1,814 research outputs found

    A study of the perceptions and attitudes of China traders towards various promotional tools in the P.R.C.

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    by Abdrew Pang Kin Kwan & Chan Yiu Nin.Thesis (M.B.A.)--Chinese University of Hong Kong, 1988.Bibliography: leaves 104-106

    Measures to Develop Mice Tourism in Da Nang

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    Tourism is an industry that attracts the attention of many countries because it brings great profits, creates employment and the exchange of culture between nations. As an attractive tourist destination along the heritage route of Central Vietnam, Da Nang has many advantages regarding geographical location, resources, infrastructure and facilities to develop tourism. Thus, Da Nang is currently regarded as a safe and friendly destination to domestic and foreign tourists. Particularly, it is now attracting the attention of MICE tourists all over the world. Within this article, the author focuses on evaluating the potential of development, promotion and market attraction to build the MICE tourism trademark in Da Nang

    PARALAWOD AT IBA PANG DAGLI

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    Ang akdang Paralawod at iba pang dagli ay sumasalamin sa danas ng mga paralawod o mangingisda at maging ng mga taong nabubuhay sa mga biyaya ng dagat sa isla. Inspirasyon nito ang komunidad na nakaangkla ang kabuhayan sa pangingisda. At dahil hindi palaging namimigay ang dagat- -may mga pagkakataong ito’y nagdadamot dahil sa pagbilog ng buwan o maging nang paghuhuramentado nito dahil sa kalimitang pagbisita ng mga bagyo taon-taon--na nagreresulta sa pagkalunod ng kanilang kabuhayan. Ang nasambit na problema ng mga paralawod ang magiging daan sa pagdagsa pa ng iba pang mas malalang problema na magiging mahalagang sangkap sa proseso ng pagkatha ng may-akda

    A Study on the Development of Promotion Tools for Hotels in Da Nang City to Increase Competitive Advantages

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    Nowadays, promotion strategies play an important role in the fierce competition of businesses. It can be seen that Da Nang is a major tourist city of Vietnam attracting a lot of domestic and foreign tourists. In the market of Danang City, the number of hotels is growing dramatically. However, promotion strategies of those hotels are still uncompleted and not comprehensively effective. Some promotion tools are not applied in a appropriate way to exploit their potential advantages. Specifically, customer information is not collected systematically; advertising tools and sales promotion do not work effectively. Therefore, the author examines promotion tools and recommends more effective promotion strategies for hotel projects in Danang City

    Siang sainaen nai khulu nang Au

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    The author narrates Khulu-Nang Au, the Northeast's folk tale. The tale had given rise to one of Isan's rituals widely know as ""Siang Sainaen""
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