1,447 research outputs found
Analysis of SIA „LG Electronics Latvia” Marketing Communications
No full textBakalaura darba tēma ir „SIA „LG Electronics Latvia” mārketinga komunikāciju analīze”. Bakalaura darba mērķis ir, pamatojoties uz mārketinga teorētisko avotu analīzi, izpētīt SIA „LG Electronics Latvia” veidoto mārketinga komunikāciju efektivitāti, kā arī izstrādāt priekšlikumus tās uzlabošanai.
Darba gaitā autors izmanto dažādas informācijas apkopošanas un analīzes metodes. Teorētiskās daļas veidošanai darba autors izmantoja literatūras referatīvās analīzes metodi. Informācijas iegūšanai par SIA „LG Electronics Latvia” tika izmantoti autora personīgās darba pieredzes laikā izdarītie novērojumi, kā arī tika izanalizētas uzņēmuma reklāmas, sabiedriskās saskares un citi informācijas avoti. Pētījuma daļā darba autors izstrādāja anketu ar mērķi noskaidrot sabiedrības domas par SIA „LG Electronics Latvia” veiktajiem mārketinga komunikācijas pasākumiem. Aptaujas iegūtos rezultātus autors apkopoja un veica to analīzi.
Darba kopējais apjoms, neieskaitot pielikumus, ir 67 lapaspuses. Darbā ir iekļauti 18 attēli, 3 tabulas, 3 pielikumi. Izmantotās literatūras avotu saraksts satur 18 avotus.The subject of the bachelor paper is “Analysis of the Marketing Communications of the LG Electronics Latvia Ltd”. The goal of the study is to investigate efficiency of LG Electronics Latvia Ltd marketing communications by applying a method of theoretical sources analysis and to develop proposals for its enhancement.
Various methods of information gathering and analysis have been applied by the author. For the development of the theoretical part, the author used a method of the publications analysis. For acquiring of the information about the LG Electronics Latvia Ltd, the author used his own observations on the enterprise that have been based on his earlier working experience within the company. Moreover, advertisements, promotions, public communication and other materials of the company have been analysed. For the research part of the bachelor work, the author elaborated a questionnaire - in order to clarify a public opinion on the marketing communication measures performed by the LG Electronics Latvia Ltd. The obtained date were compiled and analysed.
The total volumes of the bachelor paper, excluding the annex, are 67 pages. The paper also includes 18 figures, 3 tables, 3 annexes. The list of used literature comprises 18 reference items
Analisis Penjualan Lemari Es Merek Lg Pada PT. Lg Electronics Indonesia Cabang Pekanbaru
No full text: PT. LG Electronics Indonesia Branch of Pekanbaru is one trading company that sells a wide range of electronic products including Refrigerator. This study aims to: (1). Knowing the sales made by the management of PT. LG Electronics Indonesia Branch of Pekanbaru. (2). Knowing the factors that leads failure to achieve sales targets Refrigerator Brand LG At PT. LG Electronics Indonesia Branch of Pekanbaru. The population in this study is the whole of the object that is the entire consumer Refrigerator LG brand in the PT. LG Electronics Indonesia Pekanbaru Branch in 2013 as many as 8563 people. Because of the limitations of the author, then a swab which is considered to represent the customer as many as 100 people with slovin formula. Data analysis was performed using descriptive analysis method. The variables used are product, price, and promotion. Based on the results obtained, not the achievement of sales targets Refrigerator LG brand in the PT. LG Electronics Indonesia Branch Pekanbaru because the products offered have not been fully in accordance with the wishes and expectations of consumers, the price offered is not fully in accordance with the general economic conditions, as well as the promotion is not maximized
The person-based approach to intervention development: application to digital health-related behavior change interventions
No full textThis paper describes an approach that we have evolved for developing successful digital interventions to help people manage their health or illness. We refer to this as the “person-based” approach to highlight the focus on understanding and accommodating the perspectives of the people who will use the intervention. While all intervention designers seek to elicit and incorporate the views of target users in a variety of ways, the person-based approach offers a distinctive and systematic means of addressing the user experience of intended behavior change techniques in particular and can enhance the use of theory-based and evidence-based approaches to intervention development. There are two key elements to the person-based approach. The first is a developmental process involving qualitative research with a wide range of people from the target user populations, carried out at every stage of intervention development, from planning to feasibility testing and implementation. This process goes beyond assessing acceptability, usability, and satisfaction, allowing the intervention designers to build a deep understanding of the psychosocial context of users and their views of the behavioral elements of the intervention. Insights from this process can be used to anticipate and interpret intervention usage and outcomes, and most importantly to modify the intervention to make it more persuasive, feasible, and relevant to users. The second element of the person-based approach is to identify “guiding principles” that can inspire and inform the intervention development by highlighting the distinctive ways that the intervention will address key context-specific behavioral issues. This paper describes how to implement the person-based approach, illustrating the process with examples of the insights gained from our experience of carrying out over a thousand interviews with users, while developing public health and illness management interventions that have proven effective in trials involving tens of thousands of users
What Design Features Are Used in Effective e-Health Interventions? A Review Using Techniques from Critical Interpretive Synthesis
No full textThe effectiveness of e-health interventions varies greatly. Despite this, there has been relatively little formal consideration of how differences in the design of an intervention (i.e., how the content is delivered) may explain why some interventions are more effective than others. This review primarily examines the use of the Internet to provide educational and self-management interventions to promote health. The article develops hypotheses about how the design of these interventions may be associated with outcomes. In total, 52 published reports from both a diversity sample and a representative sample were reviewed using techniques from Critical Interpretive Synthesis. Four core interactive design features were identified that may mediate the effects of intervention design on outcomes: Social context and support, contacts with intervention, tailoring, and self-management. A conceptual framework to summarize the design of e-health interventions delivered using the Internet is proposed. The framework provides a guide for systematic research to identify the effects of specific design features on intervention outcomes and to identify the mechanisms underlying any effects. To optimize the design of e-health interventions more work is needed to understand how and why these design features may affect intervention outcomes and to investigate the optimal implementation and dosage of each design feature
Analyses statistiques des données du mercure dans les poissons lors du remplissage du réservoir LG-2
No full textRésumé: Les données sur les concentrations du mercure dans la chair des poissons du réservoir LG- 2 ont été analysées pour examiner comment l'accumulation avait changé après l'inondation du réservoir. Trois espèces ont été examinées représentant deux niveaux trophiques: les proies et les prédateurs. Pour les trois espèces on a noté des augmentations importantes dans l'accumulation du mercure après l'inondation. Pour l'espèce proie, cette augmentation était plus importante tout de suite après l'inondation, et l'accumulation diminuait plus tard. Pour les prédateurs, l'accumulation était en général plus prononcée, plus tard. Il y avait des différences entre les stations pour les trois espèces. D'après l'hypothèse de dilution, un poisson qui a un taux de croissance élevé doit avoir une concentration du mercure plus faible que les concentrations dans des poissons des mêmes espèces avec des taux plus faibles. Ceci n'a pas été vérifié par les analyses. On a conclu que les concentrations du mercure dans les proies commenceront à descendre, toutefois lentement, aux stations autres que la station à côté du barrage, mais que les prédateurs continueront d'avoir des concentrations élevées pour une période prolongée. On a conclu aussi que les mesures entreprises pour augmenter la croissance des poissons n'auraient pas d'effet pour diminuer le mercure dans les poissons.Abstract : Data on fish mercury levels in the LG-2 reservoir before and after flooding were analyzed to examine how mercury accumulation changed after flooding. Three fish species were examined representing two trophic levels: prey and predator. All three species had important increases in mercury accumulation after flooding. For the prey species, this increase was of greatest importance immediately after flooding, and accumulation decreased afterward. For the two predators highest overall accumulation occurred later. There were differences between stations as to rates of accumulation for all three species. Higher growth rates did not reduce concentrations of mercury in fish caught at the same time as others with lower growth rates. It was concluded that mercury levels would soon start dropping, albeit slowly, in prey species at stations other than the station adjacent to the main dam, but that predators would continue having very high levels for a protracted period. It was also concluded that measures to stimulate fish growth would not reduce mercury levels in fish
Analyses statistiques des données du mercure dans les poissons lors du remplissage du réservoir LG-2
No full textRésumé: Les données sur les concentrations du mercure dans la chair des poissons du réservoir LG- 2 ont été analysées pour examiner comment l'accumulation avait changé après l'inondation du réservoir. Trois espèces ont été examinées représentant deux niveaux trophiques: les proies et les prédateurs. Pour les trois espèces on a noté des augmentations importantes dans l'accumulation du mercure après l'inondation. Pour l'espèce proie, cette augmentation était plus importante tout de suite après l'inondation, et l'accumulation diminuait plus tard. Pour les prédateurs, l'accumulation était en général plus prononcée, plus tard. Il y avait des différences entre les stations pour les trois espèces. D'après l'hypothèse de dilution, un poisson qui a un taux de croissance élevé doit avoir une concentration du mercure plus faible que les concentrations dans des poissons des mêmes espèces avec des taux plus faibles. Ceci n'a pas été vérifié par les analyses. On a conclu que les concentrations du mercure dans les proies commenceront à descendre, toutefois lentement, aux stations autres que la station à côté du barrage, mais que les prédateurs continueront d'avoir des concentrations élevées pour une période prolongée. On a conclu aussi que les mesures entreprises pour augmenter la croissance des poissons n'auraient pas d'effet pour diminuer le mercure dans les poissons.||Abstract : Data on fish mercury levels in the LG-2 reservoir before and after flooding were analyzed to examine how mercury accumulation changed after flooding. Three fish species were examined representing two trophic levels: prey and predator. All three species had important increases in mercury accumulation after flooding. For the prey species, this increase was of greatest importance immediately after flooding, and accumulation decreased afterward. For the two predators highest overall accumulation occurred later. There were differences between stations as to rates of accumulation for all three species. Higher growth rates did not reduce concentrations of mercury in fish caught at the same time as others with lower growth rates. It was concluded that mercury levels would soon start dropping, albeit slowly, in prey species at stations other than the station adjacent to the main dam, but that predators would continue having very high levels for a protracted period. It was also concluded that measures to stimulate fish growth would not reduce mercury levels in fish
Azimuthal anisotropy of Lg attenuation in eastern Tibetan Plateau
No full textThe Q of seismic phase Lg is measured to approach the crustal Q(beta), which can be used to infer crustal rheology. A reverse two-station/event method is used to measure the interstation Q(Lg), which theoretically eliminates effects from the source and site response. Strong azimuthal anisotropy of 1/Q(Lg) in northern Tibet is observed, which approximately correlates with the seismic velocity anisotropy observed using both surface waves and teleseismic S waves. Both the intrinsic and scattering attenuation contribute the isotropic Q, whereas the anisotropic Q may be associated with the fractures and faults in the crust. Strong 1/Q(Lg) is observed in the northwestern Songpan-Ganzi fold belt, where the high-Q directions correspond with the orientations of major strike-slip faults. Intrinsic and scattering Q values are estimated for different tectonic terranes in eastern Tibetan Plateau. The intrinsic Q values are approximately 500 in the northern Tibetan Plateau, which suggests a hot (similar to 700 degrees C) crust, consistent with low seismic velocity measurements. Our result suggests that the crust of northwestern Songpan-Ganzi fold belt may be hotter than that of the Qiangtang terrane, which may be related to the strain heating along the major strike slip fault zones that dominate the northernmost Tibet.Geochemistry & GeophysicsSCI(E)5ARTICLEnull11
Helm, Moses (LG 333)
No full textFinding aid and full scan (Click on Additional Files below) for Manuscripts Land Grant 333. Original land grant, 1824, October 26, by which Joseph Desha, Governor of the Commonwealth of Kentucky, granted to Moses Helm, assignee of Oliver C. Porter, assignee of Robert Morrison, 19 ½ acres in Butler County
Marketing activities of LG Electronics to target smartphone in Latvian market
No full textIzstrādājot maģistra darbu, tika veikta LG Electronics iekšējās un ārējās vides analīze, kuras rezultātā tika noteiktas kompānijas stiprās un vājās puses, kā arī tika izpētīti ārējās vides draudi un iespējas. Darbā ir apkopoti un analīzēti pētījumi par konkurentiem un statistikas informāciju. Tāpat tika noteikti mārketinga mērķi, kuri galvenokārt tendēti uz LG Electronics tirgus daļas palielināšanu un imidža uzlabošanu viedtālruņu tirgū. Izvirzīto mērķu īstenošanai maģistra darbā izstrādātas atbilstošas mārketinga stratēģijas, mārketinga programma, sadales un virzīšanas aktivitāšu plāni. Darba beigās tika piedāvāti autora novērtējumi un priekšlikumi par LG Electronics darbību kopumā.
Maģistra darba apjoms ir 93 lapas puses. Lai atvieglotu darba satura uztveri, tas ilustrēts ar 37 attēliem un tekstu papildina 28 tabulas, kā arī tā beigās iekļauti 5 pielikumi ar statistikas rādītājiem un privātājiem LG Electronics pētījumiem.In the course of work LG Electronics internal and external analysis have been made as a result of which the strongest and the weakest points of the company have been detected. The research regarding the threats and the possibilities of the environment has been made as well. The paper contains collected and analyzed research on competitors and statistic information. In the same manner the goals of marketing have been detected, which are mainly directed to increase LG Electronics part of the market and improve the image in the market of smart phones. To achieve the set goals, in the course of work the corresponding marketing strategies, marketing program, divisions and plans of acrivity have been developed. In the end the author of the paper presents the conclusions and suggestions regarding LG Electronics activity on the whole.
The Master's Thesis consists of 93 pages. In order to make the content simple to understand 37 drawings and 28 tables have been added to the paper
In their own voices: The lived personal and professional experiences of LG[BT] school administrators
No full textHistorically, educational administrators have been delegated the responsibility of policing the traditionally accepted mainstream gender identities and sexual norms of society and naturally perceived as heterosexual (Harbeck, 1992, 1997). These responsibilities often lead to the creation and stewardship of a hostile educational climate toward LGBT staff members and youth (Kissen, 1996). I conducted a study into the lived personal and professional experiences of LG[BT] school administrators to better understand how power and politics in schools affect the experiences of sexual minority educational leaders. The following research questions guided this study: 1) How do LG[BT] administrators define leadership and their roles in schools?; 2) How does an LG[BT] administrator’s understanding of his or her sexuality influence (the development of) his or her building priorities as a leader?; and 3) Why do some LG[BT] administrators choose to come out while others remain closeted? The dissertation employed a phenomenological multiple case study design. Using interview protocols, I interviewed eight LG[BT] public school administrators: five gay men and three lesbians. Pseudonyms were used in lieu of actual names for confidentiality. For purposes of triangulation, the data were collected from multiple sources including documents, standardized structured interviews, and direct observation. Five major themes were derived from the data: 1) Fear; 2) A Desire to Help Others; 3) Increased Sensitivity to Diversity; 4) Personal Integrity and Resilience; and 5) Mutual Respect Between Administrators, Staff Members, and Students. Additional clusters of subthemes also emerged from these major themes. The findings yielded that LG[BT] administrators sought positions in leadership for the same reasons as heterosexuals and subsequently endured similar challenges. Their priorities varied in accordance with their degrees of public disclosure. Finally, decisions to come out or remain closeted remained dependent on the following factors: 1) The political demographics comprising the school community where each participant lived and worked; 2) The racial/ethnic demographics comprising the school community, 3) Support provided by staff members and higher level administrators, and 4) Degrees of gender conforming behavior as measured by one’s perceived masculinity or femininity.Ed.D.Includes bibliographical referencesby Michael J. Auciell
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