1,720,967 research outputs found
Optimierung der Sensorik von Fleisch um Potenziale der Wertschöpfung zu nutzen
No full textThe organoleptic properties of meat are one of the most important criteria for the consumer and therefore can be used to counteract the downward trend in meat consumption in a targeted manner. In addition, the willingness of the consumer to pay a higher price for a better quality of meat has not been fully exploited yet. However, influencing factors such as feed composition, length of the fattening period, and the genetic composition of the breed, can improve the organoleptic properties of meat. This makes economic sense only if organoleptic marketing efforts targeting the consumer are expanded and optimised
Prüfkriterien in Lebensmittelwarentests: Verbraucherwünsche und -erwartungen an sensorische Testergebnisse
No full textExpressed sensory preferences for foods: What are the differences between organic customers and non-organic customers?
No full textThere have been few studies on the links between the parameters of sensory preference and the rate of consumption of organic food. With this background, the present exploratory online study was conducted. 294 consumers completed a questionnaire about the frequency with which they purchased organic products, together with their sensory preferences. Factor analysis was used to extract four major dimensions of sensory preferences - natural flavor, gustatory experimentation, sweetness and perfect appearance. The results show that organic buyers and non-buyers and organic buyers of different intensity only differ in relation to natural taste. The results are of importance for the development of marketing strategies for organic food
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Sensory experiences and expectations of Italian and German organic consumers
No full textWe explore sensory experiences and expectations of Italian and German organic consumers when purchasing and eating organic food. Ten focus group interviews were performed and the results were analyzed using qualitative content analysis. Outcomes indicated that although sensory attributes are not the main purchase drivers, flavor and odor are the most important in driving consumers' choice. Findings also suggested that training consumers' sensory abilities offers new market opportunities to organic marketers. From a marketing perspective, Italian consumers seem to equally appreciate nonsubjective as well as subjective marketing information about organic products, whereas in Germany non subjective aspects appear to be predominant
Organic food labels as a signal of sensory quality-insights from a cross-cultural consumer survey
No full textOrganic food labels are promising tools to transmit the positive image of organic products to consumers. Besides health-related aspects and environmental concerns, declaration of organic quality may have a positive impact on consumers’ taste perception. Many studies have proven the positive image of organic products, but very few have considered the link between labeling a product as organic and the consumer’s evaluation of sensory quality. This paper therefore investigates how organic consumers from six European countries (Germany, France, Italy, Poland, Switzerland, and the Netherlands) are influenced by the information that strawberry yogurt is produced organically or conventionally. Within the framework of a European Union-funded research project, a cross-cultural survey with a total of N = 1,797 respondents was conducted between October 2010 and February 2011. Standardized computer-assisted interview techniques were combined with sensory tests. Results show that the presence of an organic label may lead to an enhancement of taste perception. With the exception of Italy, consumers evaluated the same product sample slightly better when an organic label was shown. For the evaluation of conventional products, the opposite effect was found for three out of six countries. These findings reveal that the positive sensory image of the organic food branch transfers to single organic products, resulting in a better taste evaluation. However, the relatively weak label effect observed in all study countries suggests that an improvement of the sensory image of organic products is advisable. This can be addressed by enhancing the sensory performance of food products as well as by implementing extensive sensory marketing activities
Going Beyond Counting First Authors in Author Co-citation Analysis
Full text linkThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Full text link“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Full text linkWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Dispelling the Myths Behind First-author Citation Counts
Full text linkWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
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