1,721,100 research outputs found
Distribuzione e marketing cinematografico in Italia. Il caso Cineriz (1956-1983)
ll lavoro di ricerca mira di ricostruire la storia della casa di distribuzione Cineriz, i suoi metodi di distribuzione le strategie di marketing tra il 1956-1983, ovvero dalla fondazione per opera di Angelo Rizzoli fino al passaggio al nipote Angelo Rizzoli jr. e alla vendita dei diritti di listino alle tv private. Ai fini della ricostruzione si è proceduto attraverso una ricerca d'archivio. Sono stati presi in analisi i documenti conservati presso il Fondo Cineriz del Centro Sperimentale di Roma, contenenti materiali di proprietà dall’Ufficio stampa della società, ovvero le testimonianze delle campagne pubblicitarie dei film in sua distribuzione, le frasi di lancio, i dialoghi, i carteggi, cedolini di spesa, i piani di lanciamento, i pressbook, i flani e altro materiale grafico, oltre che le indicazioni per gli esercizi commerciali. Questi sono stati letti in comparazione con le riviste della trade press e i documenti della società depositati presso la camera di commercio di Roma, ovvero l’atto costitutivo dell'azienda, i verbali dei bilanci annuali e gli atti delle riunioni straordinarie convocate dal Consiglio di Amministrazione. Una prima parte del progetto è dedicata alla ricostruzione della storia e delle pratiche industriali della casa Cineriz, che ha distribuito dagli anni '50 all'inizio degli anni '80 film che testimoniano lo spirito imprenditoriale e il grande intuito del suo fondatore in grado di soddisfare diversi tipi di pubblico (Cantore, Minuz 2018) e capace di promuovere non solo registi affermati ma anche nuovi talenti. La seconda parte del progetto avrà come focus l’analisi delle campagne promozionali che da un lato permettono di far emergere il sistema dei rapporti interni alla filiera e dall’altro evidenziare le reti di relazioni che legano il cinema ad altri settori dell’industria culturali (Di Chiara, 2021). Studiare il marketing cinematografico ci consente di maturare riflessioni anche sulla ricezione, poiché le pubblicità sono concepite per formulare delle proposte che si spingono oltre i contenuti e la dimensione estetica del film, per investire la sfera valoriale e quella relativa alla promozione di particolari stili di vita
Correlation functions of disorder operators in massive ghost theories
The two-dimensional ghost systems with negative integral central charge received much attention in the last years for their role in a number of applications and in connection with logarithmic conformal field theory. We consider the free massive bosonic and fermionic ghost systems and concentrate on the non-trivial sectors containing the disorder operators. A unified analysis of the correlation functions of such operators can be performed for ghosts and ordinary complex bosons and fermions. It turns out that these correlators depend only on the statistics although the scaling dimensions of the disorder operators change when going from the ordinary to the ghost case. As known from the study of the ordinary case, the bosonic and fermionic correlation functions are the inverse of each other and are exactly expressible through the solution of a non-linear differential equation
Efforts to link declarations to actions: Italian experiences of Shared Decision Making in clinical settings.
The Italian National Health Plan 2006-08 acknowledges the importance of patient/citizen participation, highlighting that health services have to involve patients by means of a shared decision-making (SDM) approach. The present study aims at examining the implementation of SDM in clinical settings in Italy, describing some experiences, practical difficulties and potential solutions. We found that the majority of patients want to participate in decision-making, but substantial knowledge gaps represent a barrier. Small proportions of patients express opinions and questions during the medical encounter, with a lack of facilitating questions by physicians, indicating a limited degree of involvement. The project Partecip a Salute is an initiative aiming at involving citizens, patient associations and scientific-medical professionals in the health and clinical research debate. The literature review on Italian SDM experiences has shown a limited number of publications, with the majority being commentaries or letters. In conclusion, in order to put SDM into practice more organizational and educational efforts are needed directed to both health professionals and patients/consumers. Documenting and sharing experiences is a fundamental prerequisite for progressing in the field
Efforts to link declarations to actions: Italian experiences of shared decision making in clinical settings
The Italian National Health Plan 2006-08 acknowledges the importance of patient/citizen participation, highlighting that health services have to involve patients by means of a shared decision-making (SDM) approach. The present study aims at examining the implementation of SDM in clinical settings in Italy, describing some experiences, practical difficulties and potential solutions. We found that the majority of patients want to participate in decision-making, but substantial knowledge gaps represent a barrier. Small proportions of patients express opinions and questions during the medical encounter, with a lack of facilitating questions by physicians, indicating a limited degree of involvement. The project Partecip a Salute is an initiative aiming at involving citizens, patient associations and scientific-medical professionals in the health and clinical research debate. The literature review on Italian SDM experiences has shown a limited number of publications, with the majority being commentaries or letters. In conclusion, in order to put SDM into practice more organizational and educational efforts are needed directed to both health professionals and patients/consumers. Documenting and sharing experiences is a fundamental prerequisite for progressing in the field
L’importanza della partecipazione dei pazienti e delle famiglie per ottimizzare l’adesione alla terapia e gli esiti di salute
Correlation functions of disorder operators in massive free theories
A unified analysis of the disorder operators for ghosts, complex boson and fermion fields is presented. Matrix elements on the asymptotic states of these operators can be exactly computed by solving the Form Factor functional equations. The two-point correlation functions of the disorder operators depend only on the statistics and can be expressed in terms of a solution of a non-linear differential equation of Painleve' type
Going Beyond Counting First Authors in Author Co-citation Analysis
The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
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