high. Most of the users perceive mobile banking is easy to use and users perceive that becoming skillful at using mobile banking is easy for everyone. Average mean of social influence is high. Most of the users perceive that peer can not be able to influence user behavior to use mobile banking. However, Social Influence factors does not support the significant effects on behavioral intention of using mobile banking. Therefore, performance expectancy and effort expectancy factors are considered as the most important significant factors in this study. According to the result of this survey, the highest mean score is effort expectancy. That’s why, Markers from banks need to develop new marketing strategy which can give incentive current users to urge potential user to adopt mobile banking with the purpose of expanding the rate of mobile banking users in Myanmar
Employee Attitude Towards Human Resource Management Practices of Myanma Economics Bank in Yangon (Ma Phyo Yandanar Aung, 2018)
No full textThis field study is to investigate the human resource management practices on
employee attitude of Myanma Economic Bank in Yangon' The objectives of the study
are to identify and analyze the human resource management practices on employee
anitude of selected banks. In this study, descriptive research method is applied which
is done both primary and secondary data. Prim ary data are collected through
structured questionnaires by interviewing and meeting with responsible persons from
selected banks. Data collection from this study was based on 289 employee attitude
on human resource management practices of MEB. The results of this study state the
average mean value and standard deviation in that order, followed by human resource
planning, recruitment and selection, training and development, perforrnance appraisal'
compensation, saf-ety and health, employee relation. Based on the finding that of the
analysis, this study suggested that the selected banks should provide to increase
salary, assistance for housing (loan), comfortable working environment and job
security in order to satisfy in workplace for all bank's employees so that these
employees also providing the best services to customers' Therefore, this study attempt
tohighlightamoreclearlyunderstandingofemployeeattitudebasedonHRM practices of Myanma Economic Bank
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